The 1975 - Sincerity Is Scary (Live From The BRITs 2019)

[@elijerrr]

The stage production in this is just...wow. Simple, but creative and to the point. The 1975 are legends.

[@Steelb-rg6to]

Simple? My man's on a long ass tread mill!

[@elijerrr]

Steelb 0907 not referring to the talent it takes to perform on it, just the fact that it’s literally a treadmill and a moving image on an LED screen. The combination is genius, but simplistic.

[@strawberryjpeg6000]

elijerrr their stage productions have always been beautiful since the beginning when when they were just starting cause I remember those

[@elijerrr]

I Don't Know Elisa I agree. It’s something that originally caught my attention when I first heard of them. Visually stunning performance is totally their thing.

[@Steelb-rg6to]

@@elijerrr Simple, but so much work has clearly gone into it, from the video mapping of the back wall to the choreography and of course the music!

[@nandarubirosa8503]

Those two dancers in the back were just amazing

[@MAMAPARODy]

nanda rubirosa anyone know thier name

[@barbapoupokin7425]

ah oui !! 😍

[@user-vc6kr1jh2s]

nanda rubirosa They were in the “This is America” video weren’t they? They look familiar.

[@abimoxon453]

matty calls them his darlings because he doesn’t like calling them the bands’ dancers

[@bradleythomas27]

What did they do that was so special? I dont get it?

[@placeboeffect9033]

The 1975, no not Matty alone, The 1975 as a band is crazzzyyyy talented. I hope more people acknowledge them. They deserve so much more love.

[@PS3Kingkent]

Mrs. Jung Hoseok try telling that to people about queen and Freddie Mercury

[@placeboeffect9033]

@@PS3Kingkent Been doing that since I don't even remember when. Well there's a reason they chose to be in a band and not a solo artist.

[@thirteentomoe]

I think ppl with deeper povs acknowledging them is enough and way better😉

[@Rationalist101]

Yep

[@anauckermann]

For real, the way they compliment each other with each instrument is insane! It's so worth it listening to their songs each time focusing on one of them and then connecting all the dots at the fifth time, such a solid band!

[@arielmanago6076]

There’s not a damn person on that stage not having the time of their fucking life. THIS is a performance, THIS is live music

[@supernova7848]

Aye !!! 💛

[@claraoakley7420]

The little hip as he said 'sket' 😂. Iconic.

[@boogermaiden]

What's a sket?!

[@samhardy2340]

Rachel Jardin a dirty bint

[@jaypaine1700]

@@boogermaiden )British derogatory, slang. a promiscuous girl or woman. ( I just googled)

[@ThatGirlAtTheConcert]

I love the 1975 as much as the next person, but I just want to highlight how gorgeous the choir/backing singers sounded. I'm a sucker for harmonies, and they gave me chills. Brilliant songwriting, obviously, and brilliant performance.

[@Rationalist101]

They're black that's why

[@kaylincain2930]

It's the London Community Gospel Choir

[@ThatGirlAtTheConcert]

@@kaylincain2930 Thanks for letting me know, they're obviously very talented

[@lolar7707]

i know and they looked like they were having so much fun

[@nekograce7914]

I think that’s why he let them take the chorus away. He never really tried to outshine them. He knew their contribution was part of making that performance amazing.

[@fandomcentral6696]

Legend wore the hat, I’m so proud of them and how healthy Matty looks now! 😭🤧❤️

[@siciliaan2932]

Yes he does 😍

[@theresafloresca5343]

Fandom Central 🙏🏻😍

[@annamckimm3890]

Wha happened to him? Sorry idk aha x

[@fandomcentral6696]

Zara and Anna Vlogs he had a drug problem.

[@arthurp2630]

hmmmm i have similar problems, and i dont think he looks "healthy" maybe better, yes. But Look at 00:32 how he's touching his nose and his facial expressions, people who do cocaine or amphetamine do the same "move"... i could me wrong here and i hope it^^ just concered

[@becauseshewayout8060]

It might be 4 am but it’s never too late to watch The 1975

[@jaylamckiver8406]

So true, I’m just so proud of them, they’ve come so far, their music will be remembered 20 years from now 😁

[@shubh5614]

I woke up at 4 am because it's never too early to watch the 1975 haha Divided by time zones united by the 1975

[@dollfaceinlove]

ur not wrong

[@heather6023]

Same

[@lylecann9265]

MOOD

[@ManziandVu]

The discrepancy between the British Award shows and the American music award shows is astounding. BRITs did a phenomenal job from the stage design to the acoustics. They did an absolutely amazing job in preparing for the The 1975's performance. Treated so well!

