Scooter Braun, the $1 Billion Man Behind Justin Bieber, Ariana Grande | Idea Generation

On this week's episode of Idea Generation, Scooter Braun takes us on a journey from his days as a college dropout and party promoter in Atlanta, to becoming one of the most successful music executives on the planet. The former manager of Justin Bieber and Asher Roth, Braun explains his part in acquiring Big Machine Records, and how he later sold his own company for $1 billion. In the process, Braun built one of the most impressive resumes in music.
#ScooterBraun #IdeaGeneration #Business
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[@morale493]

he’s very charismatic i can see him talking anyone into a deal

[@doggy255]

Probably bc he's more than likely a sociopath

[@Rayrockny]

Talking a mother into sacrificing her son to Diddy.

[@kellyanntheoneandonly7377]

Dude drops out of college but once he starts something, he definitely always finishes it because his work ethic is just strides above everyone else.. accept those that actually graduated

[@mothermovementa]

Give taylors music back

[@kevinvena474]

It's business

[@TisTheDamnStickSeason]

It's theft@@kevinvena474

[@britthunt5707]

Never trust a narcissist

[@TheToltec]

notice this left Taylor Swift out at the beginning... the reason he actually made in the music industry... dirtbagology

[@dillrajkapur8466]

What a great video

[@mohanpatel1189]

Video is very nice!

[@TheRealFranc]

Fantastic interview. So much for everyone to relate to. Only one path forward, get busy becoming.

[@gbengaogun]

I'm at 19:37 and I am completely fired up! This interview is worth your time. OMG!

[@AmanSharma-kd1mc]

Crazy video 🤠🤠🤠

[@CyberRican]

Great interview!

[@churamontgomery6063]

That is amazing to hear your story, hopefully others can learn from you 👍😘😘

[@churamontgomery6063]

I don't want to given up i would like to continue thank you

[@tatendamuzenda8442]

great interview

[@randomvideos-qz1fl]

21:00 thats the reason you are here for

[@sangmang2752]

Yep, thank you

[@evarose2603]

you blessing

[@lmc2410]

I wish Scooter acknowledged the privilege he has had as a man. If he were a woman, the boys club of Atlanta would not have embraced him. It would not have happened.

[@jdamicoofficial]

This dude is clued in

[@samuelolamide3641]

How I wish Scotter Braun should sign me😢🙏

[@TisTheDamnStickSeason]

"While he was doing lines and crossing all of mine Someone told his white collared crimes to the FBI" - TS

[@HausofPatronus]

Much respect for SB

[@decere_b3652]

Ariana was barely mentioned. Every interview he's asked almost the exact same questions and repeats the same talking points

[@jellykat5005]

Yk who else should’ve been mentioned more? TAYLOR SWIFT.

[@kubolor1234]

Let's gooooo...SEASON 3 BABY!

[@piushmishara9617]

Become Always nice video

[@carylannebeltran]

I've been listening a lot to Scooter lately. He's driven, disciplined, hardworking, but at the same time, so grounded in his values and faith. There's no ounce of doubt as to his success.

[@roguewhisker17]

Listen to my tears ricochet

[@troyc7726]

The vacation theory is huge me and my uncle was talking about this

[@RVillie]

Funny how scooters made more money off of Justin than Justin has to his name. Poor kid

[@phamsumi8867]

Its win-win. SB made money not only from Justin, and Justin can happily follow his passion which is singing

[@RVillie]

@@phamsumi8867 no. There’s not a “win win” look at the ratio. The only other big artist he had was Ariana and she signed to him because of Justin.

[@jesss101]

This man has made his entire career taking advantage of others. Total manipulator. Nothing impressive at all about wealth that was stolen from others by schemes of thievery.

[@YHEEROO]

Scooter :) Sabio en los negocios

[@namanlokhande1872]

OMG 🔥🔥🔥🔥

[@GoalGuys]

So awesome to hear Scooter’s story. Love this series so much!

[@innerlocus]

Today I thank my enemies for playing their role in my growth toward awareness of my shadow.

[@shabillaghizani949]

GIVE TAYLOR'S MUSIC BACK THIIEEVE

[@pineapplechunk2879]

Karma will hit him right in the face, can't wait

[@BillyRazOr2011]

lol useless comment

[@kevinvena474]

It's just "business".

[@Schmettgala]

motivation

[@samarshaikh5601]

liked a lot

[@iplayukulele]

Your beliefs become your thoughts, Your thoughts become your words, Your words become your actions, Your actions become your habits, Your habits become your values, Your values become your destiny.

[@kuldeepjat6923]

1 no video

[@MarcEricLaneGlobal]

In b4 the Swifties find this video

[@arushichawal7606]

Keep it up

[@samarshaikh5601]

🔥🔥🔥🔥🔥🔥

[@user-sr5kj6ej9z]

WHOIS THIS MANNNN. 1 billion dollars making music for top artists, brining them to surface, holy moly what a life. BTS JK officially an American artist now.. I wonder how much he gets paid for a single song...

