Ranking (And Roasting) Watch Brands In 2023

[@gotshpilkes]

This is an example of why you want an actual wordsmith doing watch reviews.

[@ctlightrides7544]

Three Yesses man. I´m German and my English is not really close to be flawless, but I love to listen to this linguistic acrobat. He´s doing a great show. TY Andrew. BTW Your Mugs are too ugly to buy. I would support you and buy one. Please do them at 30% level of your movies and I will buy one ;)

[@gotshpilkes]

@@ctlightrides7544 Here's a free English lesson to confuse and frustrate you. In American English, one of the meanings of "mug" is face. So saying "Your Mugs are too ugly...." is a terrible thing to say. On the other hand, Andrew is a nice English boy and I don't think Brits use it just the same way. Someone may correct me if I'm wrong.

[@MrMagoo-hf8yk]

​@@gotshpilkes😂😂 You beat Me to it! "Your Mug is Ugly" ..😢

[@MrMagoo-hf8yk]

​@@gotshpilkesYou ARE right, but I do think that is a OLD English thing that worked its way over to you guys tbh.. Maybez???

[@ctlightrides7544]

​@@gotshpilkesOh yes, TY, neither confused nor frustrated, more thankful. Who would judge the beak of a watch morning lark? Certainly not me ;)

[@PhantomObserver]

Casio - the kid you paid no attention to because they were in the computer club and were way too geeky. But then he got married and punched out two really bizarre kids. One turned into a pop fashion designer that all the blokes were into. The other was a suped-up hero who earned a badass reputation in the military and still looks like they could survive a nuclear war.

[@qv81]

God tier, baaaam!

[@อานนท์จอสูงเนิน]

Casio is on the another level that not deserve to put in this list.

[@BandrewScott]

Only a few minutes on and you’ve already made me laugh out loud multiple times. S tier stuff here Andrew. Keep up the awesome work.

[@AJB1702]

Same! Andrew's wit elevates the already excellent content.

[@ajinkyakhanzode890]

Casio, he’s the friend you take with when you crave eating cheap fast food, taking a bus ride and go to the odd sports event. He runs a small business and when you visit his humble home, you realise his wealth doesn’t lie in the massive sales figures but in the people he serves and the community he has built!! God tier!! 😄

[@sathishrao7926]

He can also be a friend during fine dining, on a flight journey in first class since he’s available from $10 to $1000+

[@phil5915]

Absolutely love it ! Combined both of two of your known strengths ... great story telling and watch knowledge ... S tier !!!

[@adamnagy7599]

Loved the persona of each watch brand. You made this ranking very fun. Thanks for the entertainment!

[@AndrewJYoung-zu5ny]

I got quite emotional during your take on Seiko. You pretty much summed up a real life problem while describing the qualities of the brand haha 😅

[@roygaya]

Grand Seiko, the Asian cousin that never failed at anything. At school always aces way through it. However, spent most of his career in a sterile laboratory 😂

[@richardf7223]

Yeah, I want a GS but can’t do it because they’re soulless

[@willburrows8834]

On KZbin I think “Oh wow”, see them in the boutique and they just leave me totally flat.

[@theshadowman1398]

@@richardf7223 Exactly my thought. An interesting dial in a presage case. Who is Seiko trying to kid. Their prospex and 5 range has many times more personality

[@richardf7223]

@@willburrows8834 yes! I had the same experience

[@facetiousmonkey5322]

As someone who is friend”s with an A lister, it’s kinda hilarious. When I really think about it, he only asks me out for drinks when he’s in town and the fact that I have never name dropped him at my work or shared a post on social media. In a twisted way, he needs me more than I need him as I might be one of the few remaining “friends before he became famous”

[@jpg6482]

VC - my pesonal fav watch maker - The quiet, sharply dressed man sitting in the dark corner of the jazz bar. The Mike Tyson of watches, sleeping giant you don't want to fuck with. Deadly in his prime.

