Over 40? Forget Facebook. Focus on YouTube. Here's why.

[@KevinKolbe]

👉 Need help making an impact with video and KZbin? Book a call: www.kevinkolbe.com/coaching

[@dentrodelmundo]

With so many social networks available, it's best to focus on just one. Having to post on different platforms can be exhausting and our time is limited.👌

[@KevinKolbe]

Absolutely!

[@KaFriendshipInJumerika]

True

[@JanetNoblit]

Thank you so much for making your excellent content available for viewing. I really appreciate it all.

[@killerbgarage007]

I think Facebook needs to get off my lawn

[@imallierambles]

Ha ha! Great response!

[@KevinKolbe]

Wish you could see me laughing at that! 😂

[@dtraveler3080]

IKR, Or at least stop sticking it’s face in every photo with their associated nobodies giving them thumbs up.

[@rosecampion4337]

@@killerbgarage007 🤣🤣🤣🤣

[@bettesen39]

@@killerbgarage007 😂

[@EmzNotBroken]

I'm 53 and have been on FB since 2011 or so. Hardly on anymore because I'm spending my time here, for ME and avoiding the drama.

[@TheSicilianLife]

Makes sense to me, Kevin. New subscriber here. 😊 Thank you! ~Carol Amato

[@KevinKolbe]

Thanks for watching.

[@tarneshabryant2229]

Older people have more wisdom, share it !!!🎉🎉

[@MyClutteredGarage]

I’m 56. My FB following is growing at a snails pace. YT is where it’s at!

[@unfilteredthoughtsbythelma]

How do you get subscribers?

[@EmzNotBroken]

@@MyClutteredGarage 53 here and same, but I'm happy anyway.

[@EmzNotBroken]

@@unfilteredthoughtsbythelma ask. Usually if someone subs me, I sub back.

[@markleytaxidermy4980]

I agree with you, KZbin is the way to go. However, of all the social platforms (including KZbin) the stats still show more seniors use FB daily. I feel if that's where your tribe is, you may need to be there also.

[@SoulCareOver50]

I think even us 'older adults' don't really use Fb anymore. Fb is just full of advertising nowadays, which is why there's not much interest to log onto it.

[@KevinKolbe]

Seems to be leaning that way.

[@Ogeztvlearning]

Exactly

[@anniesshenanigans3815]

scrolling is full of ads and I am over it. Now it's just a habit.

[@FoodBodyPeace]

I just posted my VERY first video today and you are one of my "over 40" inspiration channels that I can thank enough! Thank you so much especially for the technical walk-throughs and setting up the channel! I appreciate you!!

[@KevinKolbe]

So cool! Congrats on getting your first video published too!

[@LoisLaneMiami]

Yeah, years ago I was able to do really well with my business on Facebook and I was able to meet new people but the last maybe three years it seems that everything is blocked and I’ve found Facebook to have zero value unless you’re showing plates of food and saying happy birthday

[@cheesesamrich]

I’m in my 40’s and love KZbin, first thing I do when I get up is put on KZbin. Great video.

[@HouseofLadyJ]

I do know that FB lost a lot of younger audience. Seems like they're trying to gain that audience back and not necessarily saying "we don't want you old people over 40+ here" LOL. IDK. Just my thoughts. FB (and now IG which we all know FB owns IG) caused their own growth to stunt. They stopped pushing pages in feeds, keep changing algorithms, promoting stuff we did not ask to see, cannot see friends/family members etc.. and the list goes on. Ok FB, so people left! SMH. I'm confused, and I am done. I LOVE YT. Here for it! EDIT: ...and THANK YOU for sharing. I am going to read the article now Janelle

[@ina.beauty]

You're chanel is so great! I am a small youtuber and is nice to listen this kind of videos,

[@KevinKolbe]

Thank you!

[@ilovelivinginlasvegas]

80% of my YT viewers are over 55 - 90% are over 45. I've only been on the platform for less than a year, but this is where my people are. 72% of my audience watches me on their big TV's. I love KZbin and I am just getting started and I just turned 65. I appreciate young inspirational people like you ;) Keep up the good work!

