Nissan's Going OUT OF BUSINESS!?: It's Full CRISIS Mode for this Iconic Automaker!

[@oligarchy-usa]

Well, they did spend two decades trashing their reputation by doubling down on their awful belt/chain CVT transmissions. What could go wrong?

[@n2music174]

Local Nissan dealership asked an additional $20,000 over window sticker for a new Z. This kinda crap ain't helping.

[@arcademania7544]

Stelantis enters the chat

[@theoptimistictraveler3558]

That’s crazy, I just got a brand new Titan Pro4x for 20k off MSRP.

[@richardrybarczyk1143]

All the manufacturers need to make these cars affordable, who wants to pay $60,000 to $70,000 for a pickup truck. That’s crazy.

[@jlv3x]

But then the CEOs wouldn't be able to give themselves millions in bonuses.

[@billsoderholm3125]

I paid $33,880 for my 2023 Tacoma. I still think thst was a great deal to pay but the higher levels are always a tip off.

[@piggy310]

You must not pay any taxes.​@@jlv3x

[@dracodrake45]

My frontier (not counting the negative equality i had to roll over) was 55k out the door fully loaded

[@JavierGonzalez-cu1vy]

They need to get rid of their CVT's (they're junk). I bought a brand new 07 sentra, and transmission blew up before 100k miles. Gave them another chance with a new 2018 Altima and got recalls after recalls. So i just traded for a Toyota.. i believe they are going in the right direction with the new 25 Mirano with a 9-speed transmission.

[@trilingualkid]

I said this 15 years ago, they put CVT in their cars when CVT was the industry cheap way out. I stop looking at vehicles, the Maxima was one of the most popular car and I love my 90s maxima with a true transmission, once they drop that CVT in, combine with ugly outdated package..it was only a matter of time. I'm honestly surprised Nissan HQ still hasn't figure that out.

[@1989pulsar]

I love my 22 Maxima with a cvt

[@john07jake09]

I own a 2023 Nissan Pathfinder platinum and love it. Have had it for a year and 1/2 no issues. Have a friend that bought an Acura mdx the same time I bought my Pathfinder and we both agree my Pathfinder drives much smoother and has a quieter interior, and I got waayyy more bang for my buck!! $70,000 for an Acura and no heated steering wheel!! Had a Murano with the dreaded CVT for 8 years no issues just regular maintenance. Hoping I have the same luck with my Pathfinder

[@wlonsdale1]

Take really good care of that transmission!

[@Atech-yz2ko]

Why?​@@wlonsdale1

[@jeedwards1981]

@@wlonsdale1 it doesnt have a CVT, you need to read more. They ditched it.

[@blkbimmer90]

Why , it’s has a regular automatic transmission

[@john07jake09]

@wlonsdale1 Why? Should be fine so not worried about it.

[@ArtStamos]

Get rid of CVT and revamp the warranty concerns, when you know there is a problem fix it don't have to do a recall just so a goodwill repair.

[@Ironstarfish]

A lot of smart buyers know the old V6 without a turbo is more reliable though.

[@clarencereleford4195]

I just bought my 7th new Nissan, a new Rock Creek Pathfinder. Reliably has been outstanding for all of my previous 6 purchases. I hope Nissan is able to get through this tough patch.

[@27westmount]

It all started to go down with that crappy Jatco transmission

[@jonathang6522]

And made in Mexico Sentras.

[@EagleLTSS]

Nissan thought we stupid and replace their trash cvt transmission for 5K at our own expense. Let them sink .

[@Anomize23]

Precisely what so many keep pointing out in the comments. LET THE SHIP SINK BECAUSE THE SALES DEPARTMENT IS SOMETHING OUT OF A SHOW.🙈🤡

[@csinalabama73]

Hooking up with Renault and Carlos Ghosn moved them into making junk. They compounded their error with the JATCO CVT. Any company could have fielded that CVT, but they stubbornly refused to drop it once they discovered how bad it was. They burned too many formerly loyal customers. Japan, Inc. will rescue them.

[@tamer1773]

The worst part about the defective CVT's was that even after seeing how horribly they performed in the Nissan line they then put them in the Infinity lineup. That's like reloading and shooting yourself in the other foot!

