The Secret to Successful Crisis Management in the 21st Century - Melissa Agnes TEDx Talk

There’s no denying it. Social media, the real-time news cycle and mobile technology have changed the landscape for crisis management. These changes include: heightened stakeholder expectations of two-way communication and transparency in a crisis; amplifying the speed at which organizations need to be prepared to respond and communicate in a crisis; the fact that it is becoming increasingly difficult for you to get ahead of the story and position your organization as the narrative of its own crisis.
But whether we like it or not, these are today’s crisis realities and successful crisis management depends on your team’s ability to manage these real-time challenges that the digital landscape presents, while simultaneously managing the actual crisis in real-time.
So then if these are today’s crisis realities, how can you arm your team with the skills, mindset and tools to make these realities and challenges work for your organization rather than against it? In other words, what is the secret to successful crisis management in this 21st century?
This is the topic of Melissa Agnes's TEDx Talk, which she delivered in LA in 2015. Within this 18 minute presentation, Melissa discusses the impacts that the digital landscape have on crisis management and provides THE secret to successful crisis management in this 21st century.
About Melissa Agnes:
President and co-founder of Agnes + Day Inc., Melissa Agnes has developed an international reputation for crisis management, planning and training by helping global brands and government agencies prevent and manage a wide range of issues and crises. Her client list includes government agencies, cities and municipalities, healthcare organizations, energy companies, global non-profits, financial organizations, the public and private sectors and many others.
Melissa is an international and sought-after crisis management speaker. Fluent in English and French, Melissa has spoken to organizations and audiences including NATO, Ministries of Foreign Affairs, Ministries of Foreign Defense, Ministries of Health, Oil and Gas Associations, PRSA, CPRS and other national associations, as well as a wide range of private and public companies, universities and non-profit organizations. She has been honored to share the stage with members of the Ukraine government and the International Committee of the Red Cross.
Learn more about Melissa Agnes at melissaagnes.com
Learn more about Melissa's crisis management firm, Agnes + Day at agnesday.com
Follow Melissa on Twitter: @melissa_agnes
This post originally appeared on melissaagnes.com

[@MelissaAgnes]

What is The Secret to Successful Crisis Management in the 21st Century? This is the topic of the TEDx Talk I delivered earlier this year in LA. If you're interested in uncovering the secret to successful crisis management in this wired and connected world, be sure to check it out!

[@MegaSygon]

Whoo!! Thats my sister!!

[@6niranjan]

Wonderful Trust Credibility and leadership.

[@rogeramorim8785]

Amazing! This was said seven yers ago, and it still makes all the difference in crisis management today.

[@jamibrackin9856]

helpful for my crisis communication class for my master's program at Regent University.

[@davidjonathan3466]

wow, seriously, this lady left me with speechless

[@claudeyaz]

What is needed to get into crisis management? The way you explain it is amazing.

[@unitedmarcus8731]

I know this is a old video but it is awesome!

[@binarygru]

Great words Melissa! Shows our current status that how we deal with real time crisis!

[@arthvaishnav469]

Great Talk.

[@rajeevkmaprock196]

This is really help in our interview, because interviewer should ask Crisis management.....

[@bailong5667]

Thank Melissa, another great presentation, I have been watching it comprehend the skill.

[@berkanttahirov1645]

This might be the most important interview of our lives! Great presentation!

[@baptistesamson6484]

Really great talk! Thank you for that! I am particular impressed about all the good examples you gave, especially the one with WhatsApp for the Ebola Crisis! Very interesting!

[@herbertthomas7812]

Thanks for sharing it has helped me in my current class about Crisis Management!!!

[@hacker7679]

Great! Have showed it my Managing Reputation Risk Seminar@Bali...

[@kajubimartin3323]

Awesome! Melissa... I have extreme passion for Crisis management and communications and this being your center of focus, I would love to make a follow-up on your other presentations and discussions on (CM). Blessings

[@MichaelAlexander1967]

Thank you Melisa! This is the 2nd time I've listened to your talk. It's so so good & inspiring. My Crisis Management course was creating a depressing tone in my world, but your enthusiasm, optimism & most importantly, leadership has given me motivation & a new perspective.

[@AbhishekBalani93]

It's really good to see you on TED stage. Really extraordinary.

[@lexiisthenameofthega]

This is gold!