The Rise And Fall And Attempted Rise Again Of Fila

[@mogarcia9128]

I dont care what anyone think i still buy and rock my filas

[@ammbaataa]

Based off of the attention I get from my thrift store bought FILA sweatsuit jacket, yes it could come back. They just need the right endorsements

[@oneroofmedia7963]

fila is cemented as an iconic brand

[@jjmuse75]

Fila OG Tennis is one of the flyest shoes ever. If they make them again with premium leather they will always hit hard.

[@erextrum]

I own more than 50 pair of Filas. Will always wear them!!!

[@Hengel_Andrews]

How many Yaks do you own?

[@irockhard2538]

I had the first 2 pair of Grant Hill. I also had a lot of Fila sneakers. They were definitely 2nd to only Nike in my area

[@draperwalker8236]

I rocked the Stachouses and Mashburns.

[@georgemartinez8405]

The Jerry Stackhouse Shoes were the absolute best! Top 3 design! Spaghetti style. Red, white and blue!

[@kharyvines6971]

NO FILAS IN THE 90s WAS IN STYLE. ONLY THE 80s BRAND

[@Poundz978]

Grant hill and jerry stack house were the main 2 Iv always liked Never had any tho I was able to get My big bro a pair of the black and grey stack house

[@SigmaLyfestyle]

I remember 85 and 86 when I first seen the og tennis Fila. I was in the 5th grade and I loved those sneakers in every color they had. I still own a couple of pair. The 90s filas were cool but they dont compare to the ogs from the 80s

[@jeanemlicar]

I remember wanting the Grant Hill 2 Fila shoes because I seen Tupac Shakur sport them on a photo that was on the All Eyez on Me album.

[@DreChampProductions]

FILA= Foreva I Love Atlanta

[@kharyvines6971]

COUNTRY

[@HYMN_666]

Or *Finally I Left Adidas*

[@phillip_reynolds]

I used to love my Fila Under Glass sneakers I had freshman year (1997-98)!

[@michaelmedlock3660]

Are you talking about the Bubbles? I've been looking for those.

[@phillip_reynolds]

@ I’ve never heard them called that but it might be the same sneaker. They had a removable shroud that covered the laces.

[@jasonp724]

I did cop a pair of grant hills a few months ago tho.

[@jonpaulluis5582]

hey Howdy from NOLA..! Still got a pair of HiTop FILA in rotation...!!

[@romain198426]

I remember fila winter hats man those were the days

[@PeepGamePopoff]

I was fila’d out around the time the grant hills came out lol

[@angelbxaquarist7445]

Fila was a popular shoe in NY back in 84-85 , I recall having a couple of pairs of them

[@nwoprime1]

I still rock fila

[@olla975]

Great video of rise and fall I appreciate if you can do rise and fall on kappa From London, in the 2000s kappa was everywhere and now just fell off

[@Overanalyse_This]

The Grant Hill 2 is the only shoe I ever wanted. Sadly, I had to wait until I could buy them myself. But I do now have them in 3 different colours.

[@kharyvines6971]

THEY'RE THE CORNIEST SHOE EVER

[@Overanalyse_This]

@kharyvines6971 yeah okay. I'm gonna seriously change my views. They classics

[@jnoel6827]

😊 How could you not mention the Fila tennis 88

[@angelogoreham4155]

I’m surprised no one brought back sun visors. I had a Fila one in 1995 it was dope.

[@MichaelJohnson-kx3ln]

These shoes BEST times was in the 80s😎🤘

[@jeremyjman2009]

I love FILA

[@RonaldVincentLeono]

Besides grant hills those Jamal mashburns are fire

[@DJBrandoe]

I still rock FILA faithfully. I own several pairs. Forever I Love Atlanta

[@jaybruno3571]

Filas always reminded me of sketchers I had a few dope Fila runners back in the mid 90s

[@takeflight2142]

You know, now that u mention it, they do look a hell of a lot like Sketchers 😂

[@lorenzojoneson]

@@takeflight2142 except skechers came in 92 with a ripoff shoe of simple shoes, and historically copy other shoe companies, so it's prolly the other way around

[@CC-zc3ri]

Very interesting! I have been searching for Fila Womens Wear with very little luck. With Adidas and Nike at their height, I don't think Fila can come back unless they cater to a specific market and get with the times. Is it likely. No! Thanks for this great informatory video!

[@Theoddcharacter]

Man listen like 2 years ago Brooks brothers did a Fila Collab it ain't dead I still wear off white fila tennis it's a classics for NYC streets we had a gang named after Fila

[@deonreadus8516]

Only certain pairs was lit ,,ghills ,, Riddick Bowes,, definitely was 🔥

[@bicyclelife7088]

As an advertising professional Filas biggest issue is they haven't made a story of who they are. Even if you want to milk a lagecy brand, you need to tell that. Puma has done a good job at it. It doesn't need to be the most hyped, it needs to be authentic. People these days want a brand that is real that stands for something.

[@johngregory4410]

Do one onTodd-1. It had a logo similar to Fila.

[@deanowallace4151]

Got a pair of Grant Hill 1 love them one of favorite all time shoes

[@Sloan-n9q]

I still wear my Grant Hill and Jamal Mashburn retro Filas today.