[@KevinKolbe]

Very nice!

[@thetraveltitan]

Thank you to my 234 incredible subscribers! 🙌 I appreciate you!! Today’s a bit rough, but it’s another step forward. Just wanted to remind myself - and anyone reading, to stay strong and keep going. We’ve got this! 💪✨

[@BoredToRestored]

I think maybe why FB is focusing on younger people is because they've lost so many of them. My millennial daughters are almost NEVER on FB. I think they post vacation photos once in awhile and that's it. A lot of boomers like me are still on FB. In fact, I joined a few over 60 FB groups to help promote my YT channel because it's about older people learning and doing new things. FB is a good place for me but YT is more fun and has been keeping me real busy. Just started the channel a month ago and have a ton to learn. FB is full of ads at this point. Anyway, I love your stuff and have subscribed. You're very down to earth.

[@Crossroads-CanineVideos]

Thank you for sharing your knowledge and experience. I have a Facebook page but I really don’t like the majority of the content that is on Facebook. I’m primarily into educational content and not so much the entertainment side so KZbin is the platform I spend the majority of my online time at. Thank you for your encouragement to those over 40. I was hesitant to start my channel but one of the first videos of yours I watched really encouraged me to start. If you see this comment today, I hope you have a wonderful and blessed Thanksgiving!

[@LlandereJewelry]

I'm thrilled to have discovered your channel! As a 71-year-old woman and online entrepreneur, I truly value all the insightful information you share. Life certainly doesn't stop at 60. They say life is your oyster, so go out there and pursue what you desire, rather than conforming to what others think you should do!

[@KevinKolbe]

Nice! Thanks

[@JeffCelentano]

My Facebook use has really dropped off considerably over the last few months. Ironically, for the last several years, Facebook has been seen as the social media platform for "old people" and that the younger demographic has been in steep decline. Apparently, they're making a concerted effort to turn that tide. All good. This old dude prefers KZbin anyway...

[@jaykaslo]

100%! Facebook (and Instagram for that matter) have become completely useless to me for self-promotional purposes (or even some sense of community with family & friends). I post on FB and it’s absolute CRICKETS. Luckily I’m doing well with KZbin these days so just gonna continue focusing here!

[@anniesshenanigans3815]

most people are dumping FB anyway. I have a group on FB, but never started it for money. I go there to connect with others, but not in reels or ads. So I spend way more time on YT. I don't do TikTok or other media AT ALL. My videos are for legacy. I don't edit or all that bs. Not really interested in learning the algorithm and starting a new career. Ideas are fleeting and I just don't have enough to talk about to put it out there. When things happen irl that are funny or interesting, I cannot 'recreate' for the camera. So I just do a think dump, ideas pop up and experiences IRL.

[@FollowYourBlissLife]

Kevin -- keep posting these awesome videos. I was so inspired and wanted to way to bookmark your channel so I’ve included it in a post called “Top 5 KZbinrs Over 40” -- thanks for doing what you’re doing for KZbinrs Over 50.

[@KevinKolbe]

Wow! Thank you so much!

[@AllThingsSocialSecurity]

Awesome shares Kevin. Thanks, and I love your delivery :)

[@KevinKolbe]

Thank you kindly!

[@ChaseAuthenticity]

Hey, so , for reference I'm 52 (really enjoy your channel - thanks! Started watching when KZbin suggested it to me because I opened a new account under a "business" setting to be a vlog/small business/personal brand exploration... anyway... ) on the Facebook kinda rejecting we older people... my take... I have 5 kids, 24 down to 7. They and their friends have told me that the younger crowd isn't really into FB anymore - that it's for older people doing family things and stuff - and the younger crowd has moved on to Instagram and other more happening places! My take is that FB is not so much trying to "boot" the older crowd; but they're trying to RE-ENGAGE the younger crowd - hence their focus on them. Just my sense of things!

[@KevinKolbe]

Thanks for sharing.

