The Kulture Study: IRENE & SEULGI "Naughty" MV

[@ot7biasedmashups]

The craziest choreo of 2020 no matter what.

[@lilmotato5941]

OT7 biased Mashups by the best octopus choreographer😻

[@johnnyj2d3]

exactly, try to imagine how much time they had to put into it to learn it!

[@leilasupetran1601]

Up!!!

[@lf9511]

@@johnnyj2d3 i think it's not that hard for them. They are SM artist tho

[@TheBeanDrive]

L F the choreographers actually said that it took them five months, whether it be learning and perfecting or making idk...seulrene def worked so hard to pull off this off alongside Monster too

[@dannyruku18]

Monster was friggin amazing, but honestly Naughty feels like it could be its own title track for a mini-album. Seulgi has always been a dancing goddess but Irene really proved the haters wrong about her dance skills on this one 😍

[@charlieamorris04]

I think I prefer naughty over monster and monster is my 2nd favourite song this year

[@bruno6964]

Just common thing with Red velvet album. Feel good, Jelly, and all.

[@wahn10]

Yes! Naughty is my #1 track and MV of 2020 so far, followed by Monster. Irene & Seulgi rose to permanent goddess status with this one.

[@hashhood3394]

I really dont get where the doubt of haters was coming from for Irene's dancing ability though. She's always been so good. Heck there were even arguments within the fandom in the first few years if she was actually the main dancer of the group (even then it was obviously Seulgi, but newer fans at the time werent able to tell). I feel like SM making RV wear high heels on literally every comeback after Rookie has really warped people's perspective of their dance ability. Whereas many other ggs would dance on more comfortable footwear, RV just had to have this extra hurdle. They still dance good enough on heels, but their finesse is so much more obvious on comfortable footwear. Their dance practices and earlier comebacks should have been enough justification.

[@sxrxh5453]

@@hashhood3394 Exactly. Irene proved her dance skills even before her debut in Red Velvet - her be natural dance practise was amazing. Then, during their concerts I do remember Irene and Seulgi doing a few if their dances (greedy was one of them) and she had a few solos. Even her fancams are enough proof

[@emmastve6149]

this choreo will go into history. i've never seen anything like it

[@kiritsu79]

The choreography is based on tutting and vogue in a really kpop style, that's one of the hardest dances in the earth and they did really an amazing job making a tutting based choreo

[@keikae6818]

True!!

[@bluequeen8022]

Honestly if it doesnt win choreo of the year someone is gonna hear about me sjjsjsns

[@chavem]

Our blue queen hopefully comes back soon too 💙

[@SilverForceNL]

So what - Loona >

[@soobdoob]

@@SilverForceNL why not root for both lol

[@pochijr9255]

@@soobdoob this is the superior opinion, multistans always are way less toxic than the most hardcore fans

[@lisayeon8976]

lmaoo😂

[@emelee7165]

I really like Naughty, it's such a fun song, makes want to dance. The choreo is great, so unique and imposible for me lol. Irene and Seulgi slayed it.

[@babyfaec]

big true

[@megalovania8707]

The director of this is Shim Jaewon who's the performance director of SM and has handled almost every SM artists. The camera work after the first chorus is something I'd seen him do with Xiumin's solo concert practice. I recognized it immediately after I saw this portion. And you'll be able to see this exact camera work on their practice video. It is not anything done on post production, they attached the camera to Irene while taking that shot. Shim Jaewon's work is pretty sick, do check out Irene's solo video.

[@Mangotropolis]

Seconded! Watch the Irenes video!

[@lamp.post6]

do you think you can tell me which video you're referring to? Xiumin is my bias and I don't think I've seen a practice video of him unless I just completely missed it

[@megalovania8707]

@@lamp.post6 search up shimworld Xiumin, you'll see the videos

[@lamp.post6]

megalovania thank you so much!

[@ot7biasedmashups]

I'm glad the the video isn't crazy because the focus is on the choreo obviously

[@zheke_music]

*that POV scene is soooo satisfying*

[@Adonna2424]

I don't see anyone linking the filming of that pov which was done by someone holding the camera in their mouth: kzbin.infoz2LnN7t8fW4?feature=share

[@jeraldrosario9340]

"Red Velvet b-sides are incredible" STRAIGHT UP FACTS 👏👏👏

[@moarika7378]

The precision of the movements in the choreo is SO deserving of some type of Choreo of the Year award, ANY RECOGNITION AT ALL REALLY!!

