Analyzing All Facebook Ad Settings in a Campaign for 2024! - Part 2

[@KonstantinosDoulgeridis]

Hey everyone, I hope you enjoyed this video! I created a FREE Facebook ads course for you! Enroll right now using this link: www.facebookads-master.com/offers/rWxzLAcb/checkout

[@VanusaSilva-jw1sz]

😅

[@lunaariana7203]

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[@xgpalex28]

Hey, If the prime hours are between 6:00 and 12 am (and they are, I`ve tested), shouldn`t we schedule the ads to always run between these hours? :) (basically skipping 00:00 - 06:00)

[@KonstantinosDoulgeridis]

It is really small time for a whole daily spend. When Should You Start Your Facebook Ads? --> Watch this video!

[@xgpalex28]

@@KonstantinosDoulgeridis I did, that's why I've asked 🙃 Thanks for the late night answer. Good night!

[@KonstantinosDoulgeridis]

hehe thanks. Got confused thought you meant 6pm to 12:00 am on the message it is confusing the way you phrase it

[@xgpalex28]

@@KonstantinosDoulgeridis haha yea, now that i'm reading it, it makes little sense. It was late at night. If anyone else is confused, I meant if we should schedule (run) between 6AM and 23:59.

[@jamesedwards6455]

Another great video, super valuable 🤙

[@Scorpionwins23]

This was really helpful, thank you!

[@matsuken02122]

I have a question about the number of ads in an ad set in a CBO configuration. I saw in a video or comment somewhere that if you don't use dynamic creative, the number of ads in an ad set is about 3-5. In the case of dynamic creatives, we recommended 10 creatives in past videos, but what is the reason for this difference in the number of ads?

[@KonstantinosDoulgeridis]

On dynamic creative ads the ad is 1 since you cant have many and the combo options that the ad has are many but it is not the same mechanism as single image or video ads. On many ads per adset we prefer 3-5 max so that we wont have too many ads that will all try to take the adset budget. Some things are also personal preferences of mine.

[@matsuken02122]

@@KonstantinosDoulgeridis thank you. My daily budget is $100, which is not a huge budget, but for dynamic creatives, would it be okay to have around 5 image assets? Example: 5 images, 5 primary texts, 5 headlines Or is it okay to use MAX 10 images?

[@KonstantinosDoulgeridis]

Yes work with dynamic creatives ads on this budget it is safer. You can use even 10 images with this budget I have done it many times.

[@matsuken02122]

@@KonstantinosDoulgeridis Thanks！

[@matsuken02122]

@@KonstantinosDoulgeridis 10 images, 5 primary texts, 5 headlines Let's start with your CBOStructure (multiple ad sets, same dynamic creative) with this configuration. thank you!

[@nashramasamy]

Hey Konstantinos, if you're running a crazy method campaign for 3 months and performance starts to dip and it has 900 track purchases. Can I simply turn it off and relaunch the same campaign but a new one to optimise all over again from scratch? is there a likelihood of this newly launched campaign working? Thank you.

[@KonstantinosDoulgeridis]

I think you should leave it and give it time to recover. The new campaign wont be as good as this campaign.

[@nashramasamy]

@@KonstantinosDoulgeridis thank you

[@shivyram]

Konstantinos catching up on some vids today! Quick question pertaining to dynamic creative elements breakdown: If we are testing multiple creatives, headlines, texts within manual ad settings, and certain options are performing better. Is it best practice to go into that ad and remove the least performing headlines/texts/CTAs/Creatives such that the ad then optimizes for best performer or will this cause issues and it is better to take different approach like starting a new ad say for example within the same A+ campaign but this time with only the best performing copy/creatives/CTA's? Hope this is a question others have had. Thank You.

[@KonstantinosDoulgeridis]

Answer to podcast 59

[@SpontaneousKitten66666]

Can I run Advantage + for a long term, like more than 3 months? Because Meta support said Advantage+ is only best for short term like not more than 3 weeks.

[@KonstantinosDoulgeridis]

Hey. I have adv plus campaigns running for a year or more!!

[@Эдуард-э6щ6з]

Thank you for another informative video! I have two questions: 1) Does Facebook analyze the website speed before launching ads? I've heard a theory that Facebook checks the site speed, and if it's better, it leads to improved CPM and traffic quality. 2) Is it possible that some accounts perform better with advantage plus, while others with CBO? For instance, even if it's the same product, one campaign type may work better on a specific ad account/pixel compared to another.

[@KonstantinosDoulgeridis]

1 It sounds a bit odd and stupid. It doesent do it but you send traffic to a slow site it will have worse results anyway and not because fb is penalizing it 2 100% ad accounts also form behaviors. If you run only adv plus for a year you cant just go and run a CBO crazy method, most probably it will fail miserably

[@Эдуард-э6щ6з]

@@KonstantinosDoulgeridis So the opposite if I was running CBO for a long time it's better to continue work with CBO?

[@KonstantinosDoulgeridis]

Well test adv plus also. Focus less on theory and more on testing. If I tell you yes that means that you will never test again adv plus? :)

[@Эдуард-э6щ6з]

@@KonstantinosDoulgeridis Haha, I get it :)

[@Kostassiou]

Great Video Kosta! I have noticed that 1 day view over reporting so many purchases. Doesn't 7 days click alone model gives you more realistic results?

[@KonstantinosDoulgeridis]

Hey! I have never noticed overeporting from 1 day click. I just use the 7 days for more data.

[@Kostassiou]

@@KonstantinosDoulgeridis i was reffering to 7 days clicks + 1 day view

[@KonstantinosDoulgeridis]

1 day view can steal sales yea but I still like to use it for data.

[@ZehManelCigano]

Damn that’s a lot of money! Good for you! Ok bye

[@virtualworldsbyloff]

SUCH BULLSHIT, If you had hundreds of millions to spend you wouldn't need Adds, you could live comfortably the rest of your life with just 10 millions

[@KonstantinosDoulgeridis]

Go back to your cave bro you dont even know how to spell Ads!

[@MilosSesevic]

I dont have dynamic ads breakdown in my ads manager.. -> I have them in Ads Reporting, but I can't see sales metrics (outbound ctr, # of purchases etfc, only spend and clicks)

[@KonstantinosDoulgeridis]

If you run dynamic creative ads you have them.