NEW Mugler A*Men Fantasm FIRST IMPRESSIONS - Return To Greatness?

[@topazphoenix6301]

Why don't they just bring back Pure Malt, Pure Havanne, and Ultra Zest?

[@nomo4u886]

Because there’s better alternatives out there

[@topazphoenix6301]

@@nomo4u886 Ooh, such as?

[@stealth1077]

Because money.

[@flightgravity7483]

Because L’Oréal doesn’t give two craps about what you want.

[@SM-ih6dt]

in germany you can buy it online from otto de and cost 380 euros

[@squidikka]

Review starts here: 9:05 Sheesh dude, this is some Joy Amin level of rambling before the actual review.

[@maniseth]

Hahaha true

[@johnyfrankendub]

You're my hero, Mr. Internetmansquid!!! ❤❤❤

[@Dk___666]

Unwatchable

[@silvertonman77]

@@Dk___666then don’t. Easy peasy.

[@DevanteMcDaniel]

I swear some of y'all will do anything for recognition! 🙄

[@warhawg9564]

I'm 9 minutes in, and I still don't know what the fragrance smells like 😂

[@g.d2450]

longer more drawn out videos = more un-skipplable ads = more ad revenue

[@justintime8096]

​@@g.d2450you got ads watching this? I skipped 9 mins in and had 0 ads😂

[@jonscott234]

This man just yaps on & on

[@dangueb1]

Its nightmare

[@petermolina1317]

​@jonscott234 that is one reason and second people spend so much time on their phones looking at content. That their dopamine levels are so high that only short content keep their attention.

[@chrisschmidt7155]

As a older Mugler fanboy i really hope this brand can make a comeback. Mugler got me into fragrances and will always hold a special place in my heart.

[@blackcat6508]

Original formulation of Amen used to last literally weeks and was so complex, one of the most alluring scents but it started to get reformulated since 2009

[@markpyro5271]

Excited for this even though I'm not a fan of chocolate fragrances..The AMEN line is/was truly the best of the best and the GODFATHER of masculine gourmand beast fragrances. I hope more releases follow & they offer something really unique and amazing.

[@Ryan_Feik]

Many of us like a nice thorough, detailed rundown. Thanks, Ash. TikTok is calling for the complainers ✌️

[@Polyfusia]

Imagine you walk into a Sephora and you see a big cardboard sign with an ad on it and it says "It's Been Awhile..." and theres a photo of Pure Malt, Pure Havane, Ultrazest standing in a row. That would blow peoples minds. They should do that.

[@JHurtem]

I walked into a dillards about a year and a half ago to purchase some givenchy reserve privee as she reached for a bag in the back behind the register I noticed a bottle of pure Malt. I felt like I hit the lottery lol needless to say I told her put the givenchy back and walked out with the pure malt.

[@jdmb03]

I miss the days when Ash reviewed fragrances and didn't act like a movie star.

[@nealefrancis9094]

Movie star ? He’s just being a shopping Channel presenter

[@sandromateush9650]

Oh man, YES!! 😒

[@manuka7313]

Why didn't they bring back pure tonka and pure Havana.?? 😒😒

[@warrendchild]

They did, didn't they?

[@SM-ih6dt]

in germany you can buy it online from otto de and cost 380 euros

[@warrendchild]

@@SM-ih6dt ridiculous price.

[@GucciButNotGuilty]

Pure Tonka > Pure Malt/Pure Havane

[@Pierre-LucTremblay]

Often some ingredients or oils used in some original fragrances are not available anymore or the législations prevent them to be commercialy used.

[@GoranAbraxas]

It's a great scent. Dry down is heavenly.

[@bearxshark]

9:05 how does it smell

[@KeyScents223]

My man!! 10 mins in the reserve

[@miniroseyo]

doing god's work

[@ShimaUta86]

Wow never thought to see a new Mugler fragrance this decade.

[@umpus]

Review starts at 9:05 🥱

[@WasteFaced]

I haven’t even sprayed this yet and I can smell it throughout my basement as it sits in a sample bottle still inside the package it came in. I checked and it’s not leaking, just very strong

[@TheChazas]

Rerelease of Pure Havane, Pure Malt and Ultra Zest, maybe in EDP conceration would be actually lovely, tired of trying to preserve my bottles.

[@mavericklewis4392]

Ultra Zest🆒️

[@stantino129]

Pure Tonka was actually my favorite out of the Amen flankers

[@kickazzdrummer666]

I'll wait for the Elixir version.

