What is a Relational Database? (And is it better?)

In this insightful conversation, Cameron from Monkeypod sits down with Mallory Balnis of Plum Crazy Automation to examine the landscape of CRM platforms and their role in small business success. Mallory dives deep into the differences between contact-centric systems like Keap and ActiveCampaign, and relational database platforms like Ontraport, explaining how these tools store and manage data in distinct ways.
Whether you’re a small business owner dealing with complex customer relationships or searching for the right CRM to support your e-commerce, memberships, or appointments, this chat breaks down when a relational database is the game-changer your business needs. Tune in to discover how to choose the right tools based on your specific needs and why sometimes, the grass isn’t always greener when switching systems.
Special thanks to Mallory for lending us her experience and insights for this conversation, to learn more about how she helps small businesses you can connect with her over at plumcrazyautom...
---
If you're looking for a place to ask questions and get reliable answers as you work with Keap, check out the Monkeypod Membership:
www.monkeypodm...