The Kulture Study: ITZY "ICY" with ITZY's Producer ASHLEY ALISHA

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#ITZY #ICY #있지 #KultureStudy

[@marthder9916]

Pd knocking everyone out of the reacting game by doing it with the actual producer. Big FLEX

[@ardenaudreyarji]

He could've FLEXED even more if he said Dalla Dalla is better 😂

[@ardenaudreyarji]

@@user-jy9rq8nj7q I was joking.

[@ardenaudreyarji]

@@user-jy9rq8nj7q agreed.

[@leanne8825]

alksdsjci they’re basically saying it would’ve been funny if he said that Dalla dalla was better to the writer of icy. And they said that they agreed to the fact that you disagreed to the fact that dalla dalla was better. I hope this clears it up.

[@aprilinaugust99]

Dead ass

[@Doskharaas]

We, Korean call blonde hair as "노랑머리" that literally means "Yellow Hair". Sometimes we call it as "금발" that means "Golden Hair"

[@tryandrian93]

Oh, ICY! (I see!). I just know that. Thanks for the info

[@TsuchiGamer06]

I know people are disliking the song but I for one LOVE it. It's a fun bop and gets you up and moving. Moreover, I think it really showed off Yuna's ability as a center and DIG it. ALSO I think the choreo is fast paced and shows how they excel as a group for dancing. Their singing is unique (lots of deep voices), offset by Lia's superior vocals and even Yuna's higher sound. Def digging them. Cherry is a great bside and although Itz Summer was 50/50 for me as a bside, their choreo video for it is great and it made me really appreciate the song :)

[@shineinstars]

SAME!

[@brisacelayes2418]

SAME I really like the song and the choreo is just amazing

[@afterglcw5050]

yes! it really distinguishes them apart from other groups, their style is SO unique to me

[@xerilaun]

Me too

[@squishyhanjisung7330]

Jalen people don’t like the song?? I love it 💓

[@2034niko]

I don't know if someone mentioned it, but some of the producers of ICY also worked on Red Velvet's Zimzalabim and Red Flavor

[@randyng8409]

No wonder i feel the song feels like red velvet with stronger vibes

[@stellarose8186]

NO WONDER

[@929er13]

ashley blessed us with satellite and icy? a l e g e n d.

[@929er13]

AND SHE LIKES CHAERYEONG? we stan.

[@patriciapedersen1580]

Loona’s satellite?

[@shootie2967]

Don't forget Curiosity

[@gojostwice]

dumbass me i read it as leg-end

[@qelip]

mimosaist legend wait for it... dary

[@blackpinkjjang9116]

It’s so cool Ashley was able to join! Thank you for creating such a bop. 💙

[@MsEngenius]

Yooooo!! I’m on team Icy all the way, I actually hateddd dalla dalla when I first heard it, tho it grew on me, but Icy was an instant love. And Ashley did my favorite part!! The chorus is so cool with it’s weird industrial type sounds, when I first heard it I thought, oh okay this is Itzy’s sound, like I got what they’re going for

[@katiekawaii]

Word.

[@ДаняТаргарян]

imagine hating the song.... yall are sick, i mean it would be better if yall wouldnt go around put itzy and their songs down, or at least would do the same to the boy group songs which yall dont enjoy, also dislike their videos

[@sarahthedemigod]

@@ДаняТаргарян imagine taking someone's opinion online which actually ended up being positive and being this rude in response. Relax and be kind.

[@matylda5789]

same, I hated Dalla dalla in the beginning, but I started to love it and ICY actually made me apperciate Itzy's sound more in general, like I wouldnt be so fond of dalla dalla if ICY wasnt realeased

[@dnt124]

I have actually immediately loved both title tracks. But im not a fan of RVs Zimzala, but apparently some of the team also worked on Icy. Weird.

[@RedisNotaFlavor]

All Itzy's songs have grown on me over time. They always sound confusing after the first listen, then after a few plays, you wonder why you didn't get it in the first place. ICY is just like DALLA DALLA in that you are confused at first, then bang, it's a bop out of nowhere. I'm glad Ashley was able to join you; you guys have great chemistry! Make her a co-host already.

[@heyabbyy]

seeing Ashley bopping along to the music she helped create really made me happy

[@beetsme6472]

ashley is a legend, shes blessed us with a lot of great music

[@929er13]

tbh they grasped the essence of itzy so well.

[@hestiaviolet7473]

Dalla Dalla needed a few listens before I fully got into the groove of it. But Icy instantly had me HOOKED. I wish they kept more of the bass slaps that's heard on the outro of the song. Icy has been playing in my head for DAYS since I heard it. And it's not only the song; the mv also had me going back to it a couple times. ITZY has proved to be such a powerful rookie and I'm excited to see what they have next.

