Social Media: Why I Do It, What I Earn, and What’s Next

[@MexEnn-v9x]

Honest videos like this are refreshing and are the a reason you have been succesful.

[@kevinodonnell3425]

The part of the video where you call out the legacy media is THE MOST IMPORTANT reason why I follow you. We have no other representative not plugged into the matrix 😎

[@ghostrider7688]

Spot on

[@kevinodonnell3425]

My father 58 actually mentioned at dinner time how good this video was in front of everyone. You are remarkable in fighting the legacy media. Everyone needs people like you to reassure them that farming isnt bad and that the narrative being pushed is intentional.

[@GeoffreyMoore-i9k]

Non farmer, subscribed for a while now I find your youtube both entertaining and educational, your indepth explanations, backed up by facts and figures make them so credible and honest Keep up the great work Bit of a technophobe myself but do watch all Take care, oh the news vids are excellent Geoff

[@FarmTheoryNI]

Thank you! Glad you enjoy the videos!

[@davyoh4304]

​@@FarmTheoryNI Are the figures you see with regard your audience an insight into how media is changing?

[@BarryShaw-r2m]

Excellent reporting as always sir,,,the honesty is a beautiful thing to behold.....

[@Johndeere-kz8wq]

You are a very intelligent man, your videos are very unique and very different from the other ag KZbinrs, some are clearly out to just cream the views and make money with the same content. Even some of the top ag KZbinrs are gone bland with the content.

[@FarmersSss]

Great comment, I couldn't agree more! 👍

[@concernedcitizen3163]

which top you tubers are you talking about?

[@patrickbrennan6449]

Your news videos are brill, people are fed up of the woke Media. Who constantly bad mouth agriculture.

[@RobertPhilpott-vr6wd]

100%

[@ghostrider7688]

FACTS 😀

[@liampurcell9985]

Jb tyres getting a good return out of that jacket 😂

[@damianandrewcoyle5674]

I remember you wer doing tiktok live,i was messaged you saying start youtube,people love see that 8s and jf now look how wile its come along,its brilliant.

[@Ai-lm9pb]

Andrew, i totally agree with your love of the excitement of leading something and getting there by trial and, in our case with cows, a lot of failure. The satisfaction of achieving your targets and setting new higher targets is fantastic. We also think that if we can help other farmers improve their profitability without having to experience our failures then that is good for Northern Ireland dairying and ultimately improve our own profitability.

[@FarmTheoryNI]

You are spot on. 👍 Good farmers often want to protect their secrets. 😅

[@tobyskinner859]

Favourite videos are the silage prep videos as so relatable. And was good when the puma came back after having a birthday

[@jameszy88]

This is my favourite video of yours. Doing a fantastic job.

[@FarmTheoryNI]

Wow, thank you!

[@eugenesands5665]

Well done. Full support to you. Keep farming lit.

[@gethinjones7501]

The news videos are the best keep it up 👍

[@IanStewart-x6v]

This is good content, very talented man , one of the best agri channels on youtube.

[@FarmTheoryNI]

I appreciate that!

[@danny7567]

Great video 🙌 very interesting and informative, until this video I had avoided tiktok as a 33yo married family man who fully believed/s it weird for my demographic to have a "younguns" app haha although I still argue I'm young ! However, I just installed tiktok with the 1 purpose of discovering new Agri content with yourself being my first follow. Always look forward to your uploads on KZbin as there's that something different you bring to them with your evident enthusiasm on subjects and your honesty which others would 100% away from or skirt round ! Apologies for the long comment. Look forward to spending money on your merch !! Thanks for another great watch 👏👏🙏

[@TheFarmingGiant450]

Great video 👍🏻 this video has shown people what can be achieved when you put your mind to things and keep people involved, all the best to you 👌🏻

[@tonymckeage1028]

Great Video, thanks for that interesting info! I agree with you totally on most things, thanks for sharing

[@FredMurphy-d1n]

Love your musings on farming,life and politics.very good content.I am in agreement with most of your opinions and enjoy your delivery but the challenge for you as an” influencer “is to get through to the people who are not supportive of your views.keep it going though,I’m a big supporter

[@FarmTheoryNI]

Thank you! I do try and make videos for people outside of ag on tiktok. Works pretty well

[@matthewryan8169]

Admirable honesty……very insightful

[@NeillAllen]

Excellent insight. And the observations relative to the US election are spot on. As to the future of "media" no one knows but the journey will definitely be interesting.