[@watchesandburgers]

"Glashutte Original can't shake the impression that they grew up poor and, though successful now, still brings a sandwich to staff lunches." Love it! Comedy gold. And as an IWC, don't you dare rearrange my desk!

[@andrewjackson8089]

Christopher Ward is the new guy who turns up in lower six form. He’s moved in from out of town and wears a different fashion to you and your friends. You and your mates don’t like him but he’s great craic, all the girls fancy him and it turns out he’s a great football player. He throws a party at his parents house and it’s the best party you’ve ever been to, you even have a spliff with his mum and dad who are the coolest parents you’ve ever met. By upper six form he’s your best friend but after A levels he gets a surf sponsorship in California and you never see him again…..10 years later you find out he slept with your girlfriend behind your back, when you ask “which one?” The answer is “all of them “.

[@raypolakowski7172]

Epic!

[@Heeling1234567]

Absolutely superb Andrew, just laughed my head off

[@guilhermecampagnaro1021]

First time I’ve watched one of this “rankings” and didn’t care where each brand went. I just wanted to know“who” wich brand was! Great writing!

[@OriginalKKB]

Casio. The friend you have since first grade. You grew up together and after graduation you might have not talked to him for years, doing your own thing, when you do meet up it's all smiles and hugs. S Tier

[@sathishrao7926]

That’s how I’m consoling my 20 or so Casios (whose number is growing by the day!)

[@tahboush1973]

Once of the best watch channel … what a creative way of putting a spin on watches … great work

[@UltraDoug]

Most accurate rating I’ve ever seen. Although Nomos was excluded. Nomos is always on time, and mom always cuts the crust off his sandwiches. He doesn’t yell about being the coolest kid in class, because he knows he already is. ‘A’ tier……ok maybe B.

[@youtubecensors5419]

Perhaps the exclusion IS the ranking as they seem to try to be "overlookable".

[@UltraDoug]

@@youtubecensors5419 interesting take.

[@joewhite6875]

Andrew Morgan: S tier. Truly brilliant writing. And nearly made me spit my drink once or twice. Freaking hilarious.

[@phugoid]

For those like me who don't get it, what does S tier mean? Ta in advance

[@johnburton9]

Great entertaining video Andrew. Fair play on bringing a unique, fun and refreshing approach. Keep up the good work.

[@GSG1878]

This is where you excel, Andy...LMAO. Your Seiko bit was a genuine love letter. I pray someone gets Breguet's shit together. 10/10

[@SerialNerdery1825]

I eschewed Seikos as being so pedestrian but I have six of them, more than all the other brands in my collection put together.

[@Herecomesmongo65]

When you figure in the movements. They outnumber everything else combined

[@sathishrao7926]

While I was watching the ‘tiering’ of the brands I hadn’t heard of, my 20 or so Casios were asking “Are we in another universe?”

[@dylanlamb8710]

“Either way, he’s a snitch”…😂😂..side note, I’m so IWC…wearing an IWC. Great vid A!

[@MERKAMGCLK]

OMG 😂😂 I wish I could have done this differently or better than you, Andrew. But No. You absolutely nailed it 👌

[@WoutervanWilligen]

Nomos, the Bauhaus architect you wish your child would date: Beautiful face, simple yet elegant, writes witty texts, won't rob your savings account. A tier

[@HighLifeWorkout]

This video is GOLD

[@mpc365]

This a great video, love your content😍 Would love to see you do a video of 'mainstream' brands pitted against their independent counterparts! So, A.Lange vs Marco Lang for example.

[@mikelewis2456]

Very funny Andrew. Nice little story for each of the brands. Maybe one of your best videos? Bit harsh with Breguet though🤔

[@amarriyadh6790]

Amazing description and lovely voice and story telling.. keep up the good work Andrew.. we love your voice and channel..

