So Wassup? Episode 11 | Gang Starr "Take It Personal"

[@rockbwoyindabuilding5397]

i swear i wish q tip, pete rock and large pro all did this every week ….FOREVER LOL I swear the Dj/Producer is the man and those are the guys i always idolized

[@TheProducersCorner]

say word

[@markrami8960]

Yes, add the Rza and alchemist to the list that would be so dope!!!

[@thirdvisiongarage9148]

Get madlib on that list

[@GOTTALOTTOVLOVE]

& Da'Grandpa 0v'dem ALL dats D.J. MARLEY MARL 🙌🏿

[@kelvindavis7806]

Word up good brother!! Forever!!!!

[@FMGA14]

We must protect Premier at all costs. Every time he tells these stories I feel as if I was there myself.

[@gregpuryear8163]

Word DJ premier hip hop stories is just as good as Busta rhymes hip hop stories

[@Waynestarr]

Premier's scratches on this joint made me buy a set of Technics! LOL. Real talk. Cuts on this were sharper than a razor blade!

[@RayzorBlade]

Thats my name! lol But Yo u right Preemo was killin it!

[@andyc6542]

@@RayzorBlade Well, it’s not your name, is it? It’s something you chose to use on the internet..

[@RayzorBlade]

@@andyc6542 I had the name all my life, far from the internet

[@Jimbrewski1977]

I still try and do the scratch off this to this day! Can’t get it off!

[@PoloBeeX7]

Those cuts from '92-94 is definitely Preemo at his apex.

[@dakritic]

I said it once and I’ll say it again. Premier is the John Williams of HipHop. Salute.

[@gregorygriffin6341]

John Williams=incredible scores. I feel you.

[@djdamage75]

That Stetsasonic Tee is 🔥🔥🔥🔥🔥🔥🔥🔥🔥

[@DaMetalMessiah]

Please talk about Jay-Z's "A Million And One Questions / Rhyme No More". 2 classic Premo beats in one!

[@AidanTemplin]

This!!!!

[@waxmaster-c]

3 classics beats in one. There is a remix with a third beat!

[@riminissi]

I hope that happens but KZbin will block that video...any Jay Z tracks on KZbin gets slashed

[@davidcampbell215]

@@riminissi really bro?

[@waxmaster-c]

@@riminissi multiple uploads of the song and the remix, don't think it's going to be a problem

[@theramplocal]

This album is a hip hop classic, 10 /10

[@ibnsabeel9466]

The video for: "Take It Personal" is one of the best hip hop videos ever. It raised the bar for writing, directing and producing. Just take notice of Guru portraying a mafioso boss in a very authentic way with absolutely zero corniness. He could have always transitioned to the silver screen if he wanted. He reminded me of the distinguished actor Adolph Caesar.

[@akramthegreat817]

faxxx!

[@watchinboats]

Guru in this era would have easily commanded a leading role in any quality tv series

[@AmariMarvelous]

If Guru was alive it would be dope if they had Guru Verzus Rakim although a Kane VZ Rakim is what I really want to see.

[@ibnsabeel9466]

@@watchinboats do think Guru could have taken Cuba Gooding Jr.'s role in : Men of Honor or maybe have ended up in the cast for : Boardwalk Empire ?????? 🤔

[@ibnsabeel9466]

@@AmariMarvelous I always thought Guru was an evolution of Rakim ; the solo M.C. who combined street swagger, cultural refinement, black consciousness and style originality all together in one persona on the microphone 🎙. It definitely would have been monumental to see them flow together and maybe even more monumental for Eric B and Primo to collaborate in the studio. 🤯

[@RUDOLPHLYRICS]

Primo, you forgot to mention being the 2nd hip hop group ever on The Tonight Show during the summer of 92 performing this. That was an important accomplishment

[@rashimjones6980]

Primo and guru been my fav act when they first hit the scene

[@TheInsidiousMonk]

Premier reppin' that awesome Gert Wilden Schulmädchen Report album on the shelf!

[@bdquest9]

This song to me is one favorite Gang Star records. Guru’s rhymes and primo’s cuts just all time great.

