Рет қаралды 63
Heinz wanted to be part of the FIFA World Cup but weren't an official sponsor. They sent Thomas Heinz from Hamburg to represent the brand and report on the fans he encountered there through his Instagram account. Cheeky. He lasted 5 days before being nabbed and sent home by which time 7 million people knew about him. Silver at Cannes, Silver at The Caples, great stuff from FP7 McCann Dubai.