The Legend Of Stone Island From Hooligans To High Street

[@MrG77]

The feeling i got buying and wearing my first Stone Island jacket as a 20 year old was unmatched. I walked a bit different wearing it. A dark blue suede one . Love there stuff.🙏

[@zimankhan7411]

fila, lacoste and sergio where the brands the football hooligans brought back, not stone island, in the late 70s early 80s, stone island first appeared in football fashion in the mid 80s till present.

[@mark222-px9lj]

When English fans(Liverpool) started playing European games they stole brands like fila and Sergio tacchini, in the very late 70s and brought it back to the uk. Then other clubs noticed it, and wanted it, also. By around 1982 most English clubs started wearing the same stuff, by around 1985/86 that when stone island started to get worn, and by the early 90s most clubs started to wear it. In the early 80s no football fan wore stone island it was tennis and golf brands like that I mentioned.

[@iainsmith4130]

Wah wah wah - paraphrased from a face article from 84 and a quick google search. Come on man

[@parisfinessin1901]

if u wearing SI or CP in russia ur definetely gon be respected by everyone. in russia these 2 brands are the major street fashion swag brands

[@MRenderkoshakanal]

Да ты шутник

[@quereyeforstraightguy9585]

What cp stand for?

[@marxman300]

​@@quereyeforstraightguy9585 corporate profit

[@murtonben]

@@marxman300 what are you going on about 😂. It stands for Chester Perry you dumb-ass 😂

[@d3mon1c82]

@@quereyeforstraightguy9585Chester Perry

[@LaazrGaming]

Great video. I've been collecting stone island since 2011. one day I will do a big wardrobe reveal. must have 300+ rare pieces.

[@DizzyD_PlaysTheP]

I would bloody love to see this. 😮

[@RobertKeenan-b3q]

Drake, supreme kinda killed the real stone island

[@tambias]

I have a si field jacket made from ww2 japanese tent material and a rare red silk mac. Still have my jackets from the 80s-90s.

[@rugsbaby]

Moncler bought stone island that doesn’t bother me one but honestly, I wonder if moncler has improved their quality due to this

[@MrJizzy9990]

Americans can neva match our style

[@easyrouge]

Ok ,Drake was a big fan of the London gang series Top Boy , that much he funded a complete season ..stone island was worn by the gang cast, it’s known street ware in uk ..This was a massive influence on drake bringing it to the US ..bless

[@Byrney31]

'Casuals' were wearing Stone Island (mainly Marina) by 86 not 92. Many originals dropped the label by 98 going for other Osti pieces such as Production and moreso Left Hand. CP now is an embarrassing parody of Osti's vision using the goggles or the 'compass window' from the 90s Mille Migle jacket in every piece.

[@marxman300]

Tbf the first time I saw an American wearing this was grand puba in the check it out video

[@Kk-bq8sw]

I’m not a football hooligan but I’ve got a few jumpers all stone island badges on left arm. Cp company coat, Burberry scarf , also few Paul and shark. The clothing just looks nice and it’s simple street wear!

[@nickwebster3609]

the badge is just played out, its gotta go. the designs need more innovation, some of the materials used are not really practical for clothing and disintergarte in a few years of wear. it made its name with good quality, military inspired clothes that were well cut and a good fit. i didnt mind paying a bit more for quality back then. now days you pay £200 for a thin cotton tee which cost less then £5 to produce. people are starting to realise we are been taken for mugs when the quality is the same in zara at a fraction of the price.

[@pandora8478]

As a Brit, I can say you’re British accent was spot on!

[@takeflight2142]

Thx 😂

[@Bairn1876]

No such thing as a British accent pal

[@KennyRigby-pd1vv]

so am I 😂 wtf are you talking about

[@tylerk2533]

Man I've been following hooligan culture for a long time and all I have to say is they love to turn up

[@DmStandish4]

Thanks for the video. Really cool history lesson. Will be following.

[@takeflight2142]

Glad you enjoyed it 👍🏽

[@danielfrancis3660]

I first bought Stone Island and CP Company in around 1992 in a shop called Zee and Co located in Upper Street Islington. At the time I didnt realise it was associated with footie hooligans. I think these days the products are nothing special imo.

[@Capedcrusader79]

What a shop that was 88/92 I used the Roman store every week ,,,

[@iainsmith4130]

Zee and co about to be another indie store to hit the skids… very sad

[@RandomDude-l5f]

I seem to remember Spurs were the first UK firm to wear Stone Island on the terraces. I got my first jacket in 1989 and 2 more after that through the 90's. Stopped going to football in 2000 when I emigrated. Had some CP Company clobber too. I liked CP cuz it was understated. I hate the modern stuff with the black disc... WTF is all that about?

