KYW - Break, 1986

Let's do a rundown of the promos and spots, nearly all local:
1.) David Hasselhoff and Stephanie Kramer track down Jack The Ripper, who can apparently now time travel. If there is a list of bad TV movies I have to see, "A Bridge Across Time" surely tops it.
2.) Evening Magazine with a Joan Rivers profile, where she speaks of replacing Johnny Carson. (heh heh heh...) KYW wasn't exactly a well-funded or well-run station in 1985-86 and the graphics do show it. They also show the 3 next to the Proud N, which is unusual. (The 3 was VERY rarely used alongside any NBC logo.)
3.) Jerry Penacoli with the tease for what's coming up at 11. They've clearly gone to the "Turn To News" music and branding, but with nearly no on-screen graphics. Jerry mentions a blooper package; a similar one in the 2000s heavily milked the infamous Larry Mendte flooding blooper.
4.) Woolite. You make me feel brand new.
5.) A long Philadelphia Inquirer ad pimping the Sunday TV Week insert. It trumpets whopping 34 channel grids and a fancy-for-1985 VCR. Anyone know the voice? He did KYW-3 and Cartoon Network for a long while and he seems to voice nearly every negative campaign ad in the area.
6.) Gary Geers teases the Case Of The Shifty Sailor for The People's Court. Note the new time of 5pm, likely replacing news. Starting around the late 1980s, 3 and 10 only did half-hours at 5:30, ceding the full hour to Action News at the height of its dominance.

[@ziggylayneable]

Cocaine and gerbils. I grew up in Philly

[@psyoperator]

I bet you know Uncle Eddie very well! I hear thats where Jerry got his gerbils from.

[@zachhoran]

That movie aired on 11/22/85(Fri) so these commercials are from 11/17-11/20(Sun-Wed). They reference the movie airing Friday and the People's Court airing tomorrow. KYW did air People's Court at 5PM from 9/16/85-1/10/86 IIRC. It had aired at 7PM for a lot of the 80s on KYW, they tried airing the ill-fated Tom Kennedy nighttime version of TPIR at 7PM but it moved to 4:30PM on 1/13/86, pushing Court back to 7PM and Newlywed Game from 4:30PM to 5PM.

[@psyoperator]

Glad to see no one is ignoring the giant gerbil in the room!

[@yerkeskid]

Great post, I remember Jerry Pennacoli. I actually liked KYW in the mid 80s more than Action News or WCAU, I know, Blasphemy! NBC had all of the great shows then from Cosby to Knight Rider and Saturday Night Live and Dead, TV stayed tuned on KYW NBC 3

[@genegeneish]

I sold a lot of real estate in the Philly area. Met a lot of people. Jerry did have a rodent removed from his ass. This was straight from the ER.

[@hootinouts]

Poor rodent. After this rumor began circulating he became known a Jerry Pennacoolie

[@ziggylayneable]

I grew up in a Philly area... Well we were in school we used to call "Jerry Gerba-calli".

[@genegeneish]

@@ziggylayneable he went to Baltimore to have it removed as per an ER nurse that was my home buyer.

[@ziggylayneable]

@@genegeneish I know it's not supposed to be funny but it is...lol. I am really glad that I'm not that ER nurse.

[@genegeneish]

@@ziggylayneable its not funny. ITS HILARIOUS!! I was coming back from the middle east, get off a plane in philly, and my crew dumps this in my lap! Years later I was in Real Estate and a respected customer, the er nurse told me it was true and the removal was in Baltimore.

[@elizabethmccleary7331]

Someone get him a gerbil

[@paramedic51]

Bridge across Time is a good movie!

[@bhayes06]

How about that! 1:28 - Now I know that the Woolite commercial used the Stylistics tune as its jingle.

[@johnyvico]

I don't believe it , when that story broke there was one guy in every big city that said someone did that

[@hulkiedsmediaarchive6947]

As a kid I rarely watched KYW. They barely had news on (2 hours per day), and whenever they were on, 6 was (the family would not watch anyone else). Of course I preferred the overall look of 10 to everyone else...

[@samuelfieldingjr.4304]

Ah, I Know Jerry Penacoli, He Was Young Anchor At KYW Channel 3 and Came To Philly, So Formerly Now EXTRA Chief Entertainment Correspondent, He A So Cool With Old and New Glasses, Here, Then and Now.