PB Swiss Ratcheting Screwdriver Bit Holder: Better than Snap On? Absolutely a good question.

The PB Swiss Ratcheting Screwdriver Bit Holder is a beautifully exicuted ratcheting design. The soft grip handle, the fluid steel (stainless?) tip, the massive magnetic strength, and it's exceptionally smooth internal workings. But is it better than a Snap On? That's a great question. The PB Swiss makes the Snap On feel clunky and bloated. But is it worth as much as Snap On's top model 5-position soft grip ratcheting bit holder with interchangeable shafts? Or maybe a better question are any of the premium drivers worth their near hundred dollar asking price?
The driver featured in this video:
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The longer shaft version:
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The Stubby ratcheting version with bits:
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