[@ascottmosley]

I have virtually abandoned my IG (near 19k followers) and only check FB once per week. What I've found is, particularly IG, the "relationships" are much more transactional, surface level. Now, don't get me wrong, relationships are somewhat transactional here on YT BUT I've found the followers are much more committed to you, are deeper and more meaningful. The subs on YT are much more interested in your journey. It feels like more of a true relationship (as much as you can create virtually). And shout out to you. I'm a 52 year old, plant based/fitness/mindset/coaching creator. You're one of the PRIMARY reasons I recently shifted my content creation to almost exclusively to YT. In years past I would repurpose my IG content for other platforms. No longer. Now I repurpose my YT to other platforms. Thank you sir! Super happy to see your growth! 🖤💪🏼

[@KevinKolbe]

Thanks for sharing that. Totally agree about the level of engagement between platforms. I feel like I know the creators on YT channels I follow despite the fact I haven't met some of them. Glad my videos have helped. Thank you for watching.

[@ascottmosley]

@@KevinKolbe indeed!

[@thejerrbertrends526]

Great insights! that gives me a better choice which platform to focus on moving forward, thanks for sharing Kevin, I'm 64 by the way!

[@KevinKolbe]

Fantastic!

[@Mtnsunshine]

I never go on Facebook anymore. Just seems boring and same old stuff. I spend 90% of my social media time on KZbin. 👍🏼

[@groovygrannysbicycle]

Great idea. I become a KZbin coach for the my age group over 60s. Your life's story on youtube. Your family and friends get the link when you die.

[@draaht]

I just stumbled across your channel, mate. That was awesome!

[@KevinKolbe]

Hey, thanks!

[@laffilmfest3759]

Hi Kevin, thank you for the valuable Facebook info! My Facebook experience has been very good, without a doubt by joining Facebook groups that I have interest in gave me another platform to grow my KZbin channel, changing my personal name to my YT channel name gave me great notoriety which lead to a platform I could share my YT videos on. Always true to being honest and genuinely interested in the groups I belong to has been a real asset. My number 1 will always be KZbin...the greatest platform on the planet but I still enjoy my Facebook experience everyday. I understand like u r pointing out about Facebook wanting to grow the younger crowd while at the same time realizing we as the old school pros are a dieing most valuable breed :), after all...we can still produce awesome material without the add of any AI, like being able to fish without the livescoop technoligy... a rare deed for sure. Thank u again Sir for ur shared knowledge for all of us...young or old :)

[@KevinKolbe]

Thanks for sharing. Appreciate it.

[@SimplySt8ed2024]

Great video Kevin. I started my channel a few weeks ago. Nice to find a community that supports others starting your KZbin journey. Hoping that subscriber numbers will continue to grow. Wish me luck 👍🏻

[@runningoutofroad]

Facebook is certainly a bit of a Time Drain but if you have a niche channel like l do it can be useful for sharing your content and experience.

[@tasha24-7]

Thank you 🌺

[@KevinKolbe]

You’re welcome 😊

[@petepeterson5337]

Good Morning Mr. Kolbe - I VERY much appreciate your encouragement and sage advice. I am at an age similar to yours, and have worked as an engineer for most of my career. I plan on working many more years, and am quite good at my job. Several years ago I was surprised to learn that the bulk of my value came from providing technical guidance and know-how to other engineers. There are many fine engineer KZbinrs, but I am thinking about making my own contribution in the form of teaching electrical circuit design and analysis. Thanks for your teaching; I can see that over-analysis and over production (from one of your clips) is the enemy of getting going. Today I am ordering a new very low end Canon camera that is arguably not good enough, just to get going. First episode will be about resistors, and I can easily densely pack 15 minutes of quality content for aspiring beginners. Have a great afternoon!

[@KevinKolbe]

Let's go!

[@thecardboardmess6465]

You have great energy

[@AlToneLLC]

Great video and I do appreciate all that you say. I have had to cut back on focus on a few platforms I will not mention because it can be stressful trying to grow as a going on 54 year, Solo, product marketing content creator. So now I cut brands off and only do content I enjoy doing and even volunteer time and experience at events etc as a PT107 certified Drone pilot. Making local content and supporting the brands that support me. I give up tons of money for the contacts and provide service that often leads to business that helps support my family. Great video!

