Make Money Online with Landscape Photography - This Changed My Life!

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In this week’s episode, we discuss how to make money online with landscape photography. Making a living with landscape photography can be a bit difficult as the path is not quite as clear as say a wedding or real estate photographer, but it can be done with a bit of creative thinking. In this video, I'll share with you what revenue channels worked for me and which ones didn't, along with my total financial results for the past 4 years. If you're thinking about starting an online photography business, then I hope this week's video provides you with a framework to follow or at least provides a couple of tips you can apply to your startup process. As always thanks so much for watching! - Mark D.
VIDEO CHAPTERS
🔘 Lost My Job 0:15
🔘 Diversification 1:19
🔘 The Email 2:00
🔘 Revenue Spread 2:39
🔘 YoY Growth 4:30
🔘 What Didn't Work 12:10
🔘 Total Revenue Numbers 13:32
🔘 Value for Others 14:22
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[@MarkDenneyPhoto]

🌟Thank you all so much for all the support over the past 4 years - it truly means the world to me!

[@videoluvr2]

Thank you for sharing your knowledge with us. It is very helpful.

[@schuylerdalenberg3438]

You deserve it! You have great work, and you have a great attitude. Thanks for all of the helpful posts!

[@piyus1987]

Great video! Thanks Mark. It cleared many of my misconceptions about the revenue sources in photography. The data you showed will help create informed decisions in future as a photographer. You give us hope, and that too with data. Keep posting such content.

[@timothykieper]

Reminds me of the quote from Steve Forbes. "You can make more money by selling the advice than you can by following it"

[@rogergranquist]

So… basically landscape photography is pretty much an MLM type business… lol. You don’t make a living producing the product, but rather getting other people to “sign up” under you via workshops and KZbin tutorials, who then will also likely not make money producing landscape photography. 😅

[@willbart1236]

Man, you just burst my bubble. Basically, you just said there’s no money in landscape photography. As a person who, lean towards being shy and introverted, I could never be a content creator. At the same time, I would have no interest in leading workshops. I am about to break bad on a Fujifilm GFX 50SII and a couple of GM lenses. I guess I’m gonna be a broke landscape photographer.

[@photobizmethod]

I don't like doing workshops either, but who would you like to work for?

[@austinharding9734]

Didn't he just say thhat basically, He made a $110,000 a year for 3 years. Or am I not hearing him correctly?

[@roni_sidhu]

Lots of high performers are introverts, it does not mean that you cannot be on stage. Elon musk is an introvert, so is Micheal Jackson, if you are talking about what you love it really doesn't matter.

[@giannobong6778]

Well you’ve got to be good at the craft before you can worry about being extroverted enough to teach so I would just buy your camera and put in the mileage first. Cross that bridge when you get there man.

[@BartRos1980]

I am not a landscape. But cityscape photographers. I am from a highly urbanized area. I have no real plans to talking heads KZbin content either. But I still make money online. Stock images. Print sales. Photography products. Some photowalks, workshops.

[@joe_a_photo]

Mark, I feel like one of the reasons you have been so successful on KZbin is that you are an incredible educator. You have the incredible skill of being able to break complex or tricky concepts into something that feels really simple. Your technical videos on composition or editing are just next level. Being an educator is not easy and you are definitely one of the best. Congrats to all of your success

[@LaoPow]

O I😅😅 look 9

[@JerryMarshall]

Mark, the transparency you show here and in the past is truly amazing. Your knowledge, inspiration, love of photography, and honesty is what keeps us all coming back for more! Congrats on your success and wishing you more in the future!

[@edmulrean1618]

Amazingly honest and candid. Not sure that I would reveal the finances of my consulting company but the video is, as all your videos, well organized, focused, content rich, and informative. My question is, are the numbers you present net or gross revenues? What are your highest and lowest over head expenses? Thank you again.

[@gregboyce360]

The way you add value to me is this: you are inspiring. Wishing you continued success in your business and personal growth! 👍

[@jamesgolando8862]

Great review Mark and truly appreciate the transparency. It proves that hard work pays off. Wishing you continued success!

[@MarkDenneyPhoto]

Thank you James!

