Starting From Scratch - How To Drive Sales From Instagram

Check out my Patreon www.Patreon.com/BigBrandoh
I SOLD LFTOVRZ!!! I no longer run the brand and i have no affiliation with LFTOVRZ
In this video I talk about how I use Instagram to drive sales. I only use Instagram for my marketing as of right now and this is how I do it for free.
Support the channel and learn a little more about starting and operating your own t shirt business from home. / bigbrandoh
check out "The Business" on www.BigBrandoh.com I break down how to build a business around your heat press. I explain where to buy a good quality press that is budget friendly, where to buy a good cutter for the lowest price, where I buy vinyl and how to start building up your customer list and keep them coming back. All from the comfort of your own home.
For those wondering, you can check out my List of Plastisol Heat Transfer Company's that I use, who I use for single colors, multi colors, who has the biggest gang sheets, who has the best quality for the lowest prices that i've found over the years. It's called "The List" on www.BigBrandoh.com
If you want to learn more about Heat Pressed Patches and find out who I order from and how to order them. Check out my ebook called “the Patch” on www.BigBrandoh.com I break down all the the patch maker terminology and deconstruct different patches in the book to show you what each piece is called. I also give you places to order bulk patches and short runs to help cut cost and give you different options to offer your customers.
INSTAGRAM: @BigBrandohTV
For Shipping Supplies
www.amazon.com/shop/bigbrandoh
To Buy A Heat Press That Fits Your Budget
shareasale.com/r.cfm?b=113707...
The Heat Press That I Use
shareasale.com/r.cfm?b=113707...
The Hat Press That I Use
shareasale.com/r.cfm?b=113707...
The Vinyl Cutter That I Use
shareasale.com/r.cfm?b=113707...
To Buy A Vinyl Cutter That Fits Your Budget
shareasale.com/r.cfm?b=113707...
Heat Transfer Vinyl I Use - Siser Easyweed
shareasale.com/r.cfm?b=113707...
To Buy Heat Transfer Vinyl
shareasale.com/r.cfm?b=113707...
To Buy Mouse Pads (Tee Pad It)
shareasale.com/r.cfm?b=113707...
Need help lining up your HTV or Transfers?
Buy a Tee Square It
shareasale.com/r.cfm?b=113707...
HPN Lower Platen Cover
shareasale.com/r.cfm?b=113707...
Useful tools you should own if you have a Heat Press
www.amazon.com/shop/bigbrandoh
For those wondering, Here is what I use to record videos
www.amazon.com/shop/bigbrandoh

[@ThePrintLife]

dude your channel is what I was trying to do with my content. I wanted to show people how to get started. I must admit your doing it better.

[@BigBrandoh]

The Print Life haha thanks for watching brotha. i appreciate it

[@carinabido]

I think this is a really good video- you the first person I've encountered that keeps it real & gets straight to the point on how to make this happen. I really appreciate that. I been searching & searching and finally found an awesome video that actually teaches me how to make this happen because lots of the videos I seen just talk & talk and give tips and tricks that kind of help but they not really being honest.

[@BigBrandoh]

hahaaaaa thanks for watching!

[@shedquality]

Great video man love the realness and transparency you have. You aren't trying to keep a secret, real boss. Keep it up man good job!

[@carinabido]

Jinx Godhand same thing I had in mind- all these KZbinrs never really tell it like it is because I guess they are afraid of giving away their actual "secret." I actually learned something from watching this video that I highly believe that with lots of patience & consistency that it will work. 🤗

[@TwelveGoneApparel]

I see a few dislikes on this video and thats crazy to me. How can you dislike a true from the ground up story? They must not have had to hustle to eat. Dope story thanks for sharing fam.

[@michaelb4578]

This makes a lot of sense. Especially for a start-up business on a budget.

[@paulcudal539]

"this dude is gonna try some tricks... and fucking nuts himself" lmao

[@choppersosa5428]

Workin on my clothing line DEMONS ROW just designing stuff right now but i appreciate you bro ive learned so much from you. Not gonna make so many mistakes cuz of whst ive learned from you.

[@luckystickerco.7549]

You don't have to keep clicking back when you pull up the pic to like in a search. Scroll up when you like the pic. Don't click back, saves time.

[@mrajballa5]

Yassssssssssss Thank you sir God Bless you so much....you have Blessed my life....