[@KevinKolbe]

Thanks for sharing that!

[@ThatGaijinFella]

I quit fb years ago and haven't missed it one iota.

[@creativefleau]

I only use Facebook to stay connected with my friends that live in other states and countries and for specific craft groups that I've joined. Other than that, I have no use for it. 😂

[@ivettesotocanalizadora]

Lol tik tok is a mess 😂😂😂 I agree with you. I tried once and I dont went anymore. I just cant deal with it.

[@PatrickHarfst]

Seems to me that Terra Nova was a really good show... Glad to know you were part of it!

[@rootstudio247]

Been thinking about ditching FB for a while, just haven't pulled the plug yet. But it's post and ghost for me. They must have umpteen gazillion orphaned accounts.

[@ringtoneflex269]

Usually, people who are over 40 on KZbin are public figures and have been on the platform for a long time! But it's never too late to give it a go!

[@MissJessanBlanca]

KZbin is always the best ❤

[@TiarreaBTrading]

Ikr, my FB seems stuck. Yikes. New subscriber

[@neonsignguy]

I've asked young adults if they are on facebook and i always get the same answer "Oh no Facebook is for old people" young adults use instagram and now use Tik Tok, and no matter what facebook does it will not attract young adults.

[@Richard_Broom_Photography]

Always good Kevin. The best place for advice on the Internet. Thank you.

[@KevinKolbe]

Dude...always appreciate you, thanks!

[@thecluuchannel4705]

Facebook treats their advertisers like KZbin treats us conservative creators. You can have your ad account deactivated for some ambiguous reason that they will never tell you. That's crap business.

[@SimpleLivingwithAlex]

Kevin, you always have such a pleasant demeanor and positive outlook. Love your channel... keep doing your thing and thank you for the solid advice.

[@KevinKolbe]

I appreciate that!

[@repairsrule]

Another great video Kevin.... Man, there's just so much information out there! Absorbing as much as I can. My channel just hit 900 subs! I feel like I'm in the home stretch. I appreciate your channel. 69 and doing it!

[@KevinKolbe]

@@repairsrule 900 Sub! Let’s go! 👊

[@repairsrule]

@@KevinKolbe 👊

[@knitwithginny]

Thank you Kevin for sharing. I agree with you. Im 63 years old and still learning from people my age. I'm uncomfortable learning from younger people. I ask my kids to show me how to do something online and they get impatient with me and say I'm too slow lol. Cheers

[@KevinKolbe]

When our daughter was young, she told me once I was speeding. I said "No, just going faster than slow" 😁 You're speed is your speed!

[@knitwithginny]

Yes, our speed is our speed. Good words 👏

[@blissfulnoodleasmr]

I have not used FB as a main platform since it started LOL, just a once in a while user. Im okay to stick to mainly YT 👍 😊

[@Randor10]

One thing to remember about why Facebook and most marketing companies go after the younger market is because that market is more pliable, less experienced and easier to manipulate. Older people, I’m 65, are harder to manipulate simply because they’ve been around longer and aren’t as susceptible to being marketed to. Younger people aren’t as entrenched, and are still finding their way. They are out there screaming “find me something new that I can latch onto!” That’s why marketers spend billions trying to get their attention. Those of us a little longer in the tooth, with closets full of Been There, Done That T-Shirts don’t want to be marketed to. We usually already know the gist of what we’re looking for and know how to go out and get it. If we want to be on Facebook, we’ll be on it. If not, see ya. That’s why Facebook is spending billions trying to figure out how to attract the kids. Sorry for another rant.

[@leydensjar]

I like this video a lot. Thanks

[@BeyondTshirts]

Gee... thanks FB... I'm over 60!!! Almost every YT-er I'm subscribed to is over 50!!! Love you "old" people! 😅 I've had 1.2 (thousand) subs for a long, long time, but I wonder how many of them are real or bots because my views are LOWER than low. Yeah well... I'm still on here! I do "talking head" videos and faceless videos to embed into my blog posts.