[@kiritsu79]

I agree this is the most difficult choreo of year for sure, but the Korean awards never pay attention to choreography, take first love from afterschool doing pole dance and signing as idols, they don't deserve the artist they have, in the end of the day these awards are only for making more money out of the most famous idols of the year, doesn't matter who win or not they're there making another concert with the fake awards

[@kseulgi103]

red velvet with psycho and irene&seulgi with monster and naughty, this is definitely their year

[@kseulgi103]

i definitely could see red velvet doing naughty. But at the same time they don’t go so far from red velvet’s concept, they still look and sound very different from anything rv related. But then again, red velvet never repeats concepts and are always innovative, it’s actually an understatement to call their b sides amazing. Red velvet stands on their own category.

[@applwbottoms6562]

they are constantly pushing the bar in all aspects.

[@mus7c]

i'm honestly really really glad naughty got its own music video and promotion time. it's a great song and the choreo is phenomenal, definitely a top contender for choreo of the year. overall i feel like naughty is such a fun song too, i know i'm too uncoordinated to learn the choreo, but i can still jam out to it regardless!

[@liabanana]

you don't always need money to produce beautiful mvs, creative minds can blow minds as well. naughty did just that. but whatever sm does, they always deliver.

[@mayaraya4794]

to be veeeeery honest, the CGI doesn't work, seems unnecessary to me. they could've left it to the performance part only, to give the vogue, classy film (idk but it just reminds me of Madonna), even without the tunnel scene this MV still a killer. and the dramatic music in the intro sounds too typical like it comes from audiojungle and feels VCR-ish. but don't get mad, that's just my personal opinion and that's what i think.

[@codename-pi]

totally agreed

[@johnsbananachokedmehelp]

I personally think it's kinda meh too, SM can do better than that imo 😥 The elegance and sophistication of the concept faded because of that (well for me), but when I watch the MV I just focus on their dancing and the whole video prior to that CGI outro. It's still a very good MV ofc 😊🌿

[@mayaraya4794]

Thank God people think the same, though i'd get cancelled

[@mayaraya4794]

@@johnsbananachokedmehelp yes! I kinda worried when i see the spoiler about the CGI, it's too risky. I don't know why did they force to apply CGI in every Aseul videos. Even the evil face on Monster MV is...hmmm i have mixed feelings once it appears. Uncover MV is the one that works really well to me.

[@keithcraig506]

@@johnsbananachokedmehelp That was kind of the point. The performance is the central part of the video, the main focus. The outro CGI is only there to show Irene & Seulgi separating for episode 2 and 3. It's a nice touch, in a story line sense, but it's, at best, an add on. Also, they're not going to dump a ton of money into top notch CGI for a b-side performance video. I do agree that the intro could have been a bit better, but, again, it's a performance video for a b-side track. All it was meant to be was a little filler, to give us a little something before they jumped right into the performance itself. Could it have been better? Absolutely. But for what it was, well, it served it's purpose.

[@kaiipop4762]

Only Seulrene can one-up themselves with Naughty

[@bdzmru8489]

I wish there was more creativity like this where ok budget is tight but the team is willing and able to make magic happen. It inspires others to also give content that is more about the art rather than the promotion power.

[@kseulgi103]

this choreo is insanely good and the girls worked very hard for it, imo should be rewarded as best choreography of the year

[@samantha5825]

I think SM out of all the labels is the only one that would give us creative styles like this

[@justwatchingandcommenting]

They're awesome, no-one can deny that, but let's praise the choreographer as well ❤️

[@Nok56]

I think they intentionally kept the shots simple so that the viewer's focus goes to the choreography.

[@alba_jm]

Can we talk about how every single time he stopped the video they were on perfect sync????????;!!

[@bruno6964]

I guess SM or Irene and Seulgi didn't think a big budget MV is not needed, rather they just concentrated on their own dancing talent or performance. If screen just has Irene and Seulgi, I am in heaven. :D

[@smittyfiggpaints]

As always, PD, you hit the nail on the head. Simplicity and creativity can make the best art.

[@silja2233]

I think the shaky camerawork in the closeups emphasizes the bass on the track so it might have been intentional

[@Bobbias]

I wouldn't make the connection with the bass. I'd say it's more likely that they just wanted things to be a little bit higher energy. The actual camera movements are quite sudden, and since the choreo relies on fast movements with lots of poses being held (especially during that section), I think that the shots might have been a little too "clean" to have the amount of energy they wanted.

