Product execution mock interview: falling metrics (w/ Amazon PM)

[@9852460365]

**Clarification---** - clarification on metric in a detailed manner - Order Placed: 4% dip in order placed - Order placed means user is able to login, and access the feature but they are not placing any order - I am hoping its all fine from the QA perspective, features are working fine - Analytics is all fine - - how was it the past 4 previous weeks - Is this a real problem? because it seems totally Okay - yes its a real problem **RCA steps---** 1. Analytics - all fine - Are any events or properties getting blocked? No - analytics tools are also working fine 2. Funnel - app launch > landing on homepage > select a category > select one or more items > add to cart > select payment mode (online pay or cod) > place an order 3. Demographics in the drop - Is any particular segment that stopped using the app? - age, location, etc - any certain persona 4. External - any rising competitors? their pricing drops - any bad marketing or PR against Instacart 5. Internal - can you get the data release-wise? I mean which version has the highest drop OR there is no significant drops in any versions - all are uniform SO any recent release or feature is not the reason for the drop - any product launches which cannibalize our current offerings, any design changes etc

[@tariqmannan1]

The investigation is top class. One of the best interviews in this channel

[@arzamas1826]

Really good interview. One of the best I’ve seen on this channel. Planning to review it few more times. Really practical and down to earth. Also, the tone was positive and nice to hear 👂

[@stevenspellberg]

I want to add one thing - On both your PM Execution video with Ankur and with Jesse, none of them actually came up with the final impact %, correct me but 30% audience, with decline of 21% => 6.2% which is close to the total of 6% decline would be the ones how I might have ended. I would like to highlight this as one good reason that it would probable closest to the and exploring the notifications could give me the final answe

[@No-sh6vs]

My conclusion after watching a few of these questions is that the interviewer is probably coming up with the “correct answer” on the fly. As in, if there was a “correct answer” and you guessed it in the first 3 minutes, the interviewer is probably just going to make something else up. So it seems more likely that this type of question is more of a gauge of your depth of experience and ability to showcase your knowledge. Sure, follow a framework, but just about everyone who is somewhat prepared will be following a framework - so that’s probably not the differentiating factor and not the most important thing.

[@rocketblocks]

That's not right BUT if an interviewee did stumble across the immediate cause right away - that's OK. sometimes that happens in the real job too. WE'd just move onto another question - the goal is to see the problem solving process, not just if they guess the right answer by chance (that isn't repeatable)

[@lenk7900]

No structure or framework upfront. The clarifying questions seem to be coming at random, and based on interviewee past experience and hypothesis, rather than a MECE-based strategy.

[@No-sh6vs]

There may not have been an explicit framework, but it seems apparent that he is following one at least in his head. It may have been that he simply wanted to take a more casual and conversational approach rather than the mechanical “I’ll do this, this, then this.” He goes into geo first, looks into competitors next, follows Kenton’s “uber” rabbit hole, and after ruling out those important external factors, immediately shifts into thinking “this might be a self-inflicted wound”. I thought it was well done while being casual and engaged more so than other mocks I’ve seen.

[@rocketblocks]

@@No-sh6vs I think a structure upfront could have helped BUT it's not the be all end all. And especially when it's clear the interviewee is following some internal logic. No structure becomes a big problem when the interview is just all over the place w/o any semblance of control...

[@abhishekchandramowli4546]

I Agree.

[@mohammedghouse9088]

Good video , except the fact that the interviewee was moving a lot and I somehow wasn't comfortable with that.

[@rocketblocks]

everyone's got their own personal style - I think it works for Jesse. He's high energy!