[@neonhills]

😂

[@Fragaddictx56]

Wait another 2 years buddy 😂

[@brianbdawg3059]

I hope they reformulated the OG I got a decant

[@bigbehr__]

Hopefully a men fantasm is just the start of new flakers in the line! Hopefully Mugler does a spring/summer release next, call it a men ultra zest elixir lol.

[@petermolina1317]

Yes and also kryptomint. Like a mojito,margarita or sangria vibe that will be amazing.

[@AlmightyCouchPotato]

​@@petermolina1317 bro, a sangria-like one would be killer 👍

[@petermolina1317]

@@AlmightyCouchPotato might send mugler some ideas.

[@TheCologneZone]

A pineapple or mango Ultra Zest would be really interesting

[@balazs7235]

I haven’t been this excited for a fragrance in a while! Excited to smell it for myself.

[@m-p-s-80]

Tone that excitement down to 50% is nothing spectacular

[@carlospnt]

to me it's great, i don't even know how to describe it, citrusy,sweet,rich and maybe smells a little like pudding??

[@basilfabian05]

I just started collecting recently so I missed out on Mugler A*MEN line but I love that they revived the line with a new flanker. Its great that Mugler acknowledges the demand for the A*MEN line from the fragrance community. Kinda feels like were going back in time and its super cool. I hope it sells well so Mugler will give us more for the A*MEN line 👍

[@JoseEunjung]

Can’t wait to get both the new A*men and Angel !!

[@romie426]

I love the original Amen. One of my all time favorites. Clearly Mugler isn’t concerned with making money. If they were, they’d release all the ones they’ve discontinued over the last 20 years

[@Wstarlights]

Mugler is owned by L'Oréal now.

[@Wstarlights]

The L'Oréal version of Amen is really creamy soap-bar like, tar and patchouli and cocoa not as heavy. It's nice but def not the same.

[@kevino73]

Should be getting mine soon. Can't wait!

[@belairscents]

Don't waste your money! It's not a big deal 👎 I was one of the first to have had reviewed this one! Cheers 🥂

[@chicos2993]

Bought mine from eBay, it smells gorgeous and the performance is beast mode. Modern EDP take on the OG. Hope they continue spawning more of these

[@Julian_Scents]

❤ I rely on gents scents opinions on things and I specially love when he’ll say what fragrances he loves and why so it kind of gives you a idea of where he’s coming from so when you hear his analysis, you can relate to it

[@Mr.E.Fragrance]

A*man was the first frag I ever bought with my own money. I got this new one from a FB seller for a little less than retail. I should be getting it in the next day or so

[@petermolina1317]

Where you buy it ?

[@Fragaddictx56]

I’m guessing eBay

[@petermolina1317]

@@Fragaddictx56 is more expensive than retail. Already checked. They charge you double the price for a 50ml.

[@acr4715]

It's a very subtle patchouli, lavender, and leather scent.

[@tomfoil5590]

Mine will be here Thursday. Can't wait!

[@TheHispanicJukeBox]

This is one of the fragrances I am excited and looking forward to, like I said before I started my collecting after the amens started getting discontinued so I didn't get a chance to get any of the flankers but I at least have the OG that started it all and as soon as this one is available here in the US I'm going to grab it and my scent of the day is Paco rabanne pure xs

[@PONO-go3ee]

I have the OG A-Men Patchouli and Tar I didn’t Polish the Stainless Steel so it’s Tarnished 🤬

[@wynonasbigbrowndragon6121]

Finally tried it! It's definitely a step up trom A*Men Ultimate 🤷‍♂️

[@flightgravity7483]

This was not made with fans of the original A*Men line in mind. This is sugary sweet modern perfumery at its worst or finest depending on your stance.

[@Tank721]

Sounds like An Absolute BANGER! SO GLAD MUGLER A*MEN IS BACK! Can they have a one last go around and make a Green Fragrance Flanker for Alien Man 👾👽💚, I think the bottle would look perfect and the Scent woukd become a YUUUGE HIT!

[@molecularentropy]

14:35 Ash flipping us off while talking about the possibility of a return of Mugler is peak fragrance content ❤

[@patrickmeijer2796]

better then mancera choco violet?