[@GrantMatthews]

Love your transparency and delivery, glad you're making this work and gaining traction.

[@gregroberts875]

Hi Mark…First of all, CONGRATULATIONS on all of your success. You didn’t have to “open the books” and allow us into your personal finance but I’m not surprised you are doing so well. I think we (subscribers) all look forward to Wednesdays for your video drops. You provide us all wonderful information about photography and take us all along on your photography adventures. You’re a fantastic teacher and make yourself approachable to the viewer. I wish you continued success and I hope to one day get the opportunity to go on a workshop with you or better yet come to North Carolina (I’m in Alabama) and take a few one-on-one classes from you. Congratulations!!! Sincerely, Greg Roberts

[@richardplummer1097]

Been following you for a while now and your content just gets better and better. This video tells me, a hobbyist, that you have a vested (investment) interest in putting out a product that fits my needs. Keep up the great work!

[@VTPyzon]

I've been following your channel since the beginning and it's been great to watch your success. I love your focus on the business aspects. It's interesting to see how actual photo sales are the smallest aspect of your business and how KZbin drives it all. I hope you continue your success!

[@delagallery5980]

Great insight! I’ve been in the business for 10 years now and it isn’t easy! Sharing info is absolutely a great way to make everyone better.

[@DaveBerthiaume]

I think your transparency is fantastic. It's also heartening to see a fellow introvert get out there and make something for himself. One question: I've always wondered about how you pre-scout a location for your workshop if you haven't been there before. Is it a lot of online research, word of mouth, or do you actually travel there in advance of the event? Keep up the great work!

[@MarkDenneyPhoto]

Thanks Dave! It's a mixture of everything you mentioned in advance of creating the workshop

[@troporobo]

Fascinating stuff Mark, thanks a lot for putting it all out there so clearly. I’m happy that you’re finding success and continuing this journey with us following along.

[@MarkDenneyPhoto]

I appreciate that - thank you!

[@robjirving]

Mark, you are a real inspiration. I have been a part-time portrait & wedding photographer, I am currently building a landscape portfolio and would love to be able to give up my full time job as a maths teacher to concentrate on photography. This video has made me realise that it can actually be done. I have wasted a lot of money on things I was not actually passionate about. This has been a great lesson. Thank you.

[@bcprzygo]

Thanks Mark for being so open and honest! Cheers to your success!

[@alexmorriss]

Thanks for sharing this Mark!! Congrats on all that you have achieved. Keep up the awesome work. I always look forward to your videos. 🙌

[@randygerdes]

Mark, thanks so much for sharing the details of your business with us. It’s great and much appreciated! I’m in awe of your continuing growth and success. We’ll done!

[@craigsuehrstedt7890]

Thanks for sharing this, Mark. It’s great to see behind the curtain a bit. Many of us dream about a landscape photography career but are nervous about how to move into it. You help show how it can be done and the hard work that goes into it. Keep up the great work!

[@creativebarricade2161]

I cannot emphasise enough how much these videos of yours mean to all of us, and how much we appreciate your honest and sincere approach to photography! thank you for all of your hard work and all of the videos you create for us, it means a lot!

[@davidshort2609]

Totally agree!

[@MarkDenneyPhoto]

Thanks so much for this!

[@rebeccabozzo2000]

Thank you so much for sharing this Mark! Very helpful.

[@TS84NO]

It really shows that you put a lot of work into this, so you truly deserve the success and growth :) Also, thanks for inspiring others, either it's people wanting to go full time, or people like me, who see landscape photography as a great hobby and a way to "escape the stress of everyday life" :)

[@burrdaddy]

Well done, Mark. I've been following you for some time. Congrats on growing your business and I appreciate you sharing this info.

[@glynparry6598]

Thank you Mark. Fantastic to learn of your progress. Keep it growing 👏👏

[@michaelhale416]

Another great message. Probably the first person I follow to open up about their business. Congratulations on a successful business, and only hope that it continues to grow for you, but most importantly that your passion and enthusiasm never falters. Cheers.

[@msl4158]

Congratulations on that successful journey so far and thanks for your openness! This is truly inspiring. Keep on going!

