SolarCon! Meet the Legend Behind the Largest Solar Conference in the World! Guest: Jake Hess | Ep. 5

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Summary
In this episode, Jarrett McAllister interviews Jake Hess, a prominent figure in the solar industry. They discuss the importance of quality over quantity when it comes to social media followers, the benefits of virtual solar sales, and the value of having a strong brand presence. They also talk about SolarCon, the largest residential solar conference, and the morning energy show, a new platform for industry transparency.
Jake emphasizes the need for education and mentorship in the industry and addresses the perception of 'solar bros' and the responsibility of companies to provide unbiased training. The conversation explores the dynamics of the solar industry, including the influence of banks, the polarization between different sales models, and the impact of changing interest rates.
It also discusses the importance of understanding the profitability of solar projects and the need for transparency in the industry. The conversation concludes with a discussion about the Excellence in Solar Awards, which aims to recognize and collect data on the best practices in the industry. Jake Hess discusses the importance of recognition and awards in the solar industry, as well as his upcoming projects. He shares his excitement for SolarCon and the Good Energy Show, where companies can showcase their achievements and inspire others.
Jake also talks about his plans to create a live book on social media, where he will train someone in solar and have them write a training manual. He emphasizes the need for collaboration between different energy sources, including nuclear, to address the urgent need for sustainable energy solutions.
Takeaways
Quality of followers is more important than quantity on social media.
Virtual solar sales offer unique advantages and opportunities.
SolarCon is the largest residential solar conference in the industry.
The morning energy show provides a platform for industry transparency.
Education and mentorship are crucial for success in the solar industry.
Companies should provide unbiased training to their employees.
Banks play a significant role in the solar industry, providing capital and influencing sales models.
Understanding the profitability of solar projects is crucial, including factors beyond just the red line price.
Transparency is important in the industry, and there is a need for accurate information and education.
The Excellence in Solar Awards aims to recognize and collect data on the best practices in the industry.
Jake Hess plans to create a live book on social media, where he will train someone in solar and have them write a training manual.
Collaboration between different energy sources, including nuclear, is necessary to address the urgent need for sustainable energy solutions.
The Advantages of Virtual Solar Sales
The Power of Quality Followers on Social Media Recognizing Excellence in the Solar Industry with Awards
Creating a Live Book: Training Someone in Solar and Writing a Training Manual
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