SaaS Sales Methodology: 3 Sales Models to Drive Long Term Growth

When it comes to selling your SaaS product, you need to establish a proper SaaS sales methodology.
So how do you establish a proper sales model for your SaaS business?
On today’s Unstoppable Sunday episode, I’m going to dig into 3 different sales methodologies that I’ve used in my SaaS companies, dive deeper into how they work, and help you decide which one is right for your SaaS business.
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[@Ajay_Cheema]

1. Top-Down Sales Model: - usually for a System of Record SaaS with large enterprise software contracts - long sales cycle with multiple meetings - large deal size - transforms the company (your product is core to their workflow) - long term deal 2. Bottoms-Up Sales Model: - AKA Product Led Growth - Get users to start using your product individually - Then incentivize them to spread it within their company - Low CAC - No Complicated Sales Process - Warm Sales Leads 3. Land and Expand Sales Model: - Really Engaged Customer - Doing a Pilot/Trial for a subset of users within the Company - Smaller and Faster Deal - TK prefers "Plan the Wedding" approach - That involves moving from pilot to land and expand, methodically

[@TKKader]

🤗

[@Mick04157]

Hi, can you tell us please if we puck any idea from the 5 you listed how can we start our saas business from the coding side, should we go for no code software or should we hire a developer and if we need a developer what is the best language to use. as an a example i am interested in the crm where do i have to sart to build my micro saas. Thank you