The SEO fundamental EVERYONE gets wrong

In this video, you'll learn one of the most important SEO fundamentals that most SEOs get wrong that can help you rank #1 in Google.
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We’ll explore the reasons behind SEOs struggling with this fundamental and how to overcome common challenges associated with it. More importantly, you’ll learn how to use this SEO basic to catapult your rankings to the top Google to get a sneaky edge over your competitors.
Whether you're a seasoned professional or an SEO beginner, from this video, you’ll learn how to do SEO in a way that you may not be used to to improve your rankings.
Be sure to subscribe for more actionable marketing and SEO tutorials.
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[@elianasmith6330]

Usually, I never comment on videos, but your video is so convincing that I am unable to stop myself from doing something about it. You’re doing a great job Man, Keep it up.

[@AhrefsCom]

Thank you! -Helen

[@ゴリ-k6t]

@@AhrefsCom、😅

[@dameanvil]

00:09 🌱 Search intent is a critical SEO fundamental often overlooked or misunderstood by many SEOs. 00:44 💧 Search intent is like water for SEO - without aligning content with searcher intent, SEO efforts will fail. 01:10 😴 Laziness often leads SEOs to overlook search intent, opting for quick solutions instead of thorough analysis. 02:10 🔄 Search intent can change over time due to evolving interests, events, and Google's adaptations. 02:49 🧩 Searcher intent is nuanced, making it challenging to classify into broad categories, leading to difficulty in optimization. 04:04 🎯 Understanding search intent should guide content creation, improving search engine rankings and user conversion rates. 05:04 🖼 SERP features provide insights into searcher intent nuances, often overlooked but crucial for content strategy. 06:37 🧭 Analyzing SERP and top-ranking pages helps understand what content resonates with search intent, guiding content creation.

[@RobertFlowers-up4uz]

You putting this up for free is actually clutch - praise to you

[@ZachariahKing-sq8qg]

Really clever explanation and no unnecessary verbiage! Respect! + subscription

[@NoahPhilips-hy7pv]

Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

[@BristolEvans-id2zm]

Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

[@henrythomas7112]

Thanks for the new video! I’m looking forward to seeing what other content you post! Always good to learn as much as you can!

[@AhrefsCom]

Thanks for the feedback! :) -Helen

[@tangiblewords]

This is one of the best explanations of search intent that I’ve seen. Definitely sharing this with clients :)

[@AhrefsCom]

Awesome, glad to hear that! 🙌 -Helen

[@pscih7149]

Knowing users intent while searching. Thanks.

[@AhrefsCom]

👍

[@numerounoweb]

Love this! Great job of explaining why understanding what people are looking for online is so important. It's crucial to create content that matches their needs rather than just focusing on what search engines want. Thanks for sharing this valuable insight!

[@AhrefsCom]

Thanks for watching! -Helen

[@daphnetalbot]

Amazing process. We were partway there, so now we need to bring it home. Thank you.

[@AhrefsCom]

Glad it helped you! -Helen

[@foxrings]

Great video. I'm glad someone is tackling this important aspect of making SEO. Horrible metaphor with the plant watering at the start though. Was downright distracting and confusing.

[@AhrefsCom]

Thanks for watching it! -Helen

[@JohnHouston-fo6by]

Everything is clear. Brief and clear. No water. Thank you)

[@AhrefsCom]

👍

[@varnit.pro.12]

I'm still wet.

[@myselfanusri]

Thankyou for explaining everything so clearly .everything is very clear

[@KeywordResearchSimplified]

*This video is a real eye-opener!*

[@JamyronGamble-l2g]

Thanks for the video!)

[@RyanRoberts-h7l]

Thank you for creating the video - likes Unequivocally !!!!

[@youaregodspursuit-47]

Nothing electric can directly judge content good or bad. Regarding the internet... users define good. Length of time on videos, numbers of converted leads into sales are the indicators and those can be tracked and compared. The results of offerings reveal "good." Therefore, other businesses offer one the opportunity to mimic successful businesses.

