NEW xoBeauty! 💄 LIP SWATCHES 💕 lip pencils, liquid lipsticks and matte lipsticks!

[@NoDoubtItsKenz]

Thing I really do appreciate about you and your channel and that you actually use your make up line and products. not everyone does that that comes out with a line they just do it and then you see them never using their own products so I think it goes really far to see you always using your stuff

[@Kassandraxmariee]

Your lip swatch videos are always 🔥🔥🔥 , however the fact that this is your brand makes it even more iconic ❤

[@Elleb96]

How exciting Shan! We can all tell how hard you’ve worked - all the shades are incredible and look so wearable! Wifey lipliner is definitely going to be the biggest hit and I looooove all the liquid lip shades! Definitely have to get my hands on them next pay day 😍🙌🏻🙌🏻

[@shaaanxo]

thank you so much

[@ashleyc2525]

“Did someone say terracotta” yep we wouldn’t expect anything less than a terracotta shade from you!! 😂 They all look beautiful! Congrats!!

[@_Dear-Maria_]

This brings me so much nostalgia. I loved watching your lip swatches In highschool and you’re still doing them! ❤

[@Maria_1107]

I missed your lip swatch videos so much😩❤️

[@tessjames6860]

So excited for this launch 🤩 Am a massive fan of the original XO Beauty lip line so can't wait to try these they all look stunning!

[@louisearmbruster]

I love all of these so choosing a favourite is so hard but poppy, Milly and CEO are so beautiful 😍 also loving the lip swatch videos, I always go back and rewatch older ones 😂

[@melfryer9487]

I MUST have so many of these, blossom is gorgeous. Congratulations on yet another amazing launch. I would so wear Truth, it’s stunning

[@samizzlemynizzl]

MISSED YOUR LIP SWATCH VIDEOS!!!

[@NoDoubtItsKenz]

The last 2 are my faves. The fuchsia and true brown. Are right up my alley and most wearable for me

[@carolienbotermans9840]

I can tell how hard you worked: I love the shades!! I am proud of you❤️❤️❤️

[@beverleysteele1106]

im all about the berry tones,that candy apple red wow and love lip swatches

[@juanitamoore4588]

And omg, the packaging and the colour of the packaging is absolutely stunning!!! 😍😍😍😍😍

[@NoDoubtItsKenz]

I literally audibly gasped as soon as you put it on! It defininitly not what I expected. I assumed it would be like a bright orange/orangy red. But I am INCREDIBLY surprised because it IS ABSOLUTELY BREATHTAKING

[@SashaRoseDarkus]

Yaaasss! 🎉 My xoBeauty lipsticks are OLD, I need new ones! 😂 Can’t wait to try the new formula 🥰

[@genevalawrence-parks1229]

Sublime, willow, and power look like my cup of tea. I love ur lip swatches. I really hope to get some of these.

[@AmericanShiba]

Congratulations, Shan! You’ve worked so hard for this! 🎉❤

[@makeupandlifestylewithsand4433]

Shannon those lip colors are beautiful!!!❤❤❤❤

[@tatimccourt]

I would LOVE to see the lipstick “virtue” and the liquid lipstick in “lucid” with the “dawn” lip pencil!! Those are my literal dream colors 😍

[@nikicruz90]

Omg the watermelon red liquid lip is beautiful!!!! 😍😍😍

[@marleenvandijk7035]

The new products look amazing!

[@danielle1682]

I brought Milly and Poppy & I looove them! It does feel creamy and the shade is so nice and long lasting 🥰🥰

[@shaaanxo]

Aww yay!!! Made my day 🤍🤍

[@luvbug1331]

I love all these colours ! My fave is the first lip liner colour :)

[@Nys1108]

I adore all the new colours and can't wait to try them but i will forever stan Marie lip pencil and I'm so sad it's gone!