[@chromberries7329]

The British don't play when it comes to music.

[@finalfantasygamer398]

not a fan of british ppl

[@astro_karbowski]

@@chromberries7329 This is an absolutely factual statement. The music scene in the US pales in comparison to what the UK and Ireland have to offer. It's been that way since the 60's IMHO.

[@3bsd69bhmdfawp9]

Already 5 years since 2019. I have lost count of how many times I come back and watch this very video clip again and again.............. And again........ And I will come back again and watch again and again for many more years ahead. "The 1975", you are "Priceless"

[@cathowe2208]

Why did I get chills when the treadmill started

[@Caesey.K]

Catherine Howe sameeee😆

[@ananm721]

SAMEEE WTF CHILLS

[@nilskiemle9556]

that icy cold feeling in your spinal cords? Hehe I feel that too

[@hannah-pw6qs]

Honestly, the fact that you can hear his voice shake while performing a song called "Sincerity is Scary" is really the juxtaposition I have been waiting for, they were so excited and overwhelmed and you can feel that. I love them all so much

[@gabrielagonzalez8227]

I don't think you know what juxtaposition means, hahaha. But his voice shaking was indeed, a beautiful detail to notice.

[@hannah-pw6qs]

@@gabrielagonzalez8227 honestly, I got it wrong there. I wanted to use the word kinda as a joke since he said it so much. I guess I've never actually looked it up till now. Everyday's a school day, innit!

[@chlo130]

i think its ironic, but thats ok i suppose

[@MultiKamil97]

I think that the shakiness of his voice is something natural for him. It's just his way of singing.

[@fandomcentral6696]

hannah kiernan I read juxtaposition in Marty’s voice, his signature word 😂

[@becauseshewayout8060]

Only Matty Healy would wear a bunny hat even at the Brits

[@AmeliaPond1994]

Your comment and pfp go so well together lol

[@jessicasutter2641]

I thought it was pikachu rather than a bunny! Oops.

[@cyberlife8322]

Bill Hoop I think Alex turner is just as drugged up

[@dewblossoms]

Bill Hoop someone’s butthurt 😭😭😭

[@danielhayes4720]

@@billhoop281 Southern Tory posh boys? And they're from fucking Manchester? I think you're the prick here

[@diodotmp3]

"aND I DO MAKE ART, THANK YOU VERY MUCH" YEA YOU DO MATTY MY FUNKY LIL GUY I LOVE YOU

[@beluga3026]

이 무대는 볼 때 마다 가슴이 뜨거워진다 왠지 모르게 의욕이 생기게 하는 무언가가 있음ㅠㅜ무대 장치랑 의상, 댄서들, 분위기 모든 게 완벽해

[@mellow8908]

한국인❤️

[@abel8721]

Matty looks so healthy 😍 THEY ALL LOOK SO GOOD IN SUITS 😝

[@MarkCalloway]

His voice sounds so much better live now!!

[@denbad1696]

He sounds amazing!

[@MarkCalloway]

MrGreyjeep you are a silly billy

[@Chazza534]

MrGreyjeep this isn’t an easy song for him to sing well live, sounds like it’s in an awkward place in his range, especially the verse

[@MarkCalloway]

Chazza534 agree with this, if he sang this song maybe even a year or 2 ago he would of struggled a lot more

[@matterofzoets]

@MrGreyjeep the gospel choir was not live it in the stem tracks.

[@elizabethbejarano8603]

Haven’t even watched it yet but it’s so beautiful

[@jedimarc9962]

yet so unaware of it

[@drunkinlarry231]

Yet so unaware of it

[@kellysmitherman]

I've gone from not knowing any 1975 songs, to knowing nearly all of them, word by word .. in a matter of weeks. Matty has captivated me. I'm in love.

