Synform Commercial Spot

Rudy Project is taking the eyewear industry by storm with their latest one-of-a-kind sunglass design: the Synform™.
Built upon 3 years of development with professional athletes and mechanical engineers, the Synform™ is a one of a kind, completely foldable performance sunglass.
Not only is the Synform™ ideal for sport and casual wear, but it comes inside a unique and compact thermoformed case. These glasses fit in any pocket, including the back of a cycling jersey, making them ideal on-the-go eyewear. With 33 parts carefully crafted and assembled by hand, the Synform™’s ground-breaking design will change the eyewear industry forever.