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Hey, everyone! Since we were able to test the "Join Inleo and Earn Dash" campaign, and found positive results on both the technical level and the increase in engagement, we are moving forward with this strategy and replicating it with other projects, like SPS, ChainFlip, and more.
In this clip:
Successful partnerships with different projects
Co-investment for marketing campaigns
New DHF Proposal
Other projects have tried to do external partnerships and have not been successful, but Inleo has been able to successfully partner with Dash, and their brand recognition has been a great reference for talking to other projects and proposing the same for their ecosystems.
We have the technology in place to reach out to different projects and adjust the campaign to suit them. Something really common in these partnerships is to do a co-investment in marketing, where we set up a marketing budget and they match it. We did that with Dash and were able to reach a great number of users, from which we got a high number of sign-ups.
To be able to do these marketing partnerships with other projects and increase our onboarding efforts, we have made a new proposal to the DHF. This is a good time for Hive to grow and expand its user base, and we have strategies in place to achieve it.