[@BigBrandoh]

Yo Anthony! thanks for watching! 👊🏾💯👊🏾

[@bryanvanmaalsen2697]

Awesome video man! Learned a lot in 15 minutes. Will definitely try this. Thanks!

[@fabiennedupervil3217]

I like your videos I went back from the beginning to get business strategy from you, good job.

[@willvice3998]

Last night i was thinking about this very question. I was going to ask you on your LIVE video you do every Tuesday then you said you were uploading a video today. This is a dope way to drive sales bro! Thanks for sharing your instagram marketing technique-stay blessed

[@BigBrandoh]

Will Vice not a problem. thanks for watching.

[@joyceclark2181]

I know this is an older video but thank you for the advice. I will definitely start using my business page more on Facebook to like and engage with others instead of my personal page all of the time.

[@joyceclark2181]

Well, I got a sale not long after I watched your video. I did the steps in Facebook.

[@jamessummers5936]

I might try this method. I've done a couple Facebook/IG ads (they can be linked together), but there are different ad categories that can be a bit confusing to a beginner. I've done a couple "Post Engagement" ads, a "Page Like" ad and a "Reach" ad. I think there's also a "Click" ad (for website clicks) anddd that's all I know for sure, there may be more. The only thing was that I accidentally created a "Reach" ad when I wanted a "Post Engagement" ad. I'm not sure exactly the difference between a Reach and Post Engagement ad other than people can't interact with a Reach ad. Post Engagement ads are those sponsored ads where people can like and share that particular sponsored ad. They're pretty cool and inexpensive. You can pay $1 a day and let an ad run for just 7 days or pay $5 a day and let an ad run for 30 days or one that runs unlimited until you manually stop it yourself. I did notice that I made a sale from my very first Post Engagement ad, but that's about it. I'm currently running a Reach ad for 30 days at $1 a day, a Page Like ad for 7 days at $1 a day and a Post Engagement ad for 7 days at $1 a day. I am noticing a trickle of page likes and shares, very small maybe 1-2 likes and shares a day, but it's a process. I also have a Tumblr presence and I notice that they do ads as well, but I haven't tried to make a Tumblr ad yet. My first ever Post Engagement ad ran for 14 days at $1 a day and I followed the dimensions for IG as well, so my ad ran on both FB and IG and I garnered almost 400 likes on that one, so not for nothing the paid ads help to put your brand in front of eyes. Anyways just my current experience with FB/IG ads. Keep doing your thing, BB!

[@tiffixies]

very helpful! thanks, been using influencer marketing to boost my business through Phlanx Global Influencer Directory, its crazy that these influencers have very large audience, really amazing!

[@djeverlhast1522]

This video is timeless knowledge. Just watched this whole series

[@TheOllyj]

Great advice mate! Thank you for taking the time to do this

[@elboogie2324]

I have to get this going for me. I am rebranding my t-shirts, and trying to get my brand recognition up. So, getting to people pages is a no-brainer. Thanks for the advice.

[@ruskudin]

Thanks a lot for showing all your tips. Can you do a video on how to start a website to sell tshirts please?!

[@darnell3832]

How are you selling? Are you sending them to your website ? Can you show how you built your website?

[@jasonenz4238]

[@BigBrandoh]

Jason Enz monday picked up back to where i was at, same goes for tuesday. with the help of reposting my current promo code

[@UriyahYasharal]

Very timely video bro! I just created an Instagram account today, lol!

[@BigDub24]

i know you dont wanna pay but you should look into instagram stories ad you can have a video view for as low as 0.01$ it'll save time and probably get you more sales

[@BigBrandoh]

nah im good. if that works for you. thats dope and keep at it. but paying for views and clicks aint my thing. i'd rather put the work in and use the money on more product. too be honest the ROI isnt worth it. this is just my opinion tho, in order for paid advertising to really work you have to have a decent budget and be consistent. theres a reason why big corps have flooded social media marketing. the attention is on the phones. they can drop 5k on social media marketing and target a direct audience vs 40k on filming a 15sec tv commercial that will run for 2 weeks during the afternoon. throwing 5k at social media is a no brainer. but for a start up, you want conversions. thats where our moneys at. a penny a view sounds good, but are you really getting views from potential conversions or is it going to a blanket audience? the algorithm you want is people in your demo who shop online. not people in your demo who just use social media. big ass difference. feel me? the more money you throw at it the better your chances are. because you dont really know where you fall in the algorithm. you say you want to target this age to this age, male, interested in streetwear, basketball, hip hop living in this area. but how you know your not just being viewed by hypebeast that only buy supreme and supreme only. those guys aint buying start up brand clothes cuz theres no hype around it. get me?

