Mad Men - Don Draper buys a 1962 Cadillac Coupe deVille. S2, episode 7, "The Gold Violin"

Mad Men - Don Draper buys a 1962 Cadillac Coupe deVille. S2, episode 7, "The Gold Violin". Video is the property of AMC television/Lionsgate.

[@davidalan6354]

“Afraid you’ll fall in love”, “Does everything but make breakfast”, “Those are wonderful if you wanna get somewhere. This is for when you already arrived”. those would make great tag lines lol

[@bighands69]

In that era Dodge produced Luxury cars that would be something similar BMW today and Cadillac would have been on par with Rolls Royce.

[@kawasakiwhiptwo5821]

..."you're walking about in one every day." I liked that one.

[@thnktank1]

Tagteam lines

[@bighands69]

@@mark99k They were mid priced by American standards but by other standards they were luxury cars. Even Ford during that era produced nicer cars than the likes of Audi and BMW. American cars in that era were of an extremely high end. Buick cars were on a Par with many Mercedes cars during that era. Only the likes of a Mercedes 300 SEL would have been better than a Buick. The Polara was not a budget car even by American standards and was at the mid point of the market the same way Audi and Volvo are today.

[@bighands69]

@@mark99k An American 1960s car such as a Dodge came with 6 cylinder engines and v8 engines that were smooth to drive and the large body of the car meant they were comfortable. Those American cars also had interior design and finish that was far beyond anything Audi or BMW could do. If you have driven a 1960s BMW and compared it to a Ford Fairlane you would know that the BMW would not even come close to the V8 Ford for ride comfort.

[@songswithryan]

“This is for when you’ve already arrived”- Great line. At first I thought he meant this is the car to be seen stepping out of at the curb for a night on the town, but obviously it means he’s arrived in terms of his career and social status. Don is a boss.

[@Gwynarth]

Didn't think of it that way. What a great line indeed.

[@venicec3310]

Yup ice cold line

[@JudgeJulieLit]

Don should have recruited the suavely sloganeering car salesman for his team at Sterling Cooper.

[@troydsouza3568]

Heard Something Similar While Ago - 'If You Wat To Be Somebody Buy a Ferrari , If You Are Somebody Buy a Lamborghini', Btw Watch The 1986 Original Lamborghini Countach Documentary Their Marketing Head Of The Time Was Savage With His Lines.

[@albertgaspar627]

and its a cutting line for someone like Don, who never feels like he arrived, and is waiting to get caught as the fraud he is.

[@erc5033]

Don smiling all the time when hearing the salesman. It's not only because of the car, but because he recognizes that the salesman is good, just like himself. He is acknowledging the talent for selling the salesman has. Don has it, so he enjoys when he sees it in someone else.

[@Hellwyck]

Game respects game.

[@jeroendesterke9739]

The salesman was a touch creepy. I'd run a mile if I got that in my ear from anyone trying to sell me stuff.

[@TheSportzBilly]

I think the salesman was hitting on him

[@lucasking9813]

Actually I think he recognized the same menace and facade in Wayne as he has found in himself as of late. He does not see Wayne as a dope sales man. He sees him as another scoundrel like himself.

[@albertgaspar627]

@@lucasking9813 the scene deleted from this clip reminds us that Don was once a used car salesman. New or used, it reminds him of his past, suckering others to get by.

[@heavierthanairfilms]

"I bet you'd be as comfortable in one of these as you would in your own skin." Saying that to Don Draper, a man with a fake name certainly not comfortable in his own skin... What a brilliant show.

[@alexforce9]

@Enrique Olague The whole show is based on that idea. He is veeeery cool and all but ultimetly its just a pretend, he is a man who is running away from his past by pretending to be someone else - someone better, cooler. He is very good at pretending and even sometimes manages to convince himself sometimes.

[@xinfuxia3809]

@Enrique Olague persona vs personality

[@Bartonovich52]

And that is in essence what advertising is. “ Advertising is based on one thing, happiness. And you know what happiness is? Happiness is the smell of a new car. It's freedom from fear. It's a billboard on the side of the road that screams reassurance that whatever you are doing is okay. You are okay” But you’re not ok. You are killing yourself with the poisons they sell you. You are going into debt for things you can’t afford. But back then, keeping up with the Jones’s was a thing. Today it is a certain amount... except when I see a Mercedes it’s either a brand new credit posing lease or thanks to the abysmal depreciation... a used 15% ghetto financed one. I don’t see wealth, I see liabilities that greatly exceed the thing they are offsetting.

[@arislopez400]

@@alexforce9 Totally disagree. He is not pretending to be cool, smart, smooth or anything else; he is all those things. He has become that person through hard work, dedication, and determination. We are not a static thing; our being is always changing with new experiences, growing or devolving. In addition to his extraordinary work achievements, he is a person tormented by his past (just like many of us) and cannot become an even better version of himself until he decides to come to term with his past, accept what happened to him and let it go (season 7).

