Martha Stewart on Building Her Brand

Jun.20 -- Author and entrepreneur Martha Stewart speaks with Bloomberg's Carol Massar at the Bloomberg Breakaway CEO Summit opening night dinner in New York.

[@albertlyons1042]

I was working for Kmart as an overnight replenishment manager (okay, stock person) when the company went all in on Martha Stewart. I have to say her products elevated the store. All these years later, I still have some of the items purchased - we just used a MSE compote dish for Thanksgiving dinner that I purchased during my last days at Kmart in 2004.

[@TheJlee28]

Great story!!

[@jackmwa902]

Same here. I remember when her products started to get on the shelves and all other brands were clearance. Something good about her stuff

[@jbt6007]

I've always loved Martha. Often misunderstood and parodied but she is brilliant. and a true visionary.

[@JaesadaSrisuk]

She never rested on her laurels and is a really brilliant businessperson. There’s a reason why she’s so close with the Bull Gates and Jeff Bezos types. I think she was so often misunderstood and parodied is because it was so unusual for a woman to be a tycoon during the ‘90s - and she did it using stereotypically “feminine” lifestyle products and brands.

[@TheJlee28]

She never made money with her pub co, nor she was trusted by the financial industry. She lost her stockbroker license.

[@autumn7031]

Martha Stewart is one of my idols. She is an icon! This is what True, honest and real entrepreneurship is really all about! She is a gem! I love the way her mind began working as a young child. There is a wonderful documentary about her that speaks to her childhood, and shows how she was already business oriented as a teenager. I was the same way, she was the one person that made sense to me at a young age. As for this interviewer however, Omg. The reality of today right there. She has No idea what Martha Stewart, the name, the brand, the woman Really represents.

[@nevm7469]

I love that she’s down for anything, and is so dynamic and versatile. My mom and aunt, who are 50 and 62, love Martha and know her from her show and cookbook days in the 80’s and 90’s, I just turned 27 and my brother is about to be 25 and we love Martha and know her from her collabs with Snoop, her CBD products and her Insta. She really does cross generational boundaries, she’s a fucking boss.

[@TheJlee28]

Yea. Even in jail! Your family love criminal, don’t you? 😂😂😂

[@sassyworkout]

Let’s just say the truth… it all starts with talent. She is very talented and is an incredible visionary. This is why she was able to bring her business to fruition with consistent and diligent work.

[@ClarkRahman]

People often ask the question, "If you could have dinner with three people, living or deceased, who would they be?" Martha would be on my list for that theoretical dinner.

[@nancypahl7755]

One of mine would be Julia Child, because of her talent and vivacity.

[@TheJlee28]

Thank God she’s no longer the stockbroker nor ever a realtor though!! 😂

[@digby_dooright]

I'm a little more shallow. I'd have dinner with Julianne Moore or Diane Keaton. Maybe Sally Field. I love them, lol.

[@blackvirgo09]

Me to

[@SandraTillmansandratillman1]

OMGaaaaawd, I got chills!!! Martha is beautiful inside and out! She's a breath of fresh air and chock full of sage advice that's never outdated. Her wisdom has an air of humility and you could hear she's just as grateful for her failures as she is for her successes because all have made her the phenomenal woman she is. There's a nugget of gold even in her briefest comments because what she doesn't say, the unspoken, is just as powerful as what she does say. If you appreciate her, you'll learn from her pauses, silence, and her verbal cues. I adore this woman for being a colossal model of success for women and men all around the world. She's a joy and a treat of a human being. I simply love and admire this lady so much!!!

[@tomsmith2215]

well put - i concur. i find her stronger than almost any other celebrity woman (or man) to be honest, generational (im 34, surfer, accountant) consistency and honesty. i believe shed survive an apocalypse before most others, too

[@TheJlee28]

Just never take her financial advice, as history shows. 😂

[@melbapoole5510]

@@TheJlee28 In spite of all she has been through and came out of, I would still take her financial advice. After all with failure comes success. If we never fail we never succeed. As you live, you learn. To each his own.

[@TheJlee28]

@@melbapoole5510 oh yea.. I take mine from CFA and you go ahead to take it from the banned stockbroker and stock fraud convict. 😝

[@melbapoole5510]

@@TheJlee28 I have other financial avenues as well. However there is no need to be rude and disrespectful of others and the decisions they choose. Martha is the guest on this channel and if you don't like her financial advice then switch to a different Channel.

[@laurenadams6704]

Martha does a great job at these Q & A even when an interviewer doesn’t

[@reneiloesongo4224]

She's formidable!