[@pennyraven]

I so agree with the everything PD says about this song! I never disliked Dalla Dalla, but it never really pulled me in. I also really don’t like Want It, but I love all b-sides on It’z Icy, so this was and instant love for me.. I think this song did a better job at conveying their strengths, which is definitely dance and performance more than vocals (even though their vocals are still great) ☺️

[@klpl1737]

Penny Raven YEEEEESSSSSS

[@leehannuel]

the want it remix slaps

[@pennyraven]

@@leehannuel Agreed, I like that remix way more than I do the original :)

[@depressedani]

Omg she’s written for 3 of my fav ggs that’s awesome

[@thearmyofblackvelvet]

They're not twins 😭 They look alike a lot but they are not twins they're sister

[@YoohDC07]

twins too are sisters, You should say they are just sisters.

[@user-ez6pn]

I SEE WHY THIS TOOK A BIT LONGER. HES WITH THEIR PRODUCER!!!

[@lovesickstayreacts]

when I first listened to ICY, I didn't really like it and felt that DALLA DALLA was better, but it has definitely grown on me and I like it now! Also, I loved this video! It was so cool that Ashley was able to come and explain not just about working on this song but on writing for k-pop in general. I learned so much!! thank you for making this video! ❤️

[@nonitarosada]

This was so cool! but chaeyeon and chaeryong aren't twins, chaeyeon is older than chaeryong

[@nonitarosada]

Ricky Gani scary??

[@xuapril32]

omg you weren't lying when you said this video would be worth the wait

[@elkieelkie]

I agree that jyp is a girl group genius! All his girl groups are iconic. I was iffy on itzy at first but now I really like them

[@ousha5011]

you know its a hit when the producer herself dance to it

[@mylijk6389]

Wait she wrote for loona yesss!!!

[@mylijk6389]

@Huu Thuan Tran yep also them :)

[@glaaaums]

And Oh My Girl

[@mylijk6389]

@@glaaaums dammit I keep forgetting but yes you're right

[@laurenkang4275]

Ryujin caught my attention first too not because of her hair but the way she performs and overall visuals

[@carlgenricksantamena7164]

Wow, she actually made that "glitchy" hook with that awesome moving bass? 👍👍kudos to her

[@Musketeer009]

Love you two reacting and analysing together. It's not often you see a song writer getting involved with this side of K Pop. Thank You Ashley for your input and explaining to us consumers how a K Pop song is written. It had always baffled me that the list of writers was so long, but I see now why. As to Itzy and ICY; what an energetic and boppy song! Love the vibes and the girls in the group have so much attitiude its instantly attractive. Their choreography and dancing is spot-on and I love the way everyone in the backgrounds are staring at them. I can imagine the club dancefloors suddenly erupting in pogoing and people bouncing all over the place when this comes on. Good luck to ITZY.

[@larissam.2299]

At first I thought this video was too long but now I'm almost done with it and it went by so fast!!! Thanks PD and Ashley 💜 I really like Itzy's style and they're on the way to becoming my favorite gg.

[@nicolasr.r.s.9630]

Dude she is SO STUNNING OMG

[@exikp9904]

"I worked for loona before..." ok you have all my attention.

[@allanas.7209]

Yeji stans rise!!!

[@-peaxchy3382]

AAAAHHHHHHH 🤗👑

[@mailerodriguez8881]

Omg I clicked so fast without even reading the title and I got so excited lmaoo it did not disappoint

[@hector101997]

wow, this is so cool. PD truly stepping it up with the connections!

[@aruunmartov9469]

ASHLEY is just SO pretty

[@lu-gx3xh]

ASHLEY IS SO CUTE THIS COLLAB SAVED MY LIFE

[@agatahighstein]

It's so cute when she gets excited every time he compliments the song

[@StefanBacon]

I love this. You did a fantastic job on the track (and I'm listening to the instrumental too) I think the comeback of dance breaks has been too strong. EXID for example, almost had something great with "me and you" but their dance break threw the track far away from what it should have been. It was almost a power ballad and then they put in dirty bass and it fell apart.

