Pepsi Cola TV Commercials The Light Refreshment ad campaign. Early 1950's.Styles, dance, and jingles

A entertaining selection of 60 second TV spots for Pepsi Cola. Each is a little work of art, highlighted with jazzy musical scores, dance, and styles of the early 1950's. Titles of the commercials are Musical Chairs, Adventures in Shopping, Buffett, Charity Bazaar, Darkroom Developments, Furniture Moving, and Roller Rink. Pepsi was the Light Refreshment, because "modern fashions require a good figure." A catchy tune (jingle) is incorporated in each commercial. This film was probably an ad agency reel promoting "The Light Refreshment" ad campaign in the early 1950's. Mastered from a 16mm b-w film.

[@michaelcase8574]

Those MCM sets are fantastic! Simple and minimalist.

[@MoviecraftInc]

They are!

[@user-ii6rl1vs5p]

No matter what your preference in soft drinks is, this is great video collection. Thanks again, Moviecraft.

[@MoviecraftInc]

Glad you like them!

[@Cook-hb2nf]

Commercials were much better back then!

[@ernestcruz6316]

This was from the pre-Joan Crawford era of Pepsi. That Pepsi jingle has lyrics: "Pepsi-Cola hits the spot/12 full ounces, that's a lot/Twice as much for a nickel too/Pepsi-Cola is the drink for you".

[@fromthesidelines]

Most of the mid-'50s ads were seen on "PEPSI-COLA PLAYHOUSE".

[@diamondtiara84]

I'll take these commercials over those endless drug and life insurance ads that go on FOREVER! (Of course, if you take those drugs, chances are you'll need the life insurance.)

[@Cook-hb2nf]

LOL

[@GeeBoggs]

I would truly love to know exactly what year this ad campaign was produced. My guess is 1956. Any thoughts?

[@user-ii6rl1vs5p]

I agree.

[@MoviecraftInc]

This site might put the year of these commercials in perspective www.historyoasis.com/post/history-pepsi-advertising

[@staciesherman2750]

There wasn't A drop of fizz in the Pepsi lil

[@redtobertshateshandles]

I wonder why they just didn't copy Coca Colas flavour ?? This stuff is the triumph of bean counters and marketing over product and flavour. " Partner" echoes modern day rubbish too. Maybe they do Cowboy re-enactment together. 😂

[@kathleenking47]

Rc cola had another flavor

[@asteverino8569]

Boy, these ads are terrible.

[@nighthiker8872]

Beautiful, 100 years, they will be looking back at 2024, and saying, boy! what were they thinking.

[@nighthiker8872]

Well, you get to see a black man's hand. 4:15.

[@nighthiker8872]

Just a few lies. Really, not reaching real, people. A man cutting his lawn on a Saturday would be million times effective. In the 1950's. With wife child and dog.

[@Ctrl-XYZ]

These commercials are from around 1955-1956.