[@jameswilson9142]

Great video, good tip on using a diet feeder wash your tractor down regularly nothing rusts a machine like the dust from meal.

[@concernedcitizen3163]

rubbish

[@mick01041971]

Fair point on the direction of media. Personally, I find references to politics are not what I am looking for but I do understand the timelyness considering the recent budget.

[@FarmTheoryNI]

It won't be very common, try and keep it light. 😅

[@ghostrider7688]

Well done Andrew, you are a credit to the farming community. Making very grounded assessments with full transparency in what you are doing! A very unique approach to the game keep it up. Well done on sharing that assessment on the Trump USA situation. I hope you continue to grow in audience, folks really benefit from this content. Liked, subscribed and will share.

[@FarmTheoryNI]

Thanks! I appreciate the support!

[@roymclean4763]

Alex the Dutch dairy farmer on KZbin strapline has been make farming great again for years

[@franciswatkins8652]

Great content, very brave attitude . Keep it up

[@grahamkelland]

Interesting,now I definitely know why Olly blogs John Deere very rarely gets seen let alone mentioned,Fendt probably as promotion exclusively. I for one haven't watched TV for a couple of years or more,mostly KZbin videos mainly yourself,Olly Blogs,PX Farms,Wardy's waffle and GCS Machinery. Which is enough to have time to keep up with!

[@FarmTheoryNI]

Definitely that's why. 🤣

[@ghostrider7688]

Agree with this . PX is some operation, I really enjoy his videos and Wardy also. Olly Blogs not so much, his format of videoing every day on the phone with no proper story line , editing or production is just cheap in my opinion, I gave up watching his channel, it just screams of commercialism.

[@adrianodwyer3145]

Great platform always evolving. Keep up the great work..

[@FarmTheoryNI]

That's the plan!

[@craigmurphy6650]

Great video. Keep them coming please.

[@FarmTheoryNI]

Thanks, will do!

[@MrShanbla]

Great video & very well put together. Farmer Phil did something similar a few years ago too and I'd say ye are the only 2 I've seen to do something like this

[@djs356]

Farmer Phil is one of the best you tubers out there , says and shows how it is not running about with shinny new kit on HP ,too many flash you tubers not showing the reality of farming all machinery on HP public/politicians thinks we are all loaded hence the disastrous IHT changes 😡

[@FarmTheoryNI]

I never seen that! I like farmer phil

[@conor-breathnach]

The need for variety is a funny one, that I agree with. I’ll find a new channel and become obsessed with their content, but inevitably I’ll grow bored of them and forget about the channel eventually as KZbin realises the same and stops showing them to me. There are some exceptions to this, but more often than not that’s what happens.

[@Leverton-Brothers]

Only recently found you, you’re great!

[@iainlawrie5619]

Love your light hearted factual vids

[@MrDT82]

Well done Andrew but being unbiased 😂😂😂😂😂😂😂. It's nothing against you or anything but social media is probably the most biased place you can get your news. It only feeds you what you want to hear.

[@Jasonculhaneagri]

Very interesting and very mind opening in all aspects, well spoken man

[@williambowman7589]

Fantastic video 😊

[@coogee2746]

Very enjoyable Andrew.

[@AgriSpec4370]

Thank you for your honesty.

[@tomaswall6935]

Love the videos Andrew. With chopping the straw, why are some people obsessed with chop length? Is it wasted energy in cudding or wasted gut fill with low energy feed? Do you think it's that important?

[@FarmTheoryNI]

I didn't until I was told to chop it more, they clean it up better, they where sorting out the straw and leaving if.

[@robertmillard4408]

Nearly all things social media wise are motivated by money or lack of it. And it’s natural for that to change once the moneys there… ask any famous film star or musician what motivates them.. 99% won’t say money because they have it … it’s not the thing that they need. That said there’s nothing wrong with that and infact refreshing for you to say. Keep up the good work I hope you make a fortune in the right way Cha ching 💷💷💷

[@FarmTheoryNI]

The money matters, but it's not as exciting as being part of a big shift in the marketing and media industry for me. If money was what motivated me I would be a farmer. 😅

[@robertmillard4408]

@ depends if you have been indoctrinated into it from a young age like me lol that’s why farming always gets shafted. The processors and supermarkets know there’s always another generation being born that only want to drive tractors and do what daddy does.

[@philipkimber6302]

Great video. Glad i found you

[@FarmTheoryNI]

Welcome aboard!

[@KC-RallyPlanes]

Been following you on both platforms but only subscribed to you now. You should definitely consider KZbin shorts. Not a great money maker but great at bringing in a lot of subscribers to the channel.