[@kylewells5499]

Yo I'll definitely be doing this thanks for the tips dude!! 🔥

[@BigBrandoh]

Ninethree ixiii not a problem. good luck with your business

[@kylewells5499]

Thanks man best of luck with LFTOVRZ!!

[@Electricscooter87]

GREAT VIDEO THANKS BIG BRANDOUGH

[@terrenceberryel636]

Thanks for the idea bro.

[@jennifertennyson2788]

Love the advice man🤘

[@realestatemotivator]

There are online tools that automate exactly what you're doing

[@BigBrandoh]

they can comment personally too? not a generic comment but something related to a photo on their time line? if so, whats the name of this app or online tool. i'd be interested. also is it free?

[@realestatemotivator]

@@BigBrandoh instazood is one of many

[@BigBrandoh]

how do you automate commenting on specific stuff in the picture on their page? if the hashtag is #Camaro and their car is green and say i want to comment "what color green is that?" how does that work? i dont wanna just comment with a generic thing like "nice car" cuz the app will pull up the hashtag is searches right?

[@realestatemotivator]

@@BigBrandoh not that specific but the comments in the beginning of your video was not that specific. You can have the automated program targeting a certain hashtag and running doing generic comments at the same time you can target another hashtag and still go in and make specific comments so that way its like 2 people working on your account simultaneously. You can also create more instagram accounts and import them into the program to multiply your efforts

[@BigBrandoh]

gotcha. thats cool man. for me, using the hashtag to find the customer is one thing. but the info in scrolling a customers page and finding out more about them is where the conversion happens. so if i click the hashtag #Camaro and found a customer who owns a camaro, and i scroll their page to see they have a dog also. i can comment on the dog photo to engage with them. with out having to talk about his camaro. say my shirts are made for camaro drivers. i wouldnt have to cold sale them on his car pic. i can get him to check out my page just by asking questions about his dog. get me? its proving to the end user that you arent a bot or a machine or an automated app. because so many people use these apps that its not a real person on the other end. we all see it and notice it.

[@carloscastanyeda]

This is genius!

[@BigBrandoh]

thanks for watchin

[@HolyGhostGurll]

Super good vid love the content

[@ParisHearn]

Would you recommend following a few that you like or just stick to interacting and Commenting

[@BigBrandoh]

yeah you can follow them. nothin wrong with that.

[@gvsil]

Make sence homie... good stuff...!!!

[@LibertyGraphicDesigns]

that's a very good idea

[@Ladypleaza52]

How many hours at a time do you do this?

[@BigBrandoh]

you can do 10 min of commenting and shit in the morning and leave your phone alone for a few hours and come back to reply and comment some more for another 10min. anytine you pick up your phone to look at social media. engage with people instead of just scrolling and looking

[@apostolicclips]

Love this! But once someone decides they want a shirt or two, how do you proceed? Do the DM you, then you refer them to PayPal, or?

[@BigBrandoh]

easier than that. my online store link is in my bio

[@apostolicclips]

@@BigBrandoh oh koo gotcha, thx homie! Keep grinding and inspiring!

[@jmprinters7337]

Like Your Videos Big Brando !!!

[@MrNatantantan]

Fascinating. And doing this every day triples your sales from 1-3 to around 10? How much time (hours) do you spend on this per day? Is this the bulk of your work? And how much profit do you make per shirt if you don't mind me asking. So if you sell 10 shirts a day is that like $100 per day?

[@BigBrandoh]

MrNatantantan any chance i get through out my day, i do this. this is the only way i drive traffic to my site as of right now. i try to engage with 30+ people a day. engage meaning carry a conversation with them in their comments. i dont spam people or just drop my link in comments. i dont disclose how much i make.

[@MrNatantantan]

Big Brandoh Would you say simply liking a picture is enough for them to check out your page and to drive a sale or do you only get sales from when you have a back and forth?

[@BigBrandoh]

MrNatantantan cant really call it. I do it all day long, not sure if a like got them to my store or the conversation. i can tell you this, the more someone see's your name the more they will be interested in who you are and click to see your page. your products have to do the selling from there. they click to your page and like what they see, they'll go to your site. they dont like what they see, they stop right there and there is no conversion.

