Sipping mindfully: Exploring the rise of the low and no alcohol market

Dive into the evolving landscape of beverage choices with WSET’s second industry talk! This session will uncover the fascinating shift in drinking habits and the booming low and no alcohol market. Join our expert panel as they discuss this rising trend, delving into challenges, opportunities, and how consumer preferences are shaping business decisions.
Speakers:
Chair - Laura Richards, Editorial Director, Club Oenologique, IWSC
Daniel I'Anson, Commercial Director, Everleaf Drinks
Laura Willoughby MBE, Founder, Club Soda
Irem Eren DipWSET, Business Development Director, BevZero
Aneesh Bhasin, Co-Founder, Svami
WSET’s new Industry Talks series will explore key topics impacting the global drinks industry, discussing environmental impact, changing drinking habits, sustainable business practices and creating a more accessible and diverse drinks industry. These sessions are free to join and open to anyone who wants to learn more and understand how they can take action.
You can find out more about our courses and where to study via our website: bit.ly/3B1IJj9
See WSET's upcoming events and register for your free place here: bit.ly/3B1CEDa
This event does not necessarily constitute official WSET course material and should not be used as such.
This video is for educational purposes only, please drink responsibly. www.drinkaware...

[@sheilahs100]

I totally agree with Ms. Laura Willoughby's statement regarding the changing taste of women our age.

[@user-rd6rv5vl3n]

I don't get the argument that non alc product should be equally as expensive as alcohol product. In jurisdictions like ours (Canada) tax rates are egregious and account for a good chunk of the cost of products. non alc products are not included in this tax grab so should be cheaper.