Old Spice | Behind the Scenes

[@LukeM_John_Cena_M3m3_Lord]

This is so cool. I thought it was all computer magic, but it was so cool how they actually had a moving set.

[@virgiliaspight4482]

Luke M Yup

[@letyjay9715]

yeah, i've always thought he was talented, but watching him in action "new found respect right there"

[@Kalaxian80animations]

I thought of that too but now I know the reality

[@tuby0805]

If every commercial was like this I wouldn't skip them. No, if every commercial *smelled* like this I wouldn't skip them.

[@alexbgbarcenasg1386]

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[@Skcoreip]

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[@justanaveragegrizzlybear1503]

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[@borntobeewild7529]

Id watch all the commercials instead of the show

[@Harsh_Deathstep]

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[@Xtrofik]

"Uh, what do you enjoy about being the Old Spice guy?" "The ladies."

[@spyderj3756]

How about the MONEY!! $$$$

[@Stonecargo21]

@@spyderj3756 you cant just respond to a comment over five years unless its at least decade old

[@Sara-L]

@@Stonecargo21 But if he switched to old spice, he'd at least smell like he could.

[@wyattstanton9506]

@@spyderj3756 is your

[@nyxdiscordia4531]

Holy mother of Aphrodite. That was a one-shot commercial?!

[@TheImmortalLowlife]

I've been using Old Spice since I first hit puberty. Best commercials ever.

[@angelamunro4046]

'I'm on a horse' Haha!! Get's me everytime, didn't realise how elaborately made the commercials were, I suppose I should have known considering it's one take but on this one he's just being shot upwards and looks like he's lying on the piano, it's pretty cool!!

[@ChemDweep251]

"what do you love most about being the old spice guy?" *thinks for a second* "The ladies." That made me crack up

[@spidermanmj8815]

1:06

[@thanksforcheckingoutmychannel]

I always assumed 90% of this commercial was accomplished in post - awesome to see what went into it. Fantastic work!

[@andreavittoria4709]

That's so awesome how they do these commercials :O

[@thisisafalseaccount105]

They just showed you

[@Mika20]

All that work...pure genius I must say. And Isaiah..thanks for doing awesome commercials for us ladies!

[@Jazzie646]

He's an excellent actor! And I love his cute smile! =)

[@ShinyukenFighter]

Ever since these commercials ive started and always use old spice, not just cause its great but its nice knowing that a company will do this much for its consumer. Thanks old spice for turning us into fan's.

[@vivalaalbe]

This is insane! Love it

[@MikeDolanFliss]

I wish more companies would use creativity and humor at this standard. Less commercialism is good, but if you're going to do it, let's make it a service to people's humor and health. Best wishes to Isiah & crew.

[@crashnspin]

10 people: "There's a dislike button!" "How dare you. HOW DARE you."

[@madlena1990]

he is sooo dreamy....

[@shuearie6869]

You're looking at the next "James Bond", yes, he'd make a cool 007.

[@alexman378]

Bond is British

[@cheekychappy1234]

@@alexman378 Pierce Brosnan was Irish and George Lazenby was Australian

[@CraigOrangeSoda]

"What do you love about being the Old Spice guy?" "The Ladies" OMG he's too fucking smooth ayy lmao

[@TheRealTooFly]

my mob. none kmmk8kjki

[@biggin92191]

OLD SPICE MOVIE!!!!!!!!!!!!!!!

[@skellyartzidations4524]

Directed by Michael bay

[@virgil6892]

Narrated by Morgan Freeman.

[@hip2dadip]

WOW!! That set looked sooooo COMPLICATED!! Kudos to Isaiah for pulling it off so EFFORTLESSLY! I would have never imagined that spot took THAT MUCH to perform!!

[@HnTr_VDH]

1:42 what an unfortunate name...

[@ACynicalHero]

lmaooo there are people who have Cummings as their last name.