[@ayela562]

He so ridiculously charismatic.

[@Axelphim]

real, i only gave them a proper chance in february, and i already have 3 of their vinyls 😂

[@kellysmitherman]

@@Axelphim love that. I'm seeing them in 6 weeks today and I feel I may not make it out alive x

[@Axelphim]

@@kellysmitherman i’m so annoyed i didn’t get tickets. literally got into them a week after they went on sale 😭 maybe next time

[@kellysmitherman]

@@Axelphim that's such a shame. I literally bought two - in hope someone would come with me, but a few days ago I sold one (for the face value as well) everywhere else is reselling for loads. my ticket sold in minutes. you could've had that :( keep checking ticketmaster for resale tickets. I' know one girl who's going and she said I could tag along with her friends but I know her and her friends won't care about being near the front and well.. I DO lol. I might just go alone, as terrifying as it seems x

[@dumblebee2993]

I just love how Matty went from a vampire at the 2017 Brits to a Pokemon at 2019 Brits.

[@ElectrickMelody]

Y’ALL LOOK SO FREAKING CUTE AND HANDSOME OMG LOOK AT THEM BEING THE ULTIMATE DEFINITION OF SUCCESS!

[@rererachmanya]

Congrats boys for winning 2 awards! You guys deserved it!!! Proud fan 🥰

[@olivia8136]

i just thought he was just really good at moon-walking in the beginning

[@KyleeCammon]

Same 😂

[@user-xr9xb1hn6h]

@@tommywalker-brown7789 I think they realise lmao

[@ciararoders9453]

Honestly same lmao

[@user-pe8uk4mi8y]

I thought he had heelies on

[@Ocon1980]

The floor is moving

[@Uzodesign]

I can't get enough of the Jaiy twins. They are always killing it.

[@SunnyPopMusic]

Can we please clap for those 2 back up vocalists who are Jamming the most!!!

[@cryola787]

The jaiy twins!! I adore them

[@finalfantasygamer398]

im clapping

[@BDog54]

So proud that these boys fly the flag for British music atm. Amongst so much generic crap in the UK charts currently, they are one of a few that are melding genuinely gorgeous pop melodies with meaningful political and artistic sentiment.

[@campcastmemories6708]

I agree!

[@ribonkulous1837]

OMG the United States charts are just hot garbage

[@user-fc8mf2is4b]

the way you think this isn't generic 😭

[@branflakes054]

Texan here, can confirm 👍

[@CK_Godoth]

@@user-fc8mf2is4b this isn't... let's fight. 4pm at East Park.

[@mohamadmisbah8330]

That twin backing vocals... my mood.

[@MateusGd89]

This band has a facility to create nice symphonies to listen to! They mix different musical styles, jazz, blues, rap, pop. Amazing!

[@bethlancett5772]

This has aged so well. Well done to our boys who won a Brit award tonight! 🙌🏼🖤 2023!

[@nievesofficial]

I remember listening to their first album and loving it so much. Think I love the second one even more. I've seen them live twice and probably am going to again this year. Warming my own heart writing this. Can't believe they've made it so far

[@nievesofficial]

@Blue&Green It is, but I enjoy majority of it

[@kaylons]

IMO, their debut is their worst, and the second has so much musical richness but is so underwhelming and too long. ABIIOR is not that great, but it’s still a refreshing listen compared to the last two.

[@kaylons]

@Blue&Green Can agree with you. ABIIOR should have had some songs and others removed. But there were some refreshing things about it. ILIWYS is overhyped for an album that is also not necessarily filler, but too damn long. The musical style there is amazing, no doubt. But personally, there are questionable choices like “This Must Be My Dream”, “She Lays Down”, “She’s American”... songs that don’t fit thematically with soul-searching or personal reflection... something that ABIIOR fixes, but not quite. Last reply here.

