Google Ads Contact Form Conversion Tracking Tutorial

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Discover how to track any contact form as a Google Ads conversion tracking in this tutorial. One of the main leads conversions to set up so you can do conversion tracking for leads on Google Ads is a contact form. The best way to do it is redirect it to a Thank You page so you know the form is submitted. However, you can use Google Tag Manager and the Google Tag Assistant to track the variables of your form. Then you can use a variable to track every time someone clicks on the form.

[@mohamadhafiz10]

Brother! You are so so helpful with your contents! Much love brother from Malaysia! ❤

[@rmrichards19]

This account is absolute gold

[@amey777]

Hey surfside guys, which landing page software you use to create landing pages?

[@siteGraph-WebGraphicsolutions]

Very good tutorial

[@maltmode]

Do you happen to know if there's a way to track who filled out the form, or if they came from an ad or not? I'm running ads to a website and want to separate those who filled out a form from ads, separate from those who found us organically, or other means.

[@aakritichoudhary2211]

You can connect with a CRM such as Hubspot track it

[@EmilioEsquivel-z3x]

When I click send message, in my case it just says submit, it doesn't show that I clicked it on the tag assistant page. I also made sure I configured all click variables. Do you think it's more of a problem with the form? Or maybe I didn't do something right on the GTM side of things?

[@Surfsideppc]

That happens with certain forms - I just had a client where they had a form that I couldn't track because GTM didn't register the submission. In that case I would get it to redirect to a Thank You page. There are certain Live Chat plugins that don't register clicks/activity and I always try to look for some type of integration. There are too many tools out there lol. If there's no form_submit event or any variable associated then it's the form itself, but a lot of them integrate with GA4 or I would use a Thank You redirect.

[@Om-gg5tk]

Great video.I have a question about low impressions. I’m running a shopping campaign with 6 metal wall art products for housewarming gifts. Despite using 'maximize clicks' and raising my budget to $160/day, I’ve only received 3 impressions in the last 7 days. My shopping feed is optimized, I’ve edited the product titles in GMC, and there are no errors. Any idea why this is happening? I’d appreciate your advice. Thanks!

[@aakritichoudhary2211]

Are you targeting keywords with high volume?

[@AnishaAkhter-i8o]

I became your fan

[@diegobolivar-digital]

Do you offer a referral program for your course?

[@mdkeramatali3550]

very bad and incomplete video. where was the enhanced part?