[@JohnHPettigrewFujishooter67]

I enjoyed the last video on this subject, but this one just might be the inspiration I need to kick my arse into gear and do something with my photography, an inspiration to aspiring photographers for sure, thanks for sharing Mark.

[@whafrog]

Congrats on your successful journey, I remember when you started, and it's great to see how far you've come. You're a great teacher, thanks!

[@MarkDenneyPhoto]

Thank you!

[@markwayne8502]

Your hard work , passion and dedication have paid off for you. So happy for your success!

[@jeffbergenstock]

This is beyond helpful Mark; thank you for sharing!🙂

[@josepmbernaus]

Congrat Mark! Well deserved!

[@danny84gee]

I have only been watching your channel for a few months but I love the info you give, I just wish I had the balls and skill to be able to go out and do photography as a way of life. Keep up the work and hopefully with a bit more practice I may get there myself soon.

[@davidmccurry8234]

Excellent content, Mark! Thanks for sharing the details.

[@simonmiles1972]

So pleased to hear this is working for you. Your passion shines through everything you do. Maybe that’s the secret, or at least part of the story. Have an amazing 2023.

[@JonathanThompsonStoryteller]

Thanks Mark for this. I stumbled across or was guided to this video and it shifted my whole self in a positive way. I’ve long believed that experiences is where people want to be and spend their money. It’s so much more personal, valuable and memorable than things. You’ve sparked my inspiration which was already pretty well smouldering this morning. After Covid killed off my business as a restaurant and food photographer as soon as lockdowns were announced, it’s been front and centre that I failed to diversify to create a robust and adaptable business. If you don’t get it wrong you can’t learn. I’m on the edge of quitting a well paid job I used to do, which I took after 2 years of no income and it was gifted to me on a plate. It’s time to get back to my love of a creative life and sharing it with those who share that love. To spotlight those who are making positive changes in the world for the sustainable future we must achieve. Thanks again for all the info, I’ll be looking through your videos for more business information but this one has me scribbling down ideas like crazy. We can always start again but we never start from the bottom, but from the experiences we already have gained. Cheers Mark and have an amazing year end success

[@mariolombardi4766]

What an eye opening video ! Thanks so much for sharing your experience and wisdom Mark. All of your hard work and effort is paying off. Good luck and good light. Mario

[@stevenpitts4689]

Great video and Business Review Mark!! Super informative and inspiring!

[@disneymagickeys]

You are truly inspiring, honest and real, without the hype and drama. Thank you.

[@andrewbalcombe1338]

Congrats on turning your life around with teaching landscape photography Mark. By the looks of it, the money is in selling workshops and landscape-related content to photographers. If budding photographers are getting into it to sell their creations, they will most likely be disappointed. Thanks for the informative and honest video!

[@davidligon6088]

The most practical, informative, photography video I’ve seen. Thank you!

[@ashvarma2486]

Hi Mark, thank you so much for sharing this invaluable information. Delighted to see you doing so well as you absolutely add great value that leads to an enhanced photography experience. Keep up the great work and wishing you great success moving forward.

[@richardpesce5325]

Thanks for sharing all the information Mark. It is very clear and useful.

[@JMSteger]

Mark, Thank you for sharing the story of your photography business success. I really enjoy your content and look forward following you as you continue to have future success.

[@nancybateman7378]

Congratulations to you, Mark, on your year to year progression and success! You've earned all the accolades shown so far in the comments section.

[@masonmoir3299]

Thanks for such a great video! The quote "The market for Landscape Photography things is small, but the market for the Landscape Photography experience is massive." definitely has me re thinking what I thought about making money in the photography world. Thank again for the great video!

[@SwiftyTravels]

I really appreciate this breakdown- you absolutely provide value to your community- thanks!!

[@0000kris0000]

This awesome, congratulations and well done and I hope your business keeps growing 👏🏻👏🏻👏🏻👍🏻👌🏻

[@p7105550]

Mark - it’s Donny, still remember the time when you and I spoke right after your layoff. What a ride brother! Good job! Proud of you and I am sure people appreciate you being this open!

