STOP Justifying Your Price: How I Beat “Their Estimate is WAY Cheaper”

“Their roof estimate is way cheaper!” You respond by justifying your price. Because you offer a better roof, better service, and better install. The homeowner doesn’t get it. They don’t buy. Stop justifying your price. Here’s how I beat “their estimate is way cheaper” without trying to sell the value.
This LIVE coaching session is part of a brand new series called Roofing Sales Rescue. I’m doing a limited number of free 1-on-1 coaching sessions for members of my tribe in The Pitch Pro Movement. Want to join me (or send a sales rep) for an upcoming episode? Join us inside. theroofstrategist.com/community
Program questions? Text ‘DEMO’ 303-222-7133 or call.
Get a demo: theroofstrategist.com/get-demo
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[@CZA23.]

Would love to see you handle the objection when you're the first one to come out and they want 3 other bids

[@AaronCPalmer]

I've just started my own roofing business this last week, and I've been watching your videos every day the last few days. I'm starting from zero, and I'm not sure how I'm going to make it through the month. But I'm determined to make it work and not have a plan B. Tomorrow is my first day going out to walk a few neighborhoods and try to make some sales. You earned yourself a subscriber; thanks, Adam.

[@arenaymar7625]

Good for you! Good luck in your endeavors 😊

[@TheRoofStrategist]

Super stoked to have you here Aaron, you've got this!!

[@Jcknightstechnology]

Just got one of these emails last night "thank you for the information but we went in a different direction "

[@TheRoofStrategist]

Ah shoot man. I hope this video helps!

[@sorrow21]

this guys good

[@NinjaWarrior702]

Great video!

[@TheRoofStrategist]

Rock on. I appreciate ya my dude.

[@35loganphillips]

So good!

[@TheRoofStrategist]

🙌🙌🙌

[@dubwilliams77731]

Adam can I please pay to meet you?