[@extraniceness]

The moment that this album dropped was such a memorable time for hip-hop and “Take It Personal” x “DWYCK” were most definitely THE red hot rap songs of summer ‘92 right alongside Main Souce “Fakin’ The Funk” x Pete Rock & CL “T.R.O.Y” x Das Efx “They Want Efx” and definitely can’t forget Heavy D’s “You Can’t See What I Can See” x Super Cat “Ghetto Red Hot” remix! 💥🔥💥

[@LITMOVIESCENES]

92 summer is legendary

[@extraniceness]

@@LITMOVIESCENES the absolute best! Can’t believe I forgot to mention ATCQ “Scenario” (Remix) and PE “Shut ‘Em Down” (Pete Rock Remix)

[@mistajones7814]

Word up! Great days! You captured it perfectly!

[@bobbycutts2111]

@@extraniceness Too much HEAT for one summer, surprised NYC didn't MELT that year!

[@stephaniegraham6201]

Damn, you took me back with that list!!!

[@MrJiminy]

What I love more than his beats is the fact he's still so humble and grateful and always shouts out people that we'd never hear about otherwise.

[@marknesium]

Ultramagnetic MC's!

[@JDiggiti]

I was a “intern” at Calliope . Got free studio time for running errands . Even Lenny Kravitz did his first album there .. the A room

[@edwardthayer9386]

That's So Wassup!👑

[@LITMOVIESCENES]

thats dope..wheres your album?

[@JDiggiti]

@@LITMOVIESCENES no album , . became a music tech for engineers & producers because it paid the bills

[@LITMOVIESCENES]

@@JDiggiti nice man ..im looking to always do something with hip hop...ive dabbled with stuff throughout the yrs..if i had someone who could make beats i think i could pull off somethin major.. lmk if thats u or if u know someone...i got connects and can make connects

[@marvingonzalez6891]

I recorded at Calliope back in the summer of 89 for 2 days straight for a group I was with outta Boston, I still have the reel

[@deedsoflegend]

Preem......you changed my life. I was born in 81, and when I discovered hip hop I lived in Appomattox VA. Only good thing there was that's where the Civil War ended...and I found hip hop.. I was just a white boy from evangelical Christian family surrounded by genre of music that blew my mind. I had no idea what sampling was even though I was doing it with a cassette deck from songs of the radio. Looping and building. You are a true master and ill never be anywhere close to you even though I got production skills and can play instruments. Just.... thanks man. I hope to meet you one day or in another life. Thank you.

[@town_biznessman380]

This album was full of butters. I listen to the Soliloquy of Chaos, at least once a week. The imagery painted by Guru's lyrics, brings it to life.

[@town_biznessman380]

@Frank Lopez Tons of Guns is the soundtrack to this country's history.

[@LLusion]

this is such a dope series! keep it up Preme!!

[@ALPHATOSHINEZA]

That drum break was phenomenal. COLDEST production ever!

[@boogiedownbronx73]

Premier the GOAT ! Would love to see a full hour episode where Premo breaks down the beats, going back to the SP and MPC how he made cut them...

[@TheProducersCorner]

real talk

[@irritablysavvy]

He’s not gonna give away his secrets lol. But that would be incredible.

[@bluemonkjd]

Love how you clipped Puba saying "Honey DON'T take it personal" down for the hook, Primo. A great producer makes you hear what he wants you to hear.

[@larrymcmillan4886]

HELL YES!!! easily my favorite Preemo beat!! The way he flipped the Skull Snaps drums was epic! Imo, that beat was the beginning of lo-fi chops and loops! Nice and dusty clever boom bap! 🤗🤗🤗can't wait!

[@docterbeat]

Agree totally!

[@chandrastar5939]

Skull Snaps?

[@larrymcmillan4886]

@Chandra Star....look up Skull Snaps-It's a New Day. When the beat drops,you'll recognize it.😉

[@docterbeat]

@@larrymcmillan4886 it's only sampled a few times in hip hop history 😉

[@larrymcmillan4886]

@Murat Akkaya....a few times??🤔🤣🤣🤣this loop literally defined the 90s boombap era!😏

[@tim7517]

I remember playing Dwyk at some party I was DJing in Oakland right when the Take It Personal 12” came out. The cornball ass promoter came over while I’m spinning and complained because he didn’t know the song - he only wanted me to play “hits” - the idiot didn’t realize he was complaining about one of the best b-side bangers in hiphop history

[@301cameosis]

"Daily Operation" one of greatest album covers ever..