[@arizonalifestylechannel2186]

I was a Nissan Technician for 10 years, I replaced a CVT almost everyday

[@mktashkent]

I hope, they'll survive. I had 3 Nissans in the past, no complaints. Just got '24 Rogue for my kid and seems like a good car for the $$. But in the same time, they do cut some corners

[@burgos227]

I hope they can do a turn around because 2022-2023 Nissan pathfinder and some newer Nissan hit the sweet spot.

[@maesgramp]

They have the 4th best selling compact suv in the US. If the Kicks & Murano resonate with consumers, the company can make a turnaround.

[@gaius_marius]

I have a soft spot for Nissan since my first car was a Sentra SE-R in the 90s. They seem to have lost the way when they merged with Renault and have never been able to recover from that ill-fated decision.

[@chriswalls6667]

I owned 6 Nissan vehicles since 2000, I sold my 2022 Rogue and bought a 2024 Mazda CX5, the sealed CVT transmission and the electronic steering and the crappy local dealership were the major factors.

[@donthesheek]

Good choice......... zoom zoom

[@jeedwards1981]

Early 2000s nissans were bulletproof, youre smart and realized the brand since mid 2000s has went way downhill.

[@Boarderbro700]

As a total gear head race track enthusiast…currently have 5 track cars..drive a Yukon truck as a daily and have 3 weekend fun cars to go out for a Sunday drive or cottage…out of the track cars..have 2 Nissan GTR’s …they are solid and reliable…not perfect but easily modified to be appropriate… The 2 main issues are weight and over heating …yes transmission issues in the past but they have improved….and now affordable aftermarket upgrades available…obviously weight affects braking and tires more than on my other cars …big bonus of the GTR? I have 4 911’s…including a GT2 RS …the attention you get in a Nissan GTR is nothing short of rock star status! The younger generation freak out take pictures etc…when the car was still street legal and I drove it occasionally on the street…the kids would even follow me take pictures and give me thumbs! Whenever they could… I’ve never had so many people tell me that it’s their dream car!

[@ronnieparlaman2834]

Horrible CVTs

[@darlaburnett8666]

OK, unfortunately I hate to hear this. I own a Nissan Titan, but mine is a 2017 and at the time I bought mine I had 100,000 mile warranty on my vehicle in 2018. They dropped it to 50 K and every time I go to the dealer ship Nissan I have to remind them. I have a 2017. Make sure that it’s not still under warranty. Not to mention the fact that I just replaced the starter in my truck that they know is a known issue in this year model that at best 70 to 80 K mileage you’re gonna have to replace it, but they have no explanation as to why it wears the teeth down in the module that you have to replace not to mention the fact that it’s hard to get the part unless it’s an aftermarket part. I don’t know about the rest of y’all. I didn’t pay the high dollar premium price that I did for my Titan with all the extras on it to end up with aftermarket product back into my Nissan Titan no, I want a Nissan product Now my next grip here is the way we compare China EV to US EV! Have you ever been overseas besides to Germany to like China or Korea? These folks don’t travel thousands of miles like we in the US do so their EV’s are a heck of a lot more economical Than what the US is heck I live in Texas and the nearest big town to me is three hours away one way I said the nearest. The nearest big international airport is five hours away. Why do I want to buy an EV that halfway through my trip? I’m gonna have to stop and plug in someplace in order to get where I’m going Went on a tank of gas. I can just about drive it. If we’re gonna compare what Americans spend an EV what foreign country spend on EV’s compare the mileage is that they drive on an average basis to go do things how close are they first off second off Been to Korea if you don’t have a small car do you know how funny they look at us as Americans when we come over and we got our big US SUVs because they don’t go or fit on their roads let alone in their little parking places because they don’t have the space for those big vehicles so stop comparing us to foreign countries, I know you were not doing it personally, but the consumer reports are compare apples to apples, then put out your reports!

[@marktevault57]

Some very worthwhile points!

[@dakota3872]

Good points

[@BR549-y3n]

Nissan will not go out of business because Japan won’t let them.

