Leveraging Technology and Creating Value in MedTech Digital Marketing

Hear from Monique Trulson, Senior Director of Global Digital Marketing at Insulet, as she shares her fascinating journey from meteorologist to digital marketing leader in the MedTech industry. Monique discusses the remarkable evolution of digital marketing, the challenges of balancing privacy and the role of compliance with personalization, and the importance of empathy in connecting with audiences. She emphasizes the significance of adapting to change, continuously learning, and finding meaning in one's work.
Monique also highlights the power of leveraging technology to create value and human connections with less data, particularly in the context of MedTech marketing. Throughout the conversation, Monique's passion for her work and her commitment to making a positive impact shine through, offering valuable insights for marketers and business leaders alike.
Guest: Monique Trulson, Senior Director of Global Digital Marketing at Insulet
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