[@Surixo]

Blossom is so pretty

[@tylahoc9271]

Oh my Beau is beautiful and sublime and nectar together 😍😍

[@JenJen-zh2of]

I love lip swatch videos! Congrats on the new launch too! Everything is so pretty! ❤

[@MadelineMarlin]

I need those lipsticks yesterday 😍😍😍 I love how you're always using your own products and especially how you're casual about it and not pushy ❤️

[@ashton12xxo]

Omg I've missed your lip swatch videos so much and the fact it's your own brand is even better!!! (even though im sad about no free international shipping, but also I understand ❤)

[@linneahaslbeck]

omg sooo excited!!! love the colors 💗

[@BunnyRathbun]

Congratulations on the new launch! They all look stunning. I'm a basic pink, peachy, nude kinda gal but I love a good bright red or hot pink every once in a while. 😊❤

[@kandirain_1172]

U look so good in all of the colors! My favorites tho r the last 2. I love u in dark lipstick colors 🥰

[@lauraweston965]

We love a lip swatch 😍 these are beautiful!!

[@cierraharman6064]

Amazing as always! ❤ I'm so excited for you 🎉

[@shaaanxo]

thank you

[@Surixo]

The packaging is so elegant 😍

[@gabidaher]

Dawn lip liner + virtue lipstick would look amazing

[@hollyjmlm6095]

Love all of these but love your honesty even more!! Not afraid to say the mattes arent perfect without the lip pencils, you come across as so authetic! Can't wait to give these a go. ]From a religious viewer for 12 years!!!

[@tsteel305724]

Thank you for the lip swatches . I still love them!!!!

[@traceyrollo7128]

Absolutely stunning I get so excited when I see you have something new, I ordered the liquid lipstick bundle yesterday and it’s on my doorstep this morning great service every time.❤

[@rochellet]

Loved your last lip collection! I still use them everyday! Can not wait to try these new ones 😍

[@CorinnaAtHome]

Mmmm i love that taupe lipstick color

[@poisongirl1304]

I love your lip swatch videos, that's how i found your channel!

[@jeanlinder1310]

Love swatch vids! Wouldn't mind a video on your favorite combinations.

[@dsr.w]

I love these!! Can't wait to place my order

[@CorinnaAtHome]

Love the smaller sized liquid lipstick bottles. Its less wasteful 😊

[@nelumie_ad0]

Omg these look gorgeous! Can’t wait to try Meadow and Poppy ❤

[@ediitzz9741]

Loving the new packaging, looking stunning today too.

[@Celenababy3]

I love power liquid lipstick 💄 😮🎉🎉🎉🎉 congratulations

[@juanitamoore4588]

Omg I lovvvvve every single product!! They are gorgeous!! Well done Shan!! 💄💋

[@Surixo]

Nectar is 🔥🔥🔥🔥

[@ediitzz9741]

Now i want Poppy, omg x

[@shannonmoreland2710]

Love watching lip swatches! Also these look am amazing can’t wait to try some ❤

[@annasampson5594]

I love all the colors.

[@sarahvic458]

How exciting ❤ all the shades look stunning! Cannot wait to try these ❤

[@lisamahan2097]

They're super beautiful Shan! Congrats

[@Stellaa08]

I know it's simple Makeup but daaaamn girl you look so pretty 😍

[@GardenofDiamonds]

Love Lip Swatch Videos!!! I Love all your videos tbh and ive been watching you since you began and i recently became a mom too and its so cool watching us grow up together!!

[@tropicalladyj8033]

All look so excellent!! Can’t wait to try them!!!! Love love love the packaging 10 out of 10!!💜

[@NoDoubtItsKenz]

Meadow is gorgeous

[@Nella_roxy14]

Everything is so pretty and cute ❤❤

[@edwardleecaliforniausa]

Hi Shaaano happy Wednesday night and I hope you having amazing day today and I loved your vlogs and you are amazing Supporter and I'm proud of you

[@meriemch8586]

Congratulations Shan 💕🎉

[@tishahamid7529]

Wow amazing collection loved this video. Congratulations and I will be checking it out for sure.