[@Ausshops]

I was watching a video on the downfall of Borders books today. Nissan are on the same path and they will go bust. Pity as I was planning on buying a X-trail but with the risk of the brand going bankrupt I don’t want a car without warranty back up.

[@Michael_Livingstone]

I had a bad delivery experience with Nissan in 2016 so I’ve never looked at the brand again for any of my future vehicle purchases.

[@gy407]

This is what they get after stabbing Carlos Ghosn in the back.

[@racerj2.03]

You forgot the biggest reason for their spiraling death throws, in my view, their decade long use of their horrible CVT transmission. If they got rid of the CVT and used a reliable gear transmission people like me would buy one tomorrow.

[@mitchellschwartz2148]

Just bought a 2024 Pathfinder Platinum which has a nine speed automatic transmission. Others I know who have them have no issues. . Had a few Rogues with no CVT failure, but will admit it was not a great performance vehicle.

[@Loveinlife1980]

They will bounce back. Still a strong Japanese legacy brand.

[@Iridiumcosmos]

They can bounce back provided they can keep up with the competition.

[@lilastarkey65]

0:13 ok so I bought a 2024 Nissan Rogue Platinum a few months ago I've been looking for info on how my warranty would work if they do go out of business some say will be good but some say no warranty service so do I sell 🤔

[@Eddie-yc5yd]

ComeOnMan.....Nissan ctv's destroyed their brand.

[@chrisgray4239]

The poor cousin of Japanese Automakers owned by Renault. CVT did them in and poor resale…

[@kayrams1792]

When I hear the name Gupta i just know Indian corruption is in the center of a demise of a country or organizations.

[@fiily1]

You can swap out Nissan with most car brands that have alienated their customer base, have subpar reliability, and are overpriced. I blame the top brass for most auto manufacturers for being so out of touch in their ivory towers making $20-50 million dollars a year, and not catering to their bread and butter, small affordable vehicles that people and families can afford. They are trying to appease their stock market earnings calls to meet or beat wall street expectations for profit, and they have literally priced themselves out of the market. The day of reckoning is here for these auto manufacturers.

[@mikehill3804]

Goombye Datsun!

[@xtalianwidgren6798]

Will Datsun come back then

[@Ricky-gr6uc]

I own a 2015 q40 and I'm a toyota mechanic and infinitis quality is almost lexus like but nissan is something else the 4 cylinders sound loud in the cabin just yesterday my neighbors 2017 sentra had a complete cvt failure at only 60k miles while my other car a 03 lexus es300 with 246k miles drives like new still and the engine is super quiet while idling and the shifts are so crispy despite having basically driven to the moon something a nissan with a cvt could never if only nissan ditched renualt and those cvt it would probably be a good company but so far they are going downhill as of recently they discontinued the vq35de for the garage vc turbo and that new 9 speed zf has nothing but problems so if this company doesn't get it together nissan will be no longer

[@Lev79T]

They shouldn't have discontinued the Maxima.

[@gipsytree]

Damn...was seriously considering getting a 24' (last yr) titan pro -4x they come with one the best manufacture warranties 5yr/100k mi. Well if Nissan is still around I guess...eff me😂😭

[@wickedleeloopy2115]

How is nissan lagging behind the Electric Car revolution, when they had the nissan leaf long before other manufacturers. Something else is going on.

[@steven4315]

Owned a 2012 Leaf. went to buy a new 2019 Leaf and was shocked at how little it had changed. Bought the far superior and much cheaper Chevy Bolt instead.

[@Tfish8080]

I think it ironic they are using Carlos Ghosins playbook to bring Nissan back. I love Nissan but they are going to reap what they sow.

[@northerntraveller3815]

When all you produce is overpriced garbage that's unreliable and riddled with recalls, that's what happens!!!😂😂😂😂😂

[@magnoliap5824]

Recalls? They all have those, Toyota is replacing entire engines! 😂😂

[@sherwinnicholson7354]

My Sentra cost me almost $10k in repairs and I take excellent care of it. Mine was a lemon. Nissan would not honor any repairs since the meager warranty period expired. It’s still a good car but the company does not care about the owner. They won’t go out of business. They’ll just get bought up by another equally bad company that will rebrand this company and still take advantage of their loyal/gullible followers.