[@alexforce9]

@@arislopez400 He is smart and cool and smooth, just not as smart ot cool or smooth as he is pretending to be. There is a strong element of pretend in his life. And we see it many times during the show, when his mask starts to slip off. Like when he told Ginsebrg "I dont think about you at all " when we know for fact that he feels trhretend by him. Or when he wanted to run away wih Menken girl coz he was afraid that his secret is going to go out. He is not like Roger Sterling who is just as cool but he is natural. For Don to be cool and smooth is a reflex , just like this salesman in this clip. He likes to charm people and to win them over. But we never actualy see whats become of him after he acepts his past and himself. Is he as cool and smooth as before? Or he is more real and direct with people even from the start?

[@SimonDeng1]

The two best hitmen west of Mississipi are watching this scene from the sniper scope.

[@northernsurferboy]

took me 37 seconds to get the breaking bad reference

[@photostudio5861]

That scam may have impressed Elliot Schwartz, but Wayne Kirkeby ain't buying it.

[@AnthonyHernandez-tr4sl]

I understood the reference as soon as i got to west of the Mississippi.

[@louisperron6506]

If you're going to go that route, you're going to need a bigger knife.

[@nkt1]

Since this is set in New York, shouldn't he be worried about the hitmen *east* of the Mississippi who, by implication, are even better?

[@morpheusdorpheusorpheus]

“This is the one” is such a better line than “this is one of our top models.” That salesman is a pro

[@maxmorch-monsted2656]

There is something simple yet beautifully elegant about this scene. The 60s perfectly captured.

[@garccoleman386]

Right on

[@retroguy9494]

Having been born in 60's and actually remembering the time, I am inclined to agree with you!

[@petersmith7140]

was a better world then

[@retroguy9494]

@@petersmith7140 You can say THAT again!

[@monotech20.14]

@@petersmith7140 Yes, except for the racism , the fight for civil rights , sexism, bigotry, war, no equal rights for everyone who wasn't white or straight, coups by the USA.

[@chrisloomis4585]

Wayne, if we're going to go that way, you're going to need a bigger Cadillac

[@backtothefiveanddime8629]

A Caddy is kind of a boat. Sorry, about that.

[@RobGordonJC]

@@backtothefiveanddime8629 It was a Breaking Bad reference. Relax.

[@asunnyplaceforshadycharact5979]

@@RobGordonJC I know that. I played off of Walter's line to Schwartz and tried to mix it (badly) with the imoortal "You're going to need a bigger boat line", from Jaws.

[@deanfarr3249]

What buying a car at Lou Bachroat was like in the 1960s lol

[@edwardpate6128]

I love how the salesman compliments his current car, a Dodge saying they are great to get you where you are going. The Cadillac is for when you have already arrived. Cadillac should use this as an ad slogan!

[@retroguy9494]

Actually they DID! Back in 1984! I remember it. I even HAVE a 1984 Coupe DeVille! LOL

[@Folsomdsf2]

Buick AND Cadillac used similar taglines!

[@retroguy9494]

@@Folsomdsf2 They did? As I recall, the slogan for Buick back when Cadillac was using the "you have arrived" line was "wouldn't you really rather have a Buick."

[@randymagnum143]

"Cadillac......far too heavy to push"

[@johnsmith1926]

cause the Cadillac ain't gonna get you anywhere... ;-)

[@imjinrat2325]

That car salesman did pretty good once he teamed up with Walter White.

[@luckyluke4276]

Or when he took his cat to work in Suits

[@xinfuxia3809]

Grey Matter with British accent

[@willbigelow472]

Yeah, pretty well for a short time until Jesse killed him.

[@imjinrat2325]

@@willbigelow472 Jesse killed him? I guess I missed that scene.

[@jwashington41]

My guy has ears for dayzzz

[@nickcoffeen3860]

it's weird not watching mad men clips on youtube that aren't in 240p

[@hkleider]

Yeah fucking AMC really doesn't want clips from it on KZbin, they're hard to find

[@treycott8805]

This double negative is fucking with me for some reason.

[@prebenjaeger]

@@treycott8805 yeah what the fuck is it

[@neelanshguptaa1440]

@@treycott8805 I think it’s cuz what he wrote is confusing. What he wrote means he usually watches high resolution mad men clips. But if he’s surprised he’s watching a low quality one it should have been something like “weird watching one that isn’t 1080p”. His sentence is even more strange since 1080p is available for this video (at least for me).

[@richardnorth1881]

Again, so many layers to the scene, and to the dialogue. Don, having (at least) two personalities, is receiving the business-end of another talented salesman's pitch. He recognizes his talent, but his guard is also up, and his sales instincts are trying to read between the lines of everything the salesman says. He knows that salesmen are always trying to "sell the person", or "sell the feeling" first and foremost; playing on fantasies or insecurities. Don has these things, just like anyone else, and he plays along well.

[@retroguy9494]

I see it differently. While I do think Don recognizes the salesman's talents and how his cheap sales pitches would work on someone in another profession, Don also sees right through him and will have none of it. I don't think his guard is up at all. What I think has much more of a major impact on him is the middle aged man looking at the gold Sedan DeVille. Obviously a man less polished than Don and probably with less money and a job not as prestigious as Don's. It brings him right back to when he got out the Army and was selling cars himself and had to put the cheap sales pitches on people who probably could not afford the cars he was pushing and it got to him which is why he walked out.

[@ColoradoStreaming]

Its interesting that Don refuses to be sold the car. He walks away then comes back only to say he wants to buy it but on his own accord.