[@GrumblingForesight]

I had more fun watching this than I had the Las Vegas Gran Prix. No kiddin

[@kevinwall2313]

Omega -they drive a mini van sooooo funny 😆

[@cleverchrono]

I think Vacheron had some awesome releases this year that people just slept on 🤷🏾‍♂️

[@gordan2849]

Vacheron is undoubtedly S tier, anyone that doesn’t appreciate their watches I sincerely doubt their taste. Oversea and American 1921 is divine.

[@davidsimon2412]

Probably the best video you've done, and I like all of your content!

[@TimKnoxFilms]

This is amazing - well done!

[@valengreymoon5623]

Casio. Go anywhere, do anything for all occasions at great prices. S-tier.

[@sathishrao7926]

Unfortunately not in his universe !

[@kengleonglee]

This is bloody hilarious. Especially the one-liners! ❤❤❤

[@allanespinosa8941]

Simply genius! Andrew, you should write a play about watches. Incredible.....

[@stupidocanerosa]

I totally agree on Panerai. They are on the verge of "what do we do now?". I do believe that a refresh is almost inevitable, but on the other side I hope they'll stick the their roots and keep the "classic line" going. Maybe some new models to put along the historic ones?

[@Chrissepisje]

You gave Zenith a raw deal there. They're at least A tier for what they've done for chronography. :)

[@DonLee1980]

Plenty of brands have done amazing things once in the past…

[@garybenson2280]

Totally agree with Seiko, ubiquitous and reliable yet don’t get the credit they deserve. Disappointed Breguet only a C and where is Oris who is that independent sort who goes his own way whilst wearing his heart on his sleeve 😢

[@johnnyguitar6697]

Seiko gets tons and tons of credit. Everyone's darling brand. Even when they sell watches at more than $3,000 that are loosely regulated.

[@wakizashiyoshikawa6926]

@@johnnyguitar6697 while true, you can relatively easy regulate your watch... however, you cannot simply "regulate" the dials, and I think that we can agree that they have some stunning dials for the price range where they are selling...

[@fieldwalker]

Always tread in dog poop ... 🤣😂🤣👏 . BTW - Panerai also is rocking some sweet acid wash jeans.

[@LambentOrt]

Swatch... the colourful kid with a plastic soul who just wants to belong. Citizen... the schoolmate who did really well by copying everyone else's homework. Orient... the solitary one who everyone thinks is special but in reality is just rather plain. Timex... that American penpal you had in high school who still sends you Christmas cards. Bulova... the child prodigy who unfortunately went into foster care and now has issues. Hamilton... the one who claims to be aristocratic but in truth is just bourgeois. Casio... that nerdy friend you thought would never amount to anything but who secretly dominated the world. Oris... the kid who no one ever picks to be part of their team because no one ever remembers his name. JLC... that guy who had only one trick up his sleeve but still manages to make you go wow everytime he shows it to you. F.P. Journe... the rich kid who everyone secretly wants to hang out but no one can afford to. Credor... a mythical creature that doesn't really exist. Philippe Dufour... the dude who everyone knows is a genius and yet no one has seen him in years. Mido... the guy who everyone mistakes for Oris. Zodiac... sometimes pops up in documentaries about serial killers. Apple... everyone's archnemesis.

[@Breca]

Well done

[@phillippage1620]

Seiko and Rolex, are true friends indeed. I have 6 Seikos and 7 Rolexes, I wear my Seiko when I need to do the hard job, and wear Rolex when I receive the trophy.

[@thegorn]

“When I receive the trophy” give it a rest mate

[@phillippage1620]

@@thegorn Rolex will wake you up and say “wear me, I want you to win more.”

[@ALL-il1sw]

​@@phillippage1620winners don't bull$h!T over the internet bro

[@phillippage1620]

@@ALL-il1sw well I am bullshitting, you can ignore me or agitated by my comments, it’s your choice

[@simonmitchell6516]

I avoided watching this - yet another watch brand ranking video - for awhile. I should have known otherwise: only Andrew could have brought such freshness and wit. Yet another brilliant video from the Talking Hands channel.

[@thehumblehorologist6091]

That was awesome! Worth every second I had to rewind to hear a part I missed each time my granddaughter asked for help with putting a stuffed animal’s head through a ring.