[@AmeliaRosina]

These shades are EVERYTHING!!! Omg 😍 how am i supposed to pick my favourite 😭

[@suzannemoore6041]

How do the liquid lipsticks react with gloss on top? Some liquid ls peel... I love the new colors! :)

[@makeitup2112]

Love these! Great job Shan

[@Itstrigg3rz]

Congratulations on the launch and also congratulations on hitting 3mill subs 🥰😍🥰

[@Lin99990]

I'm really excited shannn!!! Been waiting for this since you hinted "coming soon" ahhhh they all look stunning ❤

[@maryjanehyder]

dawn and misty going in my cart immediately xxxxx

[@zebzyn]

So excited to try these out!!

[@liesldejager9873]

Ka pai! I love the colours! Will defs get some for me. xxxx

[@ediitzz9741]

Oh lordy, Amber is defo my fave x

[@NoDoubtItsKenz]

Kk Millie has me!! So far it’s basically already in my cart

[@krlovn]

Congratulations on the new launch Shannon!

[@ceciwolfcat7]

Going to sleep finally and I know I'll be dreaming of some of these beauties💄💄💄

[@Surixo]

CEO is giving me Christmas vibes. I like it

[@jobutler-mills5142]

I can’t wait to one day be able to get your makeup

[@georgigoldsbury5511]

So proud🎉

[@rachelenk-evans9727]

Do you have a stockist in the uk? Really wanted the native pallette but my eyes constantly water and I'm crap at makeup but a lippy. Stunning collection! X

[@TheBrutallyHonestBeauty]

Yay!! Congratulations 🎊

[@shaaanxo]

thank you!! xx

[@TheBrutallyHonestBeauty]

@@shaaanxo yvw beauty 💛

[@dimplechops88]

Congratulations shan 🎉

[@sarahsutton6673]

Sooooo nice!!

[@xTville1]

These are super pretty! I remember panic buying loads of your old ones when you said they were gonna be gone forever 😂

[@Julzableful]

So excited!! Can't wait to try 😊 Shan, I think some of the pics on the website are a bit mixed up? Poppy looks a lot different to what you've just swatched. I coukd be wrong! Could just be my screen. They look so stunning on youuu 💖

[@shaaanxo]

its hard to photograph them perfect! poppy looks like that in the tube but on my lips it looks different - it pulls different on different skintones. hopefully people will share it on their skin tone in the review section soon :) i double checked and its the correct pic - looks a little darker in the tube than on me

[@HB-ne4du]

Love this video ❤can you get these in the UK?

[@SamSmithVev0]

Dying to see your finished house tour

[@jodijill9368]

Hi Shan! Where is your choker/necklace from?

[@teresawilliams1201]

Wow so gorgeous ♥️

[@tanialee3639]

Fantastic Shan x

[@linneaburns9893]

These are stunning definitely my perfect shades I need them all! Can I get them in the us?

[@michellehuff968]

So pretty 😍

[@nadine9508]

Bring it to the UK we would love it here

[@fiita86]

CEO is my jam ❤

[@TheHeejy]

I just applied xobeaty tan for the first time and while my partner was doing my back he made me promise to comment that it should have been called “taaanxo” 😂😂😂😂😂

[@shannonharris1323]

HAHAHAH missed opportunity

[@maricalikes881]

Hi Shaaanxo, I tried your xo beauty site but I much be down at the moment 😣

[@thatssorasha]

I don’t need more lip products I don’t need more lip products I don’t need more lip products 😭😍

[@Minding1111]

Are you getting fillers and lip injections. I want to do it but not sure what people think if they like it when they get it done or not

[@MorticiaLaMourante]

Favorite pencils: Truth, Blossom, Amber. Favorite bullet lipstick: Millie. Favorite liquids: CEO, Hustle.

[@sherrecetanner1054]

Love the nudes, and, I think it's fair to say, after watching this, I have found some new faves. I love your original ones (still using them), but this has stepped it up and I love. Big congratulations. 💜💜