[@Vejur9000]

She’s always been a good looking woman.

[@TheJlee28]

She was a model!!

[@TheMagicCrafter]

Thank you *SO* much for posting this! I love listening to interviews of business people to help keep me motivated and on my toes. I'm dedicated to growing my business as a Professional Mermaid Entertainer and online content creator, so the words from great leaders like Martha are very valuable. Backstories are always inspiring too! I was out of Martha Interviews to listen to prior to you posting this. *THANK YOU BLOOMBERG!!!* ♥ XOXO- Mermaid Phantom

[@Kenyco]

Martha is an icon

[@tomsmith2215]

telling her driving she could literally buy anything. shes a badass woman

[@TheJlee28]

And she lost a lot of it!!

[@morningglorify]

@@TheJlee28 No she did not lose it all. Pack up your sour grapes and move along.

[@TheJlee28]

@@morningglorify pack up your clothes & study English. Check! I said a lot of it. Hatred makes one dum dum 👍

[@coronamichael21]

Where does she get the energy?!

[@melbapoole5510]

She really does take care of herself, eats healthy and has a healthy lifestyle.

[@collidingforces9589]

The one and Lovely Martha Stewart.

[@user-zg8hi3nd1j]

I still have KayMart Martha Stewart home decorating merchandise. It's still beautiful and has never worn out. When she left KayMart and went on to Macy's was a sad moment for many of us, however, not all. Thank God. Hi Marth. Thank you for your vision.

[@kaydijdrahblack5529]

Keep inspiring us Martha 💛🌱🙏🏾

[@davidtrig]

She had to leave - Hahaa so awesome, still cut throat at 77

[@bt10ant]

Class start here: 15:30

[@shivapejman8155]

Now THIS is a strong lady! ❤

[@yvonnerolley9676]

Great resilience

[@boostedwolfie]

She ia bangin for being SEVENTY EIGHT. SEVENTY. EIGHT. What?

[@ericaparkman8616]

Martha talks with no breaks....she is in control

[@VictorRook]

Where do they get these interviewers? "Is software code for something?" she asked Martha. Disrespectful, and the clothing. C'mon. This is a formal interview, not a night at the club.

[@Uhuhn]

Just viewed, love Martha, but who is clanking their silverware on their plate in the background? It’s a 30 minute interview person .. relax, be quiet, and enjoy it!

[@stephentbell]

Martha made the whole “jail” thing work to her advantage! She is amazing.

[@elisabethbielas5521]

Martha bardzo elegancka, a jednoczesnie bardzo skromna, zwyczajna , promieniuje od niej cieplo, ,,,,, ❤❤❤

[@tomsmith2215]

smart smart about staying neutral with politics in business

[@adam4025]

Shi is a business lady and she knows what she doing!

[@lynnklein3505]

Love Martha!

[@Winteel]

I like her

[@lorettabrail7806]

Nice interview!

[@elisabethbielas5521]

NIE znam dobrze angielskiego szkoda ze nie ma tlumaczenie na jezyk polski lub niemiecki,,,,uwielbiam Marthe,,,, pozdrawiam z Hamburga ,,❤❤❤👍👍

[@jc2delaga]

Wonderful ✨️

[@rl7564]

The host was really cringe and kept asking Martha about jail. Martha handled it like a queen!

[@tomsmith2215]

did she say ingestigating? brilliant if so, worked perfect

[@TheJlee28]

She knew of the investigation and where it was going into so she went to jail instead!!

[@rain7096]

👍

[@tjaryma]

Unfortunately, she missed the internet era. Now, Omni Media is not even hers. Her empire was worth almost 2 billion dollars it was sold for almost 400 hundred million.

[@andreab.-kun3263]

Beriné Kun Andrea

[@alexandreintouch1847]

so Martha talks ...and some people in the back eating........???!!!?!!!

[@mirjanapucarevic2105]

I hate these chairs!

[@marisol9171]

Besides making money for herself, does she help anyone ??? I don't think so.

[@tomsmith2215]

cheap ass mindset on ya. or jealous, w that comment

[@Nik-ul4on]

lol isn't that the point of business?

[@tomsmith2215]

Shes employed more people and spent more tax in one sales tax purchase than you put in that pot in your life I bet. Fool

[@melbapoole5510]

It's her money, she worked hard for it, doesn't mean that she has to give it away. And then again some people are discreet with their charitable donations.

[@TheJlee28]

Yup.. lots of her own money and still greedy enough to try to take more and ended up in jail. That’s the biggest lesson Martha taught us.

[@panderichthys_rhombolepis]

What is that frigging clinking sound in thr background??