"I hate the new idubbbz"

[@sonoflethal]

"Edgy teenager" bro was 27

[@michaelmcarthur2944]

Just about sums it up

[@comlitbeta7532]

I have been an edgy teenager until 25, i kinda think i have grown out of it a little but yhea, some of us are slow cooker

[@sirllamaiii9708]

He's just seventeenteen

[@GaydolfShitler]

​@@comlitbeta7532 iDubbbz didn't grow up or mature. He abused Froggy, labeling him a Nazi, gaslighting other influencers into blackballing him. He tried to do it to Sam Hyde. He's the same bullying, vindictive fuck. He just switched teams. Stop believing what people say, look at what they do.

[@Ryies12]

This. He clearly should have understood what he was doing and that the edgy humor would cultivate a toxic fanbase.

[@sonarchy5158]

I am looking at that hair respectfully

[@filibusterophill]

Bro got that James J. Neutron cut 🥶🥶🥶

[@overdoneskeleton]

Can't even joke that I'd look disrespectfully tbh too powerful

[@lego007guym8]

Bro looks like he stuck his head in a soft-serve machine.

[@gazerthefishman9036]

I'm not lmao

[@LikEaPhoX81]

Cam Diaz hair gel scene, i only joke cause im balding.......kek

[@samueltitone5683]

Between Idubbbz and LeafyIsHere, I think we can learn a valuable lesson: if you make a career out of laughing at people, don’t be surprised when your audience turns on you when you become the butt of the joke.

[@MrEnKaye]

THIS. This is the moral of this story.

[@nicodeathstroke1378]

Creators should be willing to accept and engage with jokes at their own expense, but Leafy and Idubbz couldn’t.

[@SmoothTurtle840]

I don’t think he had a problem of being made fun of. He just didn’t like people harassing his wife

[@SC-ce3vp]

@@SmoothTurtle840 neither did leafy, he just didn't like it when people harassed him for his appearance

[@SmoothTurtle840]

@@SC-ce3vp …but that’s still people making fun of himself, not others around him that did nothing to warrant or incite harassment

[@rotationalbox588]

“Edgy teen” he was literally older than you are NOW when he was saying that shit bro 😂😂

[@chiefbeef9905]

Tbf tho the jokes he made were specifically made for edgy teens. He might not of been one, but he still very much catered for that audience.

[@rotationalbox588]

@@chiefbeef9905 definitely

[@definitelyadarkangel9225]

Wait how old is sumito?

[@Pacotinho-xx1zf]

Knowing that sumito is only 23 years old is kinda cursed

[@lovefool.99]

@@Pacotinho-xx1zfstop it! Is he really only 23!?!!?

[@wesleykuzma117]

I dubbed the hate and she sumito'd all over my media

[@meltryllis6239]

underrated comment

[@20thcentury_toy]

Spitting bars

[@Nosliw837]

It's nice to shout out smaller channels like Internet Historian. This is why I'm here for Sumito

[@Ehh.....]

Sumito looks like he had a Brain Blast before coming up with this video.

[@EvaX3c]

🧐

[@cbhlde]

As usual! ;)

[@theninjaofmusic]

I think the big thing is Ian seems to have lost his sense of humor. You can grow up and still have fun. If you look at Max, Chad, or Frank, they've evolved as people but don't carry vitriol for the people they use to rub shoulders with. They appreciate the fondness people have for their old content while making new stuff that people genuinely enjoy. Peoples biggest gripe seems to come down to Ian taking himself to seriously now.

[@youcanthandlethetruth8873]

Do they though? Frank seems to refuse and dodge almost any question about his old content, beyond a slight "yup, I did that alright" from time to time. And Max? Has he ever talked about his old content. I can't Remember.

[@theninjaofmusic]

@@youcanthandlethetruth8873 They dont talk about it much anymore, and part of that is they pretty clearly closed the book on that chapter of their life. They explained their reasons and they are happy people enjoy their old stuff. And for most people that is enough to stop asking. The audience got closure. And it's not like those guys moved on to somethin they're bad at. Joji is massively popular, and cold ones is a good time and huge. Idubbez could have had a similar transition but he just kinda forgot to have fun and is no longer to look stupid outside of his haircut.

[@OriginalRizzler]

All his new videos are still funny tho, he just makes actual jokes that aren't just saying a slur anymore.

[@theninjaofmusic]

@@OriginalRizzler It was really funny watching him lose 250k

[@OriginalRizzler]

@@theninjaofmusic I thought it was pretty hilarious watching a bunch of grown men losing their collective shit over a guy apologising for his hurtful behaviour 10 years ago, personally.

[@RingManofChaos]

Bro he was in his 20s, not a teen

[@yuikol14]

Maxmoefoe and Chad are still going hard though.

[@AndreySolovyev420]

ikr??? no one could've said that they would be the most loved ones out of fantastic four in 2023 back then

[@limabarreto911]

Clearly they need to grow up and mature, just like Mr. Johma did.

[@mrcmoes]

I'd say they have changed/shifted though (but yes still going strong), or in the case of Pokemon was already pretty wholesome lol.

[@mrcmoes]

The only one out of the old gang not to change is Howtobasic

[@the_diclonius_card4403]

nah dude Maxmoefoe is a pokemon youtuber now my 10 year old brother watches him

[@24kanthony]

His red eyes are telling me edibles, but his hair is telling me he's too young to buy edibles

[@rundylaw6212]

This comment had me thinking I was on edibles

[@moosecannibal8224]

Just me who thought that idubbbz's content cops weren't "tearing people down" but "addressing hypocrisy on the platform" Dude made seriously good points, even interlaced with all the stupid slurs he'd chuck out. There's a difference between making a video just to rag on someone and making a video to call out lies, misdeeds and shitty behaviours. Iain did the latter almost exclusively

[@anonyvixen]

Yeah, to me it looks like he now lumps all criticism in with harassment, bullying, slurs etc. If he’s a different person, only wants positivity in his life going forward etc, sure, who cares, you do you man. But this looks like going from one extreme to another. Or maybe he just isn’t great at wording things. Idk.