[@silja2233]

Bobbias You make a good point, this was just what I felt watching but I’m too simple to think further than music and film. I’m interested in production but have no knowledge of it yet :)

[@johnnualda3946]

Red Velvet Psycho, Seulrene Monster and Naughty save the year 2020

[@seulgikang5079]

Their choreography was insane 🔥. While watching them it looks like an easy dance move but when you try and practice their choreo it’s really hard. I’m so proud for the girls.

[@keithcraig506]

If you re-watch the Irene POV scene, you'll see that Irene reaches out and takes Seulgi's hand at the end. This tells me that they performed this part together, not separately and stitched together in post. This also tells me that they did an AMAZING job because that couldn't have been easy.

[@jhasenseludo8650]

If you look up Spella on youtube she shows how they did it and it’s a lil camera with an attachment that goes into your mouth

[@kakashibatusai]

the focus of the camera work is on their TUTTING choreography

[@anna_s9921]

best and hardest choreo of 2020 so far

[@animegirl1414_random]

That POV scene was the most amazing thing I have ever seen in a kpop music video for a while. Seulgi, Irene and SM really killed it. Man SM just never disappoints when it comes to creativity, quality songs and choreographies👌🏻 Naughty is such a unique kpop choreography I don’t think no one has ever done full tutting in a kpop song before. It really deserves Dance of the Year but knowing how it works- they’re just gonna give that award to the most popular one and its unfair🤷🏻‍♀️ Seulgi and Irene (and their choreographer) worked their asses for this. They literally learned tutting and Naughty for months and they perfected it fabulously *insert chef’s kiss*

[@tycorp]

Best Kpop video I have EVER seen. The choreo and visuals are just out of this world.

[@Hrathen39]

My eyes were completely unfocused the entire time of the video. They were just taking in all the geometry in the choreo. I felt I was absolutely tripping. Damn these two just wanted to form a dance sub unit this whole time!

[@puspaapriyani9802]

Craziest choreo til now. Nothing can compare to this masterpiece even now in 2024!

[@nineplustentwentyone26]

THE REACTION WE NEEDED! I clicked so fast once the notification was received!

[@cedarmay4245]

I love everything about this video. I love when a music video is very choreo based but not just standard camerawork, Shim Jaewon is an amazing performance director

[@multeyemeteor]

I kinda feel like you undersold how significant the choreo and musical style was. This is going to be a genre defining MV when it comes to using tutting in videos and help ushering kpop into my experimental genres. Also, I don't think "Naughty" sounds like any RV b-side I've ever heard before. It's not silly, cute, soulful, or RnB'ish, it's a really mature futuristic house track that I can't say I've heard RV (or any of the bigger kpop groups) do before. It does remind me a little of the Jus2 project just because of the heavy IDM influence, even though the genre and tempo is very different. But you can tell that the Swedish producers have a good grasp of the European house and UK 2-step Garage scenes. I actually like "Naughty" a lot more than "Monster", even though "Monster" was a great track. It's one of those kpop tracks that doesn't feel like a guilty pleasure, because it's just so solidly made and falls within a genre/subgenre of music that transcends pop music. While I do feel that Seulgi is a significant cut above Irene in terms of vocal performance, charisma, and presence on the track (Seulgis part of the first bridge gets me hype, and when she sings "Don't you get it?", gestures to her temple, and smiles cheekily, it makes me all warm and fuzzy inside). To me, they just work incredible well together as a subunit. While Irene doesn't bring the singing talent to match Seulgi's, she is such a good performer, and her perfectionist side makes it so that she is never going to be outshone by much. I love their chemistry as well, they seem really comfortable together.

[@carlobautista6532]

bruh the tutting scene with the irene and seulgi close-ups had a camera person stabilizing the camera with their mouth. it was hella badass.

[@lfyoung]

The levels of talent you need is beyond awesome. This ladies are unbelievably awesome

[@uzumakinash4913]

How I wish PD would go live again!!! Missing you PD!!! Let's hang out soon!!!

[@kimberlygrohall4090]

2020 choreo of the year hands down

[@leen7704]

Thank you for your reaction🤍

[@lunalluna9401]

I love how simplistic the mv is, the choreography is really the protagonist

[@kiwi_mandarin_6896]

Honestly, I like Naughty more than Monster. This dance is something from another world. Such QUEEEEEENS ✨✨ CGI in the end is so bad. But the rest is goooooold 😍😍

[@trapham300]

Been waiting for this. Thanks PD for checking out this MV

[@slendersicecream]

Love the song and the performance. This sub unit is pure gold, so glad they went for it

[@garfieldshiela7433]

I love the coreo it's intense hand work

[@lobaetoile8440]

This is gorgeous.

