Roofer Marketing Google Ads Campaign - 40+ Roofing leads in 30 days

Do you work in the roofing industry? Are you looking to increase your lead generation? In this video we will show you an example of the benefits your business could profit from through the use of a Google Ads campaign. In this case study, through the use of a Google Ads campaign, keywords and conversion/data analysis, this roofing business was able to generate 42 additional leads!
Interested in running this campaign for your Business? Apply today: clicksgeek.com/adwords-manage...
More about us, our free training, and our courses: linktr.ee/clicksgeek
⏱️TIMESTAMPS⏱️
0:00 Introduction
0:52 Overview of data
2:06 Ad groups & Keywords
3:56 Conversion Analysis
5:43 Wrap up
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#RooferMarketing #leadgeneration #RoofingMarketing #RoofMarketing #RoofingLeads #RooferGoogleAds

[@zacharyryder4080]

That cost per conversion is amazing considering how much roofers make per job!

[@zacharyryder4080]

in your location ad groups, do you target just exact match keywords that include the location? Because I sometimes feel like if I use phrase, it'll target other locations.

[@aortizandrew1]

Question: Whats a good daily budget to start off with for a remodeling company and also what should the cost /conv. be around at for this niche? thank you

[@ClicksGeek]

Watch our google ads budget and google ads golden ratio videos

[@stephendesouza468]

which bidding strategy do you use?

[@ClicksGeek]

Depends! Manual cpc to start or max clicks

[@ElevateEveryMan]

Are you using search partners for roofing campaigns?

[@ClicksGeek]

Sometimes. Gotta test it. Each market is different

[@zacharyryder4080]

For some reason, all of my keywords that contain "near me" don't show up and google says its because the "quality score is too low". Although, some of the search terms contain "near me". Should I bother fixing it?

[@ClicksGeek]

For those type of keywords in my responsive search ads I work in ‘near you’ seems to do the trick

[@zacharyryder4080]

@@ClicksGeek will that work even if google decides not to show that headline very often? I imagine that that might get a lower click though rate

[@ClicksGeek]

@@zacharyryder4080 worth a shot I could careless about QS I never have. Conv rate, cost per cov and conv volume all I care about

[@12dddd41]

I have a roofing client but he just wants to try google ads for a month so he's giving a $1000 a month budget. I'm using max click bidding strategy but im not sure what to make the bid limit. The roofing keywords are $50-$60 on the high end. Should I instead have bid limits for each ad group? What would you suggest?

[@ClicksGeek]

One month and 1k are too small for roofing. Watching out google ads budget video for budget recommendation

[@12dddd41]

​@@ClicksGeek Could this work: Upping the budget to $1250 for the month but shortening the roofing campaign to only last two weeks (only weekdays). So for those ten days, the daily budget would be $125. Once the company sees the return in those 10 days, they'll happily raise the budget of the campaign. But can I get a few leads in the first 10 days of the campaign? Right now I ran the campaign with a $33.33 a day budget with enhanced manual cpc and I got 0 impressions and was the 5th or 6th ad on Google. Sorry if I'm rambling, but would it be possible to get a few leads with the $125 a day strategy (using max clicks) in the first 10 days? I watched the budget video but I can only work with $1000 right now. And you guys got an incredible 44 leads in one month, so it makes me wonder if getting a few leads in 10 days is possible. For some context: I have 30 ad groups for roof installation, repair, and replacement. I have a few geo ad groups, roofing company ad groups, and emergency roofing ad groups. I have a landing page with a contact form, and several call buttons around the page. And I have conversion tracking all set up. Basically, I tried to go all in on "relevancy".

[@reecegregory-smma]

Hi, I followed your course step by step and had very similar numbers - the conversion rate but still an £80cpl. I recently restarted a similar campaign and have got 0 conversions. Do you know any reason this could be happening, is it just a landing page issue?

[@ClicksGeek]

Can’t say without seeing the campaign itself but it could be keyword match issue or landing page.

[@punit5601]

Do you offer Whitelabel services?