[@OddJames]

@@anonyvixen yes he went from no special treatment for anybody make fun of everybody equally don't hold words in such a high regard don't let words get to you.. Now he doesn't want anyone to talk about him or his wife whose last name he took she answers questions for him and speaks for him in interviews taking credit for the whole tana Nword idea and all the videos he releases are dishonest and manipulative about the situations, ignore his wife terrible past you're not allowed to talk about it. You guys just got to remember that he didn't want any negative things associated with the event and sex work is extremely family friendly! Y'all are just haters.

[@cityguard4847]

@@OddJames lmfao sex work being family friendly. Anyone who thinks that deserves exactly what they get

[@drinklewinkle]

It is true that the videos were valid criticism but at the same time the unseen force of internet teenagers and the eternal summer means that those videos being up basically would send endless waves of stupid kids to get riled up and act like dipshits online. I dont blame him for wanting to put that era behind him, it was quality content but it is true that his best shit were literally tear down videos. Even if they were something that seemed necessary at the time at a certain point you grow up and look back on shit, even if it's in your mid 20's.

[@dillonqaphsiel7977]

No not really

[@MrWilson812]

It should be pointed out that idubbz was not in his teens when he was doing his edgy content and constantly saying slurs. He was like 27. Yet he's still surprised at the fan base he attracted

[@TikTakGamingTr]

Alot of people dont become adults until later everybody knows someone like that

[@Thunterise]

Isn't his video literally explaining how he isn't surprised by it, and it's all his own fault?

[@voxpopuli7910]

@@TikTakGamingTr yeah in South America we just put baby cloths on this type of people and we never take them seriously because for us to act like you were a kid at the age of 27 and doing this thing your pathetic at that point

[@cheshirerose2001]

@@Thunterise I believe so but Honestly he still should have known better especially with how young and impressionable his fanbase was

[@troglodytebrain]

Do people not have the capacity for growth beyond the age of 27? You're claiming as if *ALL* people stop growing and maturing after 27 years. idubbbz clearly wasn't comfortable with the audience he was gathering and decided to change.

[@volterkeg]

Now I hate idubbz: I WANTED MY BALENCIAGA!

[@Pigness7]

whats with edgy youtubers I watched when I was younger that I grew out of becoming political comentators? like the few clips from modern h3h3 I've seen seems like his whole podcast is modern news media but somehow less informed. I havent watched either of those guys in years its just, yknow I'd have two nickles or something.

[@the_sad_wallet1553]

I think the problem with the narrative of IDubbbz as an “edgy teenager” is that the content cop, hard-r n-word days weren’t back when he was a teen; he was in his late twenties. It wasn’t a youthful blunder from which he has “grown up”, he was a fully formed adult man when he made those videos. I also think the whole “holier-than-thou” attitude he has about the situation is strange. It’s like he views himself as better than all his fans because he, and he alone, has grown away from saying a bunch of slurs. On the one hand, that alienates everyone who did the exact same stuff he did, while also seeming like an insufficient apology or excuse to people who always thought IDubbbz was fucked up for saying those things. Who is supposed to be on his side? Not his old, edgy fans; not his new, “””woke””” fans (for lack of a better term); nor his handful of fans who, like him, have grown and stopped being as edgy as he used to be. He’s judgmental and thinks he’s better than everyone who used to support him, and at the same time is so sensitive to any criticism he’s become like the people he used to make fun of.

[@anonyvixen]

I think you hit the nail on the head here. His ego’s joined forces with his persistent foot-in-mouth syndrome, and it does not look good from any perspective. I’ve seen some people respond positively, but from what they say, those commenters have only seen the apology video, so they’re missing context about how he behaves in response to reasonable criticism. Being thin-skinned after a career of mocking people still looks hypocritical even if you do a whole apology tour.

[@cooperwolfden]

I think it isn't unreasonable to believe that someone making comedy content would want to distance themselves from fans that are basing their political views on the shit you're saying as a joke. I think that's also why he's so apologetic for the tana mongeau video, because in that video he clearly states the use of the n-word as being fine and it very clearly isn't a joke.

[@Lord_Reset]

I think that he has genuinely grown positively but doesn't realize fully who he was, a bit of blindness in that regard.

[@mimisawada]

@@cooperwolfdeni agree with this

[@heunam3593]

@@cooperwolfden this exactly, in any case he sees himself as a better person than what his fans and himself used to be back then, as in if they still think like that he is way past it. The way he handled a lot of the recent situations was wrong imo a bit too thin skinned, but he seems really remorseful in his apologies, like too much as though he really hates who he was.

[@showoofity50]

Breaking news. Man fosters edgy fan base and is shocked and appalled that his fans were infact. Edgy.

[@AeriykTheRed]

It weird how he decided to move on when his prior content stopped being monetized. Weird, that.

[@20thcentury_toy]

A rather funny coincidence

[@masterstyx2877]

Does sumito think idubbbz is like 22 or something? he keeps on referring to him as an edgy teenager when he was literally 27 when he was making the videos, and then at the end of the video specifically looks up his age but doesn't address that at all afterwards

[@SumitoMedia]

I didn't think he wasn't like 30 I just thought the content cops were from waaaaay longer ago.

[@raymondle2007]

@@SumitoMedia Internet's a truly different place from a few years ago, moving in dog years.

[@Doddzer74]

It might be because of how Ian used to dress and shave his head at the time, made him look a lot younger than he is.

[@NoMorePlz]

FYI, he didn't private the videos. He only made them unlisted. I've downloaded them all for posterity. Also most everything except the ricegum and the initial leafy video are still available via the playlist.

[@TheDolphinTuna]

You're definitely right about the shift in tone. People have seen generations of comedians build their careers by lampooning sacred cows and offending everyone and their grandma for laughs, before proceeding to pull up the ladder once they're "big". It's all so tiresome. Most people don't want to be preached to by a guy whose just trying to fit in with his new LA friends. It's fine if he wants to run with that crowd or try making a new sort of content, but it's just so tiresome to hear about how he thinks everybody who thinks edgy content is just as acceptable now as it was five years ago is "immature" or "insecure". We get it dude, you've got new friends- but stop insulting people on your way out the door.

[@ericmcdonald2964]

Perfectly put

[@JoshuaTheBird]

Sam Hyde flipping the script on idubbbz really had to hurt him immensely. idubbbz was the guy that was always one step ahead, almost untouchable in terms of shitting on people. He did the Tana N word thing, when ricegum used a post malone song in his retort video, idubbbz brought post malone in himself in the retort of that video. So for idubbbz plan to bring up Sam Hyde striking his video years and years ago go to absolute shit because Sam Hyde was the guy a step ahead this time... I mean he must really be hurt by that.

