Mailchimp Landing Page Lead Magnet with Customer Journey

In today's video I'm going to do a variation on a video I did last year. And that video was the Mailchimp landing page lead magnet, which went into one-step automation. Since then, I've received lots of comments on Mailchimp in general and customer journeys. Those comments inspired me to create another video - a Mailchimp landing page that leads into a Customer Journey. It's a long one, so let's get started!
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#mailchimp #customerjourney #leadmagnet

[@user-yw4rr9fb6b]

Thank YOU! I've been searching for this to be explained simply enough for a 60 year old. Happily subscribed. I can't wait to understand more now!

[@LarrySnow]

You're very welcome! I'm glad the video was helpful. Thank you for subscribing! Please don't hesitate to ask me any questions. Happy to help.

[@user-yw4rr9fb6b]

You may regret saying that!! @@LarrySnow

[@soniae5024]

Hey Larry, greetings from the UK! Thank you so much for this video. I'm a new Life Coach and Mentor and I'm building my Coaching business and currently growing my email list. I really enjoyed following the step-by-step explanation on how to create the customer journey in Mailchimp. Your video was far more comprehensive and helpful than some that I viewed. Keep up the great work. I'm now a Subscriber! 😊

[@LarrySnow]

Hi Sonia 👋 I'm glad the video was helpful for you, and thank you so much for the subscription! 😃

[@joel9909]

These are top-notch info thanks a lot

[@LarrySnow]

You're welcome.

[@clairebellavia5477]

Love this Larry - thanks for sharing :-)

[@LarrySnow]

Hi Claire - you're welcome, I'm glad you found the video helpful.

[@mohammadrimon4160]

Great teacher at present Love you dear brother

[@LarrySnow]

Many many thanks

[@noobon2wheels]

brilliant video. thanks for this!

[@LarrySnow]

You're welcome.

[@TheContentHut]

Awesome video!! so helpful :-) thank you!!

[@LarrySnow]

You're very welcome!

[@tidalwee1]

This had been very informational but it seems very complicated though. Really such a hassle to go through repeated steps just to set up this campaign. :(

[@YankeesOutdoorAdventures]

Awesome demonstration, like always💪🤠👍

[@LarrySnow]

Glad you enjoyed it! Good to see you Yankee! How the heck you been, man?

[@YankeesOutdoorAdventures]

@@LarrySnow I'm doing great brother I hope you're doing well, I'm still around I just usually watch and don't comment, I am still blocked from all live chat and I'm always afraid I'll wind up getting blocked from comments also

[@LarrySnow]

Glad to hear you're doing great. Yeah KZbin definitely has its issues. "No good deed goes unpunished."

[@charisseburtoncoach]

Btw your videos are super helpful

[@LarrySnow]

Thank you

[@thesouloflife8324]

Hello Larry! I just wanted to ask you about putting together a LEAD MAGNET by utilizing Groovepages and mailchimp platform. Have you made a video where you build a groovepages optin page and bridge the mailchimp with a free digital eBook and then back to groovepages with thank you page before? if not, can you make one video for us? I think if you make this video you'll have more viewers to watch because this is what viewers want to put together on the groovepages. Thank you Larry - Thomas

[@charisseburtoncoach]

Hey Larry. You kinda finished before the very end. How do I find the URL to share for the journey we just made?

[@LarrySnow]

Hi Charisse- do you mean sharing the landing page URL?

[@micheleholdenart]

Hello and thanks! I am wanting to create a free course with a landing page with a PDF guide and a series of daily lessons with an unlisted video for each. Do I follow the same format or are there things I need to do differently?

[@LarrySnow]

Hi Michele 👋, thanks for the question. One Customer Journey can do all that for you. The starting trigger is the tag associated with the Mailchimp landing page; the initial email is a brief welcome/intro to the free course with the PDF guide for contacts to download; from there, you can add the subsequent emails for the daily lessons and a 1-day delay between each email. At the end of the Journey/Free Course, you may want to add a tag based on engagement (opens, clicks) using the if/then option to have contacts enter another Journey - perhaps toward a course purchase. Let me know if you have any more questions. Happy to help!

[@cheriatkinson]

Do you need to have a paid account in order to have a "payment" block? Because I am not showing that as an option for block choices, when creating the design.

[@LarrySnow]

Hi Cheri - 👋 Thanks for your question. When you go to the All Campaigns dashboard do you see a blue banner at the top? It says something like this - Shoppable landing pages will retire this summer *After a certain point, you won't be able to use payment blocks*. We're working on solutions to let you sell or promote products through other means. No action is needed at this point, and you can continue selling through [published] landing pages until blocks are retired. I no longer have a payment block option and I have a paid account. If you have any other questions please let me know. Happy to help. 👍

[@ChilcoteForestryServices]

Hey Larry, I need to make a 5 - email followup automation for anyone who takes me up on my free instructional video offer housed on YT. I wonder if you have a video on creating these types of email campaigns. THe object is to get them to finally purchase my full course. AS I put the offers out on social media to go get the freebie, new people will trickle in (hopefully) so it has to be automatic to start the 5 email sequence.

[@LarrySnow]

Hi Stephen - thanks for your question. This video maybe more aligned with what you are looking to do. kzbin.info/www/bejne/laPIZGVoerV3fZY. You'll definitely what to strategize and plan out your sequence. Are you looking for what should be in each email content-wise?

