Kevin Plank Under Armour CEO on Revamping the Company

After layoffs and losses, how does a company redefine its business and attempt a turnaround?
Kevin Plank sits down with LinkedIn Editor in Chief Daniel Roth to talk about Under Armour's rebound year. "2017 is over. That's the good news about business, is that we're living life in the windshield."

[@christopherarmstrong2710]

11:19 Fantastic question. UA is going to have to grapple with that new reality as the ‘macho jock’ brand image they’ve become known for. That point is evidenced by the Lululemon-wannabe ‘dot’ logo on the shoulder of his jacket (a Freudian slip, if you ask me).

[@user-hc9qv9yb9m]

LuLu Lemon? Oh my goodness. Macho brand? You are so ignorant. It's not a dot, it's a Reactor style logo that reps one of their tech. You could have looked that up. People who do not take the time to find these things out often speak against the brand.