[@Sercepawelka]

Who is today have us life to using this to this all what art world creating

[@natalie_rose2861]

I used to see him as a very skilled manager. It's hard to think otherwise when looking at the way he helped boost Ariana Grande & Justin Bieber BUT the way he's handling Kid Larois debut album release is BEYOND BAFFLING to me.... it's mind boggling that it wasn't released 1-6 months after Stay or Thousand Miles. Not only that but the way it's been postponed for over a year & a half is ridiculous. I mean at this point they completely wasted the attention he was getting & the spotlight he had on him. And it's noticable that they allowed the hype to die off by letting a year pass after Thousand Miles prior to new songs coming out. New music videos have low views in comparison. No clue what his plan is but hopefully he's got 1 cuz rn looks like he's mishandling Larois career. Although I gotta admit he does not give me easy client vibes . 😅

[@Entertainment-]

I have a brown scooter too

[@TheTwil1]

He’s loving himself!💜 He’s Bangtan🥰🥰🥰 I’m so glad he got involved with HYBE/BTS.

[@sb.8k]

Having a vision is so powerful, you just need courage to fulfil them. Scooter is the epitome of this

[@username980]

Justin made him

[@xlingdai100]

They made each other.

[@username980]

@@xlingdai100 Scooter was broke before he signed Justin. Justin had Usher and Justin Timberlake fighting over him at age 12. He would’ve just been picked up by the next of many talent agents and artists rushing to sign him if not for Scooter.

[@bryanmarrero9817]

Taylor Swift owns you. Give her music back.

[@ofeliahawkins9272]

Not a fan of this guy

[@itypedmynamehere1807]

He looks like his Mama 😊

[@Sercepawelka]

I see your conversation to Justin and Ariana of this 10 mln I know what you say

[@kellyanntheoneandonly7377]

I love it.. “Taylor had a lot of allegations but scooter took the high road”

[@roguewhisker17]

Listen to my tears ricochet

[@Sercepawelka]

But someone watching my pulpit to this is technology Pentagon

[@aryankushwaha1964]

Taylor swift boom boom😂

[@alyalier]

king of thieves

[@churamontgomery6063]

Thank you, that is great, una hermosa historia que puede ayudar a muchas personas, especialmente a mi😘👍

[@Sercepawelka]

Anyone is ideal

[@lisalove6327]

What is happening with both of them ? I'm concerned

[@hemantsusodiya3538]

☺️☺️☺️☺️☺️

[@StormriderMatthiasMichaelDavid]

Bloodsuccer

[@aaliyakhan2463]

🎊🎊🎊🎊

[@biochar.]

All I see here is a man who's clearheaded.

[@0688223]

Scooter Braun is a snake

[@sukhavindrajat7946]

🙊🙊🙊🙊🙊

[@KapilSingh410]

Scooter Braun groomed Justin Bieber

[@classicjd5269]

Imagine stealing a songs...

[@Sercepawelka]

You want this ads or or who want this cookies you actept this interes ❤

[@ChosenOne6666]

He just got lucky.

[@HolyElkGaming]

Perhaps, but the position your in can help bring more lucky situations and better deals. Imagine the deals he had to turn away or fail at to make some "lucky" deals.

[@ChosenOne6666]

@@HolyElkGaming He just got lucky

[@tr50h]

@@ChosenOne6666 you try putting 800 ppl in a room 😉

[@ChosenOne6666]

@@tr50h WHAT ARE YOU TALKING ABOUT?

[@TheTwil1]

@Dani Dani nailed it👍🏻😆

[@danield2685]

hustle like a rock star

[@Sercepawelka]

Who say today true and etc etc all side

[@skippyzk]

Parallel cannabis

[@frewinytsegay5261]

YOU KNOW SCOOTER BRAUN I TELL HIM FROM DAY ONE BECAUSE I KNOW ALL BELIEVE OR NOT

[@meetURfate2012]

Is he Ariana or Justin’s manager anymore?

[@frewinytsegay5261]

YOU KNOW SCOOTER BRAUN FROM THE FIRST DAY , FROM THE BEGINING THEY STAND AGAINST JUSTIN TO MAKE HIM FALL DOWN AND THEY DONE IT . THEY DONE WHAT THEY WANT BECAUSE THEY WANT TO SEE JUSTIN LIKE SOMEONE WHO HAVE NOTHING SO

[@frewinytsegay5261]

HELLO SCOOET BRAUN PLEASE PLEASE YES JUST WORK WITH BTS AND ARIANA PLEASE I KNOW SOMETHING PLEASE SCOOTER BRAUN

[@gadkiel6352]

Fight me Scooter Braun in an MMA match for money You dont got nothing to loose pretty boah. I need the money accept the challenge.

[@gadkiel6352]

Ill go easy on him im a nice person.😋😋😋😋

[@gadkiel6352]

Be a real man an accept the challenge Mr. Braun come on im hungry I need the money. 😋

[@wendymclean-ze2rj]

Scooter Braun is the rotten pit Stinky old peach

[@adeadcrab]

washed up

[@e93sports80]

Scooter just went after Sloan a couple of days ago.