[@NDenizen]

HE CAN'T KEEP GETTING AWAY WITH IT

[@Luca-kr3zj]

He lives rent free in idubbbz head oh and also, never forget the U.S.S Liberty

[@OddJames]

He told one of Sam's crew members that he's usually the puppet master in these situations... lol Anybody who takes anything that Ian says legitimately is very naive. Both him and his wife are just not good people it has nothing to do with haters and the internet they are both very manipulative fake people and I'm not even heavily invested in any side on this I just can't stand hypocrites for people who blow off valid criticism as hatred and that's all that Ian is doing along with people defending him not knowing the entirety of everything that happened.

[@Doddzer74]

@@OddJames I may not have any love for Sam Hyde but he uno reverse carded Ian hoping he could squeeze a documentary from him like he did the fat star wars guy.

[@OddJames]

@@Doddzer74 it's nowhere near the same. Ian wanted to act like he was making a documentary but it was an artistic expose of how pathetic fatty really was. He ghosted him afterward. Sam learns about this and understands this so he fucks with him when he comes and tries to do the same thing to him... and the cherry on top of the cake was Sam bringing fatty on the show just to make Ian even more upset because he was giving him more money and support than Ian ever did after he ghosted airsoftfatty after the documentary. You have an Internet edgelord that turned into a cuck who intentionally profited and showcased how disgusting fatty was in real life. Got millions of views and ghosted fatty.... And then you have an Internet edgelord that also intentionally profited and showcased how disgusting he was but at least Sam paid him gave him Fish Bucks and made sure his fat ass had weed pens and cartridges etc What Ian did and what Sam did are not remotely similar. He wasn't hoping, he DID successfully squeezed a documentary and expose against Ian because he was taking forever to release is bullshit documentary where he tries to act like David versus Goliath to try punk Sam only for the entire internet to laugh at him not being able to handle Sam. Lmao

[@Bxcream]

Has anyone ever noticed how Filthy Frank looks a lot like Joji?

[@MantisUmbrella]

No way you repeatedly called him a teenager bro already had a receding hairline and was older than I or you currently are lmao

[@earthnormal7024]

If I understand a lot of the video clips that Ian showed about froggy disrespecting the event were after he was kicked off.

[@mere7583]

Yep pretty much all of them. If I remember correctly “I’ll subscribe to her only fans” was the only video before he got kicked. The video idubbz made to explain the situation was full of manipulation. People aren’t mad he’s apologizing for old content, they’re mad he won’t apologize for his recent behavior.

[@earthnormal7024]

@@mere7583 Exactly because I understand that people can change but at least they don't have shady behavior. Joji would be an example in which he still enjoys his fans, especially the ones who dress as pink guy as seen when he went to Australia. Again I agree that Ian has become shady with dealing with the CC2 event, such being that he said it was Sam Hyde why Froggy got kicked out, but went on for about 20 minutes on why Froggy doesn't like onlyfans workers.

[@chosencode5881]

No one has an issue with him "growing" out of his old personality. It's that he needs to classify and mark his entire life before this "growth" as evil and shameful that really pisses people off.

[@enriquecabrera2137]

People don't hate change, they hate hypocrisy.

[@forgingluck]

I like the new sumitomedia The content king sumitomedia The chad sumitomedia Looks good in black sumitomedia The good news sumitomedia The big hair sumitomedia The never gonna give you up never gonna let you down sumitomedia The egg egg sumitoeggia

[@RingManofChaos]

Sumito got that paintbrush cut

[@hamzah2556]

Only dude i really feel unreservedly bad for is Chris Ray Gun. Dude’s content is incredible, I feel bad that he’s getting 2ndhand attention off this only because his opponent was involved in drama, and that he had to fight someone outside his weight level for it.

[@nob2243]

Does he even make content anymore? Chris Ray Gun's main channel has been a desert for the last few months, it seems like he just occasionally makes podcasts with other creators here and there, or appears on other channels. And I don't particularly care for gaming retrospectives either... it seems like the days of "top-tier editing" Chris talking about current events are long gone.

[@Bl4ckD0g]

He got paid for it, he had a choice to fight or not, why feel bad for him? The drama isn't even really about him, and he's been on KZbin long enough he should know how to let it roll off his back, or give it up. If he's that soft from being called out for whatever then he's an idiot. Ignore it and wait for it to pass, especially if it's secondhand drama, because responding to it only keeps attention on it longer and that's not fucking smart. Ian is a fucking idiot because he keeps responding to it. If he just shut up and said 'whatever' this would have died already.

[@djhjh9686]

Yeah the internet needs another sjw owned channel 🤦‍♂️

[@hamzah2556]

@@nob2243 he does, but his projects tend to have a “scope creep” element because they tend to be somewhat ambitious, so the uploads are less frequent.

[@DelRio1991]

I totally forgot he exsisted

[@attilabubby]

I don't think anybody involved handled this situation well. Ian has had it out for Sam ever since he got 'punked' during the documentary, along with anyone Sam associates with. Also, Anisa's mom used Froggy's brain damage as an insult, before he got kicked off the card.

[@metamodern409]

The only person who pushed that “punked” framing was Sam Hyde in his “trying to skim as much attention and drama as possible from this crossover” public relations tour. Its clear that idubbbz was just making another doc like the ones he did for airsoft fatty and Dax flame, and those weren’t “punkings” (god even the term sounds so stupid) at all so why does everyone assume without proof that there was a secret plan to humiliate Sam Hyde when the literal opposite is what happened. Gotta hand it to that fucker for some of the most effective projection I’ve seen online, everyone bought that shit and ignored the fucked up shit he did under the illusory presumption that idubbbz was going to maybe originally possibly make sam hyde.. look bad somehow? Hydebeasts are the worst fanbase

[@magimon91834]

For real

[@maxtheawesome4255]

Go'dang, it's Wakka, the most based racist in all of fiction.

[@hoodedman6579]

@@maxtheawesome4255 I mean, he eventually stops being racist, which I think would be considered not based.

[@johnr797]

I think it's safe to say Ian had it out for Sam before that. As much as he wanted to make it seem like it would be a documentary like the one with Airsoft, I don't think that was his real intention, consciously or not.