[@ScottysBackYardBBQ]

facebook is paying a lot more right now then youtube, my friend making over 30 grand a month on facebook.

[@codyironworks307]

Never have figured out how to monetize my Facebook

[@PintSizeRealms]

I'm not sure what I'm doing wrong. I'm new, and my first couple of videos did pretty good for views. Now nothing! I have no clue what I'm doing. I'm just going to keep creating, I guess.

[@alan_whoneedstiedye]

Thanks for the episode. It sounds like FB is targeting members who use social media primarily to share and watch videos. The younger audience dominates these video-centric platforms, which are very successful. It seems FB is trying to tap into this active and growing market. It's likely not about excluding older adults but about attracting younger users to engage with FB like they do with other platforms. We were in the grocery line some weeks ago and the 20-something cashier told us he's found his direction and will be going into "life coaching." On our way out of the store, my wife and I rolled our eyes and commented to ourselves about a 20-something was going to be coaching others when they have such limited experience in life.

[@BillyB_Aussie]

FB has turned into my family / travel photos album sharing now ... A lot better than the ol "come for dinner and watch my silent travel movie on my projector" days 😂

[@KevinKolbe]

That's the main thing I do on there.

[@VeganowledgeJJ]

Do you think KZbin is ever going to find a way to send messages? I feel like it would be easier to connect with potential clients?

[@NonaMaryGrace1952]

Thank you so much for sharing this with us. 💕NonnaGrace 🐓

[@KevinKolbe]

Sure thing.

[@CreativeThinking52]

Thanks for sharing. Have a great day.👍688 likes

[@ianhepburn6555]

Thanks again for another great video and great message!

[@KevinKolbe]

Appreciate that.

[@KaFriendshipInJumerika]

What? That is sad…im on my late 40’s

[@DevourTheBleak]

I stopped using FB over a decade ago, some friends and family still use it…but they also use all other social media. I do find this point interesting since FB users I know are older audience. Good video.

[@KevinKolbe]

Thanks. Think its more about Facebook losing a lot of younger audience so they're in a panic mode. Sadly they'll lose bigger by ignoring who they have.

[@OutdoorsybyNature]

I left Facebook in 2020 to preserve my sanity and not unfriend EVERYBODY. 😂 Whenever I log on for Marketplace I'm reminded how much of a cesspool it is. Best decision ever. I find more wisdom and tools shared on Instagram and KZbin. I'm happy over here so Facebook can chase the "young people". 🤣

[@DoniWaikel]

I seriously love you. Working on my courage to take my channel to the next level. Over 50 chick here 🤓Thanks for being so authentic!

[@KevinKolbe]

Really, really appreciate that! Thanks so much!

[@DiakaMelendez]

@@DoniWaikel do it! I started this March at 46 and am doing well just do it!!

[@unfilteredthoughtsbythelma]

How do you grow your audience? Subscribers?

[@TomekaHaywood]

I am trying to do more live on KZbin for my watch hours

[@KevinKolbe]

@@TomekaHaywood good plan.

[@Belquer]

One of my favorite channels now!

[@KevinKolbe]

✌️❤️

[@lunazamoracreative]

I’m so overly concerned with presentation. And I’m trying to build up a bank of video ideas and artwork , so I don’t feel pressure to post. If I have a bank of videos. Then I can make thoughtful videos. On the flip side. I find TikTok MUCH easier to just post.

[@MokaandChai]

You are a very inspiring person Kevin. Appreciate everything you share 😊

[@KevinKolbe]

I really appreciate that, thank you!

[@frankmckinley1254]

I will be glad to leave the Zuckerberg Zoo I have been trying to but some family and friends are just stuck there and they're too lazy to email me anymore.🤔🥺

[@ThoughtfulAl]

36.8k subs. Man it must be nice to experience the constant growth. I grew from 139 to 140! But you deserve it far more..

[@KevinKolbe]

It's been wild. Thanks for watching.

