The IPF is coming to CBS? | 50% Facts

We didn’t have this announcement on our radar:
“The IPF and CBS Sports (broadcaster of the Super Bowl 2024) have signed a multi-year agreement to bring IPF powerlifting to the TV in the USA and the whole of North America.” (Full release here: www.powerlifti....
For tested lifters in the US, does this change the calculus choosing the IPF-affiliated Powerlifting America versus the larger and more familiar USAPL? And will anyone outside of powerlifting fandom be interested in watching a full meet -- or even a collection of highlights - on broadcast TV? We’ll find out later this year with coverages of a bench only competition in Austin, Texas.
As a warmup, we discussed entry-level doughnuts and fast food restaurants.
Our own Sebastian Brambila (@sebastian_brambila), and Matt Ogihara (@matt_ogi), joined us for this one.
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