[@Grek1574]

I cried at the Seiko story! Great job!

[@Timjacks01]

Andrew you nailed it 👏🏻👏🏻👏🏻

[@neel3297]

Seiko should be above all others just because it is very humble which the rich or the pauper can equally emotionally attach with

[@ryangochuico]

Great effort making up scenarios/stories for each brand. Thank you❤

[@nigelshackleton755]

Love the reviews and great presentation style too! But I have a question and if anyone can help that would be great. Would be good to get your views too Andrew. Based on your rankings, which diver would you go for... Omega Seamaster 300M, Tudor Pelagos 42 LHD, Bremont S502 (Jet) or the IWC Aquatimer? Curious to see how people feel about these brands and models?

[@AndrewMorganWatches]

It would be between the Omega and Tudor for me but ultimately it’s what feels right on your wrist! And thank you ❤️

[@nigelshackleton755]

@@AndrewMorganWatches thanks so much for replying! Appreciate it!!

[@Pazman333]

😂Absolutely Hilarious! Well done Andrew.

[@verynormalman]

Swatch x's Moonswatch / Blancpain: Regularly arrange to meet up at Weatherspoon's, but for some reason they never make it. To frightened to tell you that the mechanism failed and they turned up 4 and a half hours late, after the pub had already shut.

[@acoustonaut780]

No idea why this all made so much sense!

[@kenhaun9042]

What great fun this was to watch. I’d really like to have seen Casio in here. They have earned so much wrist time with me. Still, a fun show :)

[@stonec2166]

What a creative way for a ranking. Bravo 👏

[@nickmartin3838]

Very interesting approach and some clever observations. Can’t help but think you’ve significantly misjudged Tag Heuer given they are one of the most recognisable / mainstream brands (behind Rolex and Cartier) due to all of their sponsorship and ambassador deals. To put it another way, Tag Heuer would score very highly in family fortunes if asked to name luxury watch brands. As you know, they’re also knocking out some smash hits at the moment as well.

[@spuckuk7039]

Nah, ugly watches

[@Martinhauer]

Sir you made my day.... Best vid in 2023.

[@SingleTrackMined]

Wonderful writing. Such fun. Many enjoyment. Thank you.

[@jorgerobles628]

Well, if I had any idea of what each one of those letters naming the categories mean, I could give my opinion. But God, , are you a Carpenter? Coz you Nailed every one of them!!! From an Omega Speedmaster "Moonwatch" fanboy!!!!

[@1guyaharleyandadrone657]

Absolutely Brilliant. What a mind ! little bit scary maybe but excellent all the same. Love love the channel. THANK YOU

[@nickgee7291]

hilarious the comments are so suiting!

[@EnWorks]

You really thought about this. Omega made me chuckle.

[@taysmith9321]

I love this segment of content 😂😂 very clever and witty on a side note i love the hoodie too but let it rest for a while😂😂. Btw love the channel keep giving creative ways then the other watch channels.

[@piotrkaczmarczyk1792]

Great chapter! Duly pictured the present state of the Swiss brands and their world renowned competitors' market this year. Hopefully there are literally thousands other various options for watch enthusiasts and it is great!

[@mitchmitchell9588]

Creative and thoughtful work. And I am glad you omitted the following from the party: Casio, Christopher Ward, Citizen and Oris.

[@9fiveb180]

Catflapps that bark? Baghahahaha! That was great.😆😂🤣🤣😄😾

[@joggyb]

My grail is a Lange, and the person described is me. Does this mean something? I was laughing hard on the Panerai 😅 so accurate

[@claudtalkz2194]

Purrrrfection thanks for the labor, this is epic

[@docfluty]

This is gold... IWC and GS killed me

[@MDX484]

I think we all feel the same about Seiko and its description. Will never let you down. Missed Casio btw.

[@sathishrao7926]

Casio : Gos tier !

[@karanjain5663]

Simply superb - and dare I say spot on. The best bits were the roasts about the holding companies...er....parents.