[@beckydoesit9331]

My grandfather had a blue 1962 Cadillac Coupe deVille and I lost my virginity in the backseat to him.

[@wwbdwwbd]

There's a certain dream-like quality about this scene. It gives off the same vibe as that ghostly ballroom scene from The Shining. The ambience and the background music also remind me of one of Tony's dreams from The Sopranos, which has some of the most well executed dream sequences in all of visual media.

[@starlordrxxds7024]

I don’t think I’ve seen television shows or movies portray dreams as well as the sopranos did. The dreams make no sense and make perfect sense all at the same time, just like in real life. I think there’s a part in one of his dreams where Tony is about to shoot someone but his gun all of a sudden turns into clay or something and crumbles into pieces, leaving him helpless

[@soffa93]

@@starlordrxxds7024 you should watch twin peaks, and the rest of david lynch's movies. sopranos dreams lifts pretty heavily from lynch, though it's not only dreams in lynchs movies

[@kennethbrady]

Wow, your reference and comparison to The Shining is very interesting. Both protagonists trying to write and trying to be true. And the madness within that effort.

[@clarice8604]

"Those are wonderful if you want to get somewhere. This is for when you've already arrived." Goddamn that's an amazing line.

[@henriqueOvermelho]

The writer is a pot head (for sure)

[@jonathanw1019]

Pardon the swear, but god damn were 60s aesthetics gorgeous. The subdued architecture, open spaces and soft wood paneling contrasting with the gentle slopes and exciting angles of the cars, with their flourishes of chrome and pops of bright white and red, all tied together by Hamm's square jawed build, haircut you could set your watch to and the heron blue suit. Each individual element is gorgeous in its own right, but together they're a fucking symphony.

[@jonathanbirch2022]

Modernist

[@edwardpate6128]

A great ad man meets a great car salesman.

[@jaehoony88]

Seriously, the salesman had lines that even Don would respect.

[@JudgeJulieLit]

@@jaehoony88 As a Sterling Cooper partner Don should have recruited the suavely sloganeering car salesman for his SC team ... if he wanted a potentially usurpive archrival.

[@Josh-fp2qn]

A car like that sells itself.

[@erc5033]

I just realized the salesman says Don doesn´t need to see himself in a cadillac because he walks in one everyday. Meaning, he looks like a cadillac. Thats why a cadillac suits him.

[@johntechwriter]

Don is what they used to call "a Cadillac man."

[@JudgeJulieLit]

It's Don's cutting edge Brooks Brothers drapery.

[@Roodosutaa]

I genuinely thought he was complimenting his shoes.

[@abdullakhayami8672]

At face level, yes. Beneath that, this is a retelling of one of the show's main themes: consumerism and the constant obsession with acquiring more happiness. "Advertising is about one thing: happiness, and do you know what happiness is? Happiness is... the smell of a new car." The episode's named The Gold Violin, after Ken's story about a violin that was "perfect in every way, except it couldn't make music." This is also the episode where Mr. Cooper shows off the new art piece he has in his office. Likewise, luxury brands are all about status rather than function. If all you need is to go somewhere, buy a cheaper car. A Cadillac is for the man who wants the world to take note of him. Don Draper is a phony. Not only cos he's Dick Whitman, but also cos he's a constructed image of what a proper man should look like. He might as well be dressed as a cowboy on a pack of Marlboro Reds.

[@kalstonii]

Ironically, this is one of the few scenes where he’s not wearing a pocket for a pocket square 🤔

[@MADMAX7330]

Each and every line spoken has such depth and weight!

[@hanklesacks]

Top shelf writing

[@Matt_from_Florida]

I worked with someone who used to be a car salesman. He said the people most satisfied with their purchase always paid full retail. They could afford to, yes; but that's not why they were satisfied. *They were happy because they never spent a second wondering what else they could have done to knock another $5.00 off the sales price.*

[@99scobey]

When I turned 40 15 years ago I had recently gotten a promotion and was making much money than I ever had. I was looking at a car at the dealership. Though it was used ("certified pre owned") and entry level, it was a BMW and many thousands more than the Subarus and Toyotas I had owned before. The salesman could tell I was waffling due to the price. He said the best line imaginable "it's just a car." He could see how much it meant to me and he knew that a BMW is just a car but at the same time NOT just a car. I bought it.

[@MiracleTallow4412]

I did the exact same thing. Same car too. BMW.

[@jonathanbirch2022]

That almost sounds like a billboard line

[@pschroeter1]

I just really think Don Draper knows and appreciates a good sales pitch.

[@SantaCruzSoulSurfer]

Excellent choice! I have a 60’ CDV, she’s purs and floats down the road just as well as when she rolled off the assembly line 70 years ago. She’s a testament to when American pride in craftsmanship really meant something! 😍

[@tommink2577]

My whole motivation for posting this clip is because I own a near-identical twin of the car Don buys. I couldn't find a decent quality video of this scene anywhere so I captured and uploaded it. And yes, my '62 CDV is a fabulous rolling sofa!

[@SantaCruzSoulSurfer]

Tom Mink congratulations! I can imagine you enjoy yours as much as I enjoy mine! 😉🤙

[@ngc-fo5te]

If that tin is pride and craftmanship then no wonder Detroit suffered.