[@Deadpok3]

If associating with Sam was a problem then he should have made it apparently clear from the jump that people would be kicked from the event if they did. He instead beat around the bush with the situation up to the point Froggy started talking with Sam, and even then in the text messages he shows he continues to beat around the bush with Froggy and never gives him a concrete answer, until he kicked him from the card. So this whole situation could have been avoided if Ian would have just put his foot down on the whole Sam Hyde situation. Most of the comments Froggy made were from after he was kicked from the card for drama he was unknowingly dragged into.

[@moosecannibal8224]

He didn't want to kick people because of relations to sam hyde, he literally said he made constant concessions for Froggy despite the fact that he told him he did something wrong by working with sam hyde very early on. This isn't something that was out of the blue or not known about, Froggy fucking knew he'd get shit for this, or if he didn't, he's legitimately socially inept. The text messages show very accurately what happened; Froggy worked with Sam, Iain had previously said not to, and Iain decided okay, well I guess we just to deal with this since we've already gotten him as a participant, and then Froggy KEPT POKING THE BEAR, OVER AND OVER AGAIN after that. So sorry, but Idubbbz did put his foot down, just Froggy wasn't happy that he had to follow rules in a very rule-heavy situation. (Iain even asked if Froggy could leave releasing the content with sam hyde until after, and he just acted like a hurt child instead of saying "yeah sure man no worries i can wait") get facts straight

[@OfficialCreamCrewClips]

​@@moosecannibal8224dum dum look at those screenshots If that's what you call clear then we're suffering from mass lobotomy

[@sigmada6436]

Go look at the texts in idubbz video man. You can literally see idubbz going on paragraph rants about Sam Hyde without ever giving Froggy a yes or no. Froggy asked multiple times and never got a solid response. If someone asks if you have a problem hanging with someone maybe say yes or no instead of talking about your past with said person and not giving an answer.

[@Flipflopflopper]

@@moosecannibal8224 “he said” that’s the thing, what he said doesn’t line up with the text messages, read the text messages and listen to what Ian then says about them “I told you not to hang out with Sam Hyde” where? He literally never says that in the text messages, froggy even says in the text messages “oh, I didn’t know I wasn’t allowed to hang out with Sam” then idubbbz said that he was, but Sam was mean to him

[@Flipflopflopper]

@@jamesgatz5301 idubbbz literally threatened froggy with a lawsuit, and idubbbz just says “no”. We have the cease and desist threatening one, what does he mean “no”?

[@ItotheCtotheE]

MY favourite part of that Sam Hyde clip after his boxing match is when he says he's coming to kill him and the announcer asks, "in the ring?" and Sam says, "No, in real life" trying not to laugh and the announcer starts laughing.

[@HangLooseMongooseYT]

I think iDubbbz is just better as a behind the scenes type guy now. Creator Clash and his documentaries are good but only when he isn't the main focus. Not for the lack of edginess or anything, he just isn't very funny or entertaining anymore as just himself. I think a lot of people just stopped watching him bc he became boring and so the only people left are those who are strongly against him changing and those strongly supporting him which always just leads to fighting and drama.

[@codyhammond101]

The most reasonable take I've heard. Gg

[@beyondbackwater4933]

So he's taking the cuck seat while others take the spolight

[@Bl4ckD0g]

He'd help himself an awful lot by not responding to pointless drama. Instead it's like he wants the negativity.

[@foscogrubb]

He was in his mid 20s, not a teen

[@AlexanderMLarsen]

I was a teen in my mid 20s, not proud of it

[@Mordarke]

I'm pretty sure Idubbz is the same age (or close) to the same age as me .. and I'm in my mid 30's. Mans wasn't an edgy teen, he was an edgy adult. Still loved his content though.

[@tjmartin8516]

Froggy Fresh didn’t shit talk the event until after the after he got kicked off the card iDubbbz played these clips out of context to make seem like he said these things prior to being removed

[@tankninja1]

I just don't think Idubbbz's apology was good, or that he is being sincere about how he is changed. Just in his last two videos he fired off some strays at Keemstar, Wing of Redemption and Boogie2988, made a diet content cop on Froggy Fresh, and called all his old fans basement dwelling virgins. Even his whole "wholesome" documentary arc, I think there is a more than fair argument that he wasn't exactly making those to portray the people he put in them, in the best light.

[@GaydolfShitler]

Yeah, him putting Chris's (airsoftfatty) poor living situation out there for the world to see made me look at him in a totally different light. Transition from coolest dork on YT to just flat out bully

[@SC-ce3vp]

​@@GaydolfShitler he also forced Airsoftfatty to fight his ex best friend and recorded it

[@MrSlaughterrific]

I started watching idubbbz during his kickstarter crap videos way before he took off so all of this was pretty surreal for me

[@Zenniverse]

Idubbbz fell off years ago people are only just now realizing this. He hasn't made any entertaining non-boxing content since Full Force. That was 3 years ago. His channel is the epitome of filler episodes now. Elevator music.

[@EnraiChannel]

Real downfall was when he stopped making bad unboxing.

[@justwhy7449]

1. Froggy didn't talk bad about the event until he was kicked, and the in dm's ian showed froggy is asking if him being with sam will get him kicked and he never gave a direct answer. 2. Nobody cares that Idubbbz doesn't say the nword. His content is just unfunny and he has such a thinskin now(Calling someone a cuck isn't harrassment) 3. If Ian just ignored the people mocking him nobody would care about any of this but he has too big of an ego to let things go.

[@jackthewacked558]

Sums it’s pretty well

[@MrGeorgetudo]

Bro, what would be the best response to someone constantly shittalking your girl? fight someone like a child would? give them clout? If I were in his position, I would have done the same. Sam and Frog did not have respect for the people who were organizing the event; why the fuck would he need to be respectful to them? Grow the fuck up and touch the grass, you dweeb.

[@jeffpostman9928]

facts

[@Doddzer74]

4. Somehow Ian looks a thousand times worse with hair than he did shaving all the hair from his face.

[@kaiopper9606]

I'm not gonna lie, Sumito, I haven't watched you for a few months and your hair surprised me. It looks like you saw a shark fin and decided you could rock it as a haircut.