[@marstv4267]

CVT🙂 they learnt there lesson 😇....they should have just focused on only few modles like Navara ..GTR and one of the SUV and perfected In terms of quality 😢😢

[@RespectfullyHumble]

It's too late their ship 🚢 stuck an iceberg known as CVT and that ruined their reputation for life!

[@jeffswanson9121]

Ev boom you got to be kidding.

[@darlaburnett8666]

Unfortunately, I don’t know if Nissan can turn it around! Even at my dealership, they talk about the struggles of the new models that are sitting on their lots that the 2024s have had some major issues and then it’s compounded by the fact that they can’t get parts in to repair them And their fear is the 2025 is not gonna be any differently! So what I see is that the dealership is taking on another new logo and I eventually see the Nissan one going away! As far as their new EV, it’s a really nice looking car But the dealership says don’t buy it. It has battery issues so they’ve had a hard time moving their EV’s off the lot! I think that if any dealership that is selling EV’s wants us to buy them then the manufacturer is gonna have to get better at the quality of batteries that go into those cars not to mention it should not cost us two car payments to fix those issues nor should it cost us six months worth of car payments for you to get it fixed . Those are my thoughts. Have a good day.

[@magnoliap5824]

24’s have had issues? Not mine! 😂😂😂

[@seanmartin203]

They if not bring out anything exciting all looks like 2005

[@Salty99]

That Murano almost made me vomit. Why would they copy the tuscon...?

[@lonnielyttle2963]

Nissan need to add a hundred thousand plus warranty to guarantee their vehicles not sure that would help but it might

[@Subieghost]

Make the Silvia and charge 20k. BOOM.

[@turnne]

Merge with Stellantis?

[@Anomize23]

STELLANTIS has their own issues😂

[@tubeetogoo]

Stellantis is cooked

[@redaanadams4198]

Nissan left the ordinary man pocket, Mazda going down that road, well done China affordable cars 🚗

[@Farman9]

You always have a doom and gloom attitude when it comes to Nissan. Why? They have upgraded their products since 2019. I’m on my 10th Nissan and have never had one problem. In May I will get my 11th.

[@davidnguyen8422]

2022 cars supplied short to dealerships. I end up bought Nissan Sentra for my son as first time and last time never again. Quality, service expensive and finance 👎

[@TexasScout]

Nissan like every other car manufacturer has gotten away from making good small economical cars that people can afford. That is their biggest mistake.

[@jeedwards1981]

I dont know if thats true, they make the Versa and the Kicks which are two of the least expensive vehicles sold today. I think what you meant to say was they lost their reliability.

[@TexasScout]

@@jeedwards1981 Could be, we have had two Infiniti's a 2005 G35 Sport sedan and now have a 2014 Q50S, both bought new. Drove the crap out of the G35 (many high speed road rally's) modified a lot of stuff and it finally died (still in the lot). The Q50 has been drop dead reliable since we got it. Don't really know about the new ones.

[@Iridiumcosmos]

@@TexasScoutThose models you have were very reliable and didn't have the CVTs. Just traditional automatics. What did them in were the CVTs and Nissan not backing customers whenever it came to catastrophic failures.

[@TexasScout]

@@Iridiumcosmos So true.

[@Molishious]

I was interested in leasing a Nissan Ariya for a couple of years and the quote the dealership sent me wasn't even in the ballpark of what I could get for a similar vehicle from another dealership. The sales price however is now competitive, but I'm not confident enough in Nissan to buy. Seems like a bad negative feedback loop. But perhaps other people wouldn't care as long as the car is a good price.

[@Bluepath16]

I own a 2016 Pathfinder S with 23000 miles on it . Car is built like a bank vault( no squeaks rattles) but guide rails for timing chain are going bad. If I take it to dealer- easy $2000 job, yet independent shops don’t want to touch it. Nissan should offer free or heavily discounted service for this repair. Seeing that their financial situation is not good, I’m not holding my breath!

[@jeedwards1981]

Find a good independent shop, hell a mobile mechanic I know would do that job in my driveway. You truly need to search around, there are lots of competent independent shops that would do that job.