[@tommink2577]

@@ngc-fo5te What are you even talking about? In the late 50s/early 60s Detroit was at the top of its game. It was in the 70s and 80s that they crashed and burned.

[@SantaCruzSoulSurfer]

ngc 5139 go away troll... unless you’ve owned one yourself, you have no clue what you’re talking about and thus, your opinion holds no weight whatsoever!

[@69-avec-ta-soeur]

Boy I miss these great classy Americans from the 40s to 70s, they absolutely ruled. I'm a 70s to 90s Mercedes-Benz lover but these American car had... a soul. They were imperfect, which made them even more LOVABLE. Actually made me want to watch this serie.

[@retroguy9494]

You think A Mercedes is perfect? You ever OWN one and experience the price of repairing it? Better have a key to the bank! Besides, if you had a Mercedes during this time period and were an American, you would most likely be looked down upon by your peers. It was the era of "buy American!"

[@Devin-O]

I miss vehicles made from steel and had horse power and class now we live in the plastic make it as small as possible vehicle world.

[@retroguy9494]

@@Devin-O Oh you'd LOVE my 1976 Cadillac Fleetwood Series 60 Special Brougham! All solid AMERICAN steel right from United States Steel corporation.

[@FirebirdCamaro1220]

@@retroguy9494 they don't call BMW Bring My Wallet for nothing (my dad owned two, so we know all about it lol)

[@retroguy9494]

@@FirebirdCamaro1220 LOL Yeppers. A Beemer is another car I wouldn't own. Since I was 17 I've never had anything but an American vehicle!

[@pedobear8071]

Meanwhile my salesman: Him:" what are you in now?" Me: "Ford Fiesta" Him: "LOOOOOOL"

[@knightandlord]

This salesman is purely underrated Masterfully worded

[@DavidAkhter]

Man that first sales pitch by the salesman was awesome. Goes straight for the ego.

[@Al-Akram92]

Besides Don, Wayne is the smoothest salesman in the whole series.

[@weirdshibainu]

The salesman followed three great rules. 1) Talk lifestyle 2) Be the expert 3) Let the customer be in charge.

[@markanthonyhauck9438]

Watch how Don reacts to this slick sales pitch, one he could have easily devised himself. He seems initially thrown off by someone else working from his playbook.

[@retroguy9494]

I actually think he looked a bit disgusted by it. Someone using something he might have created to bamboozle the dumb masses being tried on HIM! And by someone of a lesser station in life at that!

[@RtB68]

@@retroguy9494 I thought he smiled at it, respecting the sales pitch. A nod to another professional.

[@retroguy9494]

@@RtB68 Well, it looked like a king of smug smile to me followed by a rather concerned if not disgusted look, especially when he turns back towards the salesman. At least to ME it did.

[@RtB68]

@@retroguy9494 Hey, it's all good. It's the differences that make the show so rich.

[@retroguy9494]

@@RtB68 True enough!

[@metningsniva3856]

I like that little touch there where he asked the customer if he has a card. It's a sign of respect. Something modern society has lost.

[@Woopass90]

Also, as a good salesman he is now able to keep in touch and follow up on lead.

[@j.w.matney8390]

Here. In Asian countries it's a practice still maintained.

[@basedpatriotLT]

Sign of respect or a way to collect leads/contact details?

[@hamburgerhelper22]

There is a line in the song " I left my heart in San Francisco", that reads...."The glory that once was Rome is of another day......."

[@ColoradoStreaming]

He made a mistake however. If someone hands you their card you read it reverently and immediately place it in the chest pocket of your jacket. Simply flagging it around and walking off is a sign of disrespect.

[@blakemcnamara9105]

I like how Don's outfit matches the car in this scene.

[@austinbushnell7448]

Love this clip. A salesman's salesman. And peridoxically, the car sells itself.

[@jec1ny]

Back when Cadillac was still "the standard of the world."

[@jacktheripoff1888]

Yes it was. And when Cadillac had NAMES for their cars. The "wide v" for the DeVille's and the oak leaves for the Fleetwood and Eldorado (I was a 70's kid, but Cadillac still meant something.) I remember the Calais, for the man who could not afford a Caddy but got one anyway. 1976, the last year of the titans. The only GM's I remember being 5-digits in price in '76 were Fleetwood, Eldorado, Corvette, or maybe a totally loaded Electra 225 or Olds 98.

[@robertpace901]

These days Cadillac's have no distinction, and the generations who appreciated the symbol they represented are fading fast. Use to be a saying what's good for GM is good for America. The USA is an old battleship that's being dismantled one piece of steel at a time and then being handed to China.

[@GMAN95120]

Back when America was the "standard of the world."

[@fliprodriguez5250]

Have any of you guys lived in another country?

[@jec1ny]

@@fliprodriguez5250 Yes. Italy from 1986-88. Very enjoyable experience.

[@Sapp440]

That gold one is gorgeous

[@PrimoStracciatella]

It screams PIMP! Unfortunately.

[@pxn748]

@@PrimoStracciatella You have to look at the color in the context of the times. Gold was a common color for high end cars then.

[@EchoRhythmMusic]

“Afraid you’ll fall in love?” Perfect ice breaker.

[@scottbrandon9390]

Back in the 60s and 70s, a Cadillac was a sign you had arrived. I still remember the first one on my street. The guy bought it new and several households came over to gawk at the Caddie.