[@lucienguyen4055]

I think that most people don't notice it right away, but there is so much work post production and in the editing part that it is craaazy. It's so fun to analyze everything. Like how they hide and erase some shadows but not others how the white screeb behind doesn't really brightens, that the tunnel section is probably not always shot outdoors and some of it is just a green screen, etc. Like there is SO MUCH to say. Obviously the POV scene is the best part but there is so much that you can notice. I had to watch the mv at least 10 times to notice all the small details and it's such a delight to find new details everytime I watch it

[@jasonmichael6543]

If you listen to the rest of the album, I'd say Jelly feels the most like a red velvet song

[@redvelvetace5848]

I feel like all the simple backgrounds and camerawork were intentional cuz if there was so much going on in the back and so many colors it would be visual stimuli overload, the choreography wouldn't be emphasized as much so i think they did a good job there.

[@captaineunbi9359]

Been waiting for this review.

[@aaliques]

Probably shot this way to accentuate the choreo which was straight fire 🔥🔥🔥 by far the best/complicated choreography for this year 😁👍🏼💕

[@samiachowdhury1986]

So the way they shot the POV scenes were revealed. One of the choreographers basically had a camera held BETWEEN HER TEETH whilst she did the arm choreography, posing as Irene. It's fascinating how they did it!

[@Mangotropolis]

You and I saw eye to eye on this. The part with the POV hands were genius, absolute genius. I only wish they had done a preview of that at the beginning to draw more audience in. I have some friends whom are just not impressed by kpop in the slightest, and idk if that's just them being racist or what. Whatever. We stan Red Velvet :P

[@valenciamarcus97]

First thought that popped into my head when I first watched the MV is that it really sounds like a song from an RV album. Made me want an album from the entire group even more.

[@goosefishh]

Yess I’ve been waiting for this! ❤️

[@vampichanga3383]

I've been checking your channel every day to see the reaction to Naughty

[@amiram.9507]

AMAZING CHOREO THOO🤩🤩🤩

[@KicsiFloo]

Aaah, I've been waiting for this reaction so much

[@zaccheusmckibbens7293]

Been waiting for this!!!

[@flannalf]

I love both songs, Monster and Naughty, but I don't know why I ended up listening to Naughty a lot more and it has been stuck in my head since the release. The more you listen to Naughty, the more you like it. Also, the dance is absolutely amazing and it has us all that love dancing trying to learn this choreography, it's so fun and hard. As you said, the music video is nothing out of this world but it's pretty and it has those special parts that are very satisfying to watch, like the pov part. Seulrene/Aseul slayed! Edit: I also think that this is one of the best examples on how to film a good performance video. Sometimes in other performance videos the camera goes zooming in and out a lot and it is hard to really see the dance. The zoom here is where it has to be and I love that!

[@Sup3rman124]

Been waiting for this from you for so long, haven't even watched yet but thank you!

[@ameliahoward9861]

the choreography is DEFINITELY impossible for me to ever learn lmao

[@fabiolladelara3445]

I love how PD explained his thoughts about this MV in a good way. I've seen a reaction about the MV and the guy (reactor) basically said everything's a normal shot or easy editing. That's why I've been waiting for PD to make a reaction video to see his take on it. PD pretty much said it looks like a low budget SM MV and he explained it well and calmly. Not in a condiscending way.

[@formoftherapy]

That’s strange. Easy editing? What a strange way to phrase that. I mean editing in general is...easy. What makes editing such an undertaking is just that it’s time consuming. So yeah in a way it’s easy but I would never openly say the editing is easy, it feels belittling. Yeah a lot of the ideas in this video are easy and simple but it’s still time consuming to do it all, especially the more creative effects. It’s about context; compared to a mainstream title track MV? Sure this doesn’t have much. But what was the intent of the MV? Wellllll SM clearly gave this project no real money so the director had to get creative but keep it simple and easy enough to fit the very small budget. Within that context this video is so praise worthy.

[@성민현-r4g]

If this doesn't win best choreography, then the winner better be the greatest dance of all time. I swear, if they just give the award to some other group just because they're popular, I'm going to lose my mind...

[@tempatupload5875]

Thnks for reaction ♥️🤗

[@marvinrebuyas]

Been waiting for this!

