Watch Me Pick Apart a Really Bad Roofing Facebook Ad Campaign

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In this KZbin video, you'll hear a detailed analysis of a Facebook ad campaign created by a poorly performing marketing company for a roofing contractor. We'll discuss the common mistakes made in the campaign, including improper targeting, weak ad copy, and ineffective call-to-actions.
This Zoom video call provides an opportunity to learn from the mistakes of others, as we break down the missteps and missed opportunities of this failed Facebook ad campaign. Whether you're a business owner looking to improve your own online marketing efforts or a marketer looking to learn from the mistakes of others, this video is for you.
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[@dawidpiwowarczyk]

I absolutely love what you do on this channel, I'm interested in training! Campaigns are not going well for my Polish clients. I know there is a different market but foundations are still the same.

[@billymarkussen7238]

I would definitely be interested in training. Currently running ads on my own and learning from youtube university. Specific guidance within my industry would be extremely valuable!

[@Minyona]

Billy, thanks for letting me know. I am working on a whole collection of trainings that take you step by step through my whole process of creating winning ads for my roofing clients. Stay tuned.

[@GoodfellaNell]

Wow, i can't believe they did this lol. I know I'm on the right track now with confirmation from this vid. I vet all of my leads...u CANNOT run instant forms for this type of business....It's not carpet cleaning lol. However i love learning and sharpening my sword for my agency. And every time i write a roofing ad you are in the back of my head. Sign me up for your course!

[@mitchhorton4037]

you absolutely can use lead forms, you just need to add more qualifying questions and a review step for higher intent.

[@brianbhanna]

Please let me know when your course is out

[@bigbrotherinlife1654]

I do I actually want to bring my digital marketing in-house for my own Data management

[@rafiechowdhury5963]

Do you use 1 dynamic ad with different ads or do you try different ads after an ad set?

[@Fuze-Marketing]

Hey Michael, you mentioned in this video that one adset should be used for lead generation and another adset should be used to retarget the people who clicked on the ad/ engaged with your website. Do you have a youtube video explaining how to set up the retargeting ad set?

[@Minyona]

I don't remember if I do actually. But I don't recommend a retargeting adset any longer. Not necessary.

[@Fuze-Marketing]

Thankyou

[@enlightenedrelaxationmusic2714]

I’m interested

[@Chris-tradez]

Super interested in course or learning

[@Minyona]

It’s coming. I’ll be releasing courses that break it all up into digestible pieces.

[@hva22]

I want to access the courses please

[@Minyona]

I will make sure to make a big announcement about it when it drops. So happy to know you're interested in it. What sort of things would you like to learn specifically?

[@dilwarshaikh3586]

Great Quality audio and video content. What's your IG Id

[@Minyona]

@myminyona - Still working on getting that account up to speed. But follow because I'll be adding valuable reels there.

[@dilwarshaikh3586]

@@Minyona hey Dm you pls check i wanna have a small talk