Step-by-step system to ATTRACT your first clients [ZERO COLD OUTREACH]

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This is the exact system I have used to attract every single one of my web design clients for the past 4 years WITHOUT spending hours on marketing or chasing cold leads. (AND bring in $5000/month in digital products sales).
This is step 3 of Creative Business Blueprint, a 5 part series on how to take your creative business from 0-$10k months. Including:
Step 1: Create your offer
Step 2: Build your sales page
Step 3: Attract clients
Step 4: The client process
Step 5: How to work less
What we cover in this video:
00:00 How I attract all my clients
00:42 Cold outreach or inbound marketing?
01:40 Why you need a personal brand
02:34 Choosing your platform
04:00 Putting together your content strategy
07:34 How to convert your audience into paying clients
10:22 Walkthrough of my content creation system
12:56 Overcoming imposter syndrome and getting started
14:16 Non-needy networking
15:58 Referral strategy to unlock endless clients

[@franciscopais6683]

Damn, "share don't tell". You don't gotta be out there acting like a know-it-all to provide some value and attract clients. Thank you Anna, keep it up!

[@cacurazi]

5:27 "The goal of your content is to share everything you know that will help this person go from point A to point B. You are on their side; you are rooting for them; you want to see them succeed!" Oh man... This lightened up so many things in my mind... Gold content right here. Thank you, Anna

[@reaganjagi]

Summary 1. Start creating content 2. Advertise your service by talking more about it in your content 3. Attract leads/prospects 4. Close clients

[@sumaiyassa230]

I need to say you are the only creator I've seen who genuinely talks about the process and no bullshit course or whatever!! Just love the natural information sharing. There is so much to learn from you. Also, could you please make a video the whole process of communicating with the client?

[@azpersonal]

You can be grateful for free stuff without shaming people with courses. Some things you can't learn over a KZbin video, for example, messaging

[@AMDesignAndDev]

@@azpersonal His success is highly dependant on his content workflow that he's marketing and "selling", and it is the same price or even more than a course.

[@garyfox8701]

You know he's a she? No?

[@patrickspiegel]

Woking on this exact video myself 😆. Absolutely bang on in this video!! Great to see more people showing the value of building a personal brand. Pure gold Anna

[@anubhavcp]

Hey Patrick, I'm Going for a Personal Brand too this yr

[@theannahickman]

Love that - subscribed so looking forward to seeing your perspective on it too!

[@patrickspiegel]

Woopwoop amazing!!@@anubhavcp

[@patrickspiegel]

Oh appreciate that! :)@@theannahickman

[@mohamedpastipo604]

i want to talk with u !@@theannahickman

[@darndarn99]

Its very interesting. I can comment in here my journey down through your funnel. I can remember the video on tiktok where I found you, or you found me 😂 then I binge watched your tiktok videos, but I wanted more so I found your KZbin channel where I again watched all your videos on there. From there I asked you a few questions on tiktok as well as KZbin. Next I actually purchased a few of your templates, I loved them that much I purchased your amazing bundle offer. Now the best thing of all is this!!! These amazing templates have now been implemented into my business and with a few tweaks all is running very smoothly!!

[@digital.raunak]

Finallllly, Have been waiting for this

[@MeryemSakhi-zh4im]

this works for any service you offer, if you learned copywriting as a skill or web development, etc... you can build a system that generates clients easily, thanks Anna no gatekeeping or making us overwhelmed to purchase a course thanks, pure advice and value you are the best.

[@ElyseGiroux]

Absolutely amazing content once again! Already looking forward for the next video

[@zacbrayy]

Your content is an absolute gem, Anna!

[@miqdamsajid875]

Awesome Anna! So much value here. Thank you for sharing this.

[@stephenarthur1969]

Another great video Anna (I think I ended up being sale #1 for your content template). I'm enjoying this series thanks for your effort!

[@davidlevinson2460]

Thanks, Anna. I subscribed after viewing your first video because this is the first of this type that passed the BS test. So many great ideas in these.

[@sarahtouy6722]

Omgggg. Thank youuuuu! I have been struggling with my web design content to market myself. I appreciate the info ❤

[@LucasInTheAyer]

Love the content. Very helpful and as you said, you didn't withold much (that I'm aware of). Appreciate it and keep it up!

[@KonstantinComentorship]

An incredible example of a video packed with value. Thank you!

[@ConwayCreator]

Terrific content Ms. Hickman. Looking forward to more videos.

[@evidenthustle]

Wow this is gold, thanks for sharing, am definitely learning

[@considercaption]

gold gold gold. You struck again! Thank you!!!!!!!!!!!!!