[@JosephPatterson-yo2ke]

Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

[@IOSALive]

Ahrefs, cool video keep it up dude

[@AhrefsCom]

Thanks 👍 -Helen

[@FrancisThomas-vu2ut]

Clear and understandable, I wish there was more information like this.

[@AhrefsCom]

Thanks! :) -Helen

[@ThirtyMinuteMarketing]

Because it’s not given to me in ahrefs… or is it 🤔

[@RichardHarris-f3oe]

It's a pleasure to watch.

[@Mxgtr1569]

So what if you don’t find anything in the SERPs when looking? Does that mean it's not worth writing about?

[@healthytips1006]

I checked your videos but couldn't find anything about "how to rank ecommerce sites". Normally ecommerce sites don't have thousand of word in their product descriptions like blog sites have. I wonder how to rank them. Thank you

[@AhrefsCom]

We have an article about ecommerce SEO, maybe it helps: ahrefs.com/blog/ecommerce-seo/ -Helen

[@EwaldGerber]

Ich schätze den unkomplizierten, direkten Ansatz. Das war ein toller Beitrag für mich. Ich danke Ihnen!

[@andrewb5743]

Like with any marketing, you need to understand your audience. Understand their reason for searching and what they truly want. Copywriting, seo, and advertising all must use this information.

[@AhrefsCom]

Indeed! -Helen

[@CharlesGreene-cg1jy]

No water, fast! Way to go.

[@AhrefsCom]

🎉

[@PeterGeorge-tp4ut]

Thanks for the video! Loved it very much!

[@AhrefsCom]

Glad to hear that! -Helen

[@kidsrugby3592]

Thank you for your video, useful content. I have a question: -let’s say I done everything right and been ranked on the top. How could I keep my rank after?

[@AhrefsCom]

Keep building links to your content, update it when needed. Here's a video, for example, on how to republish your content for more traffic: kzbin.info/www/bejne/b3m6n5RqnbBnbcU -Helen

[@RussellCosper]

Hello! Thank You very much for this tutorial, it will help me a lot! You got my respect:)

[@AhrefsCom]

Glad to hear that :) -Heen

[@florenceching]

Great video! Short and straight to the point!

[@AhrefsCom]

👍

[@DavidMortaz]

Awesome video. I shared it with my clients at SCORE Silcon Valley.

[@AhrefsCom]

Thank you! -Helen

[@JackCain-cu8yx]

Great video!

[@AhrefsCom]

Thanks! -Helen

[@HashirHamid]

It would help if you gave an example of a cactus to which we are giving water to grow.

[@AhrefsCom]

cactus is also a plant :) -Helen

[@thebluebower]

Oh how love a good analogy! Thanks

[@AhrefsCom]

Thanks for watching! -Helen

[@ichooseluna]

Your videos are so good man❤

[@AhrefsCom]

Glad you like them :) -Helen

[@HarryFarmer-ro6ys]

Beyond competition.

[@vankhai0401]

This is really valuable. Thank for your sharing, Sam

[@AhrefsCom]

Thank you for watching! -Helen

[@waltersilas1659]

This video is gold!

[@AhrefsCom]

Thank you! :) -Helen

[@SuccessMindset2180]

So search intent is about adapting with thumbnails and title on an KZbin video

[@AhrefsCom]

No, search intent is the reason behind a search query. It gives you the understanding of what the searcher is looking for when using a search engine like Google. So you can better optimize your content for it. -Helen

[@swaggy745]

Hey dude. I am working with local businesses and I'd like to offer meta ads, google ads, web design and SEO. Most of these companies (kitchen and bathroom showrooms) are going to struggle to pay than any more than £2k to any agency for marketing. Is it worth me learning SEO so I can offer it? If so, what steps would you take to be able to deliver with a low budget? Thank you

[@MillyAlej]

Thanks for the information.

[@AhrefsCom]

Our pleasure! :) -Helen

[@dyrectory_com]

Thanks for the video upload!