[@cplively]

Original AMen was one of the fragrances that I got because I wanted something different. Granted this was 15 years ago. I did not really like the opening when I first started wearing it, but then once it dries down it has a lot of gourmand aspects that I love. Eventually I came to love the opening as much or even more than the dry down. It’s to this day one of my favorite cold weather fragrances. This isn’t the only fragrance thats changed. I didn’t care for Fahrenheit the first few times I wore it. Encre Noir, Gucci by Gucci, The One EDT, are others that come to mind that grew on me the more I wore them. Certain notes or aspects grow on me and eventually I miss those notes and fragrances in general.

[@jaws2003]

Mugler hasn't been the same since Thierry passed away. I loved alien man, a men ultimate, and pure havane.

[@polanialmoni6274]

How is it compared to other mugler offering for men? Is it worth it?

[@ans1293]

Will the old discontinued line return? I'm still holding 3 bottles NIB from the pre Covid days...

[@Johnboy-of3vo]

Thanx for the heads up on this, the original A*men was a waste of money for me, fantasm doesn't sound much better imo.

[@bellantwain21]

Amazing review and choice's love the video Gents Scents stay motivated Dream big 1 mill on the way

[@denvenom4011]

14:07 Tough, but fair. Many people who were not fond of perfumery or use another brand did not even have time to try: Havane, Malt, Zest, Cryptomint and others. Thanks for reviewing Ash👍😎❤️💯

[@Mondegreen121]

Great job, enjoyed the history. All those ingredients in the OG, how can it smell like Asphalt?

[@m83kid]

Nice new studio!

[@mugheesheikh]

Hey Ash, The newer bottles with only mugler on it can be opened from the top if you pull the upper side of it. and the batch code is on the bottle inside. Just letting you know 👊

[@randolphshield6560]

Im excited!!!!!

[@adityaudhani4386]

How does this one compare to LMLP? I believe both are winter time fragrances with a sweet+spicy note breakdown. How do the two rank in your opinion?

[@renegadebrad7448]

I forwarded it to the actual fragrance release spoken about

[@GTX2202]

they just need to make the people happy & re release Pure Malt again

[@samyyyyyyy]

Ash you have to pull the top off the flask, the glass bottle inside has the batch code printed on it - its also replaceable 👌

[@AndreaMiano]

9 minutes plus of intro basically... I'm disappointed man

[@mr.brownstone6446]

Indeed

[@belairscents]

@@AndreaMiano to end up by praising a very mediocre release 👎

[@drewbunton1156]

Skip ahead then? 😂

[@nfltrrrqwsa7512]

He’s deeply worried about that comment

[@belairscents]

@@nfltrrrqwsa7512 the worst of the line 👎

[@nicholasrodriguez1166]

In the world of fragrances becoming more and more popular would this be a worthy, captivating and alluring fragrance? Looking for a new fall winter scent but don’t want to settle on the Most Wanted, Spicebomb, Halloween Man X, Stronger with you’s, Savage Elixir we’ve seen shoved in our faces for the last 5 years

[@carlossotelo1507]

Where can I get it!!!!!

[@bmorestance]

Those prices on their website are classicly awesome! However, sold out. Looking forward to trying!

[@Violentgent]

Skip to 12:00 if you want to know what it smells like

[@robertarmstrong6015]

Nothing divisive about the dry down of the original A *Men....its extremely pleasant and a compliment beast...particularly because of how delicious and different it is. A classic masterpiece for a reason.

[@colbymitchell1137]

Ash, it is time. Do one on the Drakkar flankers. I seen some new ones not to long ago.

[@RanaldK]

Would you say Fantasm is anywhere close to anything from the Chopard 1000 Miglia line?........or is this essentially By Kilian Black Phantom + Asphalt?

[@OurTwoScentsPH]

Pure chocolate? So like axe dark temptation?

[@belairscents]

Trust me Axe dark temptation is by far better than this one!

[@CasparOReilly]

Would you say this is the eau de parfum to the original A Men?

[@QU4DP1MP]

Over 9 mins talking about every other Angel fragrance before telling us what the fragrance we clicked on the video for smells like

[@Alritealritealrite]

So

[@QU4DP1MP]

@@Alritealritealrite I clicked on the video to hear about the new fragrance, not listen to Ash go on about fragrances that are pretty much obsolete

[@astrolux76]

yeah.. totally ridiculous.... gets to be pretty annoying

[@Alritealritealrite]

@@astrolux76 poor thing 😢

[@MrMelonMan96]

Some people want the context and have a genuine interest in fragrances rather than a click addiction and poor attention span. If you just want a 2 min clip of the smell skip through the video

[@Uncommon_Carp]

What’s up with the samples on the shelf back there? Something you’re working on?

