Machine Learning’s Impact on Entertainment Business Models

How can machines help us understand human behavior? Explore the business impact of emerging tools in the entertainment sector, including predictive AI and AR/VR/XR, with a panel of experts who discuss how entertainment industry professionals can and should manage technology innovation.
Panel:
Monica Landers, Co-Founder and CEO, StoryFit
Nick Almond (’99), Chief Operating Officer, CreatorUp
Gohree Kim, VP of Marketing, AmazeVR
Shawn Grover, VP of Operational Excellence, Trigger XR
Moderator: DMA, President, Planet DMA, and Founder, Korgi
In 2024, the Center for Media, Entertainment & Sports’ marquee event focused on the people shaping AI in the industry and influencing audiences, and how they create and lead in such a volatile environment. Learn more about the annual Pulse conference at UCLA Anderson:
www.anderson.ucla.edu/about/c...
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