Predicting Customer Lifetime Value with “Buy ‘Til You Die” Models - Luca De Angelis

  Рет қаралды 81

Data Berlin

Data Berlin

7 ай бұрын

Delving into the predictive power of 'Buy 'Til You Die' models, Luca De Angelis, a Freelance Senior Data Analyst & Scientist, presents a comprehensive overview of estimating customer lifetime value. This presentation, inspired by an article on Towards Data Science, showcases the application of probabilistic models in Python to forecast the long-term value of customers, offering a strategic edge in understanding and leveraging consumer behavior. An insightful exploration for professionals seeking to enhance customer value prediction.
Speaker: Luca De Angelis, Freelance Senior Data Analyst & Scientist
Related article: towardsdatasci...
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