[@FarmTheoryNI]

Yeah, I really should cross post. That can be my new years resolution. 😅

[@KC-RallyPlanes]

@@FarmTheoryNI exactly.

[@ghostrider7688]

@@FarmTheoryNI can't you put some tiktok vids up as youtube shorts?

[@jonathancassells641]

Keep up the good work 👏

[@Norwegianfarminglife]

I see your passion, and i share it with you😀 keep on making great videos bro👍

[@nigelrainey7854]

Another great video Andrew. 😊

[@FarmTheoryNI]

Glad you enjoyed it

[@danmurphy6541]

Interesting that you’re open about your earnings…thats healthy..we love your farming stuff..im a bit unsure how interested i would be in a surfeit of ‘news’…theres lots of news out there…

[@micjd6195]

Great video thanks

[@jameswhelan8857]

What are the external pins and slots on the diet feeder for ? Knife adjustment?

[@FarmTheoryNI]

Chops the straw better. Acts as a bump and builds material up inside.

[@seanfitzpatrick7377]

Great video andrew 💪

[@kirstywallace8795]

I rewound to check spelling on your clock...yours is in Philippines. Ours with two L's is NSW Australia 😊

[@mervynrodgers9465]

Another good one. What's your take on the ATR announcement by the chancellor.

[@FarmTheoryNI]

Atr?

[@stonemad4197]

I enjoy your videos but I also like the repetitive videos of farmer Phil repairing tractors or doing silage or slurry, as from year to year weather is different and machinery is getting older. Also even though ifarmwefarm is also repetitive in work, his attitude is positive and there's a life story ongoing in the background as with farmer Phil too. Keep it up

[@mickdollard6306]

Does watching the ads in full before, during or after a video make any difference to revenue or skipping when allowed or waiting for a few seconds to skip instead?

[@FarmTheoryNI]

Definitely skip. 😅 I pay for premium and it's the best money I spend. Absolutely worth the £12

[@roadrash1282]

I watch your videos Andrew because I’m from a farming background (son who works off farm). I watch everyone of them mainly because your in depth analysis. The depths you go to exposing the rubbish leftist liberal agenda push out is heartwarming. I’ve shared your “biggest lie in the world, cows killing the planet” many times. Also the cost per unit/acre/hour breakdowns are pretty spectacular!👌🏻 Also on machines that may come up in the future. Farming practices evolve at fast pace nowadays so if you haven’t used that product before and if you genuinely think you would benefit from it I’m good with that aspect also. You’re correct about less telly more social media platforms. I don’t know when the last time I’ve turned on the tv at home to watch regular tv, it’s all farming vlogs with me now and get my news elsewhere now with a bit of research to confirm. Best thing ever!! Manila is in Philippines, if you ever get to go there, the Boracay islands or even better Palawan island/province!👌🏻👌🏻 Go Trump!!💪🏻

[@FarmTheoryNI]

What a great comment! Thank you! 💪

[@danielg4482]

curious to know if your making a conscious effort to steer away from the 'vlog' style content and have each video be a talk on a topic and have a purpose? great stuff as always.

[@thomasforbes8904]

Great video keep it up Whats your news channel did u say

[@FarmTheoryNI]

It's on this account, havnt separated them yet

[@DeanLee1]

Interesting - especially that only 50% of the income is from the platform & the other 50% is from sponsorship. Do you think that as more people get involved in this area there will be more competition for sponsorship, or will the market growth outstrip that and it will actually increase? Also, I love Farm Theory News - looking forward to seeing that side of the channel develop 🙂

[@stonemad4197]

I asked you about your suzuki jimny a year ago before I became e regular viewer. Do you still have it and truthfully any good, 1.5 petrol heavy on fuel?

[@FarmTheoryNI]

Yes, still got it! I love it, it's just... Handy? No plans to replace it anytime soon and yes, sore of fuel, same as my discovery sport.

[@pjdee5879]

Your KZbin could well be more profitable than real farming the way things are going. TP must be a millionaire by now with his numbers. Maybe you need to try gurning a bit more, eyes and mouth wide open.

[@stephenmccolgan2447]

Y keep the beef stock when silage is tight and have u the cows out again since the weather has been so dry

[@FarmTheoryNI]

We have tb! 😬

[@stephenmccolgan2447]

@ can a feed lot not take them

[@joshoweragriphotography154]

why isnt the Massey on the feed wagon surely be better suited ?