[@johnr797]

It's like he went to the barber, gave him a picture of Elvis and said "this, but on meth"

[@Brandelwyn]

@@johnr797 not the worst choice

[@johnr797]

@@Brandelwyn oh I'm all for it

[@BigHatStudios]

I don't think half the people would care if he switched his content, did other things and moved his life in a new direction. I think what people truly hate is him punching down constantly at the people who rose him up.

[@Sagesat]

who was he punching down constantly?

[@BigHatStudios]

@@Sagesat Sorry should have been more clear. When I refer to people I meant his original fans who watched his old content. Whilst his apology itself isn't terrible in this regard. Though I still do believe it alienates a percentage of his old audience. His comments made on other podcasts, on social media and in other media are certainly punching down. In which he congeals the audiences of his prior work as 'incel weirdos' etc. Whilst I don't doubt that were some truly strange members inside his community, as is true for most large communities, I think his handling of it over time has been less then stellar.

[@chstens]

@@BigHatStudios Why do you feel like he's punching down at you, though. I've watched him for years, and I don't feel that way at all.

[@TacticalReaper56]

​​@@chstens I'm willing to bet Idubz would not show as much love for dressing up as the green elf, whilst Joji will constantly acknowledge his past,frank, pink guy chin chin. What made his fan base his. he'd much rather burry than evolve.

[@chstens]

@@TacticalReaper56 So? Answer my question. Why do _you_ personally feel attacked by his apology video?

[@supersayianshrek5455]

"Being edgy and making fun of others is no longer profitable"

[@refl9630]

I'm glad idubz is more mature, what I miss is when he was funny

[@KicksPregnantWomen]

hes not even more mature, he just hates people for doing edgy humor now

[@laurioho2041]

@@KicksPregnantWomen he cultivated himself an audience of weird racists and now he want nothing to do with them.

[@FeatheredSkull]

@@KicksPregnantWomen thats mature in 2023

[@NOurMohamed-xi6gq]

What’s about him is mature being filtered and woke becoming more sensitive and insecure letting his gf make of shitting on people who made him successful being against criticizing people who deserve criticism, this is nothing but childish behavior

[@chiefbeef9905]

It's because his humour was always a product of its time: if he didn't constant spam out slurs in all his videos, he wouldn't have nearly as much success. Like 90% of his fanbase was edgy kids who liked watching him cuz he said things "your not supposed to say". He hasn't got more mature, it's just his old brand of humour just isn't acceptable any more because times have moved on from "racist but it's a joke" to "If you say this word you are the reincarnation of Satan himself". Not saying its a bad thing, but that type of humour being his entire brand really fucked him over in the end.

[@unknownpleasures_nic]

I did not notice until recently but the "drug addict" girlfriend actress that Sam hired was supposed to be a parody of Anisa.

[@erinkinsella91]

Weird, I don't see it

[@clintbustwood4800]

I don’t think the joke was that deep. Definitely projecting

[@gandalftheblonde770]

Naw

[@unknownpleasures_nic]

come on guys, you know Hyde is kind of a psychopath I could not let this go, google "Sam hyde's fake girlfriend" and then google Anisa whatever her name is, there is a picture when she has like a buzz cut. maybe it's kind of a stretch but with this Hyde dude there are no coincidences

[@clintbustwood4800]

@@unknownpleasures_nic you're embarrassing

[@remack990]

My how convenient it is that Idubbz eye-opening moment corresponded perfectly with KZbin killing edgy content "The worm sure turned for these guys when being edgy stopped making financial sense on KZbin"- Emplemon

[@KantFromEC]

You know whats weird, if Ian just appeared in the onlyfans content. None of this drama would exist.

[@hoodedman6579]

I rather doubt that, a lot of the drama involving him doesn't even relate to his wife at all.

[@Mirinmaru]

To be dair, people just want to hate him no matter what. It doesn't matter what he do. Just look at all the "fans" who criticise him for changing and becoming a "cuck" just to right after the complaining try to hold him accountable for being edgy and saying the n word for example.

[@erinkinsella91]

Funny that, I wonder why

[@dutchlane2681]

Nah, him being cucked by the entire internet is just a funny joke to throw around. its the hostility towards the fans that he built his channel on that is really getting people riled up.

[@Mirinmaru]

@@markmurex6559 time to grow up kid.

[@themilkman993]

I’d have slightly more than negative sympathy for iDubbz if he deleted or privated the old Content Cops but the playlist is the first thing that pops up when you look

[@brunojames4626]

Not to defend him but didn’t he unlisted all the vids? Haven’t checked but so he says

[@shadow105720]

They are private so they can still be viewed for historic purposes but shouldn't be pushed to people who aren't looking for it specifically. Of course if you type in content cop then it will come up.

[@brunojames4626]

@@shadow105720 makes sense thanks

[@arthurfrayn7619]

The real controversy is at 5:46. Dude said 5 Guys is F tier? That's almost as dumb as not realizing Sam Hyde is a troll.

[@joshknight2463]

I think Idubbz has fallen off not because he changed but because he’s not doing comedy as much, every video is an apology or defence of his actions. If he just created more content with his new attitude people probably would accept and love the dude still. Like look at Cold Ones, they have changed since the cancer days but are still making great and funny content

[@eltocli]

Just wrote the same thing but you put it more eloquently. These weird apology - what's going on videos are what he was making fun of at the time, no need to apologize for anything just do what you do.

[@joshknight2463]

@@eltocli he needs to focus less time on the people who dislike him and stop trying to please everyone because you never can, he needs to just keep making good content

[@Maxisamo1]

Yeah exactly This is a criticism i can get behind He's complaining about drama, but he's barely doing anything else besides Creator Clash

[@Crosseyedhero]

20:33 Thank you for not just pumping out low quality meme compilation videos. I love the story you tell and the comdey you add to the memes you cover, and if you were just presetning the memes blandly and with minimal effort like so many others, I wouldn't care to watch it. Keep doing what you're doing.

[@stuartjsa139]

People keep trying to repackage going child & advertiser friendly as "MATURING" as if now that you are boring you are good whereas when you were edgy you were bad. No, now you are like non-spicy hot sauce.

[@jcn91]

They are the same people who think that the less nuanced you are the better a person you must be

[@matthewadami9092]

People have been making jokes about him taking his wife’s name. All the time in fact, just because you weren’t there to hear them doesn’t mean they didn’t happen.

[@lucasm20]

Sam Hyde in particular too, whatever your thoughts on him may be.

