Sammy’s Avenue Eatery | Small Business Revolution: S6E6

Since 2012, Sammy’s Avenue Eatery has been proudly providing the North Minneapolis community with good conversation and much-needed healthy options for dining out. With his personal savings and inspiration from his grandmother, owner Sammy McDowell opened his first shop and hasn’t looked back, adding a second location in Northeast Minneapolis, a food truck, and a soon-to-open food hall. But as expansion plans continue to roll out, Sammy knows he’s at a point where systems and structure will need more consistency.
To support Sammy’s vision for growth, Deluxe brought in Daren Hawthorne and Ryan Cross, the leadership team from the iconic New York City-based chain, Golden Krust. With over 100 Caribbean restaurants and retail products in some of the largest grocers in the U.S., Daren and Ryan share how they bring consistency and rigor to managing operations. Meanwhile, the Deluxe team brings a fun twist to Sammy’s branding and online presence, leaning into the goodness his establishment brings to the community. Watch the unveiling of the new and improved Sammy’s Avenue Eatery!
Get to know the characters in this episode:
- Amanda Brinkman, Chief Brand Officer, Deluxe
- Baron Davis, NBA All-Star & Entrepreneur
- Sammy McDowell, Sammy’s Avenue Eatery
- Darren Hawthorne & Ryan Cross, Golden Krust
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For Season 6, we’ll be bringing the Small Business Revolution home to Minneapolis-St. Paul, Minnesota, celebrating and sharing the stories of Black-owned businesses and entrepreneurs in some of the most important neighborhoods in our community. The new season-co-hosted by former NBA All-Star and entrepreneur, Baron Davis - will celebrate the impact strong small businesses have in our local communities.

[@joelaber6979]

Sammy is such an inspiration!! Love the makeover and NEW names of his menu items!! Loved his choice for the $5,000 (Don't Complain. Activate!). #thanks!! :)

[@sammymcdowell2193]

Thank you 😊

[@brownetime08]

Loved this series and this episode was a nice wrap up!!! I really hope Sammy's becomes a franchise. 🙌🏽🙌🏽

[@brianac844]

Rest in Peace, Sammy🙏🏽 I’m so glad you received your flowers and recognition while you were here. Such an amazing person, our community has truly lost a great friend 😔

[@riverrat9412]

I don't know Sammy well. But this man radiates positivity. I get a good vibe from this guy!

[@sammymcdowell2193]

Aww thank you 😁

[@shawnafaith]

SAMMY YEAH!!

[@user-xo6kk6lb9z]

Thank you, for sharing your love with us. ♥️ RIP, Sammy.

[@ruth4mission]

Loved this episode!

[@alemmie34]

Wow! Amazing episode! Thanks Sammy for filling a gap and helping to raise the consciousness of the community!!

[@saswervooo8197]

Yea

[@sammymcdowell2193]

Thank you 😊

[@Meenabeena64]

Sammy deserves this! Can’t wait to buy merch!!

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