[@belivinbeaumontx1186]

me and my entire family literally just sat in my living room watching this and singing along and honestly it was the best thing ever

[@alexissmith3908]

Okay.. can we all agree that Matty looks adorable in that hat and the suit? Ahhh I love this song live so much 😍

[@politespoon9790]

1:12 OH MY GOD THAT WAS ADORABLE

[@DANI-si8um]

the stage was stunning the band was crazy talented matty is gorgeous the 1975 is very deserving for the awards good job guys and i like the isolation dance of matty fron the beginning

[@username77888]

Best British Album & Best British Group - beyond well deserved boys 🤩

[@becauseshewayout8060]

Things The 1975 did : that

[@Nick-cd4vj]

That username tho

[@BeautyFashionandMe]

omg this comment snapped

[@zel9502]

you’re a legend sir

[@supernova7848]

😂😂😂

[@InaLouise]

How can people hate this band THEY DID THAT I LOVE THEM SO MUCH

[@jessicathompson909]

Ryan W if i’m gonna be honest , i don’t get why people like The Beatles so much . their music is incredibly boring

[@jessicathompson909]

Ryan W THEIR music is boring because their voices aren’t that good , which distracts u from the music. therefore , the songs sound rubbish. people only cover them because they’re famous.

[@jessicathompson909]

Ryan W i never said that . but i do find his voice more interesting even though he doesn’t sound that good live

[@jessicathompson909]

Ryan W i thought he didn’t sound good because he’s out of breath but ok

[@princessykitty4585]

Ryan W The Beach Boys are way better than The Beatles

[@tommymarx391]

I bought their current CD - yes, I bought the physical CD, LOL - and the first time I played it, I thought, "This sucks!" But I gave it another try. And another try. And it's all that I've listened to for almost two months now when I'm driving. The album definitely grows on you until it consumes you. This is my third favorite track behind "I Couldn't Be More in Love" and "Love It if We Made It", and this performance is amazing! Loved it!!!

[@Ellie-ej5st]

@Tommy Marx xD I love matty

[@lilegg301]

my faves are love it if we made it, i wanna die, and i like america

[@artvid-1915]

Exactly the same thing happened to me lol

[@whymoises]

I was the same way when I first started listening to them years ago. I was never really into them until I finally gave them another chance not long after, and now I love and listen every single song! They’re awesome!

[@serenaramirez9563]

my personal favorites would be it's not living and i always wanna die (sometimes). been into them for almost two years now, my first song being sex and right when i heard sex, i fell in love. they definitely do not have another song that sounds like it, although that's one of the reasons i love them so much, because they can do so many genres (including rock, r&b, jazz, pop and so many more) well. definitely see why you say that, the album took a few listens for me to get it, but after that i completely fell in love with it and it's sound.

[@PagesandPoets]

I watch this every single day

[@jazminhealy8147]

I stopped doing hw for this but it's totally worth it 💗

[@cwalker294]

hahaha same

[@edge.oftheworld]

ME TOO

[@elijerrr]

I literally walked out of class just to watch this lol

[@jadewalker5338]

Same and it's literally 12 at night

[@ilhamr]

definitely worth it

[@abel8721]

was anyone else worried that matty would reach the end of that moving thing and fall off? 😂

[@briarchambliss]

My Name is Abel i was nervous af about it even though i keep seeing him do it in concert so like i don’t know why i’m still so nervous about it lmaoo

[@jesusdiaz2930]

I also felt nervous. I had the feeling bout him making a mistake when he was singing.

[@BaboHyunjin]

Me 😅

[@MrBlueinthedark]

Hoping, not worried :P

[@Emma-hu8gx]

I'm french and every year I watch the brit awards just for the 1975

[@sarssoura67]

Pareil 😊

[@Emma-hu8gx]

@@sarssoura67 T'es une vraie !!

[@leannajohn7810]

This performance fills me with so much joy..can't help but dance along. the twins killed it..Matt.. you're a star bruv

[@andesite4388]

the way he says "its only you that youre decieving" ugh so amazing

[@Labyrinthine_Complexities]

I turned into a 1975 convert in 2018. Seeing them live in Michigan this Spring. Got my dancing shoes and spirit ready.

[@willow1932]

matty healy saying sket on national tv

[@emilyjohn1810]

willow and pissed off 😂

[@maxsea9155]

willow mood

[@xfreja]

when

[@calm98]

And the emphasis on it too

[@calm98]

Like fuck you BBC

[@user-xr9xb1hn6h]

Congrats on the 2 awards, I'm really glad you won both. The production here is stunning too

[@UrWatchinDaMaster]

this is the coolest thing... performances like this on this caliber make me LOVE the art of creating.