[@DanTheCaptain]

Tell that to American National Volleyball player Destiny Hooker

[@HnTr_VDH]

***** its a YT glitch. wasnt his fault

[@lyricthompson8876]

I love these commercials.. Brilliant writing..

[@just_some_donkus]

So interesting to see how these are made! Looks like you have a great team together to work this stuff out.

[@abmoralesrosado]

I am addicted to this clip! Isaiah is AWESOME!!!!!!

[@fonziekj52]

"Are you twittering?" "How dare you? How DARE you?!" "I should follow you!" many lulz to be had in this video.

[@michaelarrowood4315]

Great behind the scenes video, and a great actor. Love those commercials!

[@Avatar013]

I'm on a horse.

[@RubeeRoja]

Wow! It's just as impressive and flawlessly transitioned behind the scenes as in the ad...if not moreso.

[@42DangerVision]

1:33 "Isaiah Mustafa: Talent" Not "star" or "cast" no... "Talent"... he's that good. lol...

[@atv182]

I really wish there were more commercials like these.

[@AaronLow1]

That set is so damn complicated! How to they move it!!!??

[@mes5961]

Man it was great seeing how the commercial was made and getting to see another side of Isaiah.Son glad I subbed.

[@osian9739]

Song at 0:00

[@Grumpy_old_Boot]

Damn, that's one elaborate scene setup. Big props to the special effects guys !

[@MrLaggiz]

Well, before i saw this i thought they just had a HUGE green screen :P

[@122123]

its awesome that they came up with the idea that the old spice guy is normal. i could have imagined nothing like it, it truely show how good of an actor the old spice guy is

[@gilpcity]

When i read the directors name i chuckled then i felt bad and then i felt worse that i chuckled at that...

[@CycloneGU]

This is a great look at the making of one of the more complex commercials in the Old Spice library. Great setup, you can see the piano at the start and how it comes in at the end. The chocolate obviously was added later in the fountain (gravity would make it fall the wrong way).

[@mchlljhnsn]

"can i ride you?" lmao no but really...

[@Eramaeis]

Lol "people ask me can I smell you...which is great" haha I love this guy! XD

[@kewlkatzklub982]

Is there a behind the scenes for Terry Crews Old Spice or do I have to go to Tim and Erics to find it?

[@Xinsama]

Legend. Nicest guy, awesome team, amazing commercials.

[@kxmode]

#TEAMBEARGLOOVVVVVVVVVVVVVVVVVVVVEEEEEEEEEEEEEEEEEEEEEEEEEEEEEEE!!!!!!!!!!!!!!!!!!!!!!!!!!! :O

[@BluDrgn426]

OMG! seeing the behind the scenes makes this even more EPIC!!! It's like... WHAT?!

[@SteelSkin667]

All in one take? That's absolutely amazing. I would love to see the mechanics of the other commercials.

[@ResisterOfEvil]

Wow, I, did not think it was one cut, amazing

[@squirrelonmapletree]

Wow, give it another couple more years, this would be a decade ago. The memory of this commercial is still fresh in my mind, but the time flew.

[@AceYYC]

Nothing compares to the first time I saw the "I'm on a horse" ad. These new ones are alright, and I'll still rewind my DVR to watch them again, but nothing will beat that first one.

[@bbbpwns]

I always thought these commercials were made with some pretty insane vfx, I never would have thought that the whole entire set moves around him.

[@00DLR00]

This made the commercial soo much better

[@InternetSandman]

that's a sick set. MOAR OLD SPICE

[@ForceTheShadow]

this is one of the only commercials that have actually got me wanting to buy the product

[@Nihilanthe]

that was... amazing I thought it was all computerized and made the effects with camera but the set is actually moving... damn

[@Angeliclily]

The fireworks part scared me. XDDD BABY YOU'RE A FIIIIIIIIIIIIIREEEWORKKKK

[@katt-the-pig]

This is still one of the coolest things I've seen.

[@DaBigX26]

even behind the scenes this is badass :D

[@Paulbarbato]

Good to know they don't totally rely on CG. GREAT JOB!