[@beckydoesit9331]

My grandfather had a blue 1962 Cadillac Coupe deVille and I lost my virginity in the backseat to him.

[@Mike-bp2hh]

@@beckydoesit9331 as long as we're sharing, I was five or six when I lost my virginity to my older brother. How old were you?

[@beckydoesit9331]

@@Mike-bp2hh Let's put it this way: I lost my virginity before my own mother did.

[@Mike-bp2hh]

@@beckydoesit9331 it's good we can joke about it

[@timothykozlowski2945]

This was such a well written and acted show.

[@joep8787]

Everyone should have at least one car in their life that they can look back on with pleasure and nostalgia; one that they might find restored at a vintage car meet when they are old. You spend so much time in a car, you don't realize how important they are to you.

[@darkspeed62]

Not everyone spends so much on their car. For a lot of people, it's about the sheer enjoyment of driving and the sound of the engine, and also working on it. For others, it's merely a way to get from A to B, and that's fine.

[@RetroGamerr1991]

Fun fact: the song playing over the PA is Toys for Boys which is the theme song from Sniz and Fondue.

[@denis888red]

What a great series it was. Verrrry impressive patter from the salesman... ;)

[@danielsnook5029]

I go thru this same two-step process when buying a new toilet at home depot.😆

[@oldiesgeek454]

So, what brand is the "Cadillac" of toilets I wonder? 🤔

[@waynepayne9875]

"Afraid you'll fall in love?"

[@tofusrvng]

I never realised what a damn good salesman this guy is

[@ScottALaFollette]

1962 is a good year for Cadillac. The dark colored car in the foreground is actually a 1961, a model left over from the previous year perhaps.

[@KB4QAA]

My family had a '63. Great car. Best air conditioning of any car I've ever seen. Would put ice on the vents!

[@Yawehplaneswalker616]

@bobcat baldfat drunkbeater There must have been at least a couple good GMs.

[@Dwightstjohn-fo8ki]

@@Yawehplaneswalker616 We still have our two Oldsmobiles. Run great, run hard.

[@oldiesgeek454]

@Pelican I think Don should've waited a year and bought a '63 Coupe De Ville. I think they are much better looking than the 61or 62 models myself. 😉

[@FirebirdCamaro1220]

@@Dwightstjohn-fo8ki 1973 was the beginning of the end for GM (and Ford and Mopar alike), and they didn't truly come back until around 2010

[@ic1815]

Finally, a good quality version of this clip.

[@alamferozeshah7811]

beautiful scene...I used it in my business class....

[@fishypictures]

The sixties were my fathers heyday and he was a Cadillac man… He was disturbed watching his sons( me included) wrench on our muscle cars just to get 300 HP. He would say” why are you guys killing yourselves? Get a Cadillac, 500 cubic inches and power everything , all leather and be done with it. You’ll have the chicks jumping in the windows along with their mothers.” All in all ,he was right… when I borrowed his 72 El Dorado I couldn’t keep the chicks out. My dad with something else.

[@maxhalsted5381]

Pure style and class

[@aaronbritt2025]

Reminds me of when I bought my Lincoln. I actually went in the day before in jeans and a t-shirt to look around because I knew I'd be largely ignored. Came in the next day in a $3k suit and was given the royal treatment. 'Merica!

[@weirdshibainu]

Poor salesman. I sold cars for a couple of years. I remember a guy in his 50s came in with a 3 year old truck that was beat. He was wearing jeans and a sweatshirt. No one waited on him...except me. Long story short, he was a rancher from a town 50 miles away. He bought a brand new truck and a Cadillac suv for his wife. He drove his truck home and a co worker and I delivered the suv that evening.He owned 10,000 acres of prime working ranch land. I got 4 referrals over the next 6 months. First rule of sales...never judge a book by its cover.

[@jorgejefferson8251]

There is no way that an American dealership had a man with an English accent selling Cadillacs in 1962.

[@Jay-vr9ir]

I thought it was a little bit off, as well .

[@navblue20]

You're talking about the New York area anything is possible back then.

[@jorgejefferson8251]

@@navblue20 Nope not even in NYC, not in 1962.

[@davidalan6354]

@@jorgejefferson8251 sorry if this sounds stupid but why isn’t that a possibility? Couldn’t he just be from the UK

[@jorgejefferson8251]

@@davidalan6354 You need to understand the United States in the 50's and 60's. Someone with a foreign accent even one as recognizable as British would not have been received well by American customers buying an American brand as iconic as Cadillac, no more than an American would have been received well selling say Rovers in Britain during that time period. Now it would have been a different story if the same salesman with a British accent was working at an American Jaguar dealership, because then the buyer would have assumed that he was more knowledgeable in the brand. The whole concept of a global society that we tend to take for granted these days did not exist then.

[@erc5033]

Notice that all of the fantastic lines are just pitches, the ones that Don writes. The salesman is acting like an ad man here. "Afraid you'll fall in love..., does everything but breakfast, this is for when you've already arrived". And they are killer pitches, for sure: especially the first two (afraid of falling in love, this is the one, does everything but breakfast. The salesman is comparing the car with a person-a woman. Otherwise, why bring out the part about breakfast? He's basically saying. Like a woman, this car will make you feel powerful, strong, handsome, will give you everything but breakfast"). But one would think that for an ad man as cynic and good as Don is, he would know better and would be able to see that the sales man is just selling fantasies and false promises, like he does to his own audience. However, Don can't help himself falling into the trap. Look at how he smiles all the time when he listens to the sales man. The sales man fills him with compliments and just like any other regular customer Don is buying it. He once said that happiness is the smell of a new car and is the moment when you need more happiness. But here he seems to forget all that and buys the car. Don is his first and best client.