[@mattkemp7278]

Possibly the best commentary on a watch video, ever! Nice work 😂

[@DeeEx27]

This is just plain brilliant. Kudos

[@xmorph7950]

You got Tudor right on the money, well done 😂👌🏼. I own one btw love it to death

[@dej4n76]

I almost cried for Seiko. Awsome video.

[@Willcortespr]

Epic and Seiko on S tier🎉🎉🎉 I know secretly you snuck Casio there too 😂

[@SerialWheeler]

Great way to start the week since two thirds of my collection are Seikos. Excellent roast through brand personification 😂

[@Makedonskipartizani1941]

Without Oris ? Nomos ? Casio ?

[@kemit99]

This was great. Refreshing way to rank❤

[@paulfitzgerald887]

Enjoyed this one 😂

[@raulrojas1522]

I have never wanted to multi Like a video... I have never wanted to do it so many times. Great work

[@cormackeenan8175]

Ulysse Nardin was that bloke in the classroom who spent his time doodling and making jigsaw puzzles. When he passed away, he ended up being covered in concrete and sculptured into an effigy of the Buddha.

[@jorgsofi]

Wtih mottos like "Go Your Own Way" and "Change for the Better", with serious eco credentials, with fun, quirky watches, with a proprietary Calibre 400 that is superior to movements found in watches twice the price, with its status as one of the few remaining independent Swiss brands estabished before WWI, I'm surprised not to see Oris in this ranking. I wonder what tier Andrew might have put Oris in?

[@SM-gi9rk]

Simply brilliant, well played

[@pnoziere]

The best of the best watch channel

[@rho5558]

“second in line to the throne” - so Tutor is the spare, what if your two watch collection pairs it up with an O’Meghan?

[@brianandlynnkennedy1500]

I’m Seiko and that’s just fine since I own one. I think he was off the mark with Tissot. Tissot is more like an overachiever because he’s trying to please everyone and nailing it even though few notice it. Because of this, he’s successful at everything he does but constantly trying to prove himself. People are surprised when he can do 20 pull-ups when they expect him to only do 5.

[@speedmaster001]

Edit: I thought I laughed enough with Hublot, however the comment on Tudor as second in line, always a bridesmaid but never a bride made me roar out in uncontrollable laughter 😂😂😂. 6:11 “E tier” this gave me a cackle. Too funny.

[@Vic-sz4wx]

Great idea! Super funny! Merry Christmas!

[@Alin.Gavrila]

Absolutely brilliant ! Best Tier List ever !

[@peter-co3hn]

No wonder I like Omega so much. You just described me!

[@alt9925]

Swatch: The seemingly cool and popular classmate who is a hit-or-miss in terms of jokes or fashion. Sporting a ripped designer jeans, it is exactly that: ripped. X tier.

[@luisbecerra8128]

Your best video yet!

[@onyotmunoz]

Big fan from Cebu Philippines!

[@ruz8099]

excellent! surprised that nomos wasnt included, but even more surprised how quick the 15 minutes passed watching this video 😊

[@beedeviled1896]

Great list! Enjoyed the video.

[@andreykashin1729]

Aside from the obvious one, Casio, you also forgot Citizen!

[@safwarr652]

Haha I really loved Breguet, Seiko and Rolex 😂😂 this was so much fun!

[@garyhuntress6871]

Panerai and Breguet both made me genuinely made me LOL. Glad to see Moser in S.

[@cesarrocha3138]

Thank you!!! This is hilarious 😂 PP inbreeding got me laughing loud 😂

[@AvroBellow]

I would rank Tissot in at least B-tier because they have three incredible watch lines right now with the Seastar (especially the Seastar 2000 Pro), the Gentleman and of course, the phenomenon called the PRX. That are not the bland Tissot of ten years ago, they're pretty cutting-edge nowadays.

[@aleksandarbrzic8351]

This is so incredibly witty and funny. By the way: do you do children´s parties? 🤭