[@firstbornchronicler]

This song is the definition of feel good, the jazzy sax and drum beat is infectious. Nice to see this band is changing things up a bit.

[@imaniprice215]

Why can’t we be friends? When we are lovers!! Love their music!

[@eliseduffy1698]

this is just incomparable to the 2017 performance, honestly makes my heart happy to see how much happier and confident matty seems, also his vocal ability has improved so much it’s unreal

[@ellencolombo2125]

gosh that stage is huge and everything about this just fits perfectly i don’t know if that even makes sense

[@user-jc9uk2px4t]

The beauty of this song is that when it hits you, you feel no pain.

[@kaidoChess]

2:38 his harmony omggggbro

[@AmeliaPond1994]

The Jai twins look so fresh.

[@macpurcell21]

I never heard of them

[@AmeliaPond1994]

@@macpurcell21 its the black female twins dancing behind Matty

[@Hala-bu2cl]

You're a proper fan Aisha I see you everywhere lol ❤❤

[@anthonychilcote872]

They are SOOOO GORGEOUS! I can't take my eyes off of them.

[@ThePinkRoseGirl1]

Oh they’re twins, I thought I was seeing double

[@smlbean7039]

Haven't see it but I'm already in love

[@jaidgreen75]

the harmony he does at 2:38 ugh i love

[@mazfahri28]

The 1975 always do magic in their stage, hopefully someday they will go on tour in Asia that would be great time to be alive in this era

[@alejahmicahlorilla6291]

This band deserves a Grammy.

[@wakejood]

The whole part after 2:23 with the way he says “Keep on putting off conceiving It's only you that you're deceiving Oh, don't have a child, don't cramp your style” is so good I wish it was like that in the recorded version

[@jeronnamoe]

I can't stop watching this. the coolness of it all.

[@西光寺翔吾-r3h]

やっぱりてつおさんね！👍🎶💜💟💜👑

[@Alien-yk1rn]

Those backing singers bopping away in the background are a mood omg

[@adamkaren22]

matty's dancing + jaiy twins vibing at the back = perfection

[@sharonaniciete]

I go back to this video every now and then. Production's so good, music ah love it

[@marksouthall4508]

I didn’t ‘get’ the 1975 until I watched this on tv last night. Fantastic groove

[@babobheights]

Yo those backup singers were amazing. Their dances and facial expressions put a smile on my face

[@Jaz_jazu]

Congratulations on the wins. Well deserved.

[@KaylynGrace]

I will never get over how good the whole production was.. and how good Ross looked lol

[@jishthepickled3711]

i come back here at least 3x a day for the second chorus NOTE CHANGE ! I AM OBSESSED

[@_akua]

Two BRIT Awards and an amazing performance all in one night. The 1975 are really killing it! Congratulations 🎉

[@remltan0330]

繁忙期。帰宅後、これ聞いて一息つくところから始める。

[@uchster9]

THAT HIP MOVE MATTY WHAT THE FCKUCK!!!!1

[@ellie-pm9hp]

1:11 thank me later xo

[@noelannette5103]

This is such a good performance. I’ve watched it about 30 times now.

[@DannyEye2704]

I’m a metal head (mostly) and this has been my favorite band since 2013. No guilty pleasure necessary... I say it loud and proud “I LOVE THE 1975!”

[@205863729]

i remember watching the brits live two years ago and suffering so much while watching their performance cause they were coming to my country and i couldn't go see them but now i watched this being the happiest person on earth cause i'm going to see them in a month

[@serenahussain2072]

Loved jack whitehalls comment ‘ no one can pull off half James Bond/ half Japanese school girl as well as matty’

[@또잉-l4u]

I love that stage composition, their harmony and instrumental sound- everything in this video. And matty’s bunny hat is soooo cute!!

[@amarrica1734]

Probably their best TV spot to date. Absolutely killer.