[@jixdahac]

A lot of people said this in the comments. But you said it best.

[@NoNo-ng9sl]

I can hear the Still Dre beat drop when he rolls out on it.

[@Yawehplaneswalker616]

This video made me look up why older cars had longer hoods. Which made me look up transverse vs longitudinal engines. It's really interesting seeing how automotive technology has advanced so much in such a short period of time.

[@Roodosutaa]

Still not as dramatic as that Cadillac has advanced over a car made 2 or 3 decades before it: the Caddy had: Integrated fenders, electronic cruise control, automatic headlights, air cond, power windows, curved glass, things that were unimaginable in the 1930s. Fast forward 30 years to the 90s and even then not all cars had those features. Still had drum brakes and separate chassis though.

[@Jordanmilo]

The engine alignment is only part of the reason for the hood length. Mostly, it's styling--there was almost always a lot of unused length between the radiator and the front of the car; had they wanted to, the stylists and engineers could easily have eliminated that space.

[@retroguy9494]

Besides cars having much larger engines back then necessitating the need for a larger hood, there is also another reason. Its a known fact that the longer the wheelbase of a car, the smoother the ride. Back then, luxury cars were NOT what they are defined as today. Back then, it was about the smooth floaty ride where you basically did not feel the road at all. That combined with nice comfortable seating. Today luxury is all about technology combined with small hard seats and feeling every pebble you run over on the road!

[@longebane]

@@Jordanmilo exactly. Exhibit a - Volvo. Purposely elongating the dash to axle ratio despite being a fwd

[@DinanBMWm5]

Drive an S class and let me know if you feel every pebble in the road in your small hard seat.

[@thomaspritchard6571]

That's the sign of a Good Leader, a Winner if you will. He knows EXACTLY what he wants and has made the means to Get It!

[@calebstevens7487]

Elliot kept the money and opened a Cadillac dealership, classic

[@elgar6743]

Great scene. Also, one can see the Cadillac 'quality' by just how well the rear fender skirt lines up with the fender....ah GM...so consistent.

[@7296rsks]

I doubt they picked a 5,000-mile survivor time capsule from a museum for this show

[@elgar6743]

@@7296rsks It would be no different, friend...very little lined up correctly on any mass produced American Iron of that era.

[@daldude97]

@@elgar6743 Actually, the all-new 1992 Cadillac Seville had the same poor misalignment of the doors between front and rear as that fender skirt on Draper's 1962 Coupe De Ville. GM may have corrected it at some point during the production run, but the car still had obvious panel alignment issues upon initial release. A Lexus engineer would fall on his sword if one of their cars left the factory exhibiting such poor quality control.

[@RecklessG1]

Alright then... I'm not the only OCD person that noticed that horrible mis-alignment. Good to know. LOL

[@AADIBAWA]

I WISH THIS SHOW NEVER ENDED,,,,,

[@lyonellaverde3135]

Tnen it would have to be renamed That 60s Show.

[@Knickerson]

The final scene of this episode is priceless.

[@Soltani88]

That was a pretty damn good sales pitch

[@---cr8nw]

I wish modern salesmen were half as classy. This guy had great little quips, great little one-liners, slow and deliberate statements, and absolutely no pressure. Nowadays it's "what'll it take to get you to buy this car TODAY?"

[@Josh-fp2qn]

@@---cr8nw Agreed. The salesman makes shopping for a car an experience for the buyer, rather than an ordeal.

[@MrPhotodoc]

Now that's a salesman. And the car is good too.

[@operator91210]

I have yet to experience a great sales man and a great product in the same room. Usually it's a great salesman only because he has to sell a garbage product or it's a great product and a garbage salesman because he lets the product do the talking.

[@dennismorgan3589]

Awesome segment You made it when you arrive in yiur 62 Coupe deVille

[@aarongranda7825]

Salesman knows when to back off. He made his pitch, customer says no, he lays off and walks away. He shows good judgement. Let the vehicle sell itself. Compare Jerry lundegard in Fargo.

[@majerstud]

Oh, but that Truecoat....they put that on at the factory!

[@aarongranda7825]

Let's just get this over with. Hand me my checkbook.

[@AlienGrade]

"Your Back" with those ears he heard him leaving his home.

[@harrygalloway2117]

Cold but funny

[@rd8370]

😂

[@luislaplume8261]

When Cadillac was Cadillac! And I grew up in that era of Mad Men and also remember the women's hairstyles of that time.

[@dclipper8052]

When Don said he'd like to buy the car, that was the exact moment that Walter White became Heisenberg.

[@nycrich139]

Ah, the days when a car salesman was polite and not saying things like "how much do you want to spend monthly, let's look at your trade in, let's check you credit rating and let me tell you about purchasing an extended warranty and nitrogen in your tires. By the way dealer prep, destination charges, dealer up pricing and taxes and registration will cost you 30 to 40 of the costs.