[@matthewadami9092]

idubbz needs to get his house in order. He’s supposedly trying to better himself, but his appearance has been getting worse. He now looks the local meth dealer from the back woods. Get a haircut, stop getting stupid tattoos, get some collared shirts.

[@Interneter1245]

Why do you think that is you f*cking dumb*ss? You think his wife is a f*cking angel or something? 😂

[@zackfrost9541]

It doesn’t grind my gears when he want to move on to make other concepts of content away from his past contents to grow and pander to youtube algorithm, he can take some lessons from pewdiepie, that dude knows how to string along his audience and jest let go of that string for awhile and tug it again so that he doesn’t lose as much support like Ian did, he had good criticisms in his old videos, and that statement from him just kinda came out as indigenous to himself, he’s brave back then, he’s not now.

[@fogz]

I wonder who would win in a boxing match, sumito "handsome" media or icuckks

[@Redyqar]

Why are you pretending like his "charity" is mainly about charity? It is ridiculously clear he just wants it as a new brand.

[@viedal]

well if he doesn't want to be edgy and he doesn't know how to be funny WITHOUT being edgy, what else does he have left?

[@GaydolfShitler]

@@viedal Getting a real job?

[@viedal]

@@GaydolfShitler it takes a strong sense of self for someone to realize when it's time to leave the public spotlight for a more peaceful private life, and well, goes without saying

[@peachy_lili]

it's really better to just take your time to actually make a video with commentary worth sharing D: no tea no shade no pink lemonade but given how many people are covering this, better to actually have the data first. "I don't know much about it" is one of the most off-putting things to hear on a nearly half hour COMMENTARY video. then why'm I here, man? genuinely sorry about your tummy tho

[@WhoWantsCake0]

Exactly my thoughts. He missed the discrepency of Froggy receiving paperwork threating a lawsuit and Ian not mentioning that in his video. The fact that Harley of Epic Meal Time was trained by Hyde for the first Creator Clash and didn't get banned for that "association" but when Froggy does it suddenly it's a no go. Didn't mention Anisa claiming she had a "background" in kinesiology/athlete training when she had only taken a few semesters worth of classes on the subject. Just feels like a low effort summary of the drama without much actual research. Either put in the work to learn all the details or don't do the video. I would have preferred another memeloaf over Sumito's poorly formed opinion piece on the internet's weekly drama and I'm sure lots of other viewers would agree

[@VinceVintage]

i wasn't pay attention to what you were saying, cause your hair looking fire 🔥

[@YuiWrong]

I really enjoyed this video! Felt very genuine. I love your videos where you play up more the comedy as well, but it's also really entertaining to hear your honest thoughts about things. Love your channel man

[@trstmeimadctr]

People don't hate idubbbz for changing; they hate him for being a self-aggrandizing hypocrite about it

[@ReynoldHughes]

Bro the "he was so young" narrative has to come to a fucking stop. He was 27. I get he's grown over the past five years, but he was not an edgy teenager. This is a bit different. Still, glad to see him finally just address what's going on, and that he's done with content cop. It feels really bad to hear him talk about him being worried that people wouldn't like his personality or humor. I loved his Kickstarter Crap videos.

[@BigReviewMan]

Sumito going full Giorgio Tsoukalous with thst Ancient Alien ass hair

[@xaeaxaea6280]

Naisu a new sumitovideo

[@trevin277]

He did not change for the better nor is he trying to improve himself. He got caught being slimy, disingenuous, petty, and childish so in attempts to damage control and garner sympathy he made a video where he sounds like he's on the verge of tears and switch the narrative that the people who don't like him just want him to say slurs. He is childish but worse he is a hypocrite. He finds himself in quite the pickle because he basically trained his audience to see through the smoke and mirrors of internet personalities and spot the truth so his fan base isn't just bending over and taking it when he says "I'm super duper sorry that I don't say the N word anymore but I'm a better person now" and of course will continue his slimy actions once more.

[@Jorgan-sb8fw]

Yeah I don't care that he's distancing from that content or apologizing for his ex fanbase. He's genuinely a slimy person and his actions throughout creator clash proved that more than anything. Fuck him.

[@20thcentury_toy]

What puss* does to a mf

[@HAWKEYESOLO]

@@jamesgatz5301 It was also just pointing out the obvious double standards people have when it comes to the N word and any other slur.

[@seancondon5686]

I’m loving Sumito’s empathetic and positive arc lately.

[@abchernin]

That chair really pops on camera. I can see why the camera's perfectly focused on it.

[@_a.e.i.o.u._]

First pyro and now you?!??!😭😭

[@TheBoss0110101001]

He can't take the time to write, record, and edit these videos and then call me an asshole for just watching them. That's the problem.

[@fearsomewarengine8228]

I sort of agree, but then again, Penguinz0 is pretty much the same but with the worst audio of any media ever

[@barrettlong3293]

I don’t think he’s growing he’s just trying to protect himself

[@Caderfixloxa]

"Am I losing my mind here?" no, but you are severely uninformed. Froggy started trash talking the event AFTER he was banned and received the whole "pay us back" thing. Justified. Ian's video moves and stretches a lot of story bits. I get you wanted to strike while the iron is hot, but as you said yourself, you are mostly guessing based on very few pieces and tipping the balance in iDubbbz favor due to that.

[@vandalman8]

He wasn't an "edgy teen" he was 27 when he did the Tana stunt.

[@isaacparker8268]

I’m just bored of idubbz. His documentaries were cool but now he seems to be done with those. So now all the most entertaining videos are gonna be gone and that’s sorta sad

[@profanegunman7586]

I wish he just kept doing gaming content. Best years were when he just played Overgrowth, Intruder, Sub Rosa, and The Forest with a side of the occasional Kickstarter Crap.

[@fearsomewarengine8228]

Yeah Full Force was a great peak into someones life with heavy melancholia. I don't give a shit about boxing so I haven't really paid attention to anything that's been going on except for videos showing up on my page. I wish he'd do more squirrels stuff or documentaries, but he seems to be about boxing now which is fine but I don't care to watch

[@UTCyborg]

"Maybe I'm interpreting it wrong", "I don't know much about it", "I didn't watch the whole thing" - procceds to make a 25min video about the situation! No hate man just saying It's alright to not weigh in on things you're not that knowledgeable of.