[@AhrefsCom]

Our pleasure! :) -Helen

[@tubedynasty2024]

Very informative and useful information

[@AhrefsCom]

Thanks! :) -Helen

[@User375b]

Hey, I build websites for construction companies and I have a website myself, would it be smart to put my website link in all my clients websites that I build to get backlinks? Would they be quality backlinks and should I do it?

[@IOFLOOD]

Possibly. But can end up looking like PBN / blackhat links. Have to be careful about it.

[@khellyc9708]

This is really valuable. Thanks for sharing.❤

[@AhrefsCom]

Thanks for watching! -Helen

[@adicahyono570]

Chatgpt not working on page one

[@waleedsarwar1676]

Great Video as always. On the lighter note, how many hoodies you got? Mine didn't withstand one wash and i see you wearing one in almost every video 😅

[@AhrefsCom]

Thanks! -Helen

[@DerekIwasiuk]

Great video, this is what I teach and this video is a good reference to use

[@AhrefsCom]

That's great to hear, thank you! 👍 -Helen

[@hechmy]

This is great, but what if everyone does this?

[@CharlieMarshall-qn5jv]

Ugh, just fire!

[@BBCt117]

I waiting for your video ❤❤ love 🎉

[@AhrefsCom]

Thank you! :) -Helen

[@Randomsadi]

While watching the video the thing constantly popping on my mind is, Is there any AI tool that can help me with that? The answer is at the last of the video.

[@AhrefsCom]

Glad you found the answer :) -Helen

[@moizabbas7902]

Helpful!

[@AhrefsCom]

Glad you think so! :) -Helen

[@UttomRoyy]

Great video

[@AhrefsCom]

Thanks! :) -Helen

[@istanbultestere2205]

Thanks a lot

[@AhrefsCom]

Happy to help :) -Helen

[@mortezaimani2731]

Great Thanks

[@AhrefsCom]

You are welcome :) -Helen

[@siriratssmith]

Do you think SEO still works after we have AI? I am thinking about going deep to SEO but I’m not sure it’s still worth it in 2024 😅

[@hbcvids]

It is worth it. There are still 3.5 billion searches on Google daily. Though there were 8.5 billion, that doesn't mean SEO is dead. Can you think of a traffic source besides SEO that provides free, passive, and consistent traffic?

[@mfurqan3185]

Sir please use add audio track feature in video and add Hindi dubbed voice please 🙏🙏🙏

[@sherazaslam1254]

Assalaam Alaikum Sir, I want to become freelancer. Can you give me tips.

[@RichardStewart-h9p]

Yea sure

[@abdulazizweb99]

Waalaikumsallam sir you need to have Niche and trust first

[@sherazaslam1254]

@@abdulazizweb99 Aziz bhai Keyword Researcher. Is that enough?

[@annelawal7146]

This is nice

[@AhrefsCom]

Thanks :) -Helen

[@李杰-q9p]

Hello, I am doing Baidu SEO in China. Do you have any clients who need to promote on Baidu in China?

[@joysarker2561]

but chatgpt cannot visit pages

[@Intervampir]

Yes it can

[@joysarker2561]

@@Intervampir how? please tell

[@IOFLOOD]

​@@joysarker2561Python + API

[@bedugwarteg5486]

@@Intervampir I've tried many times with the same instruction as in the video. it can't

[@franssaragih2]

it can.. but you need to upgrade to the paid plan for the ability to visit websites. the free version doesn't have that ability

[@going2sleep]

You're making SEO more difficult than it is. SEO should have a plan that makes sense for the buyer persona you are trying to attract to the website. Follow that plan covering the top of the funnel, middle of the funnel, and bottom of funnel keywords. The site architecture is important in understanding search intent. Write a content then measure results.

[@webseoarti]

When first page is filled with corporate sites, whether news, corp-owned niche site or social platforms, I guess these factors are just the age-old bread and circus. The most important factor is corporate. The only factor Google pushed since the Medic Update onward. Corp sites under the same hedge-funds umbrella Google sits.

[@MariaBelenSeyssInquart]

Hello from Argentina! If "search intent" is so important, that justifies that all results in the SERPS are exactly the same. Write what is already ranking because that is what already satisfies "seach intent". If you write something different, you would not satisfy that intent.