[@alexzahnd2642]

Well done and thanks for being so open, honest and clear, that is SO exciting! For me a real eye opener to learn that SO many people are interested in photography still today....wonderful, as for me photography as always been an important part of life, NT at all for any earning, BUT for me, my inner life and my work. Also, an important part has always been to learn and appreciating creation...., ultimately bringing me to know the Truth of life, which has changed my life for good! "Creating value for other people", love how you identify your work....I fully agree and see part of my work as well as that... Keep up your amazing work.

[@GlennVanderbeke]

As always, great video Mark! Grtz from Belgium.

[@ivanoffeditz]

Thank you Mark for the information. I just started with the photography and you give a lot of value information!

[@coeurvision33]

Thank you Mark, this is very helpfull. The sentence about the landscape photography experience is gold ! I'm starting my photography enterprise this year in France, and your experience is very precious even if we are not in the same country, so the rules are different, specially with youtube. Thank you for sharing, all the best !

[@tom_photo]

Hi Mark! Thank you so much for this great advice! I enjoy it very much how you see photography and how you communicate it to the others. Best of luck to you!

[@amyverhague1491]

Thank you for your transparency, it is very helpful!

[@christianbauermeister6266]

THANKS MARK! Informativ, interesting and inspirational. I like your style. I wish you all the best.

[@thepixelsnapper]

Amazing insight !!! Right from the day that i have started experiencing landscape photography, u have been one of my go to photographers for inspiration and content. Great Insight !

[@rene.rodriguez]

Excellent video. Thank you for sharing so candidly.

[@richardburguillos3118]

Very well said. Love your content. Learning so much. Thanks and am happy for your success.

[@civicb16a3]

Super informative and eyes opening. Thank you for making this one

[@scottbaker9783]

Thank you Mark for your transparency into your photography business experiment.

[@davidkelly1427]

very well put together Mark great to see that all your very hard work paying off. Onwards and upwards Keep it going love your tips and content..

[@MarkDenneyPhoto]

Thanks a million David!

[@tedsimonett431]

Congratulations Mark on your successes and the continued growth of your business and of your own personal development as you provide value to your subscribers and followers. You're an engaging guy which is why I started watching your vids 3 years ago, and I've enjoyed watching the evolution of the Denney brand. It takes some guts to jump from a corporate ship onto the raft of self employment. You have common sense, a skill set, an engaging manner, a positive attitude and a passion that we connect with. I wish you good fortune and some luck - may all of those attributes keep filling your sails (sales!) and powering you forward.

[@sam_one_eggroll]

Your transparency is appreciated! Thanks for keeping it real 💯

[@MarkDenneyPhoto]

Thanks so much Samantha and a big thanks for checking out the video!

[@donsmith2833]

Congrats, that is inspiring. How open you are about this is great. I am glad you are not closed off in this.

[@michaelt7320]

Thanks, Mark, for your videos which have been so useful and so clear. They have been a great help to me and, no doubt, to many other photographers. Your work is much appreciated.

[@John.Tolkamp]

Thank you Mark for sharing, much appreciated and appreciate the vulnerability which goes into sharing.

[@davidshort2609]

THANK YOU SO MUCH MARK! This was a fantastic, informative and motivating video! Really appreciate it! I'd love to see a similar one some time focused solely on workshops--- how you started, what it takes to do one (marketing, prep time and specifics encountered, etc.), maybe clips from one or two in the process explanation, setting price, costs, supplies needed.... in other words an in-depth "how-to" . And I'd be fine with it being a course you offer if a YT video isn't practical for your time and effort.

[@MarkDenneyPhoto]

Glad to do it David and I just may to a video all about the creation of workshops as well!

[@davidshort2609]

@@MarkDenneyPhoto That would be awesome and appreciated!!!

[@maxsvisions]

Love the revenue breakdown. Impressive growth metrics brotha. With a business background, i think it's so creative how you execute these types of videos, great work!!

[@MarkDenneyPhoto]

Thanks a million Max!

[@DaveKingMusic]

I’ve been following you from the beginning. So glad to hear about your success!

[@MarkDenneyPhoto]

Thanks so much for sticking around Dave!