[@BrokeasaJokeMedia]

locations are; Bradbery building (Ryujin at the beginning) which is the oldest building in L.A. and was in Blade Runner (where Harrison Ford lived). Then Grand Central Market which you know, however they also filmed in front of the Eastern Building and the United Aritsts theater which is now part of the Ace Hotel; a parking garage across the street from the Biltmore Hotel near Pershing Sq. (common location in thousands of films); Rae's in Santa Monica @ 29th Street/Pico with the dance break (interior is actual Rae's)

[@HERO_Pectoralist]

I love the song ICY! Esp the chorus part is so creative! I feel a lot of work has been done in the background

[@Alecksx]

Thank you Ashley for these bops! Keep up the great work❤️

[@blairwrelos1891]

Can we just talk of how SMOL Ashley looks beside Pd and soo cute

[@KamieAdzlan]

FINALLYYYY , IVE BEEN WAITING FOR THIS FOR SO LONGG

[@JusticeGamingChannel]

I'm not sure why people are finding the chorus to "throw them off" The Chorus feels fine to me? But maybe cause I understand it? The synths in the chorus harken to a real synthy time in music, late 90's/early 2000's trance and edm style music, you'd hear those synths in a lot of things back then, think like Blade and The Matrix, and other stuff of that erra, so I understand those kind of synths in the Chrous and see where it's coming from. It sounds great to me.

[@cherriluc]

I think some people don't like it due to the fact that they just think its "noise" or they're not a fan of edm. Like for me personally i wouldn't listen to this song on repeat and i kinda prefer dalla dalla but that doesn't mean this song is bad. Its a really good song thats well produced and it suits Itzy and their concept of being different. Just my pov.

[@nautica1260]

8:39 Pd: "Wow it feels like 2009. I feel like kpop hasn't done like actual dance breaks in a really long time." NCT: Are we a joke to you? (Before any of y'all get mad I'm just joking)

[@dechenm1367]

I agree with PD, I like ICY better. It took me a while to get into Dalla Dalla and I still don't listen to it voluntarily but with ICY it's on repeat.

[@lizadmitrieva9599]

She's a hard working. I can just imagined what she feels about her job. You did a REALLY good job💗❤️

[@KazeNoYurei]

This song got so much unnecessary hate when it came out, but I love it..

[@MorseCodeStutters]

I looooove Satellite!!! Damn fine job on that song omg

[@AndrewHahaLee]

Dude you just went up a whole new level. The amount of talent in one frame...I don't know how I can sit there for this long if it were me lol.

[@dubudubudan]

She wrote Satellite? Wow, that’s amazing 💕

[@05goth]

itzy's songs are ones you need to listen to more than once before you become obsessed-

[@chaseg607]

You should totally react to their mini album

[@WeirdAFforGooglingMe]

Chase G he did on twitch 2 days ago

[@Emiliopucci1]

She is beautiful and can produce... My WIFE... Periodt

[@s_sanny]

Who's ur PFP?

[@Emiliopucci1]

@@s_sanny BANG CHAN from Stray kids. He's a dangerous cutie

[@s_sanny]

@@Emiliopucci1 I- he looks diff

[@ДаняТаргарян]

really? wife?

[@xyhiakyne5422]

I really like it Ashley especially the chorus. The first time I've heard the chorus i said "oh this is too powerful". Ofc, thanks for the producers who made this song and itzy comeback bop. Looking forward for you guys on their next comeback.

[@jojo.joanna]

This is really cool :) Thanks for bringing Ashley in for this reaction

[@TonyKimtheamusementparkfan]

Yes bringing in the Icy expert is amazing :) Love that a lot

[@amysabre5387]

THE WAY I SCREAM WHEN U SAID YOU KNOW RYUJIN AAAA MY BBY

[@victorias.f.]

THANK U FOR SATELLITE AND CURIOSITY

[@nightleynemesis1186]

she looks so smoool i love her !! thanks for all the bops

[@themotherofgliders1654]

Good job! Honestly, i only trust your opinion. Thanks for every single video of yours!

[@jadeshepherd8627]

Things to take away so far: Ashley is so cute and relatable, a mood lol (I'm following her on insta now), I love the conversational banter and I love how they put on their headphones at the same time, it was very smooth and aesthetic XD

[@baddad9141]

I think ashley's best work is on Vogue...that shit is amazing

[@dynamick7570]

Thank you ashley for the chorus, it’s so cacthy ! 😍

[@1ostkids393]

wow she’s so good 😭

[@maeganisiderio7899]

*"He's like the girl group genius though. He's like the everything genius."* Seriously, the exact words to describe JYP, not kidding. Having known Wonder Girls, Miss A, AOA, Twice, Itzy, its just unbelievable how he managed to help them shine in their own way while having the humble personality everyone needed. The way he tried his best to help them give out the best they could ever be is something not all leaders possess. He not only acted as their boss but also as a father figure, making sure everyone is doing alright and treating them like family. Seriously though, he's the best out there.