[@AhrefsCom]

That's not what we say in the video :) -Helen

[@nowleaks8643]

Instead of water, you might mention Season

[@gimjegorani7]

4:45

[@SneufxWjehfyfr-v9z]

Walker Melissa Lee Carol Anderson Shirley

[@khizertariqoriginals]

you should create content now on your own search engine😂

[@Upndown247]

My first handle youtube name Ah made 11.and you Ahrefs you have good idea thank you

[@AhrefsCom]

Thanks for watching! :) -Helen

[@CapotilloFreestyle]

👍👍👍

[@AhrefsCom]

🙌

[@FacundoZupel]

clapping*

[@AhrefsCom]

🙌

[@BibiTheLinkBuilder]

NOT FIRST!

[@AhrefsCom]

Oh nooooo! 😜 -Helen

[@DangerGirl.x]

Do you guys know if SEO is bad for adult sites?

[@AhrefsCom]

Why would it be? -Helen

[@DangerGirl.x]

I'm just confused about that's why I'm asking about it. I know that Google doesn't allow ad revenue for adult or mature content. When I search for erotic or erotica, they don't have the same questions asked in their searches so I was wondering if there are some restrictions for it. I'm not a porn creator, but I have adult content as in art nude, erotica and mild language in my stories so I was wondering if this would hurt how I get traffic in anyways. My content don't seem to be "adult" enough to get adult advertising, but its too "adult" to get advertising on some platforms. So I was wondering what I could do.@@AhrefsCom

[@RichardStewart-h9p]

Cool

[@AhrefsCom]

Thanks :) -Helen

[@vleckerfranz3970]

Clickbaiting

[@rovertgamehead]

Clickbaiting is for simps only.

[@Mgeey-shorts]

first to comment

[@AhrefsCom]

🙌

[@videochatapro9412]

Your wrong

[@juancarlocastroooo]

I LOVE your video! very detailed and helpful. wanna share here too THAT Undetectable AI's SEO tool helps you rank better on search engines

[@jamesscott1711]

If you get search intent wrong, then nothing else matters🥊 thanks for the gardening tips ahrefs team 👍

[@AhrefsCom]

Thanks for watching! -Helen

[@EdreesAbdulrazak]

​@@AhrefsComI have been trying to reach you with a business proposal but not successful please how can I get in touch with you either Helen or ahrefs

[@NotThatOlivia]

ahrefs soon to be very effectively replaced by well-known LLMs, go run for a better job, before it is not too late ;) P.S.: it is already happening :) soooo, ... let the jobhunt begin!

[@matt9546]

That's everyone, bruh

[@CalebBarrett-w8e]

You putting this up for free is actually clutch - praise to you

[@DonaldWeaver-ud9uy]

Clear and understandable, I wish there was more information like this.

[@LandonPeterson-l8d]

Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

[@RileySacks-ox8vc]

Really clever explanation and no unnecessary verbiage! Respect! + subscription

[@GannonYoung]

Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

[@AhrefsCom]

Glad you enjoyed it! -Helen

[@NicholasAllen-br2el]

Everything is clear. Brief and clear. No water. Thank you)

[@AhrefsCom]

👍

[@LandonMitchell-bt1ph]

Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

[@LucaClare-sw3ge]

Thanks for the video! Loved it very much!

[@NathanMcDonald-p3s]

Great video!

[@AhrefsCom]

Thanks! :) -Helen

[@ArloMurphy-g3d]

Beyond competition.

[@HakeemDavis-kz7pb]

Everything is clear. Brief and clear. No water. Thank you)

[@DamonGriffin-ds2zj]

Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

[@JethroCunningham]

Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

[@DanielDavidson-bw6ok]

Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

[@JasperClarke-ym6tl]

Really clever explanation and no unnecessary verbiage! Respect! + subscription

[@ZacharyMcDonald-c4w]

Thanks for the video! Loved it very much!

[@AhrefsCom]

Thanks for watching! 🙏 -Helen

[@WinfredGordon-bi4mb]

Everything is clear. Brief and clear. No water. Thank you)