[@khabbad]

I think it depends which dealer you’re at.

[@connor_flanigan]

plus a $799 "doc fee"

[@theonewhoknocks.651]

The salesman is from Breaking Bad. I'd recognize those ears anywhere.

[@joewalsh6359]

Similar to the Cadillac with both doors open!

[@jgrab1]

0:03 - Piece is misaligned. Gotta love it. :-)

[@davidhoffman1278]

Some GM marks of excellence were misaligned body panels, doors, trim pieces, badges, emblems, etc.

[@danielfl.9347]

Cars back then were not perfect when they came from factory

[@jgrab1]

@@danielfl.9347 And today they are?! Have you ever seen a Tesla? :-D :-D

[@danielpittman889]

It's a Cadillac, not a Volkswagen!

[@danielfl.9347]

@@jgrab1 Danm... You're right lol

[@unclematt3]

I bought a car the other day. The salesman began his pitch by bringing me a lukewarm cup of instant coffee in a Styrofoam cup and asking me if I had credit problems.

[@ddellwo]

Enjoy your Kia……😂

[@volumeturneddown9600]

Okay, so what's going on with (1) Don looking over at the other customer - is he thinking "am I going to be a rich tool like that guy?", and (2) Don leaves and then comes back - why does he choose not to buy it at first, and then change his mind so firmly that he doesn't need a test drive?

[@mdarrenu]

thanks. i was sure of the symbolism since i couldnt tell what car the other guy was looking at.

[@johntechwriter]

I too was puzzled at Don's reaction when seeing that other car shopper. It seemed to me Don did not want to think of himself as a sucker waiting to be sucked in.

[@TTH247]

1. He had flashback to when he was a used-car salesman and had a life-changing encounter. You see a glimpse in this clip. 2. Don buys the car in response to events in his life. It’s a feel-good purchase.

[@kallianz]

When did Cadillac decide they weren't going to build art on wheels but instead pander to MPG and build it all out of cheap looking plastic? It used to be that a Cadillac would turn heads and make people think you're either a movie star or a mobster, now they turn no heads and all you can see getting out is an overweight soccer mom with gaudy yoga pants on. The best is behind us.

[@hamburgerhelper22]

You know how fads and trends tend to return over time? The same can be said for societies. If people want it bad enough, it can happen.

[@FirebirdCamaro1220]

2 things, first, Mercedes came on the American scene in the 70s and started stealing sales from Cadillac and Lincoln, and second, the two fuel crises of the 70s really hurt sales and ownership of traditional land barges

[@godbluffvdgg]

~sigh~ I was 2 when that caddy was born...I remember the 60's as a bit rougher around the edges... An Amazing Series and Jon Hamm was a delight...He OWNED Don Draper... He was VERY believable as a top executive on Madison ave...I

[@marknoahsotelo316]

The dealer riffs off a bunch of great selling and copywriting lines and Don is both put off and impressed at the same time.

[@ojosverdes8640]

The dealer is gonna need a bigger knife

[@maxhalsted5381]

I want that car

[@brucet6738]

and he doesn't need the sale. He's got this Gray Matter thing pending.

[@eduardochernia]

@@brucet6738 and of course he knows the potential.

[@dakat0450]

“Those are wonderful if you want to get somewhere, this is when you’ve already arrived” I feel like he was slyly putting the Dodge down, saying it’s an A to B car rather than a car that shows status.

[@wyskass861]

Would have been informative to include the segment of Don's memory to make his run off in the first encounter. It's basically the most important part to explain the significance of his return and determined purchase. But this clip does illustrate salesmanship nicely. As said, he is amused at the sales tactics and slogans he does well himself. As someone making tech heavy software sales presentations, I often get distracted judging presentations from the content itself, and notice the little tricks to direct focus of the viewer to what they want to highlight or avoid, while not actually lying.

[@Holdit66]

What was it about the other customer that made him uneasy?

[@sickre]

Old?

[@prashsmash25]

Just realized the throwback to “you’ve already arrived” the Jaguar pitch had.

[@petervitti9]

Couple years ago I was sitting in a 3 year old Buick and the salesman said let's take it for a ride. I said the same thing; Henry, I want to buy this car. I just saw this mm episode the night before. Everybody wants to be like Don Draper. Ha ha

[@basedpatriotLT]

Which buick?

[@rockstrong4342]

wow, how did I not recognize 'elliot'? glad I read some comments.

[@Ctrl-XYZ]

That's the entry-level Series 62 Coupe, not a Coupe DeVille. The car on the right is a 1961 Cadillac.

[@aarongranda7825]

He comes sneaking up on it like a caveman about to slay a mammoth. Wayne walks away defeated but his body language says on to the next one! Don's words are what give a salesman a legal high.

[@BatmanHQYT]

"Elliot, if we're gonna go that way, you're gonna need a bigger car."

[@mobydick3895]

God, I long for those days. I don't know why, but I do.

[@Josh-fp2qn]

This is how buying a car ought to be!

[@carlstawicki1915]

I'll bet Don was thinking "You can't BS a BS'er" during the salesman's opening spiel.

