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In this video:
McDonald’s first started the Monopoly promotion in 1987, and its premise was simple: attach Monopoly pieces to food cartons and cups, with each piece signifying a Monopoly property or a small prize. One out of every four pieces would be a small prize, such as a medium fry or soda, and a very few of the prizes would be significantly more valuable, such as a car or, with the proper pieces, cash - up to $1 million.
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