[@mikachu4854]

What's the difference of wait and delay here?

[@LarrySnow]

Thanks for the question. Delay refers to time delay. Using wait pauses your contacts in your customer journey until they meet a condition ( not time related) that you’ve set.

[@lagripreneurfute1152]

Hi Larry. Thanks for this video. I want to make a landing page in two pages. Let me break it down. I want to collect emails on the first page and on the second one, the thank you page, I want to put a paid offer with a payment method. Thanks for your help

[@LarrySnow]

Hi Ashley - I recommend you redirect them to a page on your website for the paid offer.

[@lagripreneurfute1152]

@@LarrySnow thank you Larry

[@Miriamhelps]

I set up my journey but there is no place to activate in free version. Can I do journey in free version?

[@LarrySnow]

If you have never created a Classic Automation, go to All Campaigns, under view by type, click on Automations, here it will say something like, you haven't created an automation, create one now, with a link or button to create a Classic Automation.

[@RikkeKirk]

Why do you remove the tag at the end?

[@LarrySnow]

Hi there - thanks for the question. Since the contact received the marketing ebook, I check for further engagement at set intervals; if there isn't any, I remove the "marketingebook" tag and apply a different tag, such as "disengaged," which will kick off another journey with subsequent emails to get the contact re-engaged.

[@hermanngai1502]

Hi Larry, Thanks for sharing, Im trying to use the Customer Journey to setup a campaign, but I don't seem to be able to use the Landing page I created and add it to the "starting point" of the "Journey", is there such thing? if so, can you please tell me how it work?

[@LarrySnow]

Hello! You can't use the landing page itself as a starting point, rather you use the tag that you added to the landing page editor as the starting point of the CJ.

[@hermanngai1502]

@@LarrySnow Thanks very much Larry for answering, do you happen to have a video that shows how to use "tag" to added to the landing page editor as the starting point of the CJ?

[@LarrySnow]

Sort of - watch this video form around the minute mark to about 4 minutes to create the landing page and set up the tag. kzbin.info/www/bejne/rYq3omSZiNV1d6s. Then use the landing page tag as the starting point (Tag added) in your Customer Journey.

[@Bhupesh143]

can we have the upload option where people can upload the files?

[@LarrySnow]

Unfortunately, no.

[@ZA-tx3cx]

thanks for this! having a problem with the very first step. after signing up or using the assigned tag, there is no email sent to the email address used. do you know why this is (not) happening? totally stuck. thank you in advance for any help!

[@LarrySnow]

Does the email/contact already have the assigned tag? Is there a queue on the email to be sent in the Journey? Have you set the email to be sent ASAP?

[@ZA-tx3cx]

@@LarrySnow some existing contacts have the assigned tag, but they didn't get it once the journey was turned on. another issue was new sign-ups weren't receiving it either, though a few did. where do i check for a queue? is there a setting for sending it ASAP? I've only handled simple campaigns before so this is all new to me. :) thanks for responding!

[@LarrySnow]

@@ZA-tx3cx 1) The Journey doesn't check who previously received the tag, only new signups after it is turned on. 2) another issue was new sign-ups weren't receiving it either, though a few did. - I would verify your setup (Landing page and Journey), see for those who did not receive the email do they have the tag from the landing page, did they previously received the tag, before you turned on the Journey, are those contacts signing up through a different way i.e. a sign up form? if it still occurs contact Mailchimp support 3) See the article for Queue details - mailchimp.com/help/create-customer-journey/#View_stats_and_queue. , 3a) ASAP - I misspoke - Classic Automation has an "Immediately/ASAP" setting, Journey emails are sent with your specified time. So if you set it to As soon As Possible/1 hour, etc, it may take Mailchimp longer than the specified time.

[@janschannellingchannel414]

I SEEM TO be missing something can you help me please? once someone pays in PayPal i want to send them a thank you page, i have created this and it works. they then put their email in - that works - how do i then send another link to them via email, please?

[@LarrySnow]

You'll have to have a starting point for a Journey or classic automation to automate the next email after the thank you email. Look for a starting point of if someone receives this email or something similar.

[@tidalwee1]

Will I be able to create a lead magnet to collect leads using a free Mailchimp account? When I click the automation, it brings me to create customer journey. I followed Larry's video in creating this exactly as mentioned. But much to my dismay, in order to use this, I have to upgrade my account to a paid version. :(

[@LarrySnow]

You can create a one-off classic automation in the free account. If you don't see "Looking for the old Automation builder? Go to Classic Automations" with a link in the top right on the Customer Journey page then go to All Campaigns, under view by type, click on Automations, here it will say something like, you haven't created an automation, create one now, with a link or button to create a Classic Automation. Then follow this video - kzbin.info/www/bejne/rYq3omSZiNV1d6s

[@tidalwee1]

@@LarrySnow Thanks for your quick reply Larry. I followed your instructions. Under view by type, I click on Automations. But I don't see any classic automation link or button at all. I'm not sure whether Mailchimp changed anything here.

[@LarrySnow]

Perhaps, it was available last month but it is clear Mailchimp is pushing for Customer Journeys.

[@tidalwee1]

@@LarrySnow I've managed to do it anyway. Thanks for your assistance here Larry!

[@LarrySnow]

You’re welcome.

[@Zoraizvlogs]

Thanks Lary , can you provide me your insta or whatsapp because I want to ask something through voice note regarding mailchimp