[@Bluepath16]

@ If you live in Chicago- give me his name! Thanks

[@jeedwards1981]

@@Bluepath16 no Im in VA, but I am sure if you check around youll find someone!

[@lwilliams55]

Nissan will survive...

[@troyx0]

It's the decade long debacle with their crappy CVT's, and now..... their bad VC engines. Why Nissan? Why?

[@sportsMike87]

Only thing keeping Nissan in business is rental car agencies. 😂

[@PatrickAllen-yi9us]

We rented an Altima when we went on vacation this past summer and it was a POS. The only thing good about it was the mpg.

[@2a2dabay2atx]

DOGE for the automotive industry

[@montebeerbower7796]

They will get bought out

[@BradBelk]

Done with

[@1989pulsar]

Nissan is here to stay. Stop click baiting for views.

[@Spartisman]

I was just about to buy a rogue, Should i wait to buy it. Even tho end of year is best time to buy a car. Please help!

[@문영균-r2d]

망하는 회사가 신형 엔진을 4개 개발하고 신모델을 16개출시하냐?불경기대비 선제대응일뿐 왜이리 호들갑이냐

[@SilverDustCD]

No surprise! Look what they did to the "Z"! UGLEEEEEE! I bought one in 2014, was a beautiful sports car, classy and exotic! Owned a few Altima's in the 90's, wont consider another Nissan at this point.

[@Fred1294]

0:46 Renault, thats how. They should have never merged with such a 💩 company.

[@peterbova]

Went to buy a new Nissan dealership ship still charging same price 12 2024 frontiers on lot would not bug on price

[@jeedwards1981]

Heres what happened folks, Nissan in 90s and into mid 2000s was less expensive than a Honda / Toyota and got you 95% of the reliability of those brands. Then in mid 2000s it went off the rails. They introduced CVTs into vehicles with strong v6 engines, what could go wrong right? Then more recent they decided to not only double down on CVTs in most of their vehicles, and then introduce an overcomplicated turbo 3 cylinder with variable compression into their bread and butter Rogue. What could go wrong? No longer are they the budget brand that is nearly as reliable as Honda/Toyota. I will say the new pathfinder having a regular transmission was a step in the right direction but too little too late most likely. I will also say their trucks are reliable as well , the frontier is the only thing in the lineup left where you can say its 95% as reliable as a toyota for less money.

[@Kuweiyo]

Yeah, I'm not buying any vehicle with a CVT. I'm just not.

[@john07jake09]

@@Kuweiyo you don't have to =) I had a 2005 Murano for 8 years that had a CVT and no problems. Nissan ditched it for some vehicles...

[@Iridiumcosmos]

Madza is one of the few who still uses traditional automatics. Infiniti is the same excluding the QX60 IIRC.

[@NeilNBlome]

Bring back the GTR....and make it a two seater.

[@letsgocapsbeatpens]

Looks like you just read off a script with no emotion...Come up with your own stuff.

[@hughjanis6439]

It's done.

[@HALWG51]

Nobody wants EVs. Maybe a hybrid power train would be enticing.

[@tamer1773]

This was nothing less than slow motion suicide. Nissan spent decades destroying a once iconic brand. Much, but not all of the rot was the fault of Carlos Ghosn.

[@yardboy3955]

GAME OVER NISSAN

[@williamsmith5462]

Nissan should buy the new Jaguar. Then rename it Naguar.

[@jeedwards1981]

lol

[@blackpantherx4019]

Hope they go outta business they need it most if the shops break cvts on purpose then call warranty

[@jrambo7495]

Screw Nissan!

[@wagyu_killer]

build a simple reliable car duh!

[@tombox2759]

My friends thought I was in an accident when they saw my brand new 2022 Frontier Pro X. It was simply built that way with massive errors in panel gaps. Very poor quality they need to be made by the Japanese, I guess.

[@robocop581]

Meh. Lots of recalls of the Prius in Japan. You just don't hear about it

[@kingcobra3361]

They need ghosn very bad! Swallow your pride, call carlos😂

[@yeright2pops434]

They made overpriced garbage.