[@blitzduckvids]

I don't even know why I love the Old Spice guy so much.

[@sunshrike]

he gets to majestically float around the set whenever they're shooting

[@ducavonslap]

Switzerland ahahah! Love the T-Shirt! Greetz from Switzerland Man!

[@MadnessRealm]

Behind The Scene videos are really interesting. Definitively need more of those if possible.

[@Sheepyhead]

Amazing! I'm really impressed by the special effects.

[@kurnikoff]

the size of the set and all the machines moving everything around :O

[@Pinoylegend707]

I love their commercials: So creative.

[@BiologicalClock]

I've always been fascinated, wondering how they shot these commercials. Now that I've seen this, I'm fascinated by how it's actually done.

[@Mgamerz]

Old Spice Man (and crew), you have created the best marketing campaign ever.

[@41admello]

they did such a kick ass job shooting that in one take

[@Laurakbp1992]

I can't believe these commercials. so awesome xD

[@Tanbird]

That set blew my mind

[@ODragon11]

Now this behind the scenes clip is diamonds!!!

[@TheHRJR]

This is the coolest set ever.

[@xxdreadsaintxx]

That set is mind blowing. I had no idea that was how you guys did it

[@sickgringo007]

you were wearing a shirt for the first time and it was a Switzerland shirt...I can't tell you how honoured I feel

[@1nterwebs]

Wow what a great look behind the scenes , i would never have guessed how they made that.

[@Wiizl]

Holy shit! They really make the whole commercial in one take :OOO

[@christhenerd8]

I will never look at an old spice commercial the same way again :-O

[@Phasefirefilms]

Great bts video! Thanks!

[@MsSalsa67]

That is so awesome. I would have never guessed they did it like THAT! that's. Amazing. (:

[@Suetakefan]

love how he goes "the ladies" with such a straight face

[@darkstarzx2]

I agree... The set design is amazing! 😄

[@horror098]

HOW CAN PEOPLE DISLIKE THIS!?!?! THEY MUST NOT UNDERSTAND THE MAN CODE OF MANLINESS!!!!

[@MsO-16]

oh my God he is TOO GORGEOUS for words!!!

[@shagel7]

oh my goodness. I feel like the magic has been ruined a bit and I don't even care. THIS IS AWESOME.

[@zewk9395mgk]

These are the advertisements I watch when I'm sad

[@AwesomeAznGuy3]

I love the stunt double with the shirt on and the normal voice that they use

[@jazz4]

The director of this also made that incredible Avalanches 'Frontier Psychiatry' music video - such a talent.

[@cakesmithinc]

OMG! HE'S WEARING A SHIRT!

[@meeplem]

That's absolutley amazing filmwork, kudos to your studio guys.

[@BloodnutXcom]

THIS is how commercials should be made! WIN!

[@jackmoody5174]

And now this is our Mike Hanlon in It

[@matrixdude171]

How can this guy not win the world record for the most charismatic person EVER.

[@OuterSpace90]

That's sick!!! I thought I was all CGI. Nope straight talent

[@ameotoko666]

OK, I will finally admit this, which is hard because I am someone who is not influenced by advertising... I really have switched to Old Spice from another brand, only because of how awesome Isaiah is, keep up the good work, and stay humble! One request, go to Japan next commercial and use the phrase, Watashi wa Charisma man desu, priceless!

[@Favorites1738]

This guy was the perfect choice for these commercials.

[@MyPlaylistPerson]

Who needs green screens when you have a moving set? THAT WAS GREAT!

[@Sukidaaa]

THIS IS LIKE FREAKING INCEPTION.

[@mettalx1]

Wow, this is VERY creative! Nice job!

[@flamedc00kie]

ohmygosh all these commercials are making me laugh like crazy.

[@vvFREAKOUTvv]

Old spice congratulations, you will be in History books as having the most epic commercials of all time.

[@TrebleSketchOfficial]

omg he's sounds like such a normal guy when he's not in the commercials!!!!!