[@kharyvines6971]

THEY WERE ALWAYS TERRIBLE. YOU GOT CLOWNED FOR WEARING THEM

[@Sloan-n9q]

@kharyvines6971 Fila was up there with Nike back in the 90s. Everyone was wearing Filas back then including Pac.

[@kharyvines6971]

@@Sloan-n9q WTF TUPAC COULDN'T DRESS. ONLY 80s TENNIS FILAS WAS BEST AND POPULAR SHOE. TIL THIS DAY

[@26pctfrom3]

Fila messed up because the Basketball player they selected to represent their Brand essentially spent his entire career on the injury reserves list...!!! It would be like signing Ben Simmons to a shoe deal right before the " Mental " Breakdown...!!!! 🤷🏽‍♂️💯

[@SonzOfEnoch]

Here in the UK Fila is doing pretty good i see them in most trainer sport shops.

[@mostmost1]

I remember the Fila Fresh crew from the 80s

[@usrower75]

I bought FILA in the 80s because of Doug E Fresh's album cover

[@kn0ck2wice2]

Fila is on fiyah bruh...wake up loooooool

[@ToeStankin]

Exactly

[@더덕맛마시멜로]

hmm r u sure..?

[@Kazeone]

But people forget that Fila signed Buster Douglas,the guy that 1st beat Mike Tyson,among others besides Grant Hill.

[@korancebland]

You skipped over how Hip-Hop was responsible for propelling the popularity of the Fila brand. Im from VA and I was rocking the Fila low top joints in 86. A lot of Brooklyn dudes were rocking Filas in the mid 80's. Check out Just-Ice's album cover for Back To The Old School. Nowadays the Fila apparel is dope but I aint rocking the shoes. No way.

[@cheekypigg]

I think they can bounce back if they target it to the younger generations who weren't around / were too young to remember their fall off. The brand is fairly popular with high schoolers and 20-year-olds where I'm from. strangely.

[@lamontlauren367]

there’s South Korea Fila there’s and Fila Italia…..gotta know what to get to know which to get it from

[@A.Cdamac]

Those stackhouse’s was clean to.

[@GRINDETHIKSMIXTAPESHOW]

I never notice file falling off

[@BenCaesar]

Fila goes in

[@MistaSeven1979]

Salute 🫡 bro love your content

[@benmisner6457]

They need to make quality shoes like they did. Heavy duty quality and dope looks. No more ross shoe rack filas that just feel and look like trash

[@lostintheark5728]

I still rock Fila, its nostalgic for me, I rock Adidas and Puma too. I wish I could find me some Creative Reaction shoes and I want to get another pair of Supra Hydras. Its this weird pair of Jordans I had that were fired I havent seen them since I had them.

[@takeflight2142]

Creative Rec is trying to make a comeback, they sent me a free pair of shoes from their new line that I did a review on.

[@lostintheark5728]

@@takeflight2142 Creative Rec is my joint, they got so much sauce, it ridiculous. That's cool af you gotta change to try some new kicks, man I'm glad my favorites are making a return, hopeful some of these Jeans companies, do to it hard to find a decent that at the nut hugger variety. Giraud is one that comes to mind.

[@willieosler9259]

My favorite Dope Boy shoe 👟❤😂😅😊

[@kharyvines6971]

THE 80s BRAND not 90s

[@csj9619]

All white FILA old-school high tops were/are the cat's pajamas.

[@jburnett180]

FILA = Forever I Love Atlanta

[@foggylungs]

I think you skipped over the hip hop influence and how drug dealers really popularized the brand in urban areas in the 80s.

[@nosuby1991]

They very comfortable to wear and last a long time

[@ciscoa2thez895]

I love fila still

[@whostaddymason2916]

I have a fresh pair of Grant Hill 1’s that I wear

[@ricardojorgefilho4172]

I always liked fila.

[@cellgames808]

Those grant hills looked good but were staight trash in quality.

[@willijs8]

Jack of all trades is a master of none, but is still better than a master of one.

[@johnmoreno5965]

Shit I'm buying Fila, British knights, nikes, Adidas, just getting my shoe game back up.

[@happysmile9785]

As my experience fila shoes is good quality n so comfortable n light as feathers than any other Sports brand shoes. such as a rip-off Nike, adidas are not really comfortable n light as much Fila

[@philliplyn2692]

🙏🏿🙏🏿🙏🏿🇯🇲🇯🇲🇯🇲

[@plazaworkouts]

I will still buy Grant Hill shoes!

[@yafril]

defending on the type of market you will sell this kind

[@noself7889]

Fila always seemed like old man shoes.

[@kingmichaelcoy]

M3s are hard

[@alexthelizardking]

FILA just copies sneaker designs now.

[@cuseyeti_one8three]

Rock my Adidas, never rock Fila, I do not sniff de coke only smoke de sensemilla!

[@arslanmanzoor6862]

1:43

[@daveb2329]

Bro you don’t what you’re talking about Fila sweatsuit game is stronger than ever vintage drug dealer chic you don’t know fashion bro

[@jessicamaxiell7832]

Purple and yellow jerry stackhouses....2024

[@humanoidmale7567]

No

[@kharyvines6971]

ONLY THE TENNIS 80s BRAND WAS EVER IN STYLE. GRANT HILL WAS ONE OF MOST TERRIBLE SHOE EVER TERRIBLE

[@tamudawson]

Grant Hill was a dog before the injury my guy.