[@MrNatantantan]

Okay cool. Thanks a lot !

[@Thelincorteam]

Great video!! Thank you

[@BigBrandoh]

Julian Linan thanks for watching

[@iretiredyoung]

While doing this method, how long did it take for your brand to start making sales?

[@BigBrandoh]

Jaylone Thomas launched April 1st. Sold Out by May 16th. a little over 800 shirts. followed up with a few snapbacks. Moved a little under 400 hats in 2 and half months. (hats were designed strictly for Los Angeles) using the same marketing method

[@WavvyFitness]

is this still a good method to this day?

[@BigBrandoh]

i cant tell you whats good or whats bad. i can tell you to try it out for yourself and see if you can turn a profit using this method. you'll never know if it'll work unless you try it. feel me?

[@ParisHearn]

Also would you recommend this on Facebook platform

[@BigBrandoh]

ive never tried this tactic on FB. i rarely use FB. not for any real reason. im just not as active on that platform. try it out and let me know how it works.

[@donjtrump]

my boy knows his guns

[@UriyahYasharal]

But how do they actually find your site if you don't put your link in the comments?? How did they finally get to your site to make a purchase? Is the site in your page's description or something? Perhaps you set up your Instagram with some kind of business format? Please elaborate. Great video!!

[@willvice3998]

UriYah Ysrayl If it was me (not saying this is what Brandoh does) i would have a link to my website on my bio OR make sales straight from instagram by posting my brands photos and making the sales over phone or through paypal. -stay blessed

[@BigBrandoh]

UriYah Ysrayl site is in my bio. as should any brand or business operating on instagram.

[@UriyahYasharal]

Will Vice Thanks man, God bless you too.

[@UriyahYasharal]

Will Vice What's your business?

[@willvice3998]

UriYah Ysrayl COZY a brand of Luxury Hoodies and apparel. I hope you do great with your business, what is your business?

[@BrandNewEgo]

For someone who does custom work like I do what are some keywords and hash tags I could use to find my audience ?

[@BigBrandoh]

MelaninPoppinMommy thats a good question. you have to figure out who you want to market. who do you wanna work with and who do you wanna print for. then go from there, find the key words in those spaces.

[@BrandNewEgo]

Big Brandoh I'm trying to get all the shmoney lol so I was thinking of making shirts for certain niches like travel junkies..toddlers..etc specific groups like that. I'm going to test out your method qnd let you know what happens ! thanks as always !!

[@BigBrandoh]

MelaninPoppinMommy there you go right there. look up popular travel tags, toddler/mommy tags and start building. get on some of those mom blogs and start letting moms know what you do and what you offer.

[@BrandNewEgo]

Big Brandoh sounds good!!

[@oceanstateminded9859]

whenever i search the hashtags, everyone that comes up is a brand or a business ? lol

[@BigBrandoh]

look up different hashtags. haha weed out the brands from the customers. gotta put in the work to get something out of it.

[@michellethomas39]

What printer do you use

[@BigBrandoh]

for my shipping labels? i use dymo label writer. if your askin about printer for transfers, i do not print transfers from home. i use screen printed transfers. i got a fee videos on my channel talkin about'em and why i use'em. use the youtube search bar and type in "Big Brandoh transfers" they'll pop up, so you dont gotta scroll my whole channel hahahahaa

[@off-gridhillbillystyle3735]

So when you engage do you engage with targeted sales pitches ?

[@BigBrandoh]

no. i engage with random shit. i let my products sale themselves. the idea is, you select someone that has a common interest in your product. you engage with them, they click on your profile to see who you are, now their eyes are on your products. up to them to go to your site or not. think of it as cold calling someone but this time you have access to shit theyre into.

[@randomnametochange]

niceeee

[@Shamrockjason]

Dope

[@m.f.b.t.v2440]

Well damn I do that all day anyways lol

[@RadyoMusic]

🙏🏿🙏🏿🙏🏿🙏🏿🙏🏿

[@AlbertoRamirez-ef9ql]

Have you ever used any software to help you like targeted people??

[@BigBrandoh]

Alberto Ramirez no. just figure out who i wanna sell too and target them myself

[@germainnombo7597]

Nice video man!!!!!!! how to get your email?

[@BigBrandoh]

ask your questions here