[@nanunanu641]

He’s in a cult

[@mr.z647]

ASHLEY PLEASE WRITE MORE SONGS 😭😭😭🙏🙏🙏🙏

[@skeptik]

I love the insight and peek behind the scenes of how songs are produced and analysis. Congrats to Ashley Alisha and team for putting out a hit. I hope you get to meet ITZY at Kcon! Say hi to Judy and Hussey for me!

[@lkkoly7816]

Yeji is fuck'in awesome!

[@leosdances]

26:40 yes! Her charisma is like Lisa’s from Blackpink and they are both dancing queeeeeens🔥

[@3VRENNN]

I really love itzy so much I've never bias a group since debut so I just gonna continue to love them forever

[@sel7340]

Is no one gonna talk about how calming Ashley’s voice is?

[@jenalee1907]

I was waiting for this for so long. I understand why it took so long now lol.

[@reynaldoreyes5002]

I love Dalla Dalla to death but the only part that I think is better than ICY is the Yuna Chaeryeong Yeji rap other than that ICY is a huge step up for ITZY it’s such a great song

[@wife0fsunwoo]

I like the song, we could use a fun bop and not a serious one every once in a while.

[@kamekomiyamora]

Yesss! Also loving that groups are singing about more than just love these days

[@alwayzfly219]

About fucking time!

[@hyuckjushon]

you should know that Ashley attempted to make her own debut on Kpop stage.. I still remember clearly she was really good at singing.

[@formoftherapy]

Yes, we talked about it on my podcast!

[@hopeaura7256]

oh wow i didn’t expect her here

[@curlyfries1251]

Ashley is such a mood

[@donttickleme4662]

Been waiting for this reaction!!!

[@kirakiesel8416]

Sattelite is one of my favorite kpop songs omg🙏

[@dynamick7570]

Why am I sad that this review end ? I love how you guys share your thoughts and I was like “yeah I feel it too!” and keep talking, it just like I’m talking with you guys also 😂

[@katiekawaii]

Killed it, Ashley! Love that chorus.

[@StefanBacon]

Hell yeah, I knew someone dope had to be behind icy!!!

[@Katplaystoomuch]

SHE IS SO ADORABLE!!!!

[@leehannuel]

*ashley, thank you for producing bops for us* ❤😌

[@renwrld]

I’m gonna say this once, I LOVE HER

[@jericbuendia140]

consist of Hwang Yeji (Yeji), Choi Jisu (Lia), Shin Ryujin (Ryujin), Lee Chaeryeong (Chaeryeong) and Shin Yuna (Yuna)

[@lana89001]

Honestly. I wasn’t hyped by the song, from a first listen I didn’t like it, idk why. But then I saw some videos and I was hooked to the chorus, like, really hooked. And I listened to it again, and I really felt dumb for not liking it the first time 😂😂 It’s so so fun and great song!!

[@bluemoonani]

Love your reactions! ❤️

[@enabains9300]

yessss i have been waiting for this

[@sungii]

if you think its surprising that jyp wrote “icy but i’m on fire” i wonder what you’d think about the fact that he wrote what is love by twice

[@laviler]

Am going back to listen to ICY with all that I have learned from this review

[@haleisms]

I /LOVED/ ICY so much. I personally disliked Dalla Dalla even though I wanted to love it not because it's bad but because I don't really enjoy songs that sound like several different songs in one / sharp turns melody wise. This song though, it feels more wholesome and consistent. I can feel their sound identity building up and I'm so excited. I'm really happy I can enjoy their music and I can't wait to see where they go next. PS: this choreo was one of the best choreographies I've seen, it's one of my personal favorites of all time.

[@gladiolusflower6350]

For new Midzy(s) (ITZY's fandom name) Yeji-Leader, Main Dancer, Lead Vocalist, Lead Rapper Lia-Main Vocalist, Rapper Ryujin-Main Rapper, Lead Dancer, Vocalist, Center Chaeryeong-Main Dancer, Lead Vocalist, Rapper Yuna-Lead Dancer, Lead Rapper, Vocalist, Visual, Maknae

[@annafirnen4815]

I completely agree with PD, Dalla Dalla was good but didn't grab me too, something wasn't right with it. But ICY is perfect and I feel like the girls are now even more comfortable with their concept so overall it just works better.

[@AshleyAlishaOfficial]

AAAAAAGH LOVE U. ❤️

[@princessgoingdigital]

Notification gang where we at! 💜

[@esperfraud]

SHE WROTE SONGS FOR GWSN???? THANK YOU FOR THE FUNKY MUSIC MAAM!!!!!!!!!!!

[@mylijk6389]

I came as fast as I saw the notification💜💜

[@ahmadharith4087]

This couple is so cute

[@StardustK]

YESSS FINALLYYYY

[@ameliatahnia]

honestly i was waiting for the icy kulture study so much! so glad i waited :))