[@russeli1941]

Congratulations, Mark! All that and you still go through your comments. That's just awesome! Many more successful endeavors to you my friend✌✌✌

[@lucasmarques9192]

It's trully impressive how much you achieved and how you became a reference in landscape photography in so little time! Cheers!

[@mmlips]

Nothing like doing what you love! Way to go Mark

[@MarkDenneyPhoto]

Thanks so much Mark! Feels like a dream.

[@my365incomedotcom7]

Great info! Thanks very much!

[@BartRos1980]

Amazing results Mark. Makes sense. You are one of my favorites youtubers. I only make about 1/10th of that. I find competition is really cutting. And good marketing representation is near impossible.

[@blivieriphoto]

Wow, that's amazing Mark! I knew you were doing well, but not that well. Good for you. You certainly deserve it. So glad its all working out for you. 🤗

[@MarkDenneyPhoto]

Thanks so much Barbara! I really appreciate it!

[@warrenlloyd7532]

Great video Mark, it's given me a bit of inspiration to try to push my work bit more effectively.

[@jeremyhardy996]

Amazing, Mark! Very inspiring results. Truly appreciate the transparency and honesty.

[@MarkDenneyPhoto]

Thanks so much Jeremy!

[@teresababer5310]

Congratulations on your success!!! So very happy for you. How much better for you than the daily grind & drudgery of the corporate world!!!

[@SteveFulemule]

Congrats Mark, I hope your revenue stream will only grow. Good for you, you had the guts to switch to do what you love doing. Thanks for sharing!

[@MarkDenneyPhoto]

Thanks so much Steve!

[@chrism8481]

Wow! As a past business owner who also willingly shared financial info, I applaud you! So wonderful of you to put this out to the world. I really appreciate your candor and amazing photography and business skills. Fantastic!

[@MarkDenneyPhoto]

Thanks so much for the kind words Chris!

[@MatthiasHaltenhof]

Very well done and also very self- and business-reflected video, great work!

[@matsjonsson4019]

Thanks for sharing all that, very interesting. I have never seen any other youtube video covering this, well done for original content. PS. Just visited your website for the first time and signed up for your newsletter.

[@robertking893]

Love the video Mark. Thanks for sharing your experiences. I always look forward to your videos every Wednesday. You have definitely improved my photography. You are a gifted instructor. Keep up the great work.

[@MarkDenneyPhoto]

Thanks a million Robert - means a lot!

[@MIX-llaneous]

This is inspiring Mark, thanks for sharing 💚

[@AndreaJump]

Thank you Mark for this content 🙏🏻

[@coreycorey9611]

Congratulations on your success in building your business.

[@liamrose117]

Thanks for not only discussing the profit margins from different sources but also the numbers. We know that's private info but it's very helpful for us just starting out.

[@michaeltam7284]

A wonderful presentation of yourself which is one of your greatest assets. Your channel distinguishes from many others by projecting a humble but knowledgeable persona being so easy for one to be absorbed into your photographic world. Congratulations to your great accomplishment along this journey.

[@black-and-light]

Fantastic Video. Thank you Mark

[@douglasadams1105]

Great video. Thanks for sharing your journey.

[@ChrisSilverman]

This is really good; thank you for sharing your growth

[@TheMickebostrom]

Interesting as always!

[@JoeyZervoulakos]

good video bro! nicely done and greatjob on your success

[@wendynewing8834]

This is so informative and inspiring. Thank you so much for sharing your experience and knowledge.

[@jiancarloulloaart]

Mark, Thank you for sharing your experience, and knowledge. This video came to me at the right moment. Thanks again!!

[@BruceLauderdale]

Well done Mark, I’ve been following since the beginning.

[@MarkDenneyPhoto]

Means a lot - thanks a million Bruce!

[@mikegardner272]

I love your channel Mark and I thank you upon your 4 year anniversary for all of your hard work. Since you are being so candid with your income, may I ask if you are now making more than you did in the corporate world. Did you enjoy you previous job before they re-structured? I wish for you many more years of success and happiness in you profession.

[@webersteve1547]

Congratulations and thank you for sharing!