[@SunFromBrooklyn73]

WORD! OF ALL-TIME!

[@AmariMarvelous]

Word! And one of my favorite albums from them. Moment of truth is their magnum opus and premo best beats but i find myself playing Daily Operation more and it has some of my favorite jams. "BYA,Soliloquy Of Chaos, The Illest Brotha,Conspiracy, Take it Personal and so many more.

[@lethalassassin1754]

@@AmariMarvelous I remember first going through these albums and how different they all feel. The production on Daily Operation is amazing…soliloquy of chaos is such a unique song.

[@AmariMarvelous]

@@lethalassassin1754 I feel you. I think Step In The Arena put them on the map but Daily Operation solidified their position and made them a household name and the rest is history they say..

[@jsybam2504]

Nah, Look behind Premo, it's schulmadchen report!

[@1474JOHN]

Out of all those super classic gang starr had ,take it personal is my favorite by far , and trust me when this came out the competition was at it best , one of the greatest year in hip hop easily

[@stefanbogdanovic590]

My favourite song from Daily Operations!! Soo Hard!! RIP Guru one of the best yet!! Long live DJ Premier!! The greatest rap duo that walked on planet Earth!!

[@StevieB93]

The drum break, baseline, sample and Gangstarr makes this an instant classic 🔥🔥🔥🔥

[@iggsolo]

Honestly, I would love a series where Preemo explains all of the Gang Starr tracks.

[@MisterLowrider]

Take it personal was my favorite Gang Starr song and I think it was my first song I heard from Gangstarr!! I remembered recording it on vhs when it used to come on tv!! And never stopped listening!!

[@UrbanNoizeMusic]

The whole Hype Williams and Little X portion of this blew my mind. Especially knowing how big they got as their career continued. And if all started with them being apart of that camp. Love that Premier didn't leave that out. And I've course salute to the 💾. I appreciate Premier's stories overall with how vivid they are. Takes you back to those times. The "Take it personal" beat hit harder than concrete

[@teermusk]

Guru was way way ahead of his time Rest In Peace 7

[@beats4lyricists53]

1st I wanna say thank you DJ Premiere. I voted on “Take It Personal” to be your next Was sup. This beat made me buy my 1st drum machine and start making beats

[@MikeSpexTV]

I’m gonna be commenting before the video even drops too . GangStarr is the heart I’m tellin you . Rip To Gifted Unlimited Rhymes Universal 👑

[@ryanbrandt3374]

Premier is on another level that no one can get near

[@D33J3nk1]

In my opinion one of preemos rawest beats

[@CaptainRaab]

The half-measure flip of time signature between the verse and chorus blew my mind as a kid.

[@jggraphx]

This is going to be a dope one! I Miss Guru style & voice 🤴🏿👍🏾

[@MEEZLEMONSTER]

This was the first Premo beat I ever heard, back when I was a freshman in high school in '92. It was like being born again...

[@darrylwoodbury]

I was a freshman in high school when this song and album first came out. This is bringing back so many high school memories. Those were the days.

[@DJ279V]

To this date, Daily Operation is my favorite Gangstarr album because of this song. Nothing like grimy beats!!

[@tyronelol]

Definitely in top 3 Gang Starr tracks.

[@HipHopHistoryGuy]

This is my favorite Gang Starr track of all-time. The scratches on the chorus are mesmerizing and I could not for the life of me visualize how anyone could scratch that Brand Nubian (Grand Puba) sample so fast. The piano loop, the drum pattern, the monotone, smooth as silk rhymes by Guru (who I think is dissing YZ from Trenton, NJ) and Premo's scratches make for a perfect hip hop track.

[@rustyhornzinstrumentalist-7596]

One of My All Time FavoriTe Guru ProducTions and GangStarr Track. RIP Guru💯

[@powderedtoastfacekillah734]

That drum beat was so aggressive. Drums like that and Audio Two’s Top Billing are legendary

[@juliancolvil5124]

I love to hear DJ Premiere tell stories about the beats he creates. I actually had the pleasure of talking to him on the phone about a lot of the dope beats he made. He told me some really cool stories.