[@TrevorDans]

get the badge in

[@WP1483]

Now youve even got little kids wearing it its a bit of a joke now

[@panagiothspapazishs7824]

Its football not soccer

[@AM-de6cm]

highest res 360p ?

[@takeflight2142]

The older videos were 360 but we upgraded 2 years ago

[@clobberonline6812]

Busta rhymes was wearing a stone island jacket on Yo MTV raps in the mid 90's !!!

[@fluxfotos22]

Chav island now,

[@paolo7688]

Was for a few years but getting much better again and a lot of them have moved onto the CP Goggle gear now.

[@marcp3788]

You're so misinformed on this video, it's hilarious lol

[@takeflight2142]

About what? What did I miss?

[@NeilMurphy-z5v]

​@@takeflight2142everything bro not hating trust me I lived it

[@martyn98]

Stopped watching after the first 30 seconds - English football hooligans, deary me

[@takeflight2142]

Well it is in the title, but 30 seconds counts as a view so thx

[@paulseymour8299]

What is that jacket on the video picture at the start please

[@nikolai1714]

Why 320p? Unwatchable quality but interesting video

[@yasarmalak3100]

The DMV area on stone island heavy right now

[@beachcity562]

Haven't bought any of there clothes it looks good

[@staycasual7203]

Their clothes…..idiot

[@jamieclarkclark756]

FIRST SEEN MY MATE IN A BROWN DUTCH ROPE SYSTEM JACKET IN ABOUT 90 91🏴󠁧󠁢󠁥󠁮󠁧󠁿 B.C.F💯

[@rosskelly3244]

I wear a lot of stone island but doesn’t make me a football casual to be honest I hate football 😂😂

[@markgreet3543]

Well said, ive a few tops as well, i do like football a bit, but they should never prejudge people on good fashion sense.

[@peperueda344]

Hey men nice video! Very good documented

[@AnisaAkeya]

Not them being the British Lo Lifes 😂

[@Mrdorf14]

Well informed video. Great work!

[@takeflight2142]

Thx fam

[@markbragg885]

Beware of fakes ..OG Dr Green thumP

[@mariusroyal1885]

Amazing video

[@KennyRigby-pd1vv]

😂 amazing wtf

[@itsking2u]

My wife, would be roasting you if she heard your British accent 😂

[@takeflight2142]

🤣

[@Bairn1876]

No such thing as a British accent

[@itsking2u]

@@Bairn1876 tell her that.

[@mattbrumhead655]

It’s called terrace fashion because we live on estates built with terraced houses, ‘the terraces.’ Nothing to do with footy fields mate, just the working class housing estates where we all come from, where the fashion started. Accent was awful btw 👍

[@lukemcgarry6771]

So nowt to do with football terraces ??

[@legitorecords5701]

Terrace refers to football terraces mate - nothing to do with houses.

[@RandomDude-l5f]

WRONG on so many counts. Got nothing to do with Terraced houses. It was Football Terrace fashion first and foremost. Only the Footy Firms around UK wore it in the late 1980"s. That is when the Stadiums still had "Terraces" before they were re-built into all seater stadiums. Spurs firm was always the best dressed back in the day with R.L and then S.I. Abercrombie came much later.

[@paolo7688]

What on earth are you spouting - of course it's about football terraces.

[@jamieclarkclark756]

I WERE STUFF NOBODY ELSE WHERE'S IM NO SHEEP. IM A LEADER NOT A FOLLOWER...AS LONG AS IT LOOKS THE PART AND I LIKE IT, IT'S COMFORTABLE and fit's I'm happy. IV still got clobber from the 90s one of my favourite is an old school Burberry jumper wool, and still in good condition man I've still got chevigon Benetton & a PEPE JUMPER... JUST THERE MAN ENYWAYS PEACE OUT 8

[@mikeycraig8970]

The only things I have left from the 90s are trophies and a Kangol jumper, which I still wear.

[@michaelturner4457]

I've seen more knock off stone island than the real thing.

[@Capedcrusader79]

They also had a third label boniville ,,,,

[@Byrney31]

Actually many more: World Side Web, Production, Navy and Artic, Left Hand, Double Use and collaboration s with brands like Levis

[@trinibaduk9012]

360p 🤦🏾‍♂️

[@takeflight2142]

It’s an older video, we have since upgraded

[@Capedcrusader79]

If your wearing stone or cp in England ,,, your not with it ,,, finished 93 very latest ,, or when ossti passed , but amazing gear 87/93

[@RandomDude-l5f]

Agree, well past its sell by date now its gone mainstream.... it was a very exclusive brand back then. Hardly anyone wore it in the town on a Saturday night. Only the well off members of the footy firms seemed to wear it... I forked out 600 quid for a jacket in 1993, it was pricey AF back then.

[@beastmasterakathabarbaric1509]

🔨 ⚒️ 🔨 ⚒️ yours truly from your mate in Memphis