Optimize a Shopify Collection Page for SEO | eCommerce Optimization for Shopify

[@youreuropeanbestie]

I'm just starting to learn about Shopify optimisation and this is so immensely helpful. Thank you, Mariah!

[@MariahMagazine]

Aw yay Anna, I’m so glad this is helpful! Keep me posted if you have any questions ✨

[@timothythomasmusic777]

i just found this and I'm so glad i did. I'll be binge watching your channel.. thanks. a quick question just in case you don't have a video for it. the products in the collection. Are they optimized? or just Titled?

[@MariahMagazine]

Aw yay, love to hear it!! Products in a collection, it depends what they are and if I have a keyword to optimize them for or not. A lot of times I prioritize depending on keyword strategy.

[@theresebarrett4087]

You explained this so well!! Thank you.

[@MariahMagazine]

Aw yay, thank you so much for that feedback!

[@sofiariakhina]

Awesome, thanks! I was wondering if optimizing seo for collection pages was important as well, so cheers!

[@MariahMagazine]

Yes! It’s such an underutilized SEO strategy, to optimize collection pages.

[@debusisodia8850]

can you make a video on how in the collection pages we can add section to write content in the below.

[@MariahMagazine]

Ahh that’s kinda hard because it depends on your theme and might require an app or coding. Neither of which I have experience with. I usually connect with a Shopify developer if I need extra things like this.

[@elliotmchugh]

Hi quick SEO question - does it matter if the collection description is above or below the main products?

[@MariahMagazine]

I’ve seen success both ways so I don’t think it matters too much!

[@SunFlowerSurfer21]

Awesome thanks! Are you also creating a site map to organize your collections on? Or do you just leave it once you are done? ❤

[@MariahMagazine]

Your overall website sitemap created by Shopify includes your collection sitemap. And that overall sitemap updates as you add pages to your website. So you only really have to submit your overall sitemap to Google once, unless you’re working with a developer that’s doing something special.

[@fredbaden640]

Hello Mariah, thanks for the tutorial on the collection page. I have a question on something slightly different (feel free to redirect to the right place). Does it make sense to have 2 pages for the same product on shopify, 1 for the benefits description, 1 for the SEO? And how would you configure that without messing things up on the site, when people visit?

[@MariahMagazine]

This is kind of a loaded question, depending on context. It depends on the keyword and the pages and such. Google likely won’t show you twice in search results for the same keyword, and you could get a penalty for trying to dominate search results for one keyword. So it’s best practice to prioritize, combine, or target long tail keywords to offset this. But the best solution would depend on a lot of things. Hopefully that helps a little!

[@mackcycleandfitness1330]

If our collection theme is such that the title and description are not user-facing does google still crawl that info? Is it still relevant for SEO?

[@MariahMagazine]

The SEO title and meta description are usually not viewable on the front end of the website. It’s metadata that’s in the code that the Google bots can read for when the page shows up on the SERPs. Hopefully that helps!

[@scrappyprintables]

this is a great video with great info. I do have a question - should we also add descriptions to the different sections of each collection? TIA

[@MariahMagazine]

Thank you! Glad it was helpful. I haven’t worked with a theme that has numerous sections for the collections so I’m not sure.

[@ninapascal9031]

Hey Maria! Thanks for the great video ! How many words do you recommand for collection pages ?

[@MariahMagazine]

Hi! Thank you so much! Honestly, it depends lol I know that’s not helpful but it depends on how competitive your keyword is. I would start with a couple sentences and see if that helps. If it doesn’t budge your rankings, you could consider building out the page more and adding additional text + working on backlinks. Hopefully that’s helpful!

[@ShruthiSenthilkumar-p9u]

You currently don't have a paragraph below H1 on the website. May I know why?

[@MariahMagazine]

My client may have changed things since this video. I don’t offer on going retainer services so I’m not quite sure. My suggestion would def be to keep it there.

[@ShruthiSenthilkumar-p9u]

@@MariahMagazine Thanks for your reply and the video is also helpful. Thanks again

[@ΜελίναΠαρχαρίδου]

Hello! Thanks for the video! One question...what about urls in different languages? Would it be better to use latin, use the english word or just type my native word?

[@MariahMagazine]

You’re welcome! TBH when it comes to multi-language or different language websites, I don’t have a clue. I haven’t worked on one before. Sorry I can’t be of more help!

[@joni7322.]

Mam I have a question? I have a website with 7000+ products on it and 50+ categories what type of Seo should I do only collection Seo or product Seo? Please respond me

[@MariahMagazine]

It kinda all depends on how your site is set up and what keyword you want to be found for.

[@melanieoreilly-rogers4268]

Love your content! It's so helpful and clear

[@MariahMagazine]

Thank you! I appreciate you 🥰🥳✨💖

[@adventureisoutthereproduct7215]

Maria, I love your videos… You have made me money! Shopify has a tab for tags or hashtags… Is that important?

[@MariahMagazine]

Aw yay, I love that!! So glad you’ve gotten results 🙌🙌🙌 tags are good for organizing, not sure about hashtags tho

[@andrewstuart6294]

Hi Mariah! Thanks so much for this video! Quick question! Is it possible / a strategy to make multiple collections with the same products in them but targeting different key words? For example, these products could be an anniversary gift or even just a birthday gift.

[@MariahMagazine]

It’s hard to say honestly bc a lot of other things come into play. As long as it’s helpful to the user to have them separated like that, and you add different text to each page, it might be worth testing. Sometimes you can even target a few keywords on a collection page, it just allll comes back to what’s going to make most sense for user experience. You can also target different keywords with a strategic blog post strategy too! (Think list/round up posts that help users make a purchasing decision)

[@anthonyreuterink2835]

Thanks, follow on how to set up Alt tags would be syncing with this tutorial. Actually that is what l was seeking.

[@lalabeauty8121]

i sell cake toppers i have so many different products that over 700. can i add one product to multiple collections ? such as blue toppers, floral toppers, birthday toppers ? will it cause any problems as duplicate content ? what should i do if I have soo many product (700+) and so many keyword (20) i wanna create 20 collections for each keywords i want to rank but will simlpy adding product to them cause any seo problems ? more harm than good ?

[@movieshub23-s4i]

You can take my seo services

[@lucasmoors1910]

hey, is it also possible to add text under the products for seo optimization and then a different text per collection?

[@MariahMagazine]

Adding text under the products, like a description of them is a good idea if your theme provides that option! I’m not sure if it’s possible to automatically generate different description text per collection for the products tho. Might have to chat with a developer about that one lol

[@bdtravellers7053]

This video really tremendous

[@MariahMagazine]

Thank you, I appreciate that ✨

[@akeel2.0]

useful

[@MariahMagazine]

Thanks 😊

[@anastasiyaatanasova-p1s]

thank you 🖤

[@MariahMagazine]

You're welcome 😊

[@Titchytastic]

rly helpful. ty for this video. love it

[@MariahMagazine]

Aw yay I’m glad it was helpful!