[@RichQNS]

Please do N.Y. State of Mind, Pt. II. One of my all time favorites. 🙏🙏🙏

[@RobbyGT]

A bboy classic!…even Premo handwriting on the floppy is pure hip hop!

[@RickeyFerg]

This song was my intoduction to gangstarr. I been hooked ever sence. As simple as it is, take it personal is one of the greatest song titles of all time.

[@eafloe]

GEEZUS this is so epic. Take It Personal was the ANTHEM ...and still bangs. And to know the best was made on the SP1200 makes it even more superb....Thank you for this, Preem!

[@BrokenNoseBoxing]

‘And if you don’t like it….’ 🎵

[@RudyrhythmzRudyrhythmz]

Memories !!!! New York even smelled Different back then

[@STEVEWONDA1976]

One of my all time fav tracks, from all of the Real Hip Hop. Can't wait!

[@matthieucote2272]

Guru's first verse on this joint is one of my all-time favorite. 🔥🚒

[@KoolKev731]

One my favorite Gang Starr songs, a true classic...still banging it to this day 😎😎😎🎤🎤🎤🎤🎤

[@trevorjames4619]

Preemo needs to write an in-depth book about his career. Everything about how he comes up with his signature scratches to what he looks for in a sample to how he goes about how he makes his beats. These “so wassup” episodes just don’t go in depth enough about the history of the music he is making.

[@Zaddy_Dynamite]

I never get enough of these. I was a kindergartner maybe when gangstarr was hot , y’all was my fave ✊🏼

[@NWOODS000]

Bruh that drum break...actually the whole instrumental is amazing and never gets old. The track with the bars is crazy too. Daily Operation is one of my favorite Gangstarr joints.

[@korymacdowell7615]

92-94 rocking these two classic albums back in middle/high school! Those were the days! Still rocking them til this day! Guru and the 🐐 Premier! Gangstarr all day!

[@jasonantinori6143]

the best video series on KZbin. Thanks Preemo!

[@justinc.7507]

My first DJ gig ever this was my opening joint. I went in. Amped. Still solar flare heat. If you don't like this joint you don't like Hip Hop. Respect Primo, Guru and Gang Starr forever.

[@guyprieto1593]

One of my favorite Gangstarr songs. Man rip guru

[@seancagney8897]

Since the first time I heard this song... My fave Gangstarr song I can honestly say.

[@BillCagney]

This is in my top 5 all time Gangstarr tracks......

[@grititandgetit]

Background music is Knockin!

[@realmczappa]

a lotta people don’t know, but that drum break ain’t a direct sample from the skull snaps. in fact, it’s a sample from the intro to “it’s my turn” by the late Connecticut hip hop artist Stezo. you can tell because there’s a little “bump” sound effect (the needle accidentally being hit, perhaps?) in “my turn”, which in turn shows up on take it personal

[@trevorjames4619]

Now that I think about, you may be right. Stezo is a New Haven legend. Shout out to anybody from CT.

[@thebigswermdiggs3383]

No doubt we always been in the mix - elm city

[@Rafael.Bernardino.]

Justice for Paul C! Stezo passed?!

[@realmczappa]

@@Rafael.Bernardino. yes…april 20th of last year 🙏🏾 rest in beats to the og

[@Rafael.Bernardino.]

I don't know why I didn't hear anything about it.

[@korancebland]

Probably my second favorite GangStarr song.

[@joellarrysr9977]

D.W.Y.C. all time classic collab up there with The Symphony and Head Banger

[@Sinamatik973]

Definitely takes me back to my childhood, i copped the "Daily Operation" cassette the weekend it dropped and played it in my room no skips, firing trees at 13! What a time!!!!

[@leogolive]

This cut right here is the song that made me a Gang Starr fan. And Dwyck. 💯

[@kirbyaugustine761]

One of my favorite (of many) Gangstarr songs.

[@RayzorBlade]

Daily Operation is my all time fave album!

[@philliphaugabook9781]

My favorite hip hop song of all time....period

[@EffDinero8]

Speaking of B-Sides's Premo's Jeru: Me Not The Paper remix is my favorite beat by him l would love if he showed that process how he crafted that masterpiece...