[@melissaviesca2299]

This is some of the best content I've seen in this field. Thank you! Wishing you all the best!

[@arcticfoxstudio]

Seems I got blessed by the algorithm, finally found what I was trying to research for the past weeks 😭

[@videogameavatar]

I've been enjoying this series. Thank you so much!

[@theannahickman]

Oh great thanks for watching!

[@xyclos]

You are just fantastic and I love you minimalistic and always elegant approach in everything you do. Thanks a lot.

[@ssjordan34]

This series is great. Answering a TON of questions that had become fears. Can’t wait to implement.

[@leadgenjay]

Great insights on the importance of a personal brand! To add to the discussion, a hyper-targeted cold email strategy can significantly boost client acquisition, especially when combined with personalized video pitches that address a potential client's specific pain points. This approach often results in higher engagement and conversion rates.

[@KeithMason]

Hi Anna - I just wanted to let you know that I think you are brilliant. Thanks for another great video that is extremely valuable 🙏

[@theannahickman]

thank you!

[@mojofroyo_]

Great video, I'm glad I stumbled across your channel. I'm currently on the hunt for my first client so this was just what I was looking for.

[@Mizitapleasant]

How about now? Have you landed your first client?

[@cacurazi]

5:44 "The goal is to show off your knowledge. Show that you are the expert. And show them that you know exactly how to help them to get where they want to be." Another golden insight... Thank you!!

[@idahsons]

Great content 💯.Thank You

[@garfield5920]

This is gold content 🎯

[@babalolaallengege1545]

Anna this what I have been looking to kickstart my 2024

[@kasper369]

I am a software developer and I am trying to do this to my service, Lot of variables but fingers cross

[@MbonisiM]

Good Content but more informative, Thank you

[@shibrahrafaqat]

I love your channel Anna! Thank you so much for sharing such valuable content.

[@javier.alvarez764]

Leave it to Anna to bring so much value to this video. Other creators would tell this through a course she's just telling to everyone for free.

[@saintemmanuel5969]

Hey Anna thanks for another great video, your contents are really inspiring and straight to the point. Quick question, Can I create content without having to show my face and Just build a faceless brand?

[@AftabMalikem]

KZbin recommended me one of your videos and I really must say you post awesome stuff, love it and I want to see you on top! Btw, I was wondering do you guys need a video editor and youtube growth strategist who works specifically with Content Creators? If your average retention on videos is less than 50% then you need to invest in good-quality video editing to keep viewers hooked so that you keep on growing!

[@jashtracey]

I can’t thank you enough

[@AntoniKrokodyl]

Could you provide a link to your web design work to support your claims please.

[@simonbrohus5371]

Can't find any of her work.. hmmm

[@hannahreid6395]

Amazing video! Question regarding personal branding: should my personal brand be focused on me as a human, or on my company? Example, if I were marketing on TikTok would I use the handle "my first and last name" or "my website design company name"? TIA!

[@health-redemption3189]

Hey anna Great video, what web design builder do you use and do you use coding in your builds

[@robertcristian906]

Nice content! Very unique! Would you recommend your templates for someone that uses code to build websites ? Or just for web designers using no-code platforms?

[@m.ehtizan]

Hey Anna, I just watched your video on youtube and I must say that it was really informative and well-made. I was wondering if I could help you editing your videos and repurposing your long videos into highly engaging shorts/reels/tiktoks and also make high CTR thumbnail for your channel?

[@rishabhsahu6102]

Hey anna great video , I NEED SOME ADVICE I'm an engineer not a farmer but I started selling and manufacturing farm equipment so should I learn and create videos about farming to attract customers or just talk about specifications of equipment and what it's used for which I sell (where I have expertise)

[@bonnkekusimo4483]

Thank you for so much for the video. I would like to create content too but can I do this without showing my face

[@Febrinasvlogs]

Thanks Anna. Very useful vlog. By the way, how about for writers? What is a good content strategy to give away for free and what can we sell as implementation? Thanks so much! More power to your vlogs.

[@LiviuGeorge85]

What is your website? It would be very helpful to see your portfolio and actual client work, a case study maybe... Thanks! ❤

[@bjwkusgxjdks]

Amazing, how long did it took you to get your first client tho?

[@ReinisIkass]

Would your content template work for a SEO focused blog, or is it mainly for social media content?

[@DAAVILE-INVESTING]

I love you this was very needed for me as a 1 man business. Do you offer any service? Sorry not a tik tok person.

