OPTIMIZE Your LinkedIn STRATEGY: Articles vs. Posts

[@DelawareShoutOut]

Thanks for watching! Out of curiosity, which character do you like better - Article or Post? 🙂

[@saadakhtar2000]

I think "Post" seems more interesting, as it tries heavily to prove itself better than article! 😅

[@DelawareShoutOut]

@@saadakhtar2000 I like Post better, too, I think they both stand firmly in their beliefs, but Post gets more emotional.

[@saadakhtar2000]

These role/character playing videos are always amazing! 😅 Great way to convey information 😊👌🏼✨

[@DelawareShoutOut]

Thank you so much! I had a lot of fun playing the characters - especially Post!

[@ThisIsJoe07]

Brooke - this was a very timely video for me. I've been considering upping my newsletter articles to 3 per week instead of the current 1, for many of the reasons you have outlined. What I really like is that articles get pushed to email (depending on notification setting of course) - which allows a more targeted message. LinkedIn also does not seem to punish external links as much as it does with posts. I must admit - in my niche at least (personal workplace empowerment and professional development) I see that generic, trendy messages get a lot of visibility (but there is little value there IMHO) but articles allow a much richer, informative experience. Great video as always.

[@DelawareShoutOut]

I’m so glad the video was timely, Johan! And you brought up a good point - external links don’t seem to be as much of a problem with articles as they are with posts. As long as you have the bandwidth for more articles, and you’re good with driving more traffic to LinkedIn than your website, then definitely produce more articles! 👍

[@dean1325]

Binged watched about 10 in a run. Awesome!!!!

[@DelawareShoutOut]

Wow, thank you so much, Dean!

[@HarditSingh]

What an amazing way of representation . Thanks for your great work ❤

[@DelawareShoutOut]

You're welcome, Hardit! It was a bit of work but still fun to play the different characters.

[@BobBacheler]

I am glad to hear that having articles on your website may be better than posting on LinkedIn.

[@DelawareShoutOut]

Absolutely! LinkedIn is great but not the end-all-be-all of marketing. :-)

[@George-vk8mi]

You have the best Linkedi Growth channel! THANK YOU c:

[@DelawareShoutOut]

I really appreciate that! Thank you! 😊

[@espirian]

Great work as always, Brooke!

[@DelawareShoutOut]

Thank you so much, John!

[@CovetedConsultant]

Cheers to you for such an informative and creative effort. You went "all in" and it shows!

[@DelawareShoutOut]

Thank you - I appreciate it! It was definitely an effort, but fun, too! (P.S. - I checked out your website and appreciate what you offer!)

[@stevenmiles3038]

Very creative video Brooke. Easier to remember the key points.

[@DelawareShoutOut]

Thank you! Post and Article were pretty emphatic about their points. :-)

[@atolm1]

I knew I could count on you to help me decide, thanks!

[@DelawareShoutOut]

That’s great to hear! 😊

[@mercurious6699]

Props for the witty script, nicely done

[@DelawareShoutOut]

Thank you! It was fun to script and act out!

[@uhoku_official]

You are so funny!!

[@DelawareShoutOut]

Thank you so much! 😊