[@adamblackedition5529]

wheres the normal A. Men,, I havent seen it anywhere

[@geIoeschterBenutzer]

Blue Star? You can get them online... german Perfume Shops have them. e a s y cosmetics, 67€/100ml.

[@devriondexter9461]

I want it for the bottle alone

[@JamesBond-zd5jx]

Hey Mugler! Release the discontinued stuff that we love! Get the paddles. Charge to 300. Clear! Bzzz! He’s back!

[@shave-a-thon3415]

He's got to have a debate with Sebastian the Perfume Guy who said the performance wasn't up to par in his review.

[@willoraha1969]

Great review

[@Oceanss5]

Been getting into fragrances lately & im new around here. Any advice on which of the mugler fragrances I should try? I wanted to try out pure malt but it’s out of my budget ): thanks!

[@Maverick89071]

Where do you order your new fragrances from Europe? I hate waiting lol.

[@danielwheeler9801]

Google news parfums. They're based out of france and they ship worldwide. It's where i got my 50ml.

[@flightgravity7483]

News Parfums and Sabina

[@shmoopiebear]

It would be interesting to compare Fantasm to Animale Animale. Huh.

[@kanapeczkaaaa]

what about new rabanne invictus aqua??

[@barakmarmolejos4840]

I have Ultra zest and Ultimate, I had pure havana now is impossible to get.

[@Michael-Styles]

Smelled a decant of it last week. Not impressed imho. Not terrible but nothing to write home about for me at least.

[@nealefrancis9094]

What happened to ash ? He’s become a paid shopping channel presenter reject

[@adampress9788]

Cool, I can wear this while watching THE TALL MAN.

[@JBeaux86]

Where can I purchase frags abroad

[@chicos2993]

ebay

[@Splinterfortyseven]

Pure chili is great

[@MarioMario-rh3rk]

Why they call it fantasm ?

[@Chadckay]

I remember Mugler. I remember stupidly selling Ultra Zest, Pure Havane, Pure Tonka and the gold bottle Amen I found BNIB two years ago.

[@brody6392]

First impression videos>>>

[@cheekster777]

Thanks Ash.

[@Logauss]

A*MEN to that 🙏🏻

[@proverbs279fragrances]

the actual review of Fantasm doesn't begin until 9:05...

[@mrfragranceparis]

The reviews he makes today are so annoying

[@fonzizib.2307]

I still have my bottle of Angel Men from the early 2000s.

[@kevinjackson8011]

I love the lead up to the actual fragrance review. I can understand folks wanting him to get right into it but I appreciate how much he enjoys everything about the industry

[@astrolux76]

you are one of few then.... Ashton has diarrhea of the mouth

[@kevinjackson8011]

@@astrolux76 fair. I guess it’s his channel. Idk

[@Spitsinbums]

original a men is awesome

[@brianbdawg3059]

The OG is to strong

[@CarlosRodriguez-gk5ur]

Sup with that ALT no 7 ?

[@TheRealMikePrez]

You can skip most of the video and just start at this point: 13:25 KZbin making creators do at least 8 minutes of video before they can get in-video ads makes these creators just talk to fill in time smh

[@Wstarlights]

Amen Ultimate I couldn't stand. Alien Man I've had like 4 bottles.

[@michaelbullock8011]

Great video and I enjoyed it and I'm going to try it and have a blessed day

[@zsb707]

13:25 you're here for this

[@Regilliwret]

What does it smell like, how does it perform, and maybe a quick view of the presentation. These videos are getting laughably long for no other reason than ads, and he’s not the only reviewer whose videos just keep getting more and more long winded. 15min video to cover the maybe 1-2min of details most people are going to care about.

[@joshuanarvaez8266]

Yah sound like whining babies. Having a channel about fragrances must be incredibly difficult. This market is so niche if you don’t like how he does his videos go watch someone else

[@JT-rx1eo]

Modern fragrances, particularly the designer ones, are too sweet.

[@esrealwilleatit8574]

Let’s hear about it!

[@marcogois79]

Ashton, I’ve been watching your channel for years now and you’ve been brilliant but there is no need to ramble for 9 minutes before actually starting the review! In fact a couple of minutes into the review I closed the video because I felt exhausted from your unnecessary rambling…please stop this nonsense…

[@ragefierce]

I much prefer these detailed and thorough videos on single perfumes over those top 10 lists. Those top 10 list videos are okay to watch, but they can get really old very quickly.

[@T.A.C-BR]

Tks for the video tatu bolinha