Love It Or Lose It: Managing A Startup With Founder Josephine Philips

Josephine Phillips is the 24 year old visionary behind the Sojo app, the online platform on a mission to make clothing alterations and repairs mainstream. Founded to shape a more sustainable fashion future and dubbed by Vogue as the ‘deliveroo of clothing repairs’, Sojo connects buyers of pre-loved clothes with local seamstresses who can tailor the garments to fit. The app not only extends the lifespan of our clothes but allows us to fall in love with them all over again and has already been integrated by several brands including Ganni and Hurr.
Sitting within the Gen Z category herself, Josephine is startlingly aware of her eco-conscious yet convenience-obsessed generation and her aim is to shift the mindset within this space, making sustainable choices more accessible for the masses. Having recently raised over $2.4 million in pre-seed funding invested by the likes of the Founder of Depop, Pangaia’s former COO, the president of menswear at Tom Ford and myself, this is just the beginning for Sojo, and the start of Josephine Phillips becoming a force of her generation within the sustainable fashion space.
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instagram: / gracebeverley
tala (own business): www.wearetala.....
shreddy website (own business): shreddy.com/pa....
shreddy app (own business): shreddy.com/pa....
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in this video
00:01 - Trailer
0:56 - brief overview of Josephine's path to being entrepreneur
4:15 - how the original idea of Sojo began, from concept to cultural change
10:51 - how Josephine built the tech behind Sojo
15:02 - how does Sojo work?
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Instagram: / gracebeverl. .
Spotify: open.spotify.co....
Depop: www.depop.com/...
Management: [e-mail]
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PO Box:
I no longer have a PO Box, please email [e-mail] for enquiries
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TALA:
Website: www.wearetala.....
Instagram: / wearetala
Facebook: / catego. .
Need help? [e-mail]
SHREDDY:
Website: shreddy.com/pa....
Need help? Support.shreddy.com
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*** I use affiliate links! These are links where I get a tiny bit of commission from anything purchased through them (aka. when you click on them and end up buying something) - this doesn't cost any more to the customer. As always, my opinion is always my honest opinion.
SHREDDY and TALA are my own brands, therefore any mention of them - whilst not being a sponsorship - is monetarily endorsed. As usual, sponsorships do not change my opinions nor my honesty, but I will always disclaim to make sure motives are clear 😊

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This is the most real thing I've heard when it comes to a business podcast! Thank you, I NEEDED this.

[@tonikinsella]

These two have such a cute energy bouncing off each other, really enjoyed this pod

[@katrina8115]

Loveed, looved this episode. Such amazing stories and takeaways. Your both energies are incredible.

[@samitee8336]

Thank you, I really enjoyed learning about the grit it takes to be a business owner. Thank you for the transparency.

[@JoyceChow]

Thank you so much for sharing this! x

[@ekennahutchinson1636]

Talented and beautiful x

[@jay10533]

I'm loving this.

[@nakiachynn3038]

Great podcast , she knows her stuff and not just a token black founder

[@rNeyshabur]

FUCK YES ! Loved this

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❤