[@sparklingbluestars]

I was hoping you'd react to this!!! Yesss!!! I really loved the song and the video / the focus on the choreography

[@JaiOnline]

Like you said, PD, it doesn't take a big budget to make a good music video. But it also takes a lot of skill on the artist's part to really captivate the viewers with just their choreography/charms without the need to rely on the background visuals for an MV. I think this is something only the likes of Irene & Seulgi can pull off. Of course, it would be nice to see this start a movement for other idols to emulate. I always admire it when groups do something out of their comfort zone, and it's even more amazing to see it succeed. This choreography is crazy and something I never expected from I&S. This is one of the most memorable MVs of 2020 indeed. I'm always coming back to watch Irene do tutting with her smol hands.

[@halfasian_]

My bet is the hand behind the camera portion was all one shot since irene's hands directly interacted with Seulgi when she was pulled in for the transition

[@Mirai_the_weeb]

Irene had the camera in her mouth for the seulgi shot and I love it

[@MINASongCovers]

Finally!!! Been waiting for this

[@ayevee74]

two queens that makes these fingers click on the video so fast i-

[@cookiemonster5027]

I honestly lovedd monster just like any comeback RV have😂 but omggg Naughty has been stuck in my head ever since it came out, this was definitely very impressive and I'm looking forward for a group comeback 💜

[@sarahbleeped]

I was shook when this dropped

[@TY_Track]

I BEEN WAITING FO DIS ONE 😩

[@Adonna2424]

This, Episode 2 and 3 are fantastic!

[@abrown2090]

I like Naughty more than monster

[@bdzmru8489]

me too👏

[@nonstop4453]

Period

[@d-wordingmyself]

I can`t choose SKSKSJFSFKJSF

[@irawannathasa5550]

Finally you've react both Monster n Naughty 😊😊 I like them all, their performance and songs show us that they've work hard for this sub unit 😍😍

[@franperdomo858]

Naugthy is such bop

[@sugartax2314]

The close up of Seulgi with the first person hands is actually shot by the perspective of the choreographer holding the camera in her mouth while doing the hand movements in first person. You can see this if you search "Naughty choreography process"

[@hawraakhrs8312]

I would love seeing your reaction to episode 2 "irene" and episode 3 "uncover". Especially the cloning effect in episode 2 because i don't seem to understand how they did it and the mirror scribbles in episode 3. I hope you give them a reaction and be able to dissect the aspects as a mv producer

[@pb2885]

Same here! I will love to have PD reacting to Episode 2: IRENE and Episode 3: Uncover. I want to know their production perspective on the two videos. Those 2 Episodes are great too. I keep on repeating it

[@dallykonde6778]

SO FAST IVE BEEN WAITING OMG LETS GOOOAOAOAO

[@m.s9972]

Don't know about Irene's close-up but in Seulgi's close-up with 'Irene's' hands, it's their choreographer making Irene's moves in front of Seulgi, WHILE holding the small camera IN HER MOUTH.

[@idocta12]

The tutting in this video is mad

[@Ash2theB]

That viewfinder cine definitely was intentional it was like a call and response.

[@themok4125]

Best choreo of 2020

[@jose-kz4qh]

can u react to uncover by seulgi, i think its a masterpiece

[@miniamiiboo]

holy shit my jaw literally dropped when they showed Irene's pov

[@LyndseyKeatts]

You will really like Huh Chan Mi - lights. The sounds is very much up your alley. She was apart of co-ed school and 5dolls

[@Unknown-qe9bf]

Naughty is not really a music video. Its just a video for a special project, which mainly focus on choreography so It makes sense that it is low budget and minimalistic I really hope PD will also react to the another episodes 'IRENE' and 'UNCOVER (Sung by Seulgi)' which are worthwhile to watch

[@mafiaboy87]

Brings some SE Asian traditional dance vibes with the precise hand and finger movements

[@sarahjanefernando8940]

FINALLY ❤️❤️❤️❤️❤️🙏🏻🙏🏻🙏🏻🙏🏻🙏🏻

[@Winnangh]

They didn't necessarily have an especially small budget - but they were splitting that budget in three episodes. Other than the awful CGI at the end of episode 1 of Naughty, every cent was well spent.

[@darkstorm08]

SEE THIS IS THE REASON WHY I DON'T NAPPP now I late and sad AHHHHHHHH Edit I was slayed again I love this... They always have small duets in their dancing and even vocally even before this so this... It's the full circleness of it all for me

[@renzlenardpuga735]

I swera to god that CG filled ending always kills me

[@northwanderer24]

GODDAMMMMMMN FINNNNALLLYYYYYYY

[@positiveenergy9754]

It's not a mv thought. It's an episode. They just do the mv to promote the dance. But I love naughty more than monster. It's just my style of music

[@HTJoan]

This is so unique