[@spiderliliez]

[Verse 1] Irony is okay, I suppose Culture is to blame You try and mask your pain in the most postmodern way You lack substance when you say something like, "Oh, what a shame" It's just a self-referential way that stops you having to be human I'm assuming you'll balloon when you remove the dirty spoon and start consuming like a human, that's what I am assuming [Pre-Chorus] I'm sure that you're not just another girl I'm sure that you're gonna say that that was sexist I feel like you're running out of all the things I liked you for [Chorus] Why can't we be friends, when we are lovers? Because it always ends with us hating each other Instead of calling me out, you should be pulling me in I've just got one more thing to say [Verse 2] Why would you believe you could control how you're perceived When at your best you're intermediately versed in your own feelings? Keep on putting off conceiving It's only you that you're deceiving Oh, don't have a child, don't cramp your style, I'll leave it [Chorus] Why can't we be friends, when we are lovers? Because it always ends with us hating each other Instead of calling me out, you should be pulling me in I've just got one more thing to say [Outro] I'm just pissed off because you pied me off After your show when you let go of my hand In front of some sket who wanted bit on your Nah, I’m just messing

[@avedic]

I love many MANY of their songs.....they are one of the best bands out now. But..........there are a fair number of songs that did nothing for me on first listen...or for some time after that. This song is such an example. But, without fail, I keep listening....and eventually fall in LOVE with those tracks I felt ambivalent about initially. That happens a lot. This song is a prime example of that. I thought it was just _ok_ at first....but after about 10 listens, it hit me.....this song is powerful. It's breezy and light in a way...but with a really cool sexy bass line. And the lyrics totally undercut the upbeat vibe of the music. I'm not normally into lyrics....but I can't help it with Matty, he's just so good at conveying really interesting ideas into songs.

[@floydhalilintar2850]

thankss, been searching for this

[@rhiannondouglas6368]

most iconic performance of 2019. PERIOD.

[@eveobryan4846]

This was such an amazing performance. The 1975 are crazy talented, like wow

[@humaira6891]

I literally screamed when they won

[@reemana98]

Popular Loner saaammme duuude Not one but two awards! That made my WEEK

[@ineedaholidayrightnow6864]

Same sis

[@hollierose105]

Same I got up off of my sofa and screeched.

[@gracewennington9702]

Same haha 😂 I was so happy for them

[@stephanie2946]

Little Mix lowkey deserved it

[@messydaisy9884]

The 1975 always have the best live stage set up, performance, presentation, raw talent and every beat is on point. Anyone else think so too🤷🏼🙌

[@devonmartinez1857]

Never realized how savage the bass line and the piano in this song are ❤️❤️❤️

[@dorisandnemo625]

Matt you are so healty, positive, i'm so happy for u

[@danishmahadzirr]

am i the only one who love this part 2:38

[@kevindimass]

me too

[@pennyvan242]

aww me too😊

[@xvinz8787]

samed

[@jishthepickled3711]

I COME BACK TO THIS VIDEO EVERY DAY FOR YHAY NOTE CHANGE LMFSO IM OBSESSED

[@alice2555]

@@jishthepickled3711 are you still here till now

[@LMS604]

Matty has always been a good dancer

[@Eranerui22]

My daily dose of Serotonin 😭😭😭

[@damiandavid6212]

What a beauty and complete Talent.......................................................

[@02zawuh]

this era for the 1975 is so special I’ve never seen matty so happy and healthy

[@fornarigasoli]

I love so much this song and this production... amazing and lovely. The 1975 is adorable!

[@maureenmargaret8262]

Really missing live music and seeing these guys. Can’t wait until they can come back to America 🥺✨🥲

[@tanjan1734]

Love... Love...Love love love

[@daisybell9593]

I swear I’ll never stop watching this

[@mbb9258]

New to this band. What a great sound and voice!

[@macy420]

IM SO PROUD OF THEM, THEY HAVE COME SO FAR

[@davidferrari2978]

Incredible without words simply talent.................................

[@CarterSmarter]

i love how you can hear in his voice that he’s nervous (he’s breathing faster than normal, especially in the beginning) but yet he makes it sound so so lovely, kudos, that’s really hard he’s incredibly talented :)

[@tymeadors855]

He looks and sounds so healthy when performing live nowadays, and I just love that.

[@hannahjo1325]

I love seeing them live. Its a breath of fresh air!l.