[@EnglishWithDevisonu]

I'm a Indian. I like this video ❤❤❤

[@BobMcGowan-NotTheChairCircle]

Hello. Firstly, let me say how much I enjoy your channel . I am 57 and I started a channel a year ago with absolutely no tech knowledge. I had only been watching KZbin for six months and my sister clued me in on how the channel thing worked. I thought you had to pay to be on! I have been watching a lot of these sorts of videos recently and nobody - no one - has mentioned just making a channel for fun. I have no plans for monetisation or anything like that, but it is a total blast to just make a show. I only manage one a month. I have learned a bit of tech on the way, but it is mainly just me messing about and playing dressing-up like I did when I was little. Is there nothing to be said for this? I would welcome your thoughts on the matter. Love, light and peace, Bob McGowan (Not the Chair Circle!)

[@KevinKolbe]

Nothing wrong at all about doing KZbin for fun. Some started that way and it turned into their job. Do for whatever you want it to and have fun.

[@BobMcGowan-NotTheChairCircle]

@@KevinKolbe Thanks for getting back to me. Regards, Bob McGowan.

[@ArtBuddyIndian]

That 's very correct

[@MelvinAlc]

I have all the equipment to reopen my KZbin channel go pros canon cameras, even the Insta 360 flow pro the new one and I'm just scared. Don't know what to do or how to start again I only have one video on my channel.

[@KevinKolbe]

You definitely got the gear covered. Watch this for help with ideas: kzbin.info/www/bejne/m52odHmhodeVj5I

[@rolllikeastone]

Facebook has a known problem with younger people, so that's why they are focused on them. Regardless, I'm happy if this is interpreted as anti-original users, because the platform is so corrupt with its monetization scheme. It's not as fun as it used to be.

[@BillyB_Aussie]

Spot on about life coach/therapist 30 years younger than you 😂

[@CoolCatAIMusicCreations]

Damn good video, from India.

[@KevinKolbe]

Thanks. Hey from the US

[@WolfsHaven]

Catering to a younger audience with "modern values" is a catch 22. They generally dont spend the money. As they push "older" viewers away, they take their money with them and suddenly theres no money coming in. Then they beg us to come back. 😂

[@MinnesotalifewithMrs.Lentz7]

Great video 😊

[@KevinKolbe]

Thanks! 😊

[@clintongallagher]

MARGINAL ADVICE MAKE AND KEEP A FACEBOOK PAGE TOO. POST ALL OF YOUR VIDEO THUMBNAILS AND LINK TO THE KZbin VIDEO. DOUBLE YOUR WATCH TIME RATES! Those of us over 40 remember "Double your pleasure. Double your fun." Spearmint gum commercials on TV. That's the point is it not? ROFL

[@HikingWithCam]

Thanks Kevin! I like Facebook Groups

[@KevinKolbe]

I'm in a couple that I really like too!

[@MikesModelStudio]

FB and Instagram are showing me so much Suggested, Sponsored, and Follow content that I have trouble seeing the stuff that I want to see. Family and friends etc. I have 4 Instagram accounts and one with over 1800 followers. I've closed that one and the rest aren't far behind. I've just started a KZbin account where I'm creating content. Just finished up editing my 5th video today. I'm 74 and thanks to you and a some others I've made to plunge. Never too old for bigger and better. Thanks for your channel and your encouragement.

[@KevinKolbe]

Appreciate you sharing that. I have my Facebook profile for friends but beyond that it's getting cluttered. Congrats on getting your 5th video done too!

[@KellieCameron-k6n]

Kevin, I am concerned about scammers copying your image and person with AI. I had a KZbin account and was concerned about scammets. Please advise

[@LifeAsAllen]

I've had to mute too many people I follow on Facebook because of politics. I rarely go on it anymore. It just doesn't interest me.