[@KojiroMC]

I love Premier to death but Eddie Sancho was a ESSENTIAL part of Premier's magic. They really should work together again...

[@sid2269sbc]

I remember exactly where I was when I first heard this beat/song. I was visiting a girl I was seeing at in the Bronx and some dude in a car with a dope speaker system was blasting a Ron G mixtape playing this joint. I was blown away and bought the album asap!!!

[@straightlead8]

Don't be mad that I don't come around the way.... like I used to, I don't have time these days... Greatest line in hip hop history

[@aharris82]

I hope he covers "Credit Is Due", that song is the bomb!

[@coreymccraw8871]

To this day, the feeling is the same when i hear it

[@wiggesobk]

Classic Material! RIP Guru!

[@ljwilliams4662]

One of my favorite gangstarr joints

[@lukrativ0922]

DJ Premier is the greatest producer of all time.

[@billywright2148]

This song right here is one of my Top 5. Guru is also on my Top 5 Rappers to.RIP GURU

[@laurnacarter5081]

This is my favorite Gang Starr Album, to me its the start of Premo" s greatness

[@DonJ.]

Wow, I never knew the background and production on how "take it personal" and "Dwyk" was created. I played this cassette single until it faded. True indeed a big time summer jam!! 🔥🔥🔥🔥

[@mindzamazntv8158]

one of my all time favs...s/o GANGSTARR/GROUP HOME 92'-21'....

[@neilallender8150]

Take It Personal is one of my all time faves 💯

[@carlitomendez4658]

Once again,this is History...now want to know about 'Stay Tuned" & 'Take 2 and Pass'...Guru/Preemo...#1

[@blackspider1405]

This is the only thing I look forward to. Take it Personal still bangs. And the B room gave us Dwyck? Incredible.

[@stephenheath8465]

That was a monster 12 inch back in 92.Two classic songs A side and B side

[@kentalks2818]

Love you Premier. Love and miss you Guru. Y’all make me the beast I am today. Never made it to the shoulders of y’all giant like I wanted too but I’m grateful for being in the shadow of giants

[@ChocolateDon929]

MY FAVORITE GANGSTARR TRACK! LETS GO

[@a.o7228]

Thanks for sharing your thoughts. I will never forget as a growing DJ. "dj premier is in deep concentration". Still Timeless. 🔥💯❤️

[@slanderman3296]

Absolutely love this. He is the culture. A damn hip hop icon and hip hop legend. He showed me the streets when I was a kid.Rip Guru, one my ALLL TIMEEEEE BESTTTT. Globally known on the microphone

[@kika117]

ALWAYS loved the dirtiness of the drums!!!!

[@marknesium]

Schulmädchen LP is back!!!

[@jamesbelkin9204]

Thanks for clearing that up Preem! For years and countless interviews I've read I never could find out why 'Take it Personal' sounded the way it did. One of my favorite tracks on the album.

[@chrisjenkins8450]

1st album "Positivity" is one of my all time faves

[@bobbycutts2111]

Damn even a bonus of DWYCK! I'm glad we can celebrate Premiere while he's still around and I love hearing the stories from him. Daily Operation still is on regular rotation here, but I'll always remember these drives I used to have to make from NYC to Boston on the weekends and that Daily Operation tape getting its fair share of play time. Always remember I'd hit Bridgeport CT and B.Y.S. would come on, I'd know I was almost there

[@bobbymorino5329]

I remember to u guys from late 80s 'Just to get a Rep, & all thru the 90s. Got my teenage swag from Guru, Kango hat, lines in the eyebrows was my thing, I seen Guru pull it off well. The ladies Loved it, lol. Pumping Ex to the Next, & Mass appeal on Broadway Bushwick. Then starstruck after seeing Guru in the village NYC. MIND U I SEEN MANY FAMOUS PEOPLE & NEVER STARSTRUCK. & My younger brother seen him in a Barbershop in East NY BK. We're in 2022 & I'm still bumping the same swag & music. GANGSTARR 4LIFE! #GANGSTARR #RIPGURU

[@AidanTemplin]

Mannnnnnnnn these never get old. This shit feeds my soul.