[@FarmTheoryNI]

Puma has a heater. 😅

[@stephenkelly2067]

We all need to use every influence to change government anti farming agenda eg inheritance tax the removal off status off double cab pickups . Etc

[@deniscousley6905]

At least with social media you have the opportunity to get the opposing view or as I like to call them the truth! Don't become one of the lemmings, listen to a range of opinions and then make your mind up.

[@unaoconnor3628]

For your shop you should include those not very farmerly shorts you wear. Yourself and Paul Mescal wear the weirdest shorts - imho.

[@FarmTheoryNI]

I plan to! 😅

[@richardweatherald7745]

Labours communication on social media was nearly nonexistent but they won so I’m not sure it’s as simple as that, most incumbent governments have lost due to Covid inflation

[@JimJom-j1y]

Alex dutch dairy farmer has been using make farming great again with 4 years at the end of his videos he says it

[@Al_Northern_Irish]

Did Harris not get you onboard to do a endorsement 😜

[@FarmTheoryNI]

She offered me 1 million, I turned it down. 🤣

[@dickdiver9614]

She doesn't know there is even such a place 😂

[@martinoneill1644]

What happens if you take down a video that you have posted for whatever reason. Do you keep the income or have to return it?

[@FarmTheoryNI]

Keep it, never happened so I'm not 100% sure.

[@Shane_O]

Get a thumbs up for the MAGA hat alone…. 😂👍

[@davidculleton2285]

Likeability and interesting 🤔

[@Jaybobhay]

MAGA 45/47 fight fight fight. Ireland needs a leader like president Trump

[@bramverkleij8844]

Whenever I see a youtuber promote a product, as long know it's an advertisement. You know he's being paid ,so generally you take it with a piece of salt.

[@pauleng883]

would you make any content if you got no money or no freebees from doing it?

[@FarmTheoryNI]

Emmmmm, yes but not as much. That's just being honest. I enjoy it but it takes so much time is more of a job than a hobby at this point

[@Modlendingen]

What are your favourite social media farmer? ;)

[@FarmTheoryNI]

Ehhhhh, this is awkward. 😅 I watch very few. Tom Pemb is good because he is the OG, same with the millennial farmer.

[@jacktwomey4014]

Philippines south east asia

[@FarmTheoryNI]

Boom

[@greggroome2791]

👍👍🇮🇪🇮🇪💪💪🙏🙏👌👌

[@FendtK]

Do u leave all your machinery out in field or where it is there omg 😲 shock 😲 do typical dairy farms anyway no love for house ing machinery

[@davidchalmers4969]

stuff on the SM, not sure the MAGA stuff works, esp as RFK looks to ban Glyphosate in the US. Also on the IHT video previously, you ranted about how awful it was, then admitted that you had sorted the succession out for yourself, there is nothing stopping you doing the same for the next gen if you plan it well then too, I don't you becoming just another click-bait warrior like some on here

[@FarmTheoryNI]

The IHT change will have a big affect on some people, that's exactly what I say in the video. The Trump stuff, if he has a few downsides for an ocean of upsides I will take it, but it absolutely don't expect or want people to agree, just sharing my pov

[@mikica473]

Oh my goodness, he is a trump fan. I might have to unsubscribe.

[@mmmbrrr3232]

Yeah he has very interesting content so I watch. But his political veiw point is very hard to listen to, be it his support for Russian products or support Trump seems very self centered

[@mikica473]

@@mmmbrrr3232 Yes I enjoy his content but didn't realise he was pro trump, pro russian. It's funny this video is about social media, algorithms etc. What is his algorithm showing him I wonder. Far left and far right are the same coin, just different sides. Social media is responsible for this. The centrist/moderate has collapsed due to it. Or probably more to the point, their voices are not being heard due to the freaks on either side shouting loudest. Social media has good points but the negative far outweighs the positive!

[@Shaun-cm3di]

@@mmmbrrr3232 we could do with trump to run this country he’d soon tidy it up and get it back on track

[@mmmbrrr3232]

@@Shaun-cm3di maybe he will be better for the economy. But the issue with people like Trump, putin, Elon is they only care about themselves. Ie they will do good things only because some people will praise them for it not because they care. These 3 people don't even care for there own kids

[@AgriFarmModelsTV]

Of the two candidates across the water you’d have to have voted for trump. Apply any logic at all to it.

[@jackthewisedog5171]

good honest video well done and yes I googled "where is Mainla"

[@FarmTheoryNI]

Glad you learned something from this video. 😅