[@thetnpickers]

I never post politics that’s how you lose friends

[@greybeard5774]

I don't have Facebook .. never had .. and the reason is pretty funny. When I tried to open an account on FB once, FB asked for my picture to make sure it's really me.. well, I took the most beautiful selfie I could with a big smile on my face and sent it to them. Then a few days later I got an email - your Facebook account has been terminated because the person in the picture is not you .. to which I replied - if YOU guys know better what I really look like then go screw yourselves .. end of the story 😂

[@KevinKolbe]

😳

[@jean.dejager]

TikTok is a mess 😂 I agree. I got banned and I didn’t post anything that would go against the community so I quit TikTok I just use it to watch other videos 😂

[@KevinKolbe]

I learned quickly it wasn't for me.

[@jean.dejager]

@@KevinKolbe I was hoping to use TikTok Shop to sell merch, but I guess I'll just have to wait until I reach on KZbin channels and do merch then. I'm hoping now that I have all my technology glitches all fixed I can start back up creating contents.

[@marksargent2440]

People leave different platforms for reasons why did it for most people thay found out mark Z was selling your information and then targeting you for adds. Most people joined it years ago to connect with long lost friends. Where you tube informative and as long as thay dont shadow ban me or you because you speak wise words it will be OK I have heard there's other platforms out there I could try but I quite like how things are on this

[@alexdailypayboost]

Facebook is making a bad decision because the younger generations don’t like Facebook it’s considered a platform for older people. I love KZbin ❤ not because I’m over 40 but because google owns KZbin

[@unfilteredthoughtsbythelma]

Tiktok is more popular i think. I get more views there

[@unfilteredthoughtsbythelma]

Just activated my fb and growing my f lowers 😂😂😂. At the same time, started my yt channel seriously this time. Just uploaded my first episode.

[@KevinKolbe]

Keep it up

[@sayuzmoonlight916]

Hi Kevin, I've just come accross with your channel for the first time. I'm 40+, ready to start KZbin channel in 2 languages, Japanese and English. (I've done some live streaming in the past as in "Radio" DJ not spining disks kind!). I think I know my niche, music creation / travel 2 countries by sleeping in a car/ showing different cultures and my adventures through my travel. My problem is that I don't know what to do with my 2 and half years of video contents, Gopro/Pocket3/Drone/e.t.c... . I'm on the road full time so I'm creating video contents above everyday but don't know how to go about editing as in good quality and marketing angles(I've watched so many KZbin marketing editing video). It's a long comment but hope you can give me some advice to what to do with my archives. Thank you! Sayuz,

[@KevinKolbe]

You could always upload as raw footage. You could outsource an editor but that comes with a different set of "knowledge" especially if you don't edit.

[@sayuzmoonlight916]

Hi Kevin, thanks for your tips. So basically, upload unedited video archives and find an editor by saying "editor and marketer" wanted, something like this? Thank you,

[@KevinKolbe]

You could definitely use KZbin as a free archive. You could even make the videos unlisted or private so they can't be found unless you want them to. Regarding outsourcing. Editing and marketing are two different jobs. I'm not sure I'd get one person to do both.

[@sayuzmoonlight916]

@@KevinKolbe Kevin, thank you again for cool tips on KZbin archive and outsourcing!

[@hauntednightmaremedia]

I've learned a lot online from younger people, but I started out on FB and You tube. So, I'm really coming back to KZbin. TikTok is a real mess. I'm dropping out of it.

[@KevinKolbe]

I learn from young people too. Just depends on what they're teaching.

[@TheHicksonDiaries]

Honest random question, how do you not get glare from your ring light in your glasses. I'm having such a hard time---HELP PLEASE--ANYONE!!!

[@KevinKolbe]

I don't use ring lights for that reason. Better to have a light slightly above your head angled down.

[@MAC...]

They're focusing on young adults because they know they aren't primarily on Facebook... And if they don't manage to keep them on the platform fb eventually dies to competition.... While the 40+ bracket... FB and instagram are dominant already..... That's why for example my families business spends hundreds of thousands on ads to reach people in the older age brackets.... You probably should work on the platforms that have the kind of audience you want....

[@successway6789]

80% of my YT viewers are over 55 - 90% are over 45. I've only been on the platform for less than a year, but this is where my people are. 72% of my audience watches me on their big TV's. I love KZbin and I am just getting started and I just turned 65. I appreciate young inspirational people like you ;) Keep up the good work!