[@sirllamaiii9708]

People should always weigh in on things they know nothing about because it's fun.

[@WhoWantsCake0]

Agreed, either do your research properly or don't make a video at all. I would have preferred another memeloaf video over Sumito weighing in an a complicated mess of a situation where he skips important details

[@Dread_Not]

Don't forget Harley from epicmealtime trained with Sam Hyde just the same.

[@Otis_.]

Reminds me a lot of Opie and Anthony. KZbinrs that build up audiences of tearing people down should known what's coming. I wasn't personally attached to iDubbbz myself despite watching his content. Though seeing him fall like this was eventually going to happen. His fall mirrors Leafy's in a way, a commentary/drama channel that thrives on negativity. Then spiraling out of control once surface level mockery turns into full on internet dog piling.

[@mrminecraftcubeable]

I don't think leafy quit because of idubbz, he continued to make content for while after it I think he said it was the demonetisation on his vids everyday

[@Otis_.]

@@mrminecraftcubeable I’m leaving out a ton from Leafy’s story. That’s a rabbit hole I don’t wanna go down.

[@Otis_.]

@@ytnukesme1600 There's the video EmpLemon made on Leafy. I won't spoil it since it's a good video.

[@Doomroar]

Man this new internet drama Sumito is too serious for me, i am here for the memes dog

[@lonick1692]

man, a rare sumito mid take, still love ya bud

[@SomeOne-vf1rs]

What was the take and why was it mid? I’m only halfway through but I don’t even really see a take. Just talking about what’s been going on with Idubbz

[@SomeOne-vf1rs]

Unless you’re talking about the title? which is a reference to the title of idubbz newest vid

[@DrMetroid1]

The fall of idubbbz is perfect for TRO to make a video on

[@johndeaux8815]

I don’t really mind what IDubbbz does going forward. He made content that was entertaining at the time, and I feel like he fell off before all these controversies. Hope that he made enough money to quit, it doesn’t look like his community wants to let him change and that stain is going to make it harder for him to start over.

[@sticklyboi]

everyone that he made videos with back in the day has changed over time and theyre not getting shit on for it him changing isnt the issue, its how hes going about it

[@lordcorporal4247]

I don’t think it’s his community stopping him. He is just stopping himself. All this apology stuff.. you can tell he has his own personal mental problems. No one ever really thought he was as bad as he thinks he is himself. There have been so many to change their content. Only one stopping him is him. All he needs to do is ignore and just make the content.

[@Snp2024]

His community is not stopping him his new content is just mid to bad and froggy/hide situation made it worse . Dude's a has Been simple as that slowly slowly even people making fun of him will stop caring and he will drift into irrelevancy.

[@Shatterstar]

I think the issue is every time he goes over how he's changing, he acts condescending and it's absolutely irritating to people who used to watch him. Like even in his latest video, he called on people who enjoyed his content that they need to learn empathy and proceeded to talk down. Like Filthy Frank never been through this sort of headache due to his old content because he, since dropping it, never acted like he hated his audience or condescendingly talked down to him. He can change all he wants, but you can't tell the people who loved and supported you all these years that they lack empathy and that in order to get some, 'it'll be hard and painful and it's okay.' like they're children going to the doctor and afraid of getting a shot. Like...no shit they're pissed off at you. I've seen youtubers change their content before, have the 'I'm leaving this community' videos, and not get this level of venom. That's what I think is the problem anyway.

[@Stop_Gooning]

Save the Squirrels was the only thing holding his channel together between Bad Unboxing videos.

[@kingpatrick1265]

I remember seeing your vid and then his vid and being hyped. "Oh shit! There he is my boi made it to the big leagues!" Hard to believe you only had 2000ish subs at that time. Love your stuff and hope to make it to your level someday.

[@Tentacult_Sapling]

I think the issue is less that he moved on from the old content and more that he went so nuclear on the way his disavowed it. Many creators evolve and change as time progresses, but most of them don't sit there and say, "My old content is not okay and if you like it, you're a bad person"

[@GarethXL]

nah people are pissed at him because It shows his true colours as nothing more then a click chasing influencer we all know why he's doing it, It's because of the woke western hiveminds which unlike when he started ow actually has influence on people and he's literally doing a 180 to not get cancelled look at pewdiepie who contents changes and nobody hates him (that much) or for an extreme case armored skeptic whos content change from what it was before to what can only be call a total mental break down of a man that needs help

[@DragonH93]

I think the problem some people have is that many content creators focus on a fake personality that caters to whatever is trending or mainstream to a certain degree in order to capitalize on as much money as possible. Lets say his old content becomes trendy again, would Idubbbz return back to that type of content? What's the "mature" thing to do? People argue left and right about things but nobody analyses if they're getting fed what they like to hear, and what the content creator actually thinks along with the plans that they have to low key exploit them.

[@lollmaoimcool]

If he wanted to, he could still make the videos with his old style and get the same views bc thats what people know him for. Its not about how much money he can get, he is just trying to apologize for a lot of his bad behaviour in the past

[@DragonH93]

@@lollmaoimcool His old style can be considered bullying/harassment under today's standards. Remember what happened with the Leafy content cop at some point? Nowadays it's easier to monetize left leaning content with a politically correct attitude than the reverse, comedy or not. Sure he can make the same old videos but risk not getting monetarily rewarded for the time and effort spent. Content creators can be as fake or as genuine as they think they should be. At best we can speculate but we have to be wary not to be swayed away with words when there's room for doubt. Especially when money or careers are involved.

[@guppy719]

@@lollmaoimcool zero chance that shit just doesn't fly anymore on any mainstream platform.

[@lollmaoimcool]

@@DragonH93 tf you mean right wing content is not a way to get money anymore when stephen crowder is someone thats makes a lot more fucked up stuff and has millions of views and offers of contracts of a LOT of money, like the guy made a George Floid challenge and is still on KZbin so no, you wont get banned for what iddubz does on the regular, and he could do even more stuff on patreon and say "see me without filter" so yeah, you are dumb and you made me write this in a sumito media video I hope you are happy

[@AlanElChato]

I said this before but... Ian really didn't change, he finally show who in reality he is, he's showing he's real colors. The 'old' Ian really didn't existed, at all.

