Paul Schoemaker on Scenario Planning | Mack Institute For Innovation Management

Former Mack research director Paul Schoemaker on how to use scenario planning to make better decisions and navigate tough situations.
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Awesome scenario planning methodology and explanation: What are the trends and are the uncertainties? "Scenario planning is about addressing the unknown", according to Paul Schoemaker. Creating narratives will outline potential future worlds for holding a strategic conversation and test current strategies. It also triggers a preparedness what could happen. Thanks a lot.