[@michaelbowers3842]

game recognizes game is more like it

[@saipuakivikaupias]

Wish we could purchase cars like this... new at the dealership

[@nutsackmania]

bro it fucking sucks, the finance person is a total wanker--buying a car at a dealer is one of the most unpleasant activities you'll deal with barring a global war

[@gearjammergamer8560]

@@nutsackmania I remember going with my parents to buy a new car. They were fawning over them. Had lunch brought in and all the cold pops I wanted as a kid. Fast forward 30 years and I literally had a car salesman tell me "You want the car or not I have customers waiting". Bought the wife a new car a year ago and dealing with the scumbag finance guy trying to sell me shit I didnt need was infuriating. "Sign this if you dont want the extended warranty" No dummy I dont have to sign anything to NOT buy it

[@scavengerspc]

I love that. It's similar to when I bought my last Cadillac (2019 CTS-V Coupe). There are a few on my staff with one that I have driven many times and then a friend called to tell me the local dealer had one in the color I wanted. I went down to check it out and see if it had the things I wanted and it did. The salesman walked up and struck up a conversation and eventually asked if I wanted him to get the keys. I said yes but that I wouldn't need them until the paperwork was done.

[@retroguy9494]

My experience buying my Escalade last August over the internet and telephone was a little different. The dealer wanted 6K over book value. I offered him book value and he wouldn't come down one penny saying that with the vehicle shortage due to the pandemic, the vehicle would sell. It was the most expensive vehicle I have ever bought in my life!

[@Folsomdsf2]

@@retroguy9494 He's right, it was goign to sell at that price, because someone ate that line rofl.

[@retroguy9494]

@@Folsomdsf2 Well, I didn't 'eat the line.' I KNEW I was overpaying. But you need to know the backstory. I didn't WANT to buy a vehicle. I HAD to buy one. I had a Yukon which I LOVED but it was 16 years old and the frame was rotting away from all the salt and brine. My mechanic told me a year prior to get rid of it. Things would literally fall off it! Sadly, this was in the middle of the pandemic. I wanted a new Yukon. But I have really bad muscle issues and found I could not sit in them without great pain. It felt like I was sitting on a warped 2x4. Plus I was pinned in and I need to move my legs when I drive. My doctor told me to get an '07-'14 Yukon or Escalade with low mileage and I would be fine as he had both. The only problem was, I couldn't FIND a Yukon with low mileage. I found around 3 or 4 (I was checking the net daily countrywide) but when I would call the next day, it was already sold. Then I saw this 2014 Escalade, one owner, was in Las Vegas its whole life and only had 16K original miles. Its like a new vehicle. THAT'S why I overpaid for it. I was looking for close to a year!

[@basedpatriotLT]

You did not even attempt some negotiating? :)

[@Falconlibrary]

My parents grew up very poor and worked very hard all their lives. My dad bought his first new car when he was forty years old--an Oldsmobile Tornado. On his fiftieth birthday, he bought a 1984 Cadillac Fleetwood, brand new (of course). The most comfortable car I've ever ridden in or driven. My dad loved driving that car because it not only represented his own success, but it was an AMERICAN car and was considered one of the best brands in the world. Later, of course, my dad started driving a Lexus, which he liked but never loved--it was just never the same.

[@khabbad]

Cadillac was it, it was the pinnacle of luxury and success especially in the States…sadly years of complacency and some terrible quality control issues tarnished the brand. It’s come back but it will never be what it was

[@beckydoesit9331]

My grandfather had a blue 1962 Cadillac Coupe deVille and I lost my virginity in the backseat to him.

[@edwardpate6128]

Cadillac makes some amazing vehicles now. @@khabbad

[@edwardpate6128]

Yikes!@@beckydoesit9331

[@khabbad]

@@edwardpate6128 It will never be what it was but it’s definitely moved in the right direction

[@sophdog1678]

Seeing this car reminds me of the picnic scene... it was a different world back then.

[@JohnSmith-qx8ll]

Salesman is hitting on Draper big time.

[@tapset]

He's trying to sell the car

[@JohnSmith-qx8ll]

@@tapset by being gay

[@blackbird5634]

When you want to ''be someone'' you buy a new car, when you already know who you are, you're fine driving the old one. 😉

[@SuperVostie]

Later on, he studied chemistry and became a billionare

[@tomace7924]

Those American Beauties: Built like a brick house, heavier than a Sherman Tank, half a block long and if you were lucky if you got 10 miles to a gallon but they were so elegant in design!!!

[@cisium1184]

The way Don feels in a new '62 Couple de Ville is the way I would feel in a '62 Beetle.

[@ariplatt8192]

I’ve been wearing skinny ties for 30 years. Love it.

[@gaylespencer6188]

The salesman's ears could bring in Radio Free Europe.

[@michaeldittmer5065]

Now I know what job Elliot had before he helped found Grey Matter

[@bigtex4058]

When Caddies were still Caddies.

[@matthewhallrogers8665]

Pay) Dro) matthwe

[@matthewhallrogers8665]

2crunk blue justincaserogers

[@edwardpate6128]

Now THIS is a car salesman!

[@ssshhclos405]

One of the best scenes ever from MM…

[@rare6499]

What works of art these cars were!!! Not like the plastic shit today.

[@Cockerham]

The 1962 Cadillac got 10 miles per gallon and would often get 80 or 90,000 miles before the piston rings blew.