[@This.is.fineyep]

Bro spitting bar🔥🔥🔥🔥

[@thesquirrel6141]

15:14 The "internet drama" that is overshadowing Ian, is Ian's creation. He' got butt hurt and went after Sam Hyde in a bad way. Then goes after FF after the guy tweets about something that Ian is supposedly "100% supporting". The fact that the guy is mad about who FF trained with is wild. Imagine being mad because a creator goes to another creator to train. "But I don't like that guy..." The dude is a man-child. Also, he was like 27 when he made all the edgy stuff.

[@MasterSuchiro]

"Young edgy teenager" HE WAS 27. WTF

[@alexanderchippel]

Remember: This all happened because Ian went out of his way to get into contact with Sam Hyde in the first place. He wanted to make a documentary breaking down Sam for spectacle, but instead, Sam beat him at his own game and taught him a valuable lesson Ian has to this day vehemently refused to learn: the worst kind of trouble is the kind you go looking for.

[@Novestador]

He was happy to make jokes about people, but couldn't handle being the joke. If he took the Sam Hyde prank like a champ, this would probably have ended years ago.

[@gordonslamsay8074]

That argument would only work if he was still making other people the joke. He's been incredibly public about how he regrets his past actions and thinks what he did was wrong. Personal growth isn't hypocrisy, I can't believe I had to explain this.

[@RexVergstrong]

@@gordonslamsay8074 "personal growth" when he was still and until this video cashing in on those videos is very hypocritical.

[@drewtaylor6919]

@@gordonslamsay8074 He still makes fun of people, just different people. Tbh he seems like more of a dick now than ever when he really WAS kidding. lol take a nap.

[@nethysian3773]

@@gordonslamsay8074 i dont believe growth is gained from insulting the old audience in hopes of getting a new one. growth is from recognizing and appreciating those who got you where you are, while still making the changes that will make you a better person. he doesnt deserve sympathy points because he pointedly insulted all his audience by lumping them in with one bad experience. seems like a bad person.

[@gordonslamsay8074]

@@nethysian3773 you don't have to "appreciate the ones who got you where you were" if you think they're bad people and you were doing something you now consider bad. I was also a big fan, but I haven't felt attacked by anything he's said, because I know he's not talking about me. If you get offended when someone denounces racist weirdos in a community, that's a you problem.

[@robinsuda]

you're very wrong on the froggy fresh stuff, all the shit talking took place after he was kicked. One of the fighters already trained with Sam Hyde the previous year without restrictions.

[@Caleb-jb3gv]

Kinda glad to see at least one person on the internet that put out a video that put my thoughts into words

[@DrHotelMario]

Reminder during this whole discourse that being less edgy, more corporate/family friendly =/= maturity. No one ever makes the argument that Matt Stone and Trey Parker need to "grow up", and they've been relevant and successful for decades. You can grow as a person without becoming boring and with nothing to say.

[@nethysian3773]

He was 20 years old when he made the clips. Im not mad that he wants to change his brand or 'grow' but one doesn't do that by insulting those who got you here, nor lumping every single one of them with one person he had a bad interaction with. I don't care, but i wont be moralized to by a cuckold who insults his old audience in hopes of getting a new one.

[@FunnyMonkey781]

I believe he was 27 during the tana content cop, dude was nearing his 30s.

[@evangel1460]

Precisely what I was thinking. There's nothing sincere about trashing your old audience, the one that got you to where you are because someone came up to you and did the same thing that you did, a thing that brought you HUGE attention. The dude obviously never actually cared about his audience; he's just going from trend to trend to get clicks.

[@zaitsev556]

Man i actually could have really gone for some harry potter balenciaga puns/commmentary.

[@SumitoMedia]

never say never

[@graham1230]

Honestly love the drama explanation segments, giving a rundown of how a semi-normal person should feel about the situation

[@mozzqueen96]

I was wondering where you went but now I realize you probably spent that haitus gelling up your new anime hair

[@matthewpickard6464]

I will say this, most if not all of the shit talking from froggy occured after he was kicked off, and idubbbz never said froggy couldnt work with sam if the texts shown during ians video are to be taken at face value. This could have all been solved if ian or anissa were just straightforeward with froggy, but they decided to be wishy washy about it and the whole thing backfired in their face

[@Maxisamo1]

The only criticisms I take seriously about iDubbz are of the following: > Needs to make more content that's just good-fun and not just apologies and defences. If you wanna move on, then move on (this worked for JonTron and that dude said Japan was a utopia because it's a monogamous culture and that rich black people commit more crimes than poor white people) > Be more direct and take firm stances on decisions, it's weird when he initially withholds info as that always looks bad at first

[@exLightningg]

Idk where you've been looking Sumito but when it happened people were constantly making fun of Ian for taking her last name. Anyway I don't think his old content was ever "hateful" it was just mildly edgy, like I never sensed bad intentions in any of his videos even in the content cop videos where he was specificity going after someone it was always with the intent of putting a spotlight on them.and giving them a taste of their own medicine. a single loser coming up to him and saying the n word when he had as many subs as he did clearly shouldn't be indicative of his fanbase overall. I don't care about him wanting to change his content or growing out of it, I dislike the fact he seems to be ashamed of it and took a swing at people who still enjoy it (aka the majority of his current subscribers).

[@NamelessMoreOne]

His shame is in spreading hate, not for "taking down" people or for the sketches he made. And I understand him perfectly, hate is getting to an absurd point. Outrage and ragebait aren't just taking algorithms hostage, they're negatively influencing society as a whole. Even if Ian wasn't wrong in his criticism, he created a legion of people feeding on negativity, and he benefited from it while trying to excuse himself of dubious behavior.

[@tragicallyfunny]

Dang, I didn't see the name of the channel, so the thumbnail made me think this was an Idubbbz video. So I ignored it for 5 days...

[@jonathonparks9518]

All these comments about "it doesn't matter if he's 27. You can still mature at that age and grow as a person" Like... Do some of y'all STILL live with your parents or have like NO responsibilities or something? 😂 Dude was almost pushing 30 at the time! So, where's the cut off? Can I be an absolute man child and not be held accountable for the things I did by 35 or something? 🤦 I swear people these days forgive the wrong people and demonize those who don't deserve it.

[@njack3331]

Exactly. The amount of white knights for edupps is insane. Not to mention he didn't really "mature" hes not okay with slut shaming but fat shaming is all fair game?