[@MbonisiM]

My problem is that 5:03 I'm into a lot of things for example graphics Design but I love building websites too, but I'm at intermediate beginner level with Designing WordPress Website but I do get the job down. The question what advice will you give someone like me. I am noting down some useful points from your video

[@theannahickman]

I think you have to decide what type of clients you want to focus on getting RIGHT NOW, you don't have to stick with that forever your offer can definitely change. But if you want to use a platform to effectively attract clients then it needs to be really clear what it is you do and how it helps them when they come onto your account. If you want to have another broad social media account as well to explore more options then absolutely do that - but for the purpose of attracting clients my advice would be to focus on one thing for now. Hope that makes sense.

[@Libaax00]

Where can we find your work? I tried but couldn’t find any…

[@tjveach]

I am curious, may I ask how much of your income, roughly speaking, comes from your digital markets that it seems you sell on gum Road, versus web design clients? And by the way, I love your content well done!

[@buzz1308]

Do you think SEO blogs does any good.

[@noproblem7124]

Which mic are you using?

[@abdullahebrahim4045]

9:29 love the content Anna 🎉 Question are you using notion ? Or is that anytime app And what do you use for project management. It sometimes can get so messy and i need the team to focus and follow logically steps 😅

[@abdullahebrahim4045]

Lol you just answered my question in the video 😂

[@henrikrosendalvonessen9344]

I really enjoy creating websites, but I absolutely hate working on shops. Is it a viable option to only offer "regular" as a service? And if so, how would you recon it would impact the number of clients that reach out, and the financial aspects?

[@user-oz7xh6el1p]

By focusing on what you enjoy, you will be more productive and you will have many happy clients. Always double down on what you enjoy doing, plus its good for your mental health.

[@user-nv6uo4zk9y]

12:01 So many people need to hear this right now lol

[@Divyv520]

Hey Anna , really nice video! I was wondering if I could help you enhance Editing in your long & short videos and also make a highly engaging Thumbnail which will help your video to reach to a wider audience ?

[@callous21]

I don't have a business. I've been studying to become a software developer. But i read you should code in public and ive taken that to mean having a public github but also talking about what you're learning. So I'm far from an expert but I've been writing about what I'm learning. Ive also started writing about my job which is a pharmacy tech. But there's no money in being a pharmacy tech. So i guess my question is is there value in that? Or am i wasting my time. Should i just focus all my energy on learning until I'm expert software developer to start writing?

[@DialogDivea]

Can you do a vid how to do a website

[@theannahickman]

It's in the works my friend 🙂

[@PathogenMedia]

Nice, but what if I dont want ot get in front of a camera?

[@aymentaggaa3521]

Exactly the question i have!!

[@AWAISLUTAF]

I love you 😘😘😘😘

[@abdulwaheedorg]

Hey can we get connected somewhere on social media? I'm a WordPress Developer working as a freelancer from 2020.

[@I.c.k.c]

Hi, do you do coaching ? I don't have much money at all I just need someone to help me and point me in the right direction. I'm in a hard time in my life and I want to be come independent. I don't even need a six figure income , 5 figures would be enough for now. I just want to learn but feel overwhelmed and unsure

[@tehcreation]

👍👍👍

[@bilaleyrik8680]

whats ur website

[@mohamedpastipo604]

i am a web developer how we can talk ??

[@jawadahmed8956]

Do you design yourself or hire someone else?

[@wrapplut]

Hey Anna It would be great If you also will get content workflow for free. 😅

[@RBLXGaming23]

Social media marketing is the worst. My clients are old-school and do not use social media.

[@Libaax00]

What niche?

[@RBLXGaming23]

@@Libaax00 contractors

[@quantesnova]

i am 16 and i dont want to show my face online , i won't bee able to achive such things

[@helpme2853]

I am in fear if we get client from referal so why we should build personal brand we get client from cold outrecah after we get referal plz solve it for me

[@bilalahmadkhan1032]

Ok so what does an introvert do who doesn't want to show their face

[@theannahickman]

Fellow introvert here - if you can get over that and show your face it can be HUGE for your business and confidence. But if not then faceless content does well, and it is VERY possible to build a personal brand without showing your face if you want to. Instagram might be a good fit for you if this is the case

[@shubhamtomar7791]

Why did you choose to come to youtube?

[@DuroDP]

Long form > short form

[@marveeallanbergonia8862]

Your such an angel @theannahickman Thank you! Keep it up 😍

[@sherry7775]

🫡🫡

[@tedwaithaka5536]

Awesome